Search, DSP, AMC: Connecting the dots of your ad strategy (with Destaney Wishon)

Sophisticated brands and agencies advertise in many places at once. You aren’t just using Sponsored Products ads-you’re also running a variety of Sponsored Brands, Sponsored Display, and DSP ads.
Eventually, you’re going to want a clear portrait of how these ads are working in tandem. How do you craft a DSP strategy that complements your Sponsored Ads strategy? How do you ensure that your DSP and Sponsored Products ads work together in the funnel?
Most importantly, how do you audit all of these ad campaigns together?
Destaney Wishon, CEO of BetterAMS, explains.
***
Schedule a Demo: bit.ly/Intentw...
About Intentwise
Intentwise is a retail media optimization and analytics platform. We help brands, sellers, and agencies maximize returns from their advertising spend on marketplace channels such as Amazon, Walmart, and Instacart. Intentwise currently oversees hundreds of millions of dollars in ad spend.
Website: www.intentwise...
More content
► Blog: www.intentwise...
► Webinars: www.intentwise...
► Case Studies: www.intentwise...
Social handles
► LinkedIn: / intentwise
► Facebook: / intentwise