ARTMS ‘Pre1 : Birth' Official MV

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  • Опубликовано: 27 мар 2024
  • ARTMS ‘Pre1 : Birth' MV
    'Birth' Streaming platform / 'Dall' Pre-order
    orcd.co/artms
    Official Website : artms-strategy.com
    Official Twitter : / official_artms
    Official Discord : / discord
    Official Instagram : / official_artms
    Official TikTok : / official_artms
    #HeeJin #HaSeul #KimLip #JinSoul #Choerry
  • ВидеоклипыВидеоклипы

Комментарии • 10 тыс.

  • @official_artms
    @official_artms  Месяц назад +1677

    'Birth' Streaming Platform / Pre-order
    radi.al/artms

    • @Wonyoung_u713
      @Wonyoung_u713 Месяц назад +30

      Literally goddess

    • @poopuwie
      @poopuwie Месяц назад +9

      2nd

    • @virtual_mima
      @virtual_mima Месяц назад +23

      PERIOD! THIS IS THE BEST MUSIC VIDEO AND SONG IN MY LIFE LIKE REAL

    • @sa0ko434
      @sa0ko434 Месяц назад +7

      why no pcs?

    • @grfcjan
      @grfcjan Месяц назад +2

      @@sa0ko434 an objekt is a pc

  • @snwchaee
    @snwchaee 22 дня назад +1608

    for the arts not the charts

    • @neptune3427
      @neptune3427 22 дня назад +16

      true

    • @loonaurtheworldddd
      @loonaurtheworldddd 22 дня назад +14

      Periodt

    • @LoonaOt12-pl9vd
      @LoonaOt12-pl9vd 18 дней назад +3

      💅

    • @SamEricLlort
      @SamEricLlort 17 дней назад +48

      In an alternative Dimension where people care about art ARTMS has PAK and illit and other Hybe groups are nowhere to be seen.

    • @KpopIsDead69
      @KpopIsDead69 13 дней назад +1

      it would make sense if this wasn't a POP genre
      but Kpop being a POP genre
      there is no such thing as FOR THE ARTS in a POP genre
      if its not charting then its a failed pop song
      if the creator of the song really wanted to release it as art
      he or she would definitely have never used a freakin KPOP group to present it lmfao

  • @bambear07
    @bambear07 28 дней назад +2236

    "the darkest, most grotesque fantasy in kpop history" oh they're so real for this

    • @itsjiesownOfficial
      @itsjiesownOfficial 28 дней назад +21

      facts

    • @jesuschristisgod111
      @jesuschristisgod111 25 дней назад +14

      Jesus Christ Is Coming Soon Repent & Draw Near To Him ❤️✝️🙏

    • @zen6529
      @zen6529 24 дня назад +106

      @@jesuschristisgod111 Ma'am Heejin is literally already here...

    • @snwchaee
      @snwchaee 22 дня назад +1

      real

    • @SamEricLlort
      @SamEricLlort 17 дней назад +7

      @@jesuschristisgod111Sam Smith is near you.

  • @vinnieslove
    @vinnieslove 25 дней назад +1274

    This is what a REAL unique concept is Never saw anything like that in kpop

    • @fwrysarah
      @fwrysarah 18 дней назад +8

      FOR REAL ❗❗❗

    • @userk7dy
      @userk7dy 17 дней назад +9

      red velvet

    • @pedrolucas62
      @pedrolucas62 17 дней назад +76

      @@userk7dy love red velvet, but they haven't done something creepy _like this_. their creepiness is way more subtle or quirky sometimes, never this eerie; both (artms' birth and rv's peek-a-boo, russian roulette, chill kill) are dramatic, but still very different in tone. chill kill is like 'the shining', birth is like 'hereditary', both great, but *very* different.

    • @Magicgames189
      @Magicgames189 16 дней назад +3

      ​@@pedrolucas62agree

    • @rhinoaji7419
      @rhinoaji7419 14 дней назад +31

      ​@@userk7dy they do colorful weirdness, and dreamcatcher + pixy do dark horror. but artms do artistic horror, i think it have lil bit of surealism too.

  • @lunateee
    @lunateee 25 дней назад +890

    whoever the creative director is actually needs the biggest raise

    • @mifrs
      @mifrs 25 дней назад +16

      Digipedi

    • @Wonyoung_u713
      @Wonyoung_u713 25 дней назад +33

      Jaden jeong

    • @jinsolz
      @jinsolz 25 дней назад +56

      @@mifrsit’s jaden jeong. digipedi is the director, but jaden tells him the concept and idea of what he wants.

    • @_starchina
      @_starchina 21 день назад +30

      its vivi

    • @kecapputih0101
      @kecapputih0101 20 дней назад +8

      Idk why but.. it reminds me of grimes
      This is so cool.. damnnn

  • @energyismygame
    @energyismygame Месяц назад +9015

    not even a pregnant woman could’ve delivered like this

    • @flaxsikare_forblink
      @flaxsikare_forblink Месяц назад +69

      Is this a comeback or a pre-release

    • @chuchu00444
      @chuchu00444 Месяц назад +109

      LMAOOOOO

    • @rodrigobaraibar5676
      @rodrigobaraibar5676 Месяц назад

      @@flaxsikare_forblink pre release n1! 3 more track are gonna be pre released throughout april and may, and their debut album will be released on may 31st!

    • @Gowonade
      @Gowonade Месяц назад +187

      @@flaxsikare_forblink it’s a pre release I think they’re doing 3 or 4 pre releases before the album comes out in may

    • @flaxsikare_forblink
      @flaxsikare_forblink Месяц назад +33

      @@Gowonade 3 or 4 😳😳😶😶 how big is the album going to be if 3 or 4 are just pre-release 🫠

  • @chuutoyouryves
    @chuutoyouryves Месяц назад +3482

    they took that ART in ARTMS seriously

  • @waterbeing
    @waterbeing 9 дней назад +50

    this actually one of the best music videos i’ve ever seen and i will never shut up about it

  • @Trevieboo
    @Trevieboo 25 дней назад +241

    I’m so curious what a live performance of this will look like

    • @M00coww1
      @M00coww1 24 дня назад +15

      I can't wait to see the choreography 🤩🤩🤩🤩🤩

    • @Wonyoung_u713
      @Wonyoung_u713 24 дня назад +7

      No fr I'm curious too

  • @urmom-le4db
    @urmom-le4db Месяц назад +10473

    whoever made the art in the mv needs a big fat smooch. it’s so alluring and really puts everything together

    • @wwewon
      @wwewon Месяц назад +386

      heejin working overtime 😭

    • @honeypopcorns
      @honeypopcorns Месяц назад +193

      @@wwewonWAS IT ACTUALLY HEEJIN???

    • @idkjshssbvVs
      @idkjshssbvVs Месяц назад +101

      ​@@honeypopcornsYess

    • @choeryontop
      @choeryontop Месяц назад +182

      @@wwewon OMG SHE DID?? HEEJIN MULTITALENTED QUEES

    • @mariann009
      @mariann009 Месяц назад

      @@wwewonQUEEN

  • @oofpeachy6100
    @oofpeachy6100 Месяц назад +2424

    This is the most experimental kpop song and MV I have ever seen. This completely blew my expectations. Nobody’s doing it like them I fear

    • @akionceu
      @akionceu Месяц назад +11

      fr

    • @blackmarala
      @blackmarala Месяц назад +101

      Remember one and only and butterfly, this is loonas legacy

    • @veronicamaria448
      @veronicamaria448 29 дней назад +13

      Shatter by Dreamcatcher exist...

    • @Averiiie
      @Averiiie 28 дней назад +53

      @@veronicamaria448 I'm a big fan of Dreamcatcher and shatter but Shatter was not even close to being this experimental of a concept.

    • @willwastaken
      @willwastaken 28 дней назад +18

      Listen to Lexie Liu and Lala Hsu. They're solo Chinese artists who write their own songs and they are both INCREDIBLE. This song heavily reminds me of None of the Above by Lala Hsu.

  • @mokkeopi
    @mokkeopi 25 дней назад +156

    THIS is an example of being made for the arts not the charts

  • @Mel0n_L0rd
    @Mel0n_L0rd 11 дней назад +125

    Who is here after Girls Night? 🙋‍♀ Supporting all our moon girls. 🌙

  • @rahmahalharbi7216
    @rahmahalharbi7216 26 дней назад +524

    Please don’t abandon this song too early and promote it well, we need more of these fresh concepts

  • @CRaXII
    @CRaXII Месяц назад +354

    This ain't an MV
    It's an art exhibition

    • @CRaXII
      @CRaXII Месяц назад +4

      Okay it's been hours. I'm still confused as hell but can't stop watching😵‍💫😵‍💫😵‍💫

  • @loonathewhored
    @loonathewhored 7 дней назад +12

    Heejin said that Birth has a choreography… I can’t even imagine how it would look like

  • @zee-tb9er
    @zee-tb9er 8 дней назад +119

    who else feels like gathering ex boyfriends today

    • @benkearns6424
      @benkearns6424 5 дней назад +4

      Me ong

    • @itzthewxrld
      @itzthewxrld 2 дня назад +8

      Girl why did I birth virtual angels playing candy crush at the flower rhythm in the air ?!?!!! 😭

    • @skylerwhitefan
      @skylerwhitefan День назад +4

      i literally broke up w my boyfriend after this came out

    • @itzthewxrld
      @itzthewxrld День назад +3

      @@skylerwhitefan oh I hope he has to listen to loona till the end of his life 🙂‍↔️

    • @nailinthefashion
      @nailinthefashion День назад +1

      @@skylerwhitefanat least he’s an orbit now it was worth it

  • @atmosphericentry0
    @atmosphericentry0 Месяц назад +10932

    A funeral concept for a title track called "Birth" is ICONIC

    • @joaquinm2513
      @joaquinm2513 Месяц назад +283

      Madame this is a b side 😅

    • @katrauda1545
      @katrauda1545 Месяц назад +360

      Probably to reflect the death of Loona but north of ARTMS

    • @candyman1013
      @candyman1013 Месяц назад +80

      ​@katrauda1545 That's exactly what I thought, I can't wait to see what this era of their careers brings to them and OURII!!

    • @opinion2049
      @opinion2049 Месяц назад +21

      "O" origin is way more iconic, that cant exist here With us

    • @LizzyNightingale
      @LizzyNightingale Месяц назад +77

      @@opinion2049never thought I'd see someone wanting Orgin 🤣🤣

  • @godssemble
    @godssemble Месяц назад +2617

    this music video is simply just gorgeous.. they weren't kidding when they said they were going to rewrite K-Pop because this is NOTHING like we've ever seen before.

    • @Davidy-ix3ck
      @Davidy-ix3ck Месяц назад +25

      Kang seulgi? 😂 shes been carrying red velvet dark concept since debut

    • @lommre
      @lommre Месяц назад +12

      ​@@Davidy-ix3cknão

    • @taylorl9424
      @taylorl9424 Месяц назад +154

      @@Davidy-ix3ckno this is different. I actually haven’t seen anything like this with all the weird drawings and such

    • @ughgowonsscalpandcrunchyvo4926
      @ughgowonsscalpandcrunchyvo4926 Месяц назад

      @@Davidy-ix3cksomething about this MV feels like it’s a cult indoctrination with subliminal messages

    • @godssemble
      @godssemble 29 дней назад +80

      @@Davidy-ix3ck i loved 28 reasons but these are still very different concepts! it's been awhile since i watched the seulgi mv but i don't recall the medieval styled artwork connecting to the lore in 28 reasons

  • @Asmoldelulubean
    @Asmoldelulubean 25 дней назад +60

    This song is so UNDERRATED!!!!!! While people nowadays are all caught up in catchy and powerful melodies or a sudden change of beat in the song, 'Birth' is such a hidden gem 🥹🥹

  • @pvsitions
    @pvsitions 25 дней назад +76

    Now this is real music. This mv deserves 100M views. Everything is perfect, the art, the vocals, the instrumental, the concept, the editing, the vibes, the lyrics, the visuals, and imma say it again the art. THIS IS REAL MUSIC THANK U ARTMS FOR BRINGING REAL MUSIC BACK

  • @eggseating780
    @eggseating780 Месяц назад +752

    This MV genuinely feels like a fever dream. The way it actually unsettles me is amazing. I don’t think i’ve ever experienced this with other Kpop MVs

    • @Jacky.c.v
      @Jacky.c.v 29 дней назад +26

      First real horror concept mv
      Even though Drama was creepy too sometimes... but not to this degree

    • @timothyford1103
      @timothyford1103 29 дней назад +3

      A different kind of unsettling can be found in 1NB’s “Where U At?” from some years ago.
      If released today I think it would have a warning label.

    • @eggseating780
      @eggseating780 29 дней назад +6

      @@timothyford1103 I’ve finish watching it. I can say that it definitely did disturb me

    • @belalmeida3039
      @belalmeida3039 29 дней назад +2

      ​@@Jacky.c.vstranger by sunmi is also a little scary

    • @silly_hue-wheat
      @silly_hue-wheat 29 дней назад +7

      I think russian roulette of red velvet have the same energy, but the mv and the song are so colorful and poppy

  • @julesheart4784
    @julesheart4784 Месяц назад +1307

    This is for the pre debut orbits, I mean the darker vibes? The distorted jinsoul talking voice (egotistic just to name one)? The metro?? The cinematic quality?? THE EXPERIMENTAL SOUND?
    I love this so much

    • @rowan6090
      @rowan6090 Месяц назад +52

      SWEET CRAZY LOVE METRO

    • @S4TURN_Official
      @S4TURN_Official Месяц назад +8

      @@rowan6090THAGS WHAT I WAS THINKING AHAHSGSH I LOVE THIS FANDOM SM

    • @sept4799
      @sept4799 29 дней назад +31

      Everything involving Loona is guaranteed to be high quality. It's the law

    • @julesheart4784
      @julesheart4784 29 дней назад +3

      @@rowan6090 EXACTLY what I was referring to!!

    • @SonderBird
      @SonderBird 25 дней назад +5

      @@MAGICALGIRL99I disagree. If the lore and drama is all you liked about LOONA, sure I can see why this is your favorite. But I’m afraid you’re missing that their range in genres/creative lanes, is part of the charm. You may not like what Chuu/loosemble have done, but it doesn’t discredit their talent/likability. Let’s not compare them.

  • @haechansn1
    @haechansn1 22 дня назад +36

    PLEASE KEEP GOING WITH THIS CONCEPT ITS SO GOOD 😭😭😭😭😭😭

  • @a_s_dfghjkl
    @a_s_dfghjkl 10 дней назад +15

    this NEEDS a performance and needs to be promoted

  • @jihyo1443
    @jihyo1443 Месяц назад +3589

    The quality? The MV? the production? The vocals? Everything about Birth is amazing I’m obsessed with this unique concept ARTMS is so iconic

    • @nobody7349
      @nobody7349 Месяц назад +32

      Told y’all… let him cook

    • @allstones1462
      @allstones1462 Месяц назад +12

      Love me some horror concept ahhhhhhhh

    • @AnaluizA-hn9bx
      @AnaluizA-hn9bx Месяц назад

      THEM READING THIS JHHQHH

    • @Davidy-ix3ck
      @Davidy-ix3ck Месяц назад

      Some members had terrible nose job tho, like a ruler shove into their nose......

    • @Amelia-oc8vb
      @Amelia-oc8vb Месяц назад

      @@Davidy-ix3ckgirl which ones? 💀 they’re all gorgeous stfu

  • @barbieroqueira
    @barbieroqueira 29 дней назад +1058

    Can't ignore the fact that this was released a day before Hyeju's debut, the last member of Loona, talking about rebirth and finding themselves

    • @anyan
      @anyan 29 дней назад +55

      Wait, that's a genius connexion

    • @watermelon1770
      @watermelon1770 28 дней назад +14

      WAIT A MIN

    • @livelaughloveirene6593
      @livelaughloveirene6593 28 дней назад

      Hold the fawk on. Your onto something hello…?!?)273837$$:,&

    • @thewujustar9630
      @thewujustar9630 28 дней назад +3

      She not debut yet? I thought she is already in loosamble

    • @IQUEEFYASS
      @IQUEEFYASS 28 дней назад +31

      @@thewujustar9630 hyejus bbc debut, egoist

  • @tunahead
    @tunahead 20 дней назад +44

    everyone's talking about ARTMS, aces on k-pop

  • @jeffi3310
    @jeffi3310 23 дня назад +19

    They took the ART in ARTMS really serious and we are here for it

  • @aleuimay2309
    @aleuimay2309 Месяц назад +853

    i know orbits (ourii and cloo included) say this a lot but genuinely nothing like this has ever been done before. no dancing cuts, no performance aspect. rarely a kpop music video at all, everything from the sets to the incredible art is like a picture from a storybook (a really messed up one, but still). this is such a a unique and incredible concept, one that is fitting for their debut. they're more mature now, with more to offer and i can't wait to see what comes next for them.

    • @DenWj
      @DenWj Месяц назад +38

      They come to Modhaus to make new story and make new journey ❤ Modhaus make good song and concept for TripleS and Artms

    • @rodie3602
      @rodie3602 Месяц назад +10

      Right??!!

    • @delfinal.l.v4869
      @delfinal.l.v4869 Месяц назад +5

      What's the story of the mv? I couldn't get it at all

    • @urmomvia
      @urmomvia Месяц назад

      @@delfinal.l.v4869the rebirth of the 5 loona girls, ARTMS and their quest of continuing the LOONAVERSE lore

    • @pk.sugarfox3311
      @pk.sugarfox3311 Месяц назад

      @@delfinal.l.v4869 Some said It's a story of Iphigeneia a girl that got trick by her father to be a sacrifice by lie to her that she gonna marry Achilles Greek hero then Goddess Artemis revive her, to sum it up it like LOONA being trick by that company with lie and slave contract then have to die(disband) then revive by ARTMS

  • @urmomvia
    @urmomvia Месяц назад +372

    Whoever distributed the lines to all the girls needs a praise from all of us it works so well together

    • @8ligh7
      @8ligh7 Месяц назад +22

      Jinsoul and Jaden are the lyricists, so it's probably them.
      Or maybe hymax and view, the music producers.

    • @haseulsluckycharm288
      @haseulsluckycharm288 Месяц назад +19

      @@8ligh7it's def Jinsoul and Jaden + They've worked very long so the girls are allowed to take the lines the want

  • @ChancellorMango
    @ChancellorMango 25 дней назад +30

    I was asking my friends for some good horror movies but this is way better than anything they could suggest. It is so eerie and dark. I love this

  • @manuluminus6628
    @manuluminus6628 18 дней назад +50

    Please guys vote for Artms in Mubeat Subway ad pol this could seriously help them get nore recognition in Korea!

  • @utKOE
    @utKOE 29 дней назад +361

    Pre-debut LOONA was the reason I wanted to go to art school and get into photography and videography. Last september I finally took the plunge and decided to enrol myself in photography. Now with ARTMS, this music video along with their concept is exactly where I'd like to see myself in the future. This isn't like generic kpop. This is what I'd genuinely describe as artistic and experimental. Wauw.
    Hope to one day be working for a label like Modhaus.

    • @pigeondance
      @pigeondance 29 дней назад +13

      cheering you on!!

    • @fdscrl6016
      @fdscrl6016 29 дней назад +8

      You got this

    • @alafolieee
      @alafolieee 28 дней назад +9

      when i got into loona i quickly started to realize how many artists we have within the fandom. i know it’s quite common to basically any famous kpop group to have fanart made abt them but the ammount we orbits have is massive. from outstanding video edits and lore videos to drawings and paintings to the amazing photographers at the fansites to even having zsunder who went out to being hired to produce songs for other kpop groups. basically every orbit i’ve met is a graphic designer (lol) it’s a extremely art-driven and (very well) art-fed community. you’re in the right place and i’m wishing all the best for you and i know you’ll accomplish all you dream of. ❤

    • @user-vh6zx3kv4b
      @user-vh6zx3kv4b 28 дней назад +1

      👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻

  • @M4ttch4
    @M4ttch4 Месяц назад +1511

    I CAN'T BELIEVE THAT THERE ARE THE SAME GIRLS THAT SING ABOUT PURE LOVE, UNIVERSITY EXAMS AND SAY HI HIGH-
    BIRTH KILLED ME ✨🐰

    • @zacanger
      @zacanger Месяц назад +178

      from "sweeter than dumplings" to "my pure face has been a lie all along" this is insane

    • @sofija642
      @sofija642 Месяц назад +21

      This is crazyy

    • @user-di9ig9xq6n
      @user-di9ig9xq6n Месяц назад +43

      this is the beauty of idol system. You watch them grow.

    • @ventaliq
      @ventaliq Месяц назад +4

      true

    • @doram.a8475
      @doram.a8475 Месяц назад +5

      Lol that's totally a more crazier lore by the way

  • @seungminnieez
    @seungminnieez 20 дней назад +38

    i randomly came across this mv and i’m in love i’ll definitely stan

  • @apollo-iy8hy
    @apollo-iy8hy 5 дней назад +6

    this is easily going to be the coolest mv to come out this whole year im sure of it

  • @vic7694
    @vic7694 Месяц назад +315

    1:19 WAS CRAZY OMG

    • @poeticjustice777
      @poeticjustice777 Месяц назад +34

      LITERALLY LEVITATING IM NOTNREADY

    • @nubelinda
      @nubelinda Месяц назад +23

      I LITERALLY STARTED EVAPORATING BECAUSE OF THIS, HOLY SHIT

    • @idkjshssbvVs
      @idkjshssbvVs Месяц назад +8

      Literally

    • @choeryontop
      @choeryontop Месяц назад +6

      im obsessed

    • @diego.r861
      @diego.r861 Месяц назад +4

      Simplemente kim lip uu

  • @_mon_tego
    @_mon_tego Месяц назад +443

    Oh my days this song is genuinely everything I’ve been missing in kpop. Actually interesting concepts, genuinely experimental music, and inciting real emotions within me. The art and videography unsettled me, but I was also so excited as we saw new sonic ideas being introduced throughout the song. I’m now even more excited for the album!!

  • @DizzyJae
    @DizzyJae 24 дня назад +36

    Hi, not really a Loona Stan here, stumbled upon this on my fyp.
    I only came here to say :
    HOLY SHIT THIS IS SO COOL AND DARK AND I LOVE IT

    • @SaoirseDoyle-jg1ek
      @SaoirseDoyle-jg1ek 23 дня назад

      if you like this you could check out not friends and tell me now! (boycott versions :))

  • @cierra5495
    @cierra5495 25 дней назад +17

    I had chills throughout this whole music video I was not expecting this at all but, their range is insane and they slayed this so hard, which I'm not even a bit surprised about. Honestly, if anyone could pull this off it would be them and everything from the visuals to the vocals and the whole atmosphere of the music video and song put together... it was truly entrancing and hauntingly beautiful. A masterpiece that ended with my JAW DROPPED!

  • @seafarer_
    @seafarer_ Месяц назад +490

    Finally Haseul’s voice being featured right again, she really adds something special to the song.

  • @f5321
    @f5321 29 дней назад +556

    Jinsoul’s first ever writing credit and she’s a co-writer. I’m so proud! Our multitalented Jindori 💙

  • @OrbGoblin
    @OrbGoblin 22 дня назад +11

    I want this MV to be made into a Netflix series YESTERDAY!

  • @user-fx8wt5pl9j
    @user-fx8wt5pl9j 8 дней назад +7

    i know this MV doesn't get as many views as it deserved, but this is art, this is investment, so please keep making MVs for other premier songs. One day these plants will grow and fructify. ARTMS and the crew will get the fame and recognition the deserve as ARTISTS and blueprints of K-pop industry.

  • @notyomama7799
    @notyomama7799 29 дней назад +271

    The scenes with the enlightened figure give me genuine chills 😭

  • @8ligh7
    @8ligh7 Месяц назад +896

    This came out right after a significant lunar event. That really reminds me of the good old pre-debut days of looking at the calendar expecting for Loona to drop something because that day had a specific lunar phase. Jaden was truly committed to the concept and lore of Loona, too bad BBC wasn't.

    • @sunmiajwan
      @sunmiajwan 29 дней назад +7

      yeesss

    • @fdscrl6016
      @fdscrl6016 29 дней назад +64

      it also came out on good Friday (the day that jesus was crucified) & that goes so well with the Dying to Birth/Rebirth theme

    • @OGseoulite
      @OGseoulite 29 дней назад +2

      I’m just happy they’re finally back

    • @kendelleking8337
      @kendelleking8337 28 дней назад +10

      BBC wasn't committed to anything but increasing their bank balance. I'm sad it's meant we can't see OT12 performing for a while (I believe they'll make a return one day in the future) but it's for the best to leave that shitty company in the past.

  • @citiaii
    @citiaii 18 дней назад +23

    made me get back into loona, love the switching visuals between glowing scenes and the lovecraftian styled work 🩵

    • @jinsolz
      @jinsolz 17 дней назад +4

      so happy they’re back with the old team. jaden and digipedi just know what they’re doing

  • @SuseiP
    @SuseiP 18 дней назад +18

    This is so grimes coded omg 🧚🏼‍♀️ i feel like i watched an alternative music video

  • @goldenaria517
    @goldenaria517 27 дней назад +143

    Whoever did Heejin's purple eyeshadow look deserves an award

    • @jesuschristisgod111
      @jesuschristisgod111 25 дней назад

      Jesus Christ Is Coming Soon Repent & Draw Near To Him ❤️✝️🙏

  • @jaydonlow3696
    @jaydonlow3696 29 дней назад +304

    Whoever directed or involved in this production totally deserved the credits!!!

  • @jellyfishbubgum
    @jellyfishbubgum 20 дней назад +13

    This is so freaking amazing. It hits so many marks and is remarkably different than anything out there

  • @4dore.
    @4dore. 13 дней назад +14

    I hate how everyone said this song was gonna be so bad and that “the concept felt forced” and then it ended up eating so hard y’all couldn’t deny it😊❤❤

  • @xsomili5501
    @xsomili5501 Месяц назад +200

    This art direction is CHEFS KISS

  • @Death_by_Kim_Yoohyeon
    @Death_by_Kim_Yoohyeon Месяц назад +936

    The fact that this exists is win. We live in a world where this song exists. Incredible

    • @traingirl2560
      @traingirl2560 Месяц назад +15

      no like this is crazy

    • @alibeanie
      @alibeanie Месяц назад +30

      exactly this is legit such a good song idgaf about it being kpop, artms, loona, whoever whatever THIS SONG IS SO GOOD!

    • @urmomvia
      @urmomvia Месяц назад +4

      Its soo good im crying

    • @zawarudo537
      @zawarudo537 Месяц назад +1

      Cringe

    • @lisha9638
      @lisha9638 Месяц назад

      @@zawarudo537jump

  • @bea-ff7yl
    @bea-ff7yl 26 дней назад +10

    haseul's vocal sounds so good in this song she fitted this concept and this sonority really well

  • @bb-ang3I
    @bb-ang3I 22 дня назад +12

    i’m in love with choerry’s vocals omg

  • @doseiky-gz9mm
    @doseiky-gz9mm Месяц назад +177

    any film/ cinematography nerds here getting chills from the:
    - 3:2 ratio
    - the amazing art
    - the still cuts
    i got absolute chills from the music as well of course- the girls did such a great job, and i'm glad the production team's highlighting them so well!

    • @argtorr
      @argtorr 29 дней назад +2

      I think it's 4:3 or 5:4, not 3:2

    • @doseiky-gz9mm
      @doseiky-gz9mm 29 дней назад

      @@argtorrit feels a bit small horizontally to be 4:3 or 5:4 no? unless i'm tripping

    • @fdscrl6016
      @fdscrl6016 29 дней назад +3

      me! i previously got into kpop because of how good Loona music videos were & this was even better than my expectations

  • @kati3236
    @kati3236 29 дней назад +186

    changed me as a person, fixed me, enlightened me, this is everything

  • @NONPOINT420
    @NONPOINT420 22 дня назад +10

    The drum-n-bass sounds are very unexpected and work phenomenally.

  • @salmasabrina507
    @salmasabrina507 19 дней назад +11

    thank you for the teaser and not using AI. thank you for actually listened to the fans that most agencies don’t do.

  • @hyejusoneandonly
    @hyejusoneandonly Месяц назад +416

    I love the contrast from Loossemble's fairy dreamlike theme for their upcoming comeback and ARTMS's darker theme for their pre release💝

    • @Whoismagi
      @Whoismagi Месяц назад +47

      Omg what if they are on award shows together. I would cry id be so happy

    • @miyan4velicz
      @miyan4velicz Месяц назад +20

      the contrast is just too good to be a coincidence

    • @cjc363636
      @cjc363636 Месяц назад +17

      I know. Like I mentioned up the comments, the wide artistic abilities the Loona veterans occupy is impressive. And I'm still waiting for Head in the Clouds or some similar promoter to get all 12 of them on the same stage again somewhere. Even if it's "Oh, hi, I didn't know YOU ALL were here! Hey, let's sing a song together!"
      It will happen.

  • @samiralae9739
    @samiralae9739 Месяц назад +2934

    *for the first time maybe since not friends we're getting a dark concept but for the first time ever we're getting a dark song, let's GO*

    • @flowersaredead
      @flowersaredead Месяц назад +18

      not friends*

    • @orbit1005
      @orbit1005 Месяц назад +8

      Just friends 😂

    • @samiralae9739
      @samiralae9739 Месяц назад +30

      ​@@flowersaredeadPLS i was so slayed by the thumbnail i messed up the song name ahshaksh

    • @flowersaredead
      @flowersaredead Месяц назад +28

      @@samiralae9739 its ok bby its obvious ure an orbit, the stairs by themselves

    • @samiralae9739
      @samiralae9739 Месяц назад +16

      @@flowersaredead wait you recognized the stairs damn 😭 it's from the hyunjin teaser

  • @hayazluv
    @hayazluv 2 дня назад +6

    cant spell ARTMS without ART

  • @JM-hd3lr
    @JM-hd3lr 23 часа назад +4

    i genuinely hope they release more music like this in the future 🤌🏾🤌🏾 i find so captivating and it highlights their vocals

  • @lunapark8966
    @lunapark8966 Месяц назад +247

    This MV might be the most unique I watched in a while. It's so refreshing

  • @sonofmando4239
    @sonofmando4239 29 дней назад +535

    one of my favorite "bottom of the loona iceberg" things was the alternate cut of the why not? mv where there is a deleted scene of a kim lip made of pure light flying... the fact that they put back a visual element like that is just making me cry of joy

    • @pigeondance
      @pigeondance 29 дней назад +6

      woah where can one see this clip?

    • @USOGUl
      @USOGUl 29 дней назад +23

      We are fr so back 😭❤️‍🔥

    • @izzznotanut
      @izzznotanut 29 дней назад +4

      ohh nauuur I almost forgot that thing

    • @tylapi
      @tylapi 29 дней назад +1

      omfggg yeaaa i almost forgot about it

    • @pinocchiooh1748
      @pinocchiooh1748 29 дней назад +2

      It's no wonder that now (Loona) or artms, loossemble are a flop and nugu group even though they debuted a long time ago. Because they always try to copy other bands. It makes deserved that they didn't get any money from the original company.

  • @gracielasayos5701
    @gracielasayos5701 14 дней назад +8

    I'm not ARTMS stan but I come every day and listen to this song and watch this video as a mantra. I wish k-pop indsutry dare to work with this kind of concepts a little more. Is gorgeous.

  • @stanloonaot12ordie
    @stanloonaot12ordie 26 дней назад +8

    IS THAT THE BUTTERFLY INTRO AT THE BEGGINING????????????????? omfg the more i listen the more i found new things i missed this 😭💘💘💘💘

  • @Tunality
    @Tunality 29 дней назад +379

    When Haseul sings “love me, it’s a gift” it sounds like she’s being forced to say it, as if through a stifled sob. When Choerry sings “hate me, it’s a gift” it sounds like a soothing spell, an effortless exhale of relief. I’m not okay 👍🏼

    • @Hello-jm3qq
      @Hello-jm3qq 28 дней назад +20

      Damn that is so helpful actually.

    • @xichigo1353
      @xichigo1353 27 дней назад +4

      The lyrics... It reminds me of how Loona got suddenly dismantled and artemis forced them to have life and forced them to forget or manipulate all their past memories.

  • @rubitch
    @rubitch Месяц назад +325

    i don't listen to kpop much so it's refreshing to see an experimental/art pop-ish concept in kpop today

  • @XGenesis84
    @XGenesis84 18 дней назад +11

    Hopefully their debut album will have a theme as dark as this.

  • @lunargraph
    @lunargraph Месяц назад +428

    Haseul had to go out of her comfort zone for this song, and I hope she knows her hard work paid off 🥹 Her voice shines so much in this track, and it honestly feels like she was MADE for it. I'm so happy for her. YOU DID SO WELL, HASEUL! WE LOVE YOU!

    • @anniewaysofficial4497
      @anniewaysofficial4497 Месяц назад +13

      I LOVE U HASEUL

    • @richardmatthew7901
      @richardmatthew7901 Месяц назад +8

      She looks so good here my god

    • @umiprea
      @umiprea Месяц назад +13

      She suits the concept and the song was right for her!

    • @urmomvia
      @urmomvia Месяц назад +7

      I LOVE U HASEUL OUR RICH MILLIONAIRE LEADER OF LOONA

    • @Lisa-qq7zs
      @Lisa-qq7zs Месяц назад +6

      She literally is literally a goddess

  • @ricardo8252
    @ricardo8252 Месяц назад +287

    The stylists were not playing around this time. The outfits added 10 years to my lifespan. Gosh!!!! Why can't I stop watching it on loop?

  • @jakeypuppyyy
    @jakeypuppyyy 25 дней назад +9

    Has to be the most interesting release so far this year. I love how it feels like we’re inside a painting

  • @Dancingkyus
    @Dancingkyus 21 день назад +8

    The huge glowing woman… she has a comforting aura

  • @Stayexoltiny
    @Stayexoltiny 29 дней назад +189

    No one is talking about how they put the members name with the lyrics
    Thanks for doing that, now I can know who is who

  • @myrajain2884
    @myrajain2884 26 дней назад +326

    Literally one of the coolest groups. Title is birth but the theme is funeral and I’m loving it.

    • @jesuschristisgod111
      @jesuschristisgod111 25 дней назад +1

      Jesus Christ Is Coming Soon Repent & Draw Near To Him ❤️✝️🙏

    • @FallenNephilimTeukie
      @FallenNephilimTeukie 24 дня назад

      Get a life ​@@jesuschristisgod111

    • @yayakibo1062
      @yayakibo1062 24 дня назад +2

      Hey i just now catch up with loona since they not loona anymore but where is the other member? Will this be the permanent formation? Are the other going solo?

    • @myrajain2884
      @myrajain2884 24 дня назад +1

      @@yayakibo1062 they are mostly doing solo activities

    • @yayakibo1062
      @yayakibo1062 24 дня назад

      @@myrajain2884 so there will be no loona old formation?😭

  • @izzyby6
    @izzyby6 25 дней назад +10

    No joke, I'm invited more than once a day to this iconic music video

  • @samiralae9739
    @samiralae9739 25 дней назад +14

    back too stream this masterpiece again

  • @shaunthesheepismyhomie
    @shaunthesheepismyhomie 27 дней назад +402

    I’m so glad Birth won because if any of the other songs won it would’ve been so generic because it’s been done before. LOONA is known for their wide range and I’m so glad Artms’ Birth is going to be added to that range and expanding the variety that LOONA is known for. Not only the music but the concepts and creative direction will always be unique.

    • @yohanepana5018
      @yohanepana5018 25 дней назад +1

      man let artms shine on their own loona is OVER let that shi go please

    • @shaunthesheepismyhomie
      @shaunthesheepismyhomie 25 дней назад +52

      @@yohanepana5018 you don’t even go here 😭 Loona is not over and the members themselves have said this time and time again so why should I not mention loona it’s literally who they are. If the members of ARTMS don’t want people to refer them to LOONA why would they release Carol 3.0 and continue the lore that was started in loona.

    • @jellopuffy2974
      @jellopuffy2974 25 дней назад +41

      @@yohanepana5018 Saying that without taking in consideration how both ARTMS and LOOSSEMBLE are going hard with the LOONAVERSE, and even Chuu's videos have that LOONA vibe and references

    • @jesuschristisgod111
      @jesuschristisgod111 25 дней назад +2

      Jesus Christ Is Coming Soon Repent & Draw Near To Him ❤️✝️🙏

    • @assypeachmusic1006
      @assypeachmusic1006 23 дня назад +1

      song A is not generic

  • @getoojq1055
    @getoojq1055 Месяц назад +382

    I’ve never been this impressed by a kpop song in my whole life WTF this is ART

  • @ddavvs
    @ddavvs 9 дней назад +7

    WAV supporting OURII
    💜tripleS - ARTMS💜

  • @cyclonus6804
    @cyclonus6804 13 дней назад +6

    This is the most unique and original-sounding song I have heard in years. Bravo ARTMS and Modhaus. Impressive. Most impressive.

    • @StrangeBrewReviews
      @StrangeBrewReviews 5 дней назад

      I was disappointed flower rhythm was not in this style...this is too good to not the vibe going forward.

  • @honeypopcorns
    @honeypopcorns Месяц назад +314

    OH MY GOD THIS MIGHT ACTUALLY BE THE GREATEST KPOP SONG AND MUSIC VIDEO EVER CREATED THE ARTISTRY?????? THIS IS ACTUALLY A MASTERPIECE???

    • @mariann009
      @mariann009 Месяц назад +27

      It’s an actual unique song, I never listened or watched something like this in kpop…

    • @newlightent2
      @newlightent2 Месяц назад +10

      fr. I really believe this is one of the best songs from Loona as a whole. It's so unique and their voices completely fit this concept

    • @traingirl2560
      @traingirl2560 Месяц назад +5

      @@newlightent2this might be their best mv as a whole too this is insane

    • @urmomvia
      @urmomvia Месяц назад +3

      U didnt lie there this got to be the most artistically visually pleasing mv and the way they didnt show a dance scene this is now beyond kpop for me its too good

  • @noisynerg9854
    @noisynerg9854 29 дней назад +215

    I've never been interested in a kpop groups lore, the creepiness is so good

  • @sykkzoooo
    @sykkzoooo 20 дней назад +10

    What an amazing scared and dark vibe at the same time... No one can present like this😳🖤

  • @pretzel477
    @pretzel477 26 дней назад +9

    if you got an ad for this and clicked, welcome

  • @elainepalarca9476
    @elainepalarca9476 Месяц назад +402

    I don't ever recall a kpop group having this type od dystopian dark concept. Creepy and so good T T

    • @miyan4velicz
      @miyan4velicz Месяц назад +96

      Red Velvet couldve had this but SM keeps baiting with concept shoots then release a generic MV

    • @lissethg7249
      @lissethg7249 Месяц назад +48

      I agree, this concept is very artistic, dark and melodic. Similar k-pop groups with creepy concepts would be Dreamcatcher - Chase me and Red Velvet’s latest MVs. But they don’t compare to this level 😮

    • @gowonbot
      @gowonbot Месяц назад +34

      @@miyan4veliczi will never forget when sm fumbled with seulgis mv

    • @devotedchristianxo
      @devotedchristianxo Месяц назад +29

      The closest I can think of is "Oh my god" by G-idle, and even still, it didn't reach this level of dark horror concept. Truly, Loona will always be one of a kind

    • @NinjaSniper85
      @NinjaSniper85 Месяц назад +20

      @@lissethg7249YES Dreamcatcher i was going mention Dreamcatcher concept is like nightmares this a small company DCC all hail CEO Lee o7

  • @chlo4814
    @chlo4814 Месяц назад +289

    THIS WAS SO ICONIC IM FLORRED

  • @dariapluto9586
    @dariapluto9586 24 дня назад +10

    Wow, it's really something! Now i'm very invested in their future releases. Wish them more recognition

  • @M00coww1
    @M00coww1 13 дней назад +23

    Who is here after listening to "Girls Night" by Loossemble? 🙋‍♀

  • @Esomusicaify
    @Esomusicaify Месяц назад +99

    Guys the white creature is called selene, she is the queen of stars and HORNS, she is a mythical creature in greek mythology associated with Artemis. And you know her roman name?????? LUNA.

    • @Esomusicaify
      @Esomusicaify Месяц назад +16

      JADEN, I FREACKING APPLAUD YOU

    • @elainepalarca9476
      @elainepalarca9476 Месяц назад +7

      OHHH SHIIIIIIIIIIIII. GURLL T T WE ARE BACK!

    • @rubyjaneluvbot
      @rubyjaneluvbot Месяц назад +8

      Isn't selene/luna a goddess of moon?

    • @jorgeperezocana7205
      @jorgeperezocana7205 Месяц назад +2

      @@rubyjaneluvbotyessss

    • @jorgeperezocana7205
      @jorgeperezocana7205 Месяц назад +28

      Selene is actually the moon goddess, moon in spanish is pronounced as loona so actually, selene getting ripped into pieces could represent loona’s disbandment and rebirth in artms

  • @yejisu
    @yejisu Месяц назад +105

    horror concepts are so rare in kpop as far as i know nature and pink fantasy has done it, now artms too!

    • @koipheesh8610
      @koipheesh8610 29 дней назад +16

      dont forget dreamcatcher

    • @r.is.s
      @r.is.s 29 дней назад +5

      i thought nature's girls already scary enough but this one is many times scarier 🤧

    • @fdscrl6016
      @fdscrl6016 29 дней назад +6

      seulgi too but i feel like this is another level. i love dreamcatcher & seulgi but it's very surface level horror themes & this goes so much more deeply into it + the art direction is so cool

    • @PeroPalica
      @PeroPalica 29 дней назад +2

      this actually really reminds me of debut era pixy

    • @yahgirljuno
      @yahgirljuno 29 дней назад +1

      if you like the horror concept, you should listen to oh my god by (g)i-dle!

  • @pichii17un
    @pichii17un 21 день назад +10

    Just because of this song I bought their albums lol

  • @jen_sen8508
    @jen_sen8508 4 дня назад +8

    why are they not promoting this more this could be huge 😭😭

  • @winning976
    @winning976 29 дней назад +340

    heejin's part tho "i could gather ex boyfriends" im shook this is soo amazing

    • @K-azuhaa
      @K-azuhaa 28 дней назад +7

      Frr with the jinsoul one too

    • @8ligh7
      @8ligh7 28 дней назад +11

      they had the gather ex boyfriends line while showing us 5 pieces of the cut up bloody corpse of, I would assume, the goddess Artemis?
      That's some metal imagery right there

  • @flowerene2630
    @flowerene2630 Месяц назад +330

    I can’t believe they really went into labor for this… the dedication is real

  • @yayakibo1062
    @yayakibo1062 24 дня назад +7

    WHAT IS THIS MASTERPIECE OMG. The song, the video, the visual? This is all package perfction

  • @loonaurtheworldddd
    @loonaurtheworldddd 5 дней назад +6

    3 hours left until Candy Crush teaser!