Copywriting 101: How Do You Actually Write Copy? What Do You Deliver to Clients?

Want extra help getting clients, gigs, and jobs? Check out our Copy Career Co-Pilot ➡️
courses.copyth...
Ready to upgrade your skillset with marketing knowledge? Check out our E-Marketer Master Plan ➡️
courses.copyth...
Our free (with email signup) 21-day copywriting course ➡️ www.copythatsh...
Our free (with no transaction) copywriting guide ➡️ www.copythatsh...
Join the Copy That! Discord server ➡️ / discord
Support the channel by joining our Patreon ➡️ / thecopythatshow
====
Everyone knows that copywriters write words, but you might be wondering HOW they actually write them:
Do you need a specific app to write copy?
Is there a copywriting format that clients want you to follow?
Do copywriters also have to do design work?
Unsurprisingly, the answer is… it depends! On the business you’re working with, on the project you’re doing… on the cycle of the moon.
In this video we’ll walk you through some of those nuances and what you need to know to deliver copy your clients are happy with.
=====
Copy That! is hosted by Alex Myatt, Rod SatterwhiteSean MacIntyre, and Lindsey Hough.
~-~~-~~~-~~-~
Want to score clients and close more gigs? Watch our DEFINITIVE Guide to Selling Your Services As a Copywriter: • How to Sell Your Copyw...
~-~~-~~~-~~-~

[@Isnapldit]

Thanks so much guys. This is exactly what I was talking about. Everybody has a program to become a copywriter but no one ever talks about the most basic stuff for beginners. What good are all those "make 6 figure" courses if they dont even teach you how to deliver your copy? Any chance you can do more stuff like this for us? Also do you have one of your awesome videos about simple design with your copy. Wouldn't hurt to learn this early on. Thanks again guys

[@CopyThat]

Over the past two weeks, we've been publishing a about a dozen videos covering all of the most basic beginner questions we normally get. We've been stashing them all in this playlist: ruclips.net/p/PLaLdkW9wnWXJ8L8fwR-6BIEFA6wrEj8Uv
Maybe we'll do a design crash course or something in the near future!

[@grantlovins6890]

I’ve been looking for a video that actually explains this process!! I took a paid course and learned a lot about what to write and the way to use words to persuade/ sell consumer of your actual copy but not I was left with the question you just answered! Thank you for this explanatory video.

[@Naseem328]

You guys have an amazing channel! The value you provide for free is super cool. Thank you, I’m learning a lot 🤝

[@ThePlantParadigm]

Loved that you shared a REAL example of a job - this helped out heaps in learning what your process was!

[@coreysaracco]

Thank you guys so much. I’ve been looking everywhere to find out the most basic question on how to actually deliver the copy and you guys are the only ones to give a direct answer🙏

[@hannahmark3047]

This is cool
I worked with a graphic designer, her preference was that I text her the copy for each post. I formatted it to show headlines, and any image captions. So yeah! Depending on who you're working with. 😊

[@vivekmahto2612]

Thank you, guys for answering the stupid questions that all newbie copywriters have🙂

[@interestingshorts6772]

Thanks for this video. I was confused about landing pages, feels like this video is just for me :)

[@AbdulRahman-dd9sr]

that was the thing that i was searching for. years thanks brothers

[@Theolo.Gy.M]

Thank you! I needed this video!

[@rafioli5718]

literally the perfect video thank you so much.

[@qhamar2637]

Hello i just need a small help i hope you'll do... I want to become a copywriter obviously for that first we have to learn what is copywriting and the thing is i am feeling like i can do copywriting because i had wrote journal and i have some multiple books ,. I don't know how to start copywriting how to create a sample of copyright wich apps i have to use to create a portfolio these thing making confusion i hope someone can help me to figure that 😊

[@CopyThat]

This video was one in a series called Copywriting 101 that answers all of your questions

[@maddysmith7742]

Thanks.

[@predrag21022]

How do I actually know if I'm ready to start reaching out to people ? I've written 30 practice sales e-mails and various other value e-mails. Do I find someone who will critique my copy first ? Thanks for all the free value btw :)

[@CopyThat]

We have another video answering this question in our 101 series
ruclips.net/video/xFtoR4scWaI/видео.html

[@predrag21022]

@@CopyThat Thank you 🙏

[@hichamzaoual250]

Thanks so much

[@nabeaaaaaaaaaaaaaaaaaaaaal]

Aw yeah quill gang

[@sikiratakinlolu-dd7mz]

Please my question is that when you finish writing the copy what do you do to it do you send it to your client or what

[@CopyThat]

Ideally, you'll revise and format it. And when it is as good and clean as you can get it, then you transmit it to the client via any means they prefer. Emailing a file or link is fine.

[@jakefrosher]

Thanks

[@Vardhaaanvlogs]

never judge by its cover ...quality over quantity superb guys

[@poquag349]

Legends

[@Eleventyeleventh]

But where do I find a dying raven?😭😂😂

[@jetroconcerman4314]

I wanna be a copywriter

[@biggiecheese7113]

8:18 IS THAT MAGNUS THE RED AND THE THOUSAND SONS DURING THE BURNING OF PROSPERO

[@CopyThat]

You know it.

[@JaidenYoung-q3w]

1:19 Lol

[@AbdulelahkhalidZ]

Alex i want your instagram so i can talk to you