You can get these kind of INDIA insights only from a entpreneur who build businesses in different era and still relevant by doing everything by iteration & execution. Asli dhanda to yahi banate h bhai. Ye insights Mackenzie ye bain nhn dega uska sample size n=500 hi hota h. Learned many things. Thanks
Taklu bhai nice interview da, me being a south Indian never saw this brand. first time i saw this during my trip to Himachal, his moisturizer product was awesome felt it the first time i used it, never in the world i thought this is such a big brand.
47:10 Hi Shantanu, Big fan of your podcast. Thanks for bringing such valuable insights. I think the reason for 15% of online business in Bangalore is migration of people from North to South. I am from MP, I have used Joy product when I was in my hometown. But when I moved to Bangalore, I could not find them, so when online presence of Joy increased, it became easier for me to buy. And then you speak to your friends and colleagues (who may be from South) and then the word of mouth spreads.
Such an amazing interaction, so many good things to learn and remember. - Competition is not a zero sum game but competition is important and only it can bring innovation out of you so enjoy the game !!! - 4 aspects to remember for good life are 1. Clarity of thought 2. Purity of heart 3. Giving your best 4. Spiritual consciousness - Approach as if there is no 2nd option and give your 100 % - Leader is the one who can see beyond which is visible !! - If you want to have prosperity of 1year grow grains, prosperity of 10 years then grow trees and if you want prosperity of 100 years then grow people - and to grow people bring magnetism, keep trying and be sure that some people around you will get magnetised and spread this notion - Next generation is getting restless and impatient which is scary - Bottom boxing - "When you are everything for everyone Then you are nothing for anyone Cut the tail" then your brand will be recognised
Quick commerce is great and here to stay but need to give it more time. I see that the Old Gen Z only criticising it but it is definitely a convenient option for masses and eventually people will want to pay for it and a lot of times the platforms like swiggy do charge below a minimum value.
Truely saying I didn't hear Joy brand. Born n brought up in MP. They have to seriously work on expanding their brand. They need to seriously work on their packaging n branding
Agrawal sir mujhe lagta hai Blore mein aapka product isliye bik raha as a lots of migration from north india to blore especially at youth level .They might be using the same product in north.
Shantanu , you should not put Advertising breaks during your podcast, this obstructs a listener, that's why I just watch not subscribe to your channel. (Reference : WTF Nikhil kamath podcast)
being a 10 yo , I have seen my father being attached to what he was producing at the factory(he used to manage the whole factory for his fufaji ) and proudly telling me that our produce (steel sheets) is being sold for +1 rupee a kilo in the market and still people are buying it . I have seen him having full belief in the our products , now I can understand the amount of hardwork he must have put in to achieve that
15 lakhs in 1986 in today's money will be almost 2.1 crore. So...ya... Very few people had 15 lakhs in 1986 to invest in a business venture out of pocket. Even now very few people have 2.1 cr of savings to invest out of pocket. But anyways having resources is a different thing and executing and sustaining a business successfully through the years is a different thing altogether. So kudos to his intellect and hardwork
@ I second you Shantanu, me too was mesmerised and lost track of time listening to this podcast- - I wish I could thank you enough for what you are doing for small enterprises like us for making so much true wisdom accessible at almost free of cost - Regards to Sunil Sir - Some of the insights are actionable straightaway for me...Appreciated 🙏
Spirituality is not a commodity or habit or personality trait. A clear mind is always spiritual. Pooja path or Rituals have nothing to do with spirituality . It's about being yourself...
Great video Shantanu, one qui would have loved to asked the huest is how did he keep his product relevant to the target audiences across generations. Especially since many of their current digital/ e commerce consumers are about 2-3 generations younger than their Brick and mortor loyal customers
Truly Agarwal Sahab is a Legend,A genius & Such a insightful person.How can I thank you all .? I am my self a cosmetics manufacturer,But never in our community a person comes out so openly & Sharing his Journey to build a master piece.Thanks Shantanu & your team.Please have more episodes with Sunil Sir.Thanks
Shantanu, really nice podcast. you share deep insights and bring amazing guests. also really good to see that you are no longer consuming and hence promoting alcohol consumption on your show.
Shantanu your shaving foam insight is super awesome, I really want to sit by your side and learn that how to get to these consumer insights. Super impressed and keep up your amazing work.
My family has been using Joy lotions and creams for a few years now. They are amazing as well as affordable. They also have some of the best affordable sunscreens as well.
Koi nhi h... Not everyone is from hindi belt... I dont understand hindi properly... Sometimes I have to physically pause and think what's been said.. and there are many like me.. english is universal language... Learn it . A whole new world will be opened for you...
Shantanu if you had also asked the following: 1) is it possible now in 2024 onwards to have a personal care business with 3 cr revenue and 50 lac profit 2) is it possible to build to 50 cr without any advertising 3) if yes are there any examples which are there in the Indian market now
1. Yes i run a detergent powder brand 2. Yes, but good quality products and keep very less margin until you reach your target revenue not more than 5-6% 3. Next 3 years i will touch 50cr, rn have grown 2x in 2 years
Jo family business ho usko legacy company kehte hai. Sunil ji had family business 1in Kolkata n 1 in MP but segments were different. That's why he got 15lacs rs from his brother in 90s.
B2C means Business to Customer. In this model there is no middle man like wholesale distributor instead manufactures can sell the product directly to customer. This has been made possible through e-commerce. But as it is been highlighted in the video it can not replace the traditional way of distribution model in India because of intricate nuances in Indian market !!!
From so called premium products, I became a regular user in Gurgaon. Awesome products. And they had the guts to bring in a brand ambassador like Bharti. Truly innovative guy with guts. Please provide the smaller SKUs of moisturizer available on Big Basket etc, helps small families and bachelors. It's a Joy to see this.
I stopped listening when he said his brother just gave him 15 Few lakhs in 86. They were already rolling in the riches lol..
You can get these kind of INDIA insights only from a entpreneur who build businesses in different era and still relevant by doing everything by iteration & execution.
Asli dhanda to yahi banate h bhai.
Ye insights Mackenzie ye bain nhn dega uska sample size n=500 hi hota h.
Learned many things.
Thanks
Taklu bhai nice interview da, me being a south Indian never saw this brand. first time i saw this during my trip to Himachal, his moisturizer product was awesome felt it the first time i used it, never in the world i thought this is such a big brand.
46:10 :Bengaluru has turned out to be good market for them coz a lot of people from North, West and East India are working there. This is my opinion.
Yes right
47:10 Hi Shantanu,
Big fan of your podcast. Thanks for bringing such valuable insights.
I think the reason for 15% of online business in Bangalore is migration of people from North to South. I am from MP, I have used Joy product when I was in my hometown. But when I moved to Bangalore, I could not find them, so when online presence of Joy increased, it became easier for me to buy. And then you speak to your friends and colleagues (who may be from South) and then the word of mouth spreads.
Couldn't agree more! Exactly my thoughts
Such an amazing interaction, so many good things to learn and remember.
- Competition is not a zero sum game but competition is important and only it can bring innovation out of you so enjoy the game !!!
- 4 aspects to remember for good life are 1. Clarity of thought 2. Purity of heart 3. Giving your best 4. Spiritual consciousness
- Approach as if there is no 2nd option and give your 100 %
- Leader is the one who can see beyond which is visible !!
- If you want to have prosperity of 1year grow grains, prosperity of 10 years then grow trees and if you want prosperity of 100 years then grow people - and to grow people bring magnetism, keep trying and be sure that some people around you will get magnetised and spread this notion
- Next generation is getting restless and impatient which is scary
- Bottom boxing - "When you are everything for everyone Then you are nothing for anyone Cut the tail" then your brand will be recognised
Quick commerce is great and here to stay but need to give it more time. I see that the Old Gen Z only criticising it but it is definitely a convenient option for masses and eventually people will want to pay for it and a lot of times the platforms like swiggy do charge below a minimum value.
Agarwalji is a true hero.His purity of heart comes out in the entire interview. It was such a feel good interaction❤
Is se badhiya learning kuch hai hi nahi business mein
Sir why cant i find this podcast on apple podcasts . Love this show and looking to find it on my phone podcast app (ios ) . Plz guide
15 lacs in 1988 at 7% inflation would be around 1.7 crores today. Not a small sum still
He is a real entrepreneur. He doesn't know the cash burning strategy.
The most self suicide strategy by entrepreneurs these days
Joys charcoal facewash is excellent . It reduces my acne . Thanx so much joy
Learned so much from Sunil Agarwal, what a great mind and business legend
Best episode on barbershop till now, every second was like an eye-opener.
Truely saying I didn't hear Joy brand. Born n brought up in MP. They have to seriously work on expanding their brand. They need to seriously work on their packaging n branding
Please make these type of videos..
purity of heart
spiritual consciousness
sincere effort
clarity of thought
Agrawal sir mujhe lagta hai Blore mein aapka product isliye bik raha as a lots of migration from north india to blore especially at youth level .They might be using the same product in north.
Bhot sari chize sikhne ko mili jese ki bottom boxing. Great episode
Shantanu , you should not put Advertising breaks during your podcast, this obstructs a listener, that's why I just watch not subscribe to your channel. (Reference : WTF Nikhil kamath podcast)
Buy premium man, best value hai yt premium
Oh! Thank you, for making me aware , I was just born Last Year 😂
Next tume ease bring someone from ITC
I guess the selfie culture , social media apps lead to the exponential demand for skin care products.
being a 10 yo , I have seen my father being attached to what he was producing at the factory(he used to manage the whole factory for his fufaji ) and proudly telling me that our produce (steel sheets) is being sold for +1 rupee a kilo in the market and still people are buying it . I have seen him having full belief in the our products , now I can understand the amount of hardwork he must have put in to achieve that
wow bottom boxing , "genius pure genius" .
Shantanu,the more I listen to yr podcasts,more I feel belonged to family of Bombay shaving co.
Keep up the good work .Thanks
Amazed. Absolutely eye opener for lot of new entrepreneurs.
Shantanu Sir, You are amazing! You are bringing great people who have achieved so much and we are learning great stuff through these podcasts.
Just Mind Blown
Bottom boxing
Respecting your competitors story analogy with ramayan
Sir hindi language me bolo yaar 😊
Nice podcast shantanu sir .god bless u nd BSCo
JOY 🎉@BEST
Please bring Sunil sir again. Make a series with Sunil sir
What is shantanu drinking 😅
Vision of Sunil sir,is very good👍🏼👍🏼👏
Add this content to RUclips music too
I salute to such great personality 😊
Bottom boxing the comments 😂
People resource are main resource
The best episode till date❤keep up the good work 👍
Soon I will be buying my first Bombay shaving product. Only because of these podcasts. Keep going Shantanu.
Can’t Believe this content is for Free…😮
Both are in cosmetics...deal final.
Thank you so much for this interview/podcast.
Loved the honesty of Mr Agarwal. Very non pretentious and straight from the heart.
Insane 🔥🔥
Best one till now - best mix of indian consumer behavior, how to build a long term vision, obvious uncomplicated market strategies. .
Very interesting and informative . Pleasure to see and also helpful . Love from Bangladesh ...
We want more broadcast like this, so much of learning . Great business man. #JOY # barber shop ..
now I know how and why all the baniyas are so consistent
I'm proud to be part of this organisation
Life changing interview I have seen on RUclips. Thank you Shantanu Deshpande. Obliged.
15 lakhs in 1986 in today's money will be almost 2.1 crore. So...ya... Very few people had 15 lakhs in 1986 to invest in a business venture out of pocket. Even now very few people have 2.1 cr of savings to invest out of pocket. But anyways having resources is a different thing and executing and sustaining a business successfully through the years is a different thing altogether. So kudos to his intellect and hardwork
Simple yet Powerful ❤🔥
Thank you, barbarshop, with Shantanu and the whole team for such fabulous, knowledgeable videos.
@ I second you Shantanu, me too was mesmerised and lost track of time listening to this podcast- - I wish I could thank you enough for what you are doing for small enterprises like us for making so much true wisdom accessible at almost free of cost - Regards to Sunil Sir - Some of the insights are actionable straightaway for me...Appreciated 🙏
Agrawal ji absolute beast, just dont agree with spiritual part. Its not important to be spiritual to be a good person
Spirituality is not a commodity or habit or personality trait. A clear mind is always spiritual. Pooja path or Rituals have nothing to do with spirituality . It's about being yourself...
Good discussion. Lots of life lessons. Thank you. Sharing away with close group
Dont know about how your sales increased after your podcast, but now I am a BSC user after hearing you for the last 1 year. Good work.
Excellent Insights from Mr Sunil Agarwal
Great video Shantanu, one qui would have loved to asked the huest is how did he keep his product relevant to the target audiences across generations. Especially since many of their current digital/ e commerce consumers are about 2-3 generations younger than their Brick and mortor loyal customers
Absolutely delightful interaction. The single most imp podcast to understand business in India.
Truly Agarwal Sahab is a Legend,A genius & Such a insightful person.How can I thank you all .? I am my self a cosmetics manufacturer,But never in our community a person comes out so openly & Sharing his Journey to build a master piece.Thanks Shantanu & your team.Please have more episodes with Sunil Sir.Thanks
Shantanu, really nice podcast. you share deep insights and bring amazing guests. also really good to see that you are no longer consuming and hence promoting alcohol consumption on your show.
Thanks for having Sunil ji on your channel. Amazing podcast and a lot to learn from Sunil ji 😊
Excellent conversation, loved every bit of it
Expecting this episode to be very useful for me.
I have used joy body lotion and facewash and I must say they use herbal ingredients and less chemicals.
Shantanu your shaving foam insight is super awesome, I really want to sit by your side and learn that how to get to these consumer insights. Super impressed and keep up your amazing work.
You should have invested more into perfume, we live in tropical country.
This is so amazing. Thank you Shantanu for arranging this. Thank you Sunil sir for the sharing your wisdom.
My family has been using Joy lotions and creams for a few years now. They are amazing as well as affordable. They also have some of the best affordable sunscreens as well.
🔥🔥🔥🔥🔥🔥🔥🔥
A simple like button just doesn't do justice to this episode. Enjoyed every minute of it.
Best of the episode 56:20
I started using Joy products around a May of last year, and now it's my go to brand for facewash and lotions
Bhai Hindi ma bhi podcast suru kar Doo English jamm nahi raha hai
Kon kon mera sat hai
Koi nhi h... Not everyone is from hindi belt... I dont understand hindi properly... Sometimes I have to physically pause and think what's been said.. and there are many like me.. english is universal language... Learn it . A whole new world will be opened for you...
Amazing Interview…
Shantanu if you had also asked the following: 1) is it possible now in 2024 onwards to have a personal care business with 3 cr revenue and 50 lac profit 2) is it possible to build to 50 cr without any advertising 3) if yes are there any examples which are there in the Indian market now
1. Yes i run a detergent powder brand
2. Yes, but good quality products and keep very less margin until you reach your target revenue not more than 5-6%
3. Next 3 years i will touch 50cr, rn have grown 2x in 2 years
Why start putting up ads in videos?
Love this podcast ❤️
What is meaning of Lagacy company??..what is the difference between b2c and lagacy?
Jo family business ho usko legacy company kehte hai. Sunil ji had family business 1in Kolkata n 1 in MP but segments were different. That's why he got 15lacs rs from his brother in 90s.
@@TheMarketingMan4U thanks a lot 🙏
B2C means Business to Customer. In this model there is no middle man like wholesale distributor instead manufactures can sell the product directly to customer. This has been made possible through e-commerce. But as it is been highlighted in the video it can not replace the traditional way of distribution model in India because of intricate nuances in Indian market !!!
It's very helpful to me
From so called premium products, I became a regular user in Gurgaon. Awesome products. And they had the guts to bring in a brand ambassador like Bharti. Truly innovative guy with guts. Please provide the smaller SKUs of moisturizer available on Big Basket etc, helps small families and bachelors. It's a Joy to see this.
19:25 usko pakdo jiska pair hai aur apne s/y me dal diya ( copeing )
Did anyone realise ....owner of BOMBAY Shaving club selling us the Shaving merchandise does not shave himself with the same product.
1:29:30 very very important line.
Thankyou so much Shantanu for Bringing such amazing guests. such a Rich & Insightful Episode.
Please bring Sunil Sir back, would love it.
Love this ❤
Hi Shanthanu, we'd love to hear you interact with Mr Sridhar Vembu of ZOHO on building a bootstrapped SAAS Unicorn!
After so so long a G.O.A.T episode . Enjoyed it so much . Truly fantastic .
Missed this kind of fun . Much love to shantanu bhai ….
Best episode 🎉
Thank you sir
Guys please share such podcast amazing interview
What a man!!! This conversation made me emotional. Such deep insides. Apne dhandeka majbut Khiladi.
Shantanu - Learn to put your point down properly when you are disagreeing (I admire your work)
Isnt this yhe sams guy who said to work 100 hours and then deleted...
1:09:11 best lines
Please bring dmarts dhamani for interview
He is very genuine and amazing human ❤
Quite engaging conversation 🤯