Marketing for Lasting Impact | Growth League Podcast ft. Aaron Rayner, Marketing Director at Mensor

Let's dive into the challenges of leading marketing functions within a B2B industrial environment, highlighting how trust, communication, and accountability shape Aaron's approach to leadership. Whether navigating fragmented technologies or bridging the gap between sales and marketing, Aaron provides invaluable insights into how to create harmony across departments and ensure successful outcomes in complex industries.
You will gain key takeaways on building adaptive teams, setting clear goals, and measuring success with relevant KPIs. Aaron also explores the concept of "professional empathy" and how leaders can foster strong relationships with their teams and clients by listening and learning continuously.
Aaron Rayner
- LinkedIn Profile: / aaronrayner
- Company’s name’s LinkedIn: / mensor-lp
- Website: www.mensor.com
Caleb Clark
- LinkedIn Profile: / calebclark1
- Hook + Ladder's LinkedIn: / hldigital
- Website: hldigital.ca/
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