How to Get Digital Marketing Clients [AS A BEGINNER]
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- Опубликовано: 30 июл 2024
- How to Get Digital Marketing Clients [AS A BEGINNER] // If you’re looking to build your digital marketing business but have no experience - this video is for you. In this video you will learn my foolproof way to pitch warm clients and get a digital marketing job even without experience in digital marketing.
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In this video you’ll learn:
- My exact step-by-step system for pitching and landing digital marketing clients even if you’re a beginner with no experience.
- What to focus on in your video pitch if you don’t have experience to back you up
- How to structure your pitch in a way that ensures the client will want to take the conversation further.
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00:00 - Digital Marketing Clients
1:41 - Where to find warm digital marketing clients and how to approach them
3:58 - How to prepare for your pitch by researching the client's online presence
6:27 - Watch me do a live pitch to a digital marketing client
15:12 - What you need to do AFTER the pitch
19:50 - Discover my proven structure for pitching digital marketing clients as a beginner.
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📚 Get Free Access to My Best-Selling Skillshare Courses:
📲Digital Marketing Strategy: Profitable Sales Funnel Fundamentals: skl.sh/2Xd740O
📲Social Media Content Creation: From Beginner to Advanced: skl.sh/35m3KD9
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Resources and links mentioned in this video:
☞ Loom - for recording your screen and webcam while pitching: www.loom.com/
☞ Calendly - for booking appointments with your clients: calendly.com/
☞ Zoom - to have a video call with your client: zoom.us/
☞ Facebook Pixel Helper - to identify if the client has an active Facebook Pixel on their website: chrome.google.com/webstore/de...
☞ Google Tag Assistant - to identify if the client has Google Analytics and Google Ad tracking on their website: chrome.google.com/webstore/de...
☞ Facebook Ads Library - to see if the client is actively running Facebook Ads and research competitors: / library
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▶ Watch next: ▶
▶️ Digital Marketing 101: A Beginner’s Guide
▶️ • Digital Marketing 101:...
▶️ Digital Marketing Career: Should You Start Yours this year?
▶️ • Digital Marketing Care...
▶️ Learn Social Media Marketing as a Beginner this year:
▶️ • Learn Social Media Mar...
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☞ Recommended tools and resources:
🎵 Epidemic Sound: Music for your Videos - www.epidemicsound.com/referra...
📲 AppSumo: Epic Software Deals for Entrepreneurs - appsumo.8odi.net/LP0mDM
👩💻 Canva: Graphic Design for Social Media Managers - partner.canva.com/jEm90
🤓 Skillshare: Learn digital marketing, design and much more from 36,000+ courses taught by expert instructors: www.skillshare.com/r/user/mag...
🙌 Descript: Edit and Create Videos for Podcasts and Social Media - descript.com?lmref=wa05ww
🖥 ConvertKit: Affordable Email Marketing - convertkit.com?lmref=-i7C6g
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👩💻 Let’s be virtual friends:
☞ COURSES: livingtoroam.com/learn-with-me/
☞ INSTAGRAM: / livingtoroam
☞ PINTEREST: / livingtoroam
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PLEASE NOTE:
This description contains affiliate links that allow you to find the items mentioned in this video and others you might find useful. These help to support the channel at no cost to you. While this channel may earn minimal sums when you use the links, you are in NO WAY obligated to use these links. Thank you for your support - you guys rock! ❤️
• How to Get Digital Mar...
#DigitalMarketing #WorkingOnline #FreelanceTips
Thanks for sharing this! I learnt more in this one video than in the entire course I spent $2500 on. 😂 😭
Oh man what an incredible compliment that is! Thank you so much that's made my day ❤️❤️ I'm so glad I could help!
Hey, How did you got your first client ? Hope there will be something to inspire :)
It absolutely makes sense not trying to advertise everything to everyone - it's important to understand what problem each of your clients are actually trying to solve 😊
Thanks Vendy, I need to think about a LinkedIn pitch video now that I've learned so much from your amazing tutorials!
This was absolute gold! Such a nice change to get some actual actionable information to help me get clients from a YT video for once.
Awh that warms my heart to hear, thank you so much for your kind words David I really appreciate it 🥰Yes there's a lot of BS out there unfortunately and it can be frustrating and overwhelming sadly... so I'm happy to hear I could help!
This is so good! Thank you a tonne 🙏🏽🙏🏽🙏🏽
Do you have questions about how to pitch digital marketing clients? Let me know in the comments below!
what could be the most accurate pitch for e-commerce business...?
waiting for your reply.........
Loved this video! Especially the part where you explain how to generously critique the potential client. Great strategy!
Thank you so much, authentic selling is kind of my jam hehe so I'm glad it comes across 😍
Getting first client is challenging.
Absolutely agree Ali, thanks for watching!
Not true, getting clients consistently to pay salaries, is challenging.
Great video, love those audit tips! a great angle to start the conversation
So glad you've enjoyed them - thank you so much for watching 😍
I originally found you on skillshare and I can't tell you how much I enjoy your content. Thank you so much!
Thank you so much Jennifer I really appreciate that! If you have any questions I'm always here to help :) In the meantime I'll work on creating some new videos hehe :D
Thank you I love tin this is the exact way I use to get my clients ❤️
Oh that's awesome to hear Isaura! 😍
Got a lot of useful information! Thanks for sharing!
Thank you so much Donnie!
This is such an amazing video. I watched it Twice. Thank you for sharing.
So happy to hear you liked it Sumaya!! ❤️
This was so helpful! I remember when I first started my business how hard it was to attract customers.
I was definitely so intimidated when I was first starting out so yes absolutely it can be difficult to know where to start. Thanks so much for watching Eliana! 💕
Thanks for the tips on pitching digital marketing clients
Thank you so much Carol - I so appreciate you being here and watching!
thanks for the valuable content! it's amazing ❤
Thanks for being here Andrew!
Thank you for sharing!
Thank you for watching!
Great Video. Thanks
Critically underrated. This video should reach @ least 1 million views. Believe me strategies are goldmines!!
haha thank you so much that's very kind of you to say and here's hoping that you're right! 🥰
I really Appreciate the way you shared your Strategy to get the clients.. This kind of things nobody shares. Thanks for sharing.. 💜
You're so sweet! Thank you so much... yeah absolutely I agree haha people make it seem so much more difficult than it needs to be! Sometimes it comes down to human connection :)
@@Maggie-Stara Yeah ♡
This video is a gold mine.... A lot of value in it 💕💕
I'm so happy to hear that thank you so much I'm so glad it's helped you 🥰
Really helpful video! Thankyou:)
Thanks Vonni! :)
The best smile on RUclips 🔥
nice this video,
Very informative. Thank you
Glad it was helpful!
Great video. Thank you.
You're so welcome! Thank you for watching 😍
Halfway and loving this already!! Subbed... Pls do one for linkedin focusing on conversation starter pls... Thank you!!! 🙏🙏🙏❤❤❤
This is a fabulous Idea Evan thank you so much!
Thanks
Loved from digi zone bd
Great video. Keep posting please!
Thank you so much ❤️ in the next few weeks I'll have to plan out more RUclips content for sure, I've been a bit snowed under with my paid course stuff but will be getting back to it again real soon 🥰
Living to Roam do you have Udemy course?
Thank you 🙏🏼🙏🏼🙏🏼
Thank you for watching Che! 💕 I hope it helped!! Will you be trying out this technique? 😊
Thank you so much for the video! You mentioned while looking through a potential clients website to check if the pixel is tracking/set up. However how can I check this without having access to their business manager? Any tools you recommend? Thank you, love your videos!
Yes absolutely, check out the Facebook Pixel Helper Chrome Extension 😊 There are also lots of helpful RUclips videos on exactly how to use it but it's super simple once you have it installed 😍
I love watching your content, I hope we can workt together would really love to edut your videos.
Hey Maggie, thanks for this amazing walkthrough on how to find clients. I've done a similar approach before when I was looking for clients who needed SEO services and the points that you made as well as the video itself are so personalized!
This is a good strategy. I was just wondering how would you approach it if you're providing other services where the needs of the client can't exactly be determined just by looking at the website or keywords or ads.
For example, virtual assistance. We can't know if the clients need help day-to-day tasks or other virtual assistant services, is there another way to pitch?
Thank you Bryan and that's a great question! I started out as a VA/SMM blend so I totally feel you on this one. I think in that case my approach would be more around just checking out things they're doing on a regular basis and picking a few points I might be able to talk to. So for example if I see that they publish blog posts but have long gaps between posts I could say "I see that you're creating some awesome blog content, but maybe consistency is a bit difficult because you're juggling 100 things all at the same time... I might be able to help make this a smoother process for you in terms of helping you stay on track and consistent for your audience but also help with any content writing as I have a great deal of SEO experience"
So that's how I would go about the VA angle in terms of 'where can I save you time, money or help you stay organised' with a bit of a personal angle of where my additional skills can maybe fit into that. Does that help Bryan? :)
@@Maggie-Stara 100%! Thanks! That definitely helps! It's not really for me though, it's for someone I know who's an awesome VA but is having problems finding clients. Just finished creating a website and copy for her... now it's just time to help her pitch. And I'll definitely follow your advice. Thanks, Maggie!
@@brcaranto ah gotcha, well the advice is still applicable hehe just maybe adjust to their skillset but every business owner who has had a VA will tell you that the biggest asset is their care factor. So by pitching this way that's the main thing she would be showing and it's a no brainer for any business to at the very least consider someone who approaches a working relationship like this. Let me know if you have any other questions at all and best of luck to the VA!
Also if you want to drop a link to the website you've created I'd be happy to check it out and let you know if I can think of anything that she could add to make herself stand out as well :)
Love from Bangladesh, you made awesome video, help me a lot ,thank you so much.
I'm so happy to hear that! Always happy to help 😊
This was genius!
Thank you so much Jade!
I love this video with a more soft approach to getting clients, I struggle with this a lot. One question I have, just so I am clear. When you are doing the call to the client (Christine) are you filming your screen for her to see at the same time too? So you are running zoom and loom at the same time? (lol that sounds funny)
Hi Sabrina, great question! So in this case this is a video through Loom that I would just send to Christine, and then through messenger set up a time to jump on a call to take the conversation further which we would then do over Zoom 😊on Zoom I would then maybe go over a few more things and then send through a proposal for my services. I hope that makes sense but let me know if there's anything else at all that I can help with 😊
Wow. This was really helpful! (though I'm high-key camera shy) A few quick questions that popped up in my head while watching: How do you know if they're tracking their ads or not? How do you know if they're using Facebook pixel? Anyways, loved the vid.
Hi Jessica, I'm so sorry this was not clear from the video. For Facebook ads you can download the 'facebook pixel helper' Google Chrome extension that will tell you whenever there is a Facebook Pixel installed on any page you visit. Then you can head over to facebook.com/ads/library/ to see the ads they're actually running (if they're running any) just because they have the pixel installed doesn't necessarily mean they're running ads. And likewise, some people run ads even though they don't have the pixel installed which is a big mistake but it does happen.
As for Google Ads it's not as straight forward. Google Tag Assistant Chrome Extension will tell you if they have their Google tracking codes installed. But it can be tougher to see if they're running ads. In this case I just happened to be in the same local area as the business so I could guess what keywords they would advertise for and see if any of their ads pop up. For global brands this isn't really possible but you could use it as a jumping off point if their ads don't show up you could show them that and say 'I typed in family psychology into Google and your ad doesn't show up... let me know if you would like to chat to me about how to fix that'.
There might be a very good reason for why they're not running ads or ads for that particular keyword but again it's just a way to start a conversation 😊 I hope that helps! Let me know if you have any other questions at all that I can help with ❤️
To know if they're using Facebook pixel or not, i have a plugin to recommend you. Try looking up Facebook Pixel helper plugin for google chrome. It can detect if a website has fb pixel or not.
Hi maggie, thank you for the content. Just a bit confused on a niche to pic
Hey Obza, it's a great question - unfortunately there's no right or wrong answer. I liked starting out in an industry I was familiar with which was around mental health and wellness. So while the marketing work was unfamiliar, the industry itself was not. But you may choose to just begin in an industry you're passionate about and want to learn more about!
This was absolutely genius. Thank you for this. Can you also recommend some good FB groups to start with?
I'm so glad! Ah unfortunately a lot of the bigger groups are a bit saturated these days. I've found much better success networking in local business groups here in Australia or even more locally in my city! So maybe see if these exist in your area as well :)
Thanks for the video. Very informative. Just one question . . . .for those people in other areas, do you have any suggestions as to what parameters to use in finding relevant FB groups with members to approach with this method?
Great question Jonathan. You can absolutely search through Facebook for groups based on industry keywords or geographic keywords depending on the area you're talking about. For example 'Canadian Realtors' or 'Freelancers in Greece' would be both industry and geographic-specific keywords.
But then I usually narrow it down based on how active the group is and how many members are in it. Ideally the more members the better and you want a group people are actively engaging with because there are also a lot of dead groups on FB sadly.
Does that help a bit? Let me know and I'd be happy to help support you further :)
@@Maggie-Stara That absolutely helps. Thanks.
@@JLThisisMe glad to hear it! Happy to help 🤗
I am a java web developer for 15 years working somewhere . In have 4 self hosted wordpress websites. For own use and for family biz that's not software related. I have writers block though i have very good hands-on in wordpress . I don't know what to write in about /services pages. I will use the WordPress website to get clients for side gigs. Need to see your videos
I would definitely start by looking up RUclips videos on how to write great about/services pages. Because there really is an art form to it and lots of amazing copywriters specialise in this area!
Maggie, just curious about How many Clients can you get on 1-3 months as a full beginner with this Video Loom? ... Can it landed 3-4 Clients per 50 Persons? I love this method anyway, seems like it can be Convincing New People other than just sending Cold Emails.
Hey Denny, it's a great question without a direct answer I'm afraid. Every potential client is different... some people posting in Facebook groups asking for help are serious about outsourcing and some are just feeling the waters. And every freelancer is different... your approach to doing a video like this would be totally different from mine and that's a great thing! This is by far the most effective strategy I've found in comparison to cold emailing, running ads for your services or anything else. Because at the VERY LEAST people will definitely reply. They may not become your client but they might know another business owner who will and might refer you. Whereas cold emails are mostly ignored by people who aren't interested because they'll feel like you copied and pasted it so they don't feel like they owe you a reply. With this approach it's a human instinct to think 'wow they put SO much effort into this... I'll at least reply' :)
can I send the video to a company found on Google maps? without the expert looking for a digital professional?
Hi Federico, great question. This strategy is suitable for any business. Of course it's easier if you know they're specifically looking for assistance but you can absolutely reach out to other businesses in this way as well!
I have completed facebook marketing course. Which skill should I offer to clients as a beginner ? facebook page growth organically by posting social content or facebook ads ?
Hi Shubham, congrats on your course completion! Offering your clients Facebook ads services will always be the more lucrative way to go as opposed to organic services. But if you can offer a mix of both and are comfortable with executing on both then your clients will love you! The difference between the two comes down to being a social media manager/community manager which may or may not involve paid ads, and a facebook ads marketer which is primarily ads focused. And the rates you can charge for organic services vs. paid ads is generally vastly different.
How did you know they weren’t tracking in their website?
Great question Jade. There is a great Google Chrome extension called 'Facebook Pixel Helper' that will tell you if there's a Facebook pixel active on their website. And Google have their own version with the 'Google Tag Assistant' that helps you do the same for Google tracking pixels :) I hope that helps!
Great video! I work in Digital Marketing as well; Would love to connect with you.
What if everybody asking for years of experience which I do not have?
I can honestly say that whether it's been small or big clients for me - no one has ever asked me for years of experience. Enthusiasm and creativity and a willingness to work your butt off will ALWAYS win over experience. If they demand it then they're not the right client
Great video very informative but your voice is alittle too low. I had a hard time hearing you on my laptop.
Thank you for the feedback! I've upgraded my mic so hopefully future videos will be a lot better thank you 🥰
@@Maggie-Stara you’re welcome! Looking forward to your future videos.
The first client is the hardest as they say ?
I say that finding the first client is impossible :(
Try cold messaging, should use a script
@@sachinshajan8066 I tried everything thing :(
Nowadays it’s really hard tbh
@@ennondt trueee
It's incredibly difficult I know... have you tried the method I go over in this video??
This is actually bad advice for someone just starting. :/
Thanks for your feedback. Curious to hear why you think so? 😊 I'm always happy to hear feedback from my community so if you have thoughts to share I'd love to hear them.