Sfter 2 month i has changed the bidding of p.max and what i see cost per click increased and much spending.dont know why? Can you help please if my bidding is CV and acully google recommend keep 3.4% tROAS bidding when i applied ,high cost in 3 to 4 hour all spending end still no order.will you help why this happened
Not sure about it working "best" as I am not sure what you are wanting to compare it to. Are we comparing to other campaign types, for service based businesses? Or are we comparing to other industries, which one does RLSA work best for? Either way, difficult question to say what's "best" but what I can say is that I do think that yes RLSA search ads can work for the service based industry. I'm wracking my brains here and I think the approach pretty much works for any industry that can run search ads effectively. If your business can get normal search ads to work, and if you have enough people on your RTG list, then I think the "RTG Head Terms" campaign type can work for you.
Why you don't add also audiences that in your opinion can be irrelevant to your product? Thanks to this you can always add negative bids to something that is not working
I don’t use manual bidding in 99% of cases. I trust smart bidding. When using smart bidding audiences are added for observation only and we are not actually manually increasing or decreasing bids based on audience. The machine does that for us.
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Well explained. Useful. Thx
Sfter 2 month i has changed the bidding of p.max and what i see cost per click increased and much spending.dont know why? Can you help please if my bidding is CV and acully google recommend keep 3.4% tROAS bidding when i applied ,high cost in 3 to 4 hour all spending end still no order.will you help why this happened
Very Useful information, Loved it
Does Re-targeting list Search Ad (RLSA) works best for the service based industry?
Not sure about it working "best" as I am not sure what you are wanting to compare it to. Are we comparing to other campaign types, for service based businesses? Or are we comparing to other industries, which one does RLSA work best for?
Either way, difficult question to say what's "best" but what I can say is that I do think that yes RLSA search ads can work for the service based industry. I'm wracking my brains here and I think the approach pretty much works for any industry that can run search ads effectively.
If your business can get normal search ads to work, and if you have enough people on your RTG list, then I think the "RTG Head Terms" campaign type can work for you.
Why you don't add also audiences that in your opinion can be irrelevant to your product? Thanks to this you can always add negative bids to something that is not working
I don’t use manual bidding in 99% of cases. I trust smart bidding. When using smart bidding audiences are added for observation only and we are not actually manually increasing or decreasing bids based on audience. The machine does that for us.