The Psychological tricks to Persuade & Influence anyone!

This is a book summary of the book "Influence: The Psychology of Persuasion."
00:00 Start
02:48 Recriprocation rule
04:32 The Theory of liking
07:11 The Social Proof
08:17 Authority
09:45 Scarcity

[@DenshaOtoko2]

The last one is called the scarcity principle in advertising.

[@DenshaOtoko2]

Appeals to authority are in Confucianism.

[@DenshaOtoko2]

The reciprocity rule is also known as the Benjamin Franklin effect.

[@oibook]

indeed. You seem to have a lot of knowledge. 🥰