WHAT IS IT REALLY LIKE OWNING A CLOTHING BRAND IN 2025? (THE TRUTH)

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  • Опубликовано: 29 янв 2025

Комментарии • 86

  • @richiele
    @richiele  18 часов назад +27

    Thank you for watching! Appreciate the support throughout the years, its been one helluva ride with our brands!

  • @diegoandres8711
    @diegoandres8711 18 часов назад +212

    We need the Truth about the MNML story

    • @adr1an.mp4
      @adr1an.mp4 11 часов назад +2

      The story is that they steal designs and that Richie down fw that

    • @ughismyboss
      @ughismyboss 7 часов назад +1

      What is the story?

  • @fungbros
    @fungbros 18 часов назад +53

    I still have that pho shirt….goes to show you that your first design or logo doesn’t have to be your last!!!

  • @Jitzcrackers
    @Jitzcrackers 16 часов назад +28

    This vid is a W. Need a part 2 fasho. Feedback for Johnny, my man we have no marketing for your drops! Put it up on the channel for us folk who don’t have IG, Tik Tok etc. would love to support.

  • @agentfortyseven5102
    @agentfortyseven5102 17 часов назад +16

    Johnny the type of friend to say “thanks for loaning me your Porsche last week” while you walking by with a girl

  • @harrisonchau8246
    @harrisonchau8246 17 часов назад +25

    I’ve been rocking with y’all from the beginning. It’s so special to have a group of friends that turn to brothers, go through ups and downs, and still stand by each other no matter what through decades. That is what makes this channel special, the power of friendship and love. Appreciate y’all for always keeping it real and entertaining!

    • @user-ey4ut9uc8w
      @user-ey4ut9uc8w 16 часов назад +4

      Facts. I don’t even care for shoes, clothing or hype culture anymore but I still tune in to every video because they’ve stayed genuine and together as friends. Rare to see that with these social media groups that become businesses.

  • @hpa2361
    @hpa2361 18 часов назад +12

    Do more of this please, the in-depth version, like sourcing materials and manufacturers and stuff

  • @Alec479
    @Alec479 14 часов назад +4

    need more of this long form content! love the gems and stories!

  • @romeobravado6334
    @romeobravado6334 18 часов назад +13

    Honestly took it further than i thought any youtuber could. Try to cop some pieces as consistently as i can

  • @stinkytofu415
    @stinkytofu415 16 часов назад +2

    Sharing the stories of up and down is pivotal for all. Been watching you since your vlogging to malls and checking out expensive brands vs budget alternatives.
    Need part 2 of China fails.
    Big boy Johnny, keep you head up!

  • @lafon01
    @lafon01 2 часа назад

    The man that really deserves his flowers and is very humble is Tan! He is a creative genius honestly cause he plays a huge part in everyone’s brand. Like he’s really a visionary and pays attention to details. Shout out to all of yall tho and love the clothing too!!

  • @rafael9151
    @rafael9151 10 часов назад +1

    Y’all need to do vids like this more!!! Feels way more genuine 🫡

  • @BRANFLVKES
    @BRANFLVKES 13 часов назад +3

    Free game 🤞🏼 For sure need more videos like this one!

  • @xtczy
    @xtczy 15 часов назад +3

    damn had no idea that the Pho tees were their design, used to see those EVERYWHERE

  • @david-h7d7w
    @david-h7d7w 16 часов назад +2

    i would tap in to a semi regular podcast if yall wanted to start doing that. the business/bts is interesting to me.

  • @ItsKobeh
    @ItsKobeh 10 часов назад

    By far one of my favorite videos. Been here for about 7-8 years so I love seeing the evolution and hearing about what it took for y'all to get here

  • @jimmyvasquez6851
    @jimmyvasquez6851 17 часов назад +2

    As someone who is considering starting their own line, this was VERY helpful!

  • @supakingkupa
    @supakingkupa 17 часов назад +17

    Bruh lowkey y’all be talking over each other a lil bit too much and it makes the stories hard to follow

  • @johng8911
    @johng8911 4 часа назад

    Great ep. This reminds me of Blueprint series by complex from years ago. Hope to see more

  • @TigerUchiha
    @TigerUchiha 18 часов назад +1

    This was real. Appreciate you sharing

  • @95til
    @95til 13 часов назад

    Definitely would love you to see you guys implement a “behind the brand” type series or episodes. Tlking everything about creating a brand, BTS, design, sampling, manufacture, drops, etc. So many of us love seeing the business side as well & overall, another way for us to get more insight and perspective that many of us will definitely appreciate.

  • @xanderkush674
    @xanderkush674 6 часов назад

    22:24 No Jonny! Richie had zero bars 😂😂

  • @ir2nice4u
    @ir2nice4u 15 часов назад +1

    more videos like this plz we grown we dont care about no cop or drop vids

  • @NandoHndz96
    @NandoHndz96 17 часов назад

    Crazy vid! Need part 2🔥

  • @sebastienjasko9022
    @sebastienjasko9022 15 часов назад

    love this video! 🤘🏼

  • @NoLimitJw
    @NoLimitJw 18 часов назад +1

    Great video

  • @gearheadtc
    @gearheadtc 13 часов назад +2

    Genuinely curious, how do brands like Bravest and Heavweights get away with using pictures of celebs and athletes on their clothing without getting sued?

    • @lazzi2462
      @lazzi2462 12 часов назад

      Would love to hear them discuss this as well.

  • @chrisq8412
    @chrisq8412 15 часов назад

    We need a part 2!

  • @WayneLiu945
    @WayneLiu945 18 часов назад

    First!! Honestly stopped buying RLC stuff many years ago but definitely respect the hustle.

  • @edwardrivera8201
    @edwardrivera8201 18 часов назад +3

    Damn this was a good ass watch ngl

  • @david-h7d7w
    @david-h7d7w 16 часов назад

    this video was great im going to revisit this for my business

  • @ONEILGATDASAUCE
    @ONEILGATDASAUCE 8 часов назад

    i feel like the reason why Johnny's merch dont hit is cause he dont talk about it enough, i follow these guys on every social media and i barely see Johnny post about his drops. you'd think that he's gonna talk about it more often considering he's always on Richie's vlogs but nah. it's almost as if he don't wanna use the platform he's on, he's trying to do it and make it purely by himself.

  • @aju7855
    @aju7855 13 часов назад

    Y'all should drop the full-length, uncut Hypetalk sessions! I could listen to this for hours

  • @AaronSoDope
    @AaronSoDope 14 часов назад

    S/o Kickgenius that's how I found the channel. I remember them talking about the quality of your channel I've been tuned into Richie le since

  • @kin6david
    @kin6david 13 часов назад

    Seriously need more details on each brand.

  • @JayUBeezy
    @JayUBeezy 16 часов назад

    I remember that backlash from the first RLC drop. Everybody was accusing him of drop shipping from Alibaba and Taobao and putting his name on it.

  • @jdilla4591
    @jdilla4591 16 часов назад

    Great video 🔥🔥🔥

  • @dlbbarnett8804
    @dlbbarnett8804 4 часа назад

    Ima need a rap/freestyle vid rich. Johnni said you was nice now. 😂🤔

  • @dmaurierweaverMAIN
    @dmaurierweaverMAIN 10 часов назад

    Still got my early Heavyweight Tees

  • @MercurialCarlos
    @MercurialCarlos 16 часов назад

    lowkey need a podcast fr fr

  • @chrisic0n752
    @chrisic0n752 15 часов назад

    RLC for life. I look forward to every drop fck the haters.

  • @jamesvill5202
    @jamesvill5202 18 часов назад +1

    Brandon fit going crazy finally

  • @x02dragon
    @x02dragon 15 часов назад

    Need a series on the mnml

  • @jayr562
    @jayr562 13 часов назад

    Been following yall since day 1! This video was hella inspirational to hear about your collective come up. I hope one day to start my own clothing brand! 🤞🏽

  • @sup312m8n02
    @sup312m8n02 11 часов назад

    Please bring back some of your old pieces please

  • @thankstotony
    @thankstotony 13 часов назад

    Would love to support RLC, but the length on most items make them look like a crop top on me. More Tall sizing please (I'm 6'6")

  • @big_chilling3509
    @big_chilling3509 11 часов назад

    Love this stuff man all you guys growing and inspiring is really refreshing to see wish nothing but the best for u all much love❤️

  • @Bennygk-yw2fx
    @Bennygk-yw2fx 15 часов назад

    Is this a part 2😅😅

  • @getlikemezraw
    @getlikemezraw 15 часов назад

    Holy crap I remember the taobao criticism hahahaha

  • @MattJackson-w3g
    @MattJackson-w3g 17 часов назад

    Still watching through the video, but just wanted to say that yall are doing some dope stuff with RLC!
    I copped the black Mohair hoodie in small from the recent drop and I love it! I thought the Mohair material would be itchy to wear but it's actually not, to my surprise. If RLC might do a new iteration of it in the future, I'd like to see a slightly less oversized fit since I found the small to still be a bit too voluminous and oversized, although it could just be because I'm not a very big person. I also think the center seam through the hood makes it look really pointy when having the hood on like I've got a cone head - Instead, I would like to see 2 seams along the 2/3 of the hood to have the hood sit on the head better, like with Nike hoodies. Might it be possible to add a waist cinch on the hem/ribbing and some sort of adjustment like buttons on the cuffs?
    Otherwise, I like the double zippers; the material; and the silhouette! Cheers!

  • @SliddyXD
    @SliddyXD 15 часов назад

    We got the RLC biography before the mnml story

  • @jest908
    @jest908 11 часов назад

    Make a podcast!

  • @crb003
    @crb003 5 часов назад +1

    What sweats does BBJ have on??

  • @noebriseno-alvarado4468
    @noebriseno-alvarado4468 16 часов назад

    NGL I had no idea Johnny made that drop. Unfortunate it didn’t work out for him

  • @1504Blue
    @1504Blue 16 часов назад

    Does Johnny have a IG? I ain’t even know he had a brand until now.

    • @lazzi2462
      @lazzi2462 12 часов назад

      He does have IG, but I never heard of his brand until now. Feels like he never even promoted it.

  • @blankmandastankman
    @blankmandastankman 17 часов назад

    just title the pt 2 "china" 😂😂 or "mnml"--we'll take that story too

  • @jmrayos9930
    @jmrayos9930 17 часов назад +5

    Recently bought the unstructured cap. Quality is a big let down for the price. Lots of loose threads and feels like i bought a cap at zara or h&m.

    • @Transformoholic
      @Transformoholic 15 часов назад

      They gon say cause its part of the look bwhahahha

    • @jmrayos9930
      @jmrayos9930 15 часов назад +2

      @Transformoholic the look is cool tbh. Just the quality is a big let down. New era/stussy caps are cheaper and better quality imo. Made me think twice about buying the other stuffs

    • @Transformoholic
      @Transformoholic 13 часов назад

      @ the clothes are good quality, just not too sure about accessories

  • @calebrodriguez2082
    @calebrodriguez2082 18 часов назад

    1st rich!!!!!!!

  • @eugie_2399
    @eugie_2399 18 часов назад

    Let’s go!

  • @bluvdmssiah
    @bluvdmssiah 10 часов назад +1

    Had to unsubscribe because you keep bringing Brandon on. It’s been a good 10+ years watching you Rich.

  • @djpak1
    @djpak1 16 часов назад

    Yall gotta stop interrupting each other.

  • @santo.1015
    @santo.1015 15 часов назад

    Whats a good app/program to start designing. For Tees, hoodies, hats etc.??? If anyone knows 🙏🏻

  • @saroibrahim9509
    @saroibrahim9509 14 часов назад

    We need the mnml story bro.. cmon

  • @juntao9
    @juntao9 16 часов назад +1

    Richie talks about everything BUT the MNML story smh

  • @Nelly.Nel.archive
    @Nelly.Nel.archive 10 часов назад

    RLC x Tribute x Heavyweight Collab 👀

  • @darkpurplegoldroses
    @darkpurplegoldroses 2 часа назад

    👏🏼👏🏼👏🏼🔥🔥🔥

  • @Vin-fu1rm
    @Vin-fu1rm 14 часов назад +1

    Over saturated like jordan and dunks. 4th Lil homeboy out of job. tribute closed down huh?

    • @Cinemahguy
      @Cinemahguy 13 часов назад

      huh

    • @lazzi2462
      @lazzi2462 12 часов назад

      Damn, which one of them hurt you, bro? 😂😂😭😭

  • @Whereispadrino
    @Whereispadrino 4 часа назад

    The evolution of RLC is inspiring. But it took away from the quality of content. Every video feels like a 10+ min RLC promo. “Items you need this summer” is the ULTIMATE clickbait for RLC promo now🤣🤣🤣🤣🤣

  • @Mattrattmattratt
    @Mattrattmattratt 18 часов назад

    5th 🔥🔥🔥

  • @jsteph_fr
    @jsteph_fr 18 часов назад +3

    25 seconds and no veiws yall fell off

  • @SwavesisSwavey
    @SwavesisSwavey 12 часов назад

    Gotta respect Johnny for getting the most out of the discussion.
    Best video in awhile, ngl.

  • @jest908
    @jest908 11 часов назад

    Let Brandon talk more! Wanted to know more about beyond.cured