Why Are leading Swiss Pharmaceutical Companies Investing in Slovenia?

Pharmaceutical giant Novartis invested billions in Slovenia, helping turn the country into a global player in generic drug production. Now, as cheap Asian competitors increasingly dominate the market, Swiss drug companies see the tiny Balkan nation playing a key role in their shift to more complex, expensive medicines.
Articles and videos on Switzerland's investment in Slovenia (www.swissinfo....) are available on swissinfo.ch (www.swissinfo....) . For other science stories from Switzerland please go to www.swissinfo.ch/science (www.swissinfo....) .
Journalist: Céline Stegmüller (www.swissinfo....) and Jessica Davis Plüss (www.swissinfo....)
Host: Jo Fahy (www.swissinfo....)
Audio editor/video journalist: Michele Andina (www.swissinfo....)
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SWI swissinfo.ch (www.swissinfo....) is a public service media company based in Bern Switzerland. It publishes independent news and information in 10 languages about Switzerland for a global audience.

[@jeanclaudejunior]

It's because Slovenia is Switzerland's Slavic counterpart

[@dominikgruskovnjak2511]

what Balkan nation?? Slovenia not balkan!

[@swissinfo]

Thanks for your comment, there isn't as you say a consensus on which nations are included in the term "Balkans". Geographically, Slovenia shouldn't be considered a part of it because the name comes from the Balkan Mountains which do not cross its territory, but historically the country is very much linked to its neighbouring countries to the southeast, hence the inclusion. The term "Balkan Switzerland" is widely used on the internet to describe Slovenia.

[@valentintapata2268]

@@swissinfo History is a bit loger than 20th century. Are there no links with countries to the west, north and northeast?