How Detergent King NIRMA Got CRUSHED By The Competition?
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- Опубликовано: 9 дек 2022
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'Washing Powder Nirma', this phrase is something that every Indian who was around 90's or 2000's knows by heart. Nirma was so popular back in the day that every household was using Nirma to wash their clothes. Karsanbhai Patel from Gujarat made it so big that it was almost a billion-dollar business. But nowadays you don't see nirma anywhere, did you ever wonder why is that? Watch this video to know why Nirma failed despite being a household name.
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I m ur fan sir how I meet u
Wow
Nice
Make video on colourtex company surat.
Sir mene ek channel pr dekha tha usne bola nirma uski beti ka naam tha na ki pet ka par mujhe ap pe believe hai
He wanted to make his daughter forever alive... And he did that flawlessly... ❤ a father that every girl wants 🤗 Sir is inspiring us.
I too make facts & stuff. Madat kre
And boy also want
Karsan Bhai had emotional bonding with Nirma and did not want to make it a prey of ruthless business strategies of today. And diversification is a better option if done slowly and on correct time.
Nostalgia after hearing Nimra our childhood memories 🔥🔥🔥
I too make facts & stuff. Madat kre
Nirma
TATA is the perfect example of diversification
Me bhi ye hi soch rha tha 🤣
I too make facts & stuff. Madat kre
Reliance group as well
@ashneer Grover Bruuh 💀💀💀💀 is just making comments without even knowing anything ..
Best instead of perfect
My mom still call Nirma to every detergent 😂
🤣🤣🤣 sahi he
As we and most of the Indians call every noddles Maggi even though we know it's not , if it's yuppee I will call it maggi , if it's any other package noodles it's maggi for me , but i love maggi most
Same
My neighbour also 😂
I too make facts and other stuff. Madat kre
Rip to his daughter’s soul 🙏❤️
I too make facts & stuff. Madat kre
Ab to unki beti ka dusra janm bhi ho gya hoga
Nirma ads are just pure nostalgia
I too make facts & stuff. Madat kre
Never knew that Nirma & Surf used to Diss eachother. 🤣🤣
My father is a salesman of nirma 😊😊
Edit:I never got so many likes in my 3 years experience
Still now?
@@evilnightbot3131 Yes 😁
And I am studying in Nirma University
I too make facts and other stuff. Madat kr
Hey bro you crossed century with my like 👍
The iconic add song that impacted our minds till to this day. Well man it's just a vibe 😂😂
I just open the comments section for this only that their world be someone who would have wrote a comment for the song
Nirma Nirma Nirma
I too make facts & stuff. Madat kre
Nirma is still in the market that's important.... it's all about marketing... surf excel excelled with marketing
I too make facts & stuffed. Madat kre
It's hard to say, diversifying worked for Nirma but rebook failed miserably, so it depends .
different market u dont need a new shoe every month unlike nirma products that have very much self sustainable demand
I too make facts & stuff. Madat kre
I believe diversified rehna behtar hai aaj k time me... No doubt Nirma acha kar sakte the shayad lekin agar koi aur competition aa jaata same price aur quality me to thodi dikkat b ho sakti thi par ab jab aur b businesses hai to stability b rahegi...
I too make facts & stuff. Madat kre
Revolution and Evolution is important for Market
We still call surf Excel, Ghadi and other detergents as "Nirma"😂
Such was their powerful marketing.
Koi nahi bolta nirma log jadatar surf hi bolte hain
@@84bitmercyop58 jyadatar log nirma hi bolte hai... Fir dukandar konsi keh ke poochta hai🤣😂
Bhai hmare idhar to detergent naam nhi bolta koi sab surf hi bolte hai... Tide bhi surf hai nirma bhi surf hai rin bhi surf hi hai 😂😂😂
Idhar surf ka mtlb detergent hi hota hai😂
I too make facts & stuff. Madat kre
@@loki4230 us bhai us
Tu husn pari tu jaane jaha tu sabse hasi tu sabse jawaa sondariya saabun nirma 😀😀😁😁😂😂
Mujhe toh itna achese diversification business ka matlab commerce ke theory wali textbook se nhi samja tha or ulta apne aur ache se samja diya gaurav sir😂. You are true teacher, love your videos
I feel very sad because Nirma is not just a detergent it's a feeling ❤❤❤
I too make facts & stuff. Madat kre
Nirma went down coz it was a horrid detergent on the hands. Many of us suffered from rashes and posarisis on the hands using it. I'm glad it was discontinued. Surf and Ariel and tide are much better.
@@sugarbellefernandes3322 well iy was starting out cheap so maybe thats why the quality was bad it probably improved overtime
Aj bhi jab humare yaha log shop me jate hain to detergent powder do yeh nhi bolte nirma do ye bolte hai aur dusra koi powder utha late hai
Sir ek video how to start indian defence manufacturing startup pe bana dijiye
I do not think that you should give priority to only one work, if you are getting profit in some other sector, then you can try in that also.....like Gautam adani Sir also says that do the work you are getting.....in case of Nirma the company had not been managed with the perspective idea🙄
I too make facts & stuff. Madat kre
Nirma - normal
Ghadi 🕜 - legend
Reverse it dude
gaurav never dissapoints us .. with his amazing and Knowledgeable vedio
...thanks for your hard work.....
It was a wise decision to diversify. With changing times one has to look for more lucrative markets. His sons are running the cement business well. Who's to say if that's making more or less than the detergent business? Kasanbhai was a clever and smart businessman and took calculated risks and succeeded in his endeavours. That's most important. It's not important that the detergent business only should do well. His sons can also further diversify and who knows they can be the next Ambani/Adani in the coming decades!
Nirma is king in soda ash products
His plant is in my city
Biggest plant in asia
Make this type of video on WCW
diversification is best option
Love from india ❤️🇮🇳
aaj bhi nirma ab bhi Gujarat mai use hota hai ..Nirma successful company hai
Kya baat hai gaurav bhai amazing yrr😇
Do video. On VRL company
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According to me their is no problem in diversification but i must say before proceeding to it you must achieve mastery at any one of the field you are good at so that everytime their is a problem related to that field you will definitely get a preference.
And I think the mistake the CEO of nirma made that he diversified his business as he was facing major loss in his business
Well in that case you must overcome loss by upgrading not by diversification.
I too make facts and other stuff. Madat kre
I feel proud about listening one more Gujju business 😌
I too make facts and other stuff. Madat kre
@@starkillerioooo9739 i subscribed your channel 😊
@@Unknown.Person.75 thnx
We want more case studies
Gaurav ji❤️Thank you for making the best content possible for me to be my happiest day
Puri video to dekhle 😆😆
I too make facts & stuff. Madat kre
9:44 the answer of the title is here
Hum toh ajj kal dukano meh detergent ki jagha direct surf dijiye bolthe hai😆
Let’s make nirma best again
According to me diversification in business in important but still i'm always confused between prime focus and diversification....
Jay Hind Sir ❤️🙏
Competition brings out the best in products, and worst in people...☺
Okkk justtt chilllll
आज भी गांव में लोग निरमा ही बोलते हैं चाहे वो किसी भी brands के हो
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Washing powder nirma washing powder nirma..
Dudh ki safadi nirma se aayi..
Rangin kapra v khil khil jaye...
Sab ki pasand nirma ..nirma..🤣🤣
Just wow😳
जय हिन्द जय भारत 🇮🇳🇮🇳❤❤
Proud to study in Nirma
Love you bro ♥️♥️
Need more video's like that please
Content creator are the best Teachar
Sir could you make video on Nirvana topic
Still I love the Ads and I still use the Soap..Nirma❤️
I too make facts and other stuff. Madat kre
Nirma failed because he stop manufacturing SONDARIYA SABUN NIRMA😀😀😁😁😂😂
I too make facts and other stuff. Madat kre
For different products such as detergent, body soap they should keep different names and not just Nirma for each and every product.
Thanks bhaya for giving a right information and also motivation 👍
I too make facts & stuff. Madat kre
एक बात सही कही गोरव भाई आपने
लोगो के पास थोड़े पैसे आते ही दिखावा करने लगते हैं
ओकात से ज्यादा कि महगी चिजे खरीदने लगते हैं 😂😂
Right yr
Please make a video on Spanish empire and also tells that why mostly South American speak Spanish language and they are Christian 👋🏻
Informative Video
Expert in one thing is always better than being good in everything
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He is providing employment to more than 500 peoples
This channel is master of ad
Big fan sir... ❣️ love your video
Bhai aise hi biography laate raho big Indian brands ki
Apke is knowledge ke lie ek like to banta hai
Plz make a video on " who is true mirror or selfie camera" 😂 coz when i look at mirror i feel like a celebrity but when it comes to camera is shit
i feel dont put the eggs in one basket . difersification is best to choose to be stable and can try hard to make each better
I remember nirma washing powder theme song😁
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Now they would be using surf excel 😂😂
👆👆🆙 thanks for watching you have been selected among my lucky winners message me to claim your prize🎁🎁🎉
Sir aapki vedio bhot mast hai bhot kuch jaanai aur samjhanai ko milti hai bhagwan apko hamaisa khush rakhai ❤️
Puri video to dekhle 😆😆
@@d_kBose38 aab dhek leya 😜
@@ShivamEleven thik he ✌️
Crazy😂😂
Hello bhai app great ho great story great man
I love you 3000
Doordarshan ka yaad dila diya 2m ne Gaurav 😂🥺
I too make facts and other stuff. Madat kre
Nirma jab peak per tha tab bhi jyadatar log nirma se kapde nahi bartan dhote the
Bro make more about brands
who remembers arial
Hm to abhi b nirma hi use krte h
BHAI MERI CRUSH KA NAAM BHI NIRMA HAI 🥺🥺
Intro is just🔥🔥 🤣🤣
I too make facts and other stuff. Madat kre
Nice video sir
Only legends know that thumbnail is changed
Nirma og ad is nostalgic 👌🏻
Nirma Co. Changed Many Lower Class People's Life In Our Gujarat
By Providing Them A Job
bro make a video on MDH masala
Unki beti jaha bhi hai khus rahe aur unke aviskar ghar ghar betiyo ke pas pohcha 🙏
Nirma University is one of the most reputed university in gujarat after IIT Gandhinagar and NIT surat🥂
I too make facts and other stuff. Madat kre
Bhaiya aap technical related fact upload kijiye plz
मैं सोचता था हमारे घर वाले किसी भी सर्फ निरमा क्यों बोलते है 🤔
मतलब दुकान से निरमा ले आओ भले ही वो सर्फ एक्सेल हो ।
आज पता चला पहले निरमा ही चलता था।😋
आज भी हमारे गांव मे ज्यादातर लोग निरमा ही बोलते हैं।😄😄
Please make video on this
Love from Maharashtra
♥️♥️♥️Finally back after 1 month new setup nice 🥰🥰🥰
i guess diversification of business is even profitable if diversified smartly. the biggest example of it is Mukesh Ambani the 2nd richest indian, asian and the 8th richest person in the world. Ril is even a diversified company but, still is the most profitable indian company and has the third largest market cap among indian companies after Tata Group & Adani Group. It also gives high returns to it's investors, too. It's growing at a significant pace, too. So diversification of business can be profitable if diversified properly and smartly.
I too make facts and other stuff. Madat kre
Nhi har cheez pe try karna achi baat hai ...agar nirma company sirf diturgent banane main hi dhyan deta to uska naam bhi yese dub bhi sakta tha per usne har cheez main try kari hai isiliye aaj tak wo hai
Multiple for money one for passion and knowledge and happiness
Sir aap three - three channel kaise manage karte ho
Salute to all gujarati people 🫡🫡
I live near nirma University ☺️
Nirma maybe delisted from market share but it remained in list of N word song in antakshiri ❤️
Hi gaurav bro what's up is everything fine stay happy and healthy 😀
Even when we buy Gadi detergent we call shopkeeper give me nirma
big fan bro ❤
Starting 🤣🤣🤣