Pappy Van Winkle, the world's most coveted bourbon

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  • Опубликовано: 7 ноя 2020
  • Since 1935 the Van Winkles, of Louisville, has been producing a whiskey now so sought-after that a single bottle may fetch thousands of dollars on the resale market. Correspondent Lee Cowan goes in search of how this family's spirited product became a Holy Grail for whiskey aficionados.
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Комментарии • 499

  • @FawleyJude
    @FawleyJude 3 года назад +159

    They seem like nice folks. I bought a bottle of Pappy 20 year old back in 2010 before all the megahype hit the fan. It was $100. It was excellent, but there are a lot of excellent bourbons out there and there's no reason for people to go nuts over Pappy like they have, paying $2500/bottle on the secondary market or entering lotto sweepstakes for the opportunity to buy a bottle at normal retail. I know someone who has an empty Pappy bottle that he refills with $50/bottle bourbon, serves it to his friends without telling them, and his friends think they've gotten the nectar of the gods.

    • @sark4786
      @sark4786 3 года назад +2

      abolutely right, it's good, it ain't $300 good. Especially when theres so many great bourbons out there for a great price

    • @donalbein2772
      @donalbein2772 3 года назад

      Bought an empty bottle and do the same. Don't personally like bourbon but everyone else I know does.

    • @Nuclayer
      @Nuclayer 3 года назад +5

      unless you are a bourbon expert, you cant tell anyway. I have had pappy and it taste like a good bourbon, but nothing special to me. Ive had louis tres also and thats not that special. Its all overhyped to me.

    • @nitrox28
      @nitrox28 3 года назад +3

      It's all hype

    • @bill9989
      @bill9989 3 года назад +4

      It's like all high end products. If you are wealthy, you'll pay top $ mostly for the novelty and to share with your best friends and loved ones. In that regard, it's worth it. As a pure product, it's not worth the price, primarily because of the law of diminishing returns. For example, a $1,000 bottle of wine is not twice as good as a $500 bottle (especially with the labels removed).
      So there is a sweet spot, beyond which the quality and taste premium doesn't go up as fast as the price.
      I've tried to buy Pappy for a few hundred $ at the Pennsylvania state store lotteries but never scored.
      I would definitely drink it with friends then refill the bottle (with full disclosure) with a very good wheater and share it just for a hoot.
      I even have a bogus Pappy label that one day I'll slap on a wheater just for fun.

  • @johnhank724
    @johnhank724 3 года назад +14

    I’ve got them all, paid retail for them years ago. I’ll tell you what, try the ‘97 mid winters night dram. Every bit as good (or should I say sweet) as the 13 yo pappy

  • @newmennium
    @newmennium 3 года назад +100

    Genius...how does one get access to Pappy? By writing a book about Pappy.

    • @elizabethgeorge168
      @elizabethgeorge168 3 года назад +10

      He's playing the long con 😉

    • @ceooflonelinessinc.267
      @ceooflonelinessinc.267 3 года назад +1

      ank you CBS Sunday Morning for providing this free videos. I have no access to CBS in my country on Television, so I can watch here on RUclips.

    • @M0J0HAND
      @M0J0HAND 3 года назад +1

      I spent a couple hundred dollars over the course of several months at ABC Fine Wines & Spirits. As a member, using one of those little plastic bar coded tags at every purchase, I received an invite to buy from their "Vault". One of the items available was Pappy Van Winkle, which I snatched up a bottle of. I haven't opened it yet, as I'm waiting to get my hands on another bottle, so I won't run out.

    • @crunchers9
      @crunchers9 3 года назад +2

      We reserve any bottles we get (usually 2 per store) for our BEST customers. If you think you can just show up in a store and ask to buy all we have you are not going to get anything.

    • @zestycheesemaker4917
      @zestycheesemaker4917 3 года назад

      Nowadays you have to either live in the right state that has access to it and even then you have to join the lottery, unless you buy it aftermarket which will run up the tab by x20 to x30 times.

  • @markbarnfield8094
    @markbarnfield8094 3 года назад +52

    If you want to try “Pappy””, at a fraction of the price, try the RL Weller. It was originally intended to be “Pappy”, but at some point during the aging process, when pulling a test sample from the barrel, it didn’t meet a criteria to become “Pappy”. The color was a little off, or something of that nature. But unless you have an amazingly educated palate, you probably wouldn’t be able to discern which was which. A really good way to experience really good bourbon, without having to speak to a loan officer.

    • @CavemanWheelin
      @CavemanWheelin 3 года назад +6

      The barrel in the video reads WL Weller, is that what you meant?

    • @vampireduck444
      @vampireduck444 3 года назад +6

      Yeah but anymore even getting bottles of Weller is a total pain. And even if you do find it private shops know what they got and mark it up 3x msrp

    • @btwarner2124
      @btwarner2124 3 года назад

      I have a green and red. Both great. Elmer Tee Lee is also very good.

    • @alexk3088
      @alexk3088 3 года назад +6

      Oh, great, everything that someone calls "poor man's pappy" gets wiped out everywhere. Please stop it, everyone. There are lots of excellent bourbons everywhere. Most people don't even know enough about whisk(e)y and don't have the palate to appreciate the few percentage points that separate one bottling from another (this ability can be developed but the difference will never be worth hundreds of dollars). Buffalo Trace products are great, including the Pappy line, but other available bourbons routinely win in blind tastings. This is artificial hype, as fake as all spirit competitions.

    • @jyc313
      @jyc313 3 года назад +1

      5 years ago or so, I bought a few bottles of Weller special reserve at a state liquor store in Philly. They weren’t even top shelf, $20-25 bucks if I remember. I also recall debating if I should just get Makers Mark or Bulleit but thought eh, I’ll try something new. Crazy how much those are going for now...

  • @JA-SF2TX
    @JA-SF2TX 3 года назад +31

    When I find the 12 yr old Pappys at any bar, I get a glass for my wife and I. It's a treat for both of us and we feel like royalty.

    • @The_sinner_Jim_Whitney
      @The_sinner_Jim_Whitney 3 года назад +4

      Your money is MUCH better spent elsewhere. Pappy’s is expensive just for the sake of being expensive. It’s all marketing.

  • @Chaychay500
    @Chaychay500 3 года назад +102

    I think we could all use a glass of this right about now.

  • @SpargeTheBand
    @SpargeTheBand 3 года назад +104

    "Small family liquor business?" It's Buffalo Trace and they are currently in a $1 billion expansion project.

    • @jic1
      @jic1 3 года назад +8

      It's the old 'Gell-Mann Amnesia effect' at play: whenever the media cover a subject you know something about, they mess up basic details. But then when they cover a subject you don't know so well, you're supposed to trust that they know what they're talking about...

    • @jic1
      @jic1 3 года назад +2

      @@catnoir-a-saurus If that was sarcastic, I agree completely.

    • @mrcat3493
      @mrcat3493 3 года назад +9

      Funny how the Buffalo Trace connection was never even mentioned.

    • @mrcat3493
      @mrcat3493 3 года назад +1

      @@catnoir-a-saurus I’d say that is a big part of the story left that was left out. It is very misleading.

    • @jacksprat4317
      @jacksprat4317 3 года назад +5

      Buffalo trace is good stuff 👍🏻

  • @lsimon2342
    @lsimon2342 3 года назад +32

    Small family business? I thought this was one of several brands of the Buffalo Trace Distillery who's business model seems to be limited distribution to keep demand up for 3/4 of their offerings. Buffalo Trace's total production, including Pappy is nearly 3 million gallons per year - or something like 13 to 15 million bottles of bourbon. And Buffalo Trace itself is owned by the Sazerac which owns a half dozen different distilleries which produce many different types of spirits (not just whiskey) under quite a few brands and has over a billion dollars in sales. They are only of the largest sellers of spirits in the USA. One of the ways they market is by keeping a few of their high demand lines (like Pappy) very limited and only selling a very small allocation to customers who buy a lot of their less popular products. Not quite a small family business.

    • @SolaceEasy
      @SolaceEasy 3 года назад +1

      Open your eyes to the other lies you have been fed.

    • @safromnc8616
      @safromnc8616 3 года назад

      Maybe you should read the book ?

    • @ghantakha5568
      @ghantakha5568 3 года назад +2

      Truth is : whatever barrel is good and perfect goes to be pappy and william larue weller antique collection and remaining barrels which does not quite qualify for it goes into weller line bottles. Doesn’t mean weller special reserve , 12yr , 107 are bad . they are good as well. But pappy worth the hype ? Certainly NOOOOO. I had all their pappy line tasted . They are good but not worth more than $100-$200 . Save ur money and buy some good affordable bottles available like a wise smart man . Cheers 🥃

    • @roc20621
      @roc20621 3 года назад +4

      @@ghantakha5568 yeah, the lemmings who have ruined the whiskey market over the past 5-10 years have elevated this, the others you mentioned, pretty much anything Buffalo Trace (or whatever wins the things; McKenna experienced this too w/ their 10yo single barrel) to the level of ridiculous. scotch to some degree, but also largely the japanese whisky market... just waiting for the ramped up production to hit the shelves, the obnoxious hipster/millennial lemmings to move on to the next trend, leaving price/availability back to where it should be in a handful of years from now...

    • @on2wheels378
      @on2wheels378 3 года назад +1

      Oh brother... You're the guy that brings sand to the beach huh?

  • @samd4181
    @samd4181 3 года назад +18

    Two great things about this video: the deeply rich and appreciated American history, and, the lovely and most charming Jane Pauley. Where have I been over the countless past years missing CBS Sunday Morning?

    • @boppob1343
      @boppob1343 3 года назад +5

      Been watching Sunday Morning since I was a kid, love it.

    • @kimberlyenglehardt5770
      @kimberlyenglehardt5770 3 года назад +1

      😊Please stay. My friends and I call it “favorite show”. It’s the best part of any week. The benefit of watching on RUclips is the nature segment is twice as long. Or more. ♥️

    • @bobpannelli382
      @bobpannelli382 3 года назад +2

      I stopped watching Sunday Morning when Jane Pauley took over. She is a bias political hack!

    • @oldlefty1267
      @oldlefty1267 3 года назад +1

      Jane Pauley and her on the scene reporter just spent several minutes misleading, if not completely lying to your face about bourbon. If they can't tell the truth about something so inconsequential, what makes you think they are going to tell the truth about things that matter? It is sad how easily some folks are lead around.

    • @samd4181
      @samd4181 3 года назад

      @@oldlefty1267 Kev, with a smile, I’ll say I’m not a fan of bourbon, nor was I impressed with the article. Mentioning it was just a polite lead-in to my comment about the charming Ms. Pauley. Believe me, no one could be further apart with her political leanings than me. However, if she could keep politics out of the conversation, I’d be happy to have her charm my socks off on any evening over a candlelight dinner. Maybe it has something to do with the fact that she and I are about the same age and I remember her when she was a charming 23-year-old. 😎

  • @stephenfisanick8704
    @stephenfisanick8704 3 года назад +17

    Such a great story! I have a had Old Rip Van Winkle and Pappy 15 both of these bourbons are just simply amazing is all I can say!

    • @NazriB
      @NazriB 24 дня назад

      Lies again? Bang Bros Bukit Batok

  • @jasonbeary5771
    @jasonbeary5771 3 года назад +100

    "Clear liquor is for rich women on diets." Ron Swanson.

    • @ryanmcinnis8190
      @ryanmcinnis8190 3 года назад

      "Clear liquor is for rich women on diets." Ron Swanson.

    • @thewatcher5271
      @thewatcher5271 3 года назад +1

      Ron Swanson a.k.a. Nick Offerman - That Lucky Duck Actor Gets To Say All The Things A-lot Of Men Wish They Could Say But Can't Get Away With . . .

    • @johnjuhasz9125
      @johnjuhasz9125 3 года назад +3

      @@thewatcher5271 what ? Say it. What are you afraid of ?

  • @rustybearden1800
    @rustybearden1800 3 года назад +27

    "All bourbon is whiskey but not all whiskey is bourbon....." I'm a big fan of good bourbon but price is not always indicative of quality - good bourbon, regardless of price, is lovingly and carefully crafted and is usually a step above most mass produced spirits. Few things are better than a good glass of bourbon and a comfortable chair after a long day of work. I like Pappy but there many other bourbons that are just as good and as unique. The journey in finding one is the rewarding and satisfying part!

  • @smitty5890
    @smitty5890 3 года назад +1

    I heard about this a few years back. I'm not a bourbon drinker. But with all the the things that I have heard, read and see on tv, I had to get a taste. Well I still don't know what the big deal is and at my age may never. Affordable and Pappy are never used in the same sentence. None the less another good story about it. This is first time I have seen the family in any of what I have watched. Feel like nice humble people. Congrats on bring it back home and making it a family thing again.

  • @dennismorris7573
    @dennismorris7573 3 года назад +11

    Super nice, this story.

  • @ceooflonelinessinc.267
    @ceooflonelinessinc.267 3 года назад +1

    ank you CBS Sunday Morning for providing this free videos. I have no access to CBS in my country on Television, so I can watch here on RUclips.

  • @greenlion6544
    @greenlion6544 3 года назад +17

    Hard work pays off. I pray they have continued success for many years to come.

  • @tkking2331
    @tkking2331 2 года назад +2

    I had the opportunity to drink a glass of Pappy 23 at my uncle's house on Christmas eve a few years ago. He waited until everyone else left and it was only him, my dad and me. They poured me a glass with 1 large ice cube inside. They taught me the "Kentucky chew". To smell it first then take a drink and hold it on your tongue. It was the best whiskey I've ever had! My dad also had a few bottles of Old Rip Van Winkle 12 year at his house we drank a few times.

    • @johndoe9134
      @johndoe9134 2 года назад

      Sounds like heaven man.

    • @gregorymoats4007
      @gregorymoats4007 Год назад

      You like to tell this story all over the place 🤦‍♂️

  • @TheKyPerson
    @TheKyPerson 3 года назад +15

    In 2019 one of the local liquor stores had a Pappy raffle. If your number got drawn, you could buy a bottle at retail. There were hundreds of people there from hundreds of miles away. My son asked me to go since more people = more chances. He and I both got picked. I got a bottle of 12 year old and he got a bottle of 10 year old. Don't ask me how they taste because he still hasn't opened them.

    • @K5_Chris
      @K5_Chris 11 месяцев назад

      Come on man! All the people trying their hardest to get a bottle, and you guys get 2 and don’t open them??

    • @mikecronin4968
      @mikecronin4968 8 месяцев назад

      @@K5_Chris If you've had Eagle Rare its not easy to blind taste the difference

    • @K5_Chris
      @K5_Chris 8 месяцев назад

      @@mikecronin4968I’ve had eagle rare and my Buffalo trace store picks I’ve got from my local haunt is surprisingly similar to eagle rare

  • @manjmacada4595
    @manjmacada4595 3 года назад +1

    The good and interesting legacy continues! Really nice.
    Hoping to taste this bourbon soon.

  • @brianhoerchler2318
    @brianhoerchler2318 3 года назад +69

    It’s made and aged at Buffalo Trace distillery. Don’t let them fool you with the story. Notice how they made to sound like the family is still making it.

    • @garnettbrown
      @garnettbrown 3 года назад +8

      I also heard they dont use there own casks and use weller casks?

    • @RexxReviews
      @RexxReviews 3 года назад +19

      Buffalo Trace is famous for creating “false scarcity” in order to create hype and pop pricing up a bit more. They do it with almost all of their bourbons.

    • @garnettbrown
      @garnettbrown 3 года назад +3

      @@RexxReviews Thank you for the information

    • @fantaskles
      @fantaskles 3 года назад +14

      @@RexxReviews Actually, I sell their whiskeys and they are relatively inexpensive to other whiskeys in the market.. Its the secondary market that pops up the prices...

    • @RecklessFables
      @RecklessFables 3 года назад +7

      Buffalo Trace are the absolute kings of marketing right now in the collector's market. They also sell Blanton's, which was a great $50-60 whiskey that is now impossible to get under $100.

  • @jamieholt6726
    @jamieholt6726 3 года назад +54

    Pappy isn’t hard to find, it’s hard to pay for

    • @aklamo
      @aklamo 3 года назад

      Do you live in Kentucky, @jamie holt?

    • @jamieholt6726
      @jamieholt6726 3 года назад

      @@aklamo no, Texas

    • @aklamo
      @aklamo 3 года назад +1

      @@jamieholt6726 I live in Europe but I have family in Virginia and they haven't ever found it. Do you have any tips?

    • @jamieholt6726
      @jamieholt6726 3 года назад +1

      @@aklamo there is a secondary market online but that’s where you will be paying 1K-3K us. Too much in my opinion

    • @ryangentzler5713
      @ryangentzler5713 3 года назад +2

      Its hard to find......Pennsylvania has a grand total of about 1,451 bottles this year. Only 18 of those are the 23 year! The state will receive well over 100,000 entries to the lottery for a opportunity to buy a bottle. Giving us in PA a probably less than 1:100 chance of even getting our hands on it......not hard to find at all

  • @RK831
    @RK831 Месяц назад

    I sampled it a few years ago. It is sweet, and it is very smooth going down. Tastes like liquid caramel. Never will forget the taste.

  • @stevehuskey9037
    @stevehuskey9037 3 года назад +4

    Great story...I haven't ever tried it myself. Nor would I go through the trouble or expense. There are so many high quality Bourbons and TN Whiskys on the market.
    But , if that's what people with the means want to buy , then good for Pappy !

  • @HieronymousLex
    @HieronymousLex 3 года назад +1

    Great job on this segment

  • @yogipool
    @yogipool 3 года назад +4

    Sometimes I do think “Van Winkle” is an urban legend.. interesting segment 🥃🧘‍♀️

  • @patricksalbaing9024
    @patricksalbaing9024 3 года назад +3

    Beautiful story!!!

  • @RobinLynnGriffith
    @RobinLynnGriffith 3 года назад

    Absolutely wonderful

  • @MichaelC_22
    @MichaelC_22 3 года назад +10

    0:38 Old Forester Rye spotted. Good stuff.

    • @seththomas9105
      @seththomas9105 3 года назад

      Rye whisky all day long.

    • @shiznilti7477
      @shiznilti7477 3 года назад

      He grabs the $19 old forester rye instead of the pappy 12 yr that's right next to it!

  • @flyboyx8288
    @flyboyx8288 3 года назад +18

    Cool story Bro! Pappy products have been bottled by Buffalo Trace for years and still are today. The barrels are sitting in Buffalo's rack houses as they were when I last did the tour there a couple of years ago. I can't help but think there is a massive disconnect between this story and the actual truth.

    • @johnjuhasz9125
      @johnjuhasz9125 3 года назад +2

      Hey, guys let’s pay CBS to run our marketing video as news

    • @jc129543
      @jc129543 3 года назад

      And you expected accuracy from CBS News? Good luck with that.

    • @peterwdflooringcom
      @peterwdflooringcom 3 года назад

      You spelled Rick House incorrectly.... contract distilling is different than what you think it is. Read the book learn something.

    • @viciousvictortee1298
      @viciousvictortee1298 3 года назад

      China sold out

    • @christineschmidutz5057
      @christineschmidutz5057 3 года назад

      I take it you didn't
      read the book ...just a guess

  • @michaelridey1129
    @michaelridey1129 3 года назад +2

    The plaque shown with Pappy (We shall make good bourbon here...) is plagarized from a monument at the Newport News Shipbuilding company, placed there in 1917 by Collis Potter Huntington, the shipyard's founder. The plaque on this stone monument reads: "We Shall Build Good Ships Here; At A Profit If We Can; At A Loss If We Must; But Always Good Ships." I saw it every day for the 5 years I worked there.

  • @risinbison1106
    @risinbison1106 3 года назад +3

    Pappy is excellent.....but Old Fitzgerald is to die for.

  • @POBulkhead
    @POBulkhead 3 года назад +7

    I have had the twelve year old.Nice. There is a bottle at my favorite liquor store that is going for $25,000 made by Van Winkle.

    • @TheMarkcu24
      @TheMarkcu24 3 года назад

      That must be the 25 year old. Extremely rare.

    • @MrGamingAbility
      @MrGamingAbility 2 года назад +1

      I just sold 2 bottles of the 25 years. Each for 3k Plus Tax.

  • @on2wheels378
    @on2wheels378 3 года назад +10

    Had that bourbon once ten years ago... We like Blanton's for over 20 years in our family.

    • @MrAllegiant1
      @MrAllegiant1 3 года назад +2

      Here here

    • @grahamhannah2108
      @grahamhannah2108 3 года назад +2

      Blantons ,EH Taylor, Weller 107, among many others are all really delicious bourbons.
      Probably I won’t ever get a bottle of Pappy’s, but that’s okay......still others that are just as good.

    • @cassconner6023
      @cassconner6023 3 года назад

      Elmer T. Lee

    • @NancyRemling
      @NancyRemling 3 года назад

      Blantons is the best. I’ve had three of the Pappys.

    • @BadWeatherfreak
      @BadWeatherfreak 3 года назад

      @@grahamhannah2108 like?

  • @Timmyfromphilly1994
    @Timmyfromphilly1994 3 года назад +7

    A drink is only as good as those you enjoy it with. Even a bottle of Pappy isn’t good if it isn’t enjoyed with somebody else.

    • @TheLanceFrazier
      @TheLanceFrazier 3 года назад +2

      This comment is remarkably true. I can drink a glass of Eagle Rare, Henry McKenna 10yr, Baker's 7, etc. by myself and savor it; however, to absolutely enjoy it as it was intended, I must share with good company. (just don't let them mix it)

  • @TheRealLange21
    @TheRealLange21 3 года назад +33

    The only bad thing about Pappy is how hard it is to find.

    • @henrytheninja1163
      @henrytheninja1163 3 года назад +5

      It’s not to hard to find. It’s hard to find a bottle at a decent price

    • @rickbrown8865
      @rickbrown8865 3 года назад +2

      The company/ family does not get $500 a bottle just the middle man

    • @alexanderk7422
      @alexanderk7422 2 года назад

      @@henrytheninja1163 Correct!

    • @hunterezzzy5338
      @hunterezzzy5338 Год назад

      How do you find one

    • @hunterezzzy5338
      @hunterezzzy5338 Год назад

      @@rickbrown8865 how to buy from the company

  • @passionateherbs8183
    @passionateherbs8183 3 года назад +1

    Too bad we all can't have families like that. I am glad he brought the company back, his father and grandfather would be very very pleased.

    • @RexxReviews
      @RexxReviews 3 года назад +5

      He didn’t bring the company back. Buffalo Trace distills and bottles Pappy , don’t let this video fool you like it had others.

  • @franciscoortiz6980
    @franciscoortiz6980 2 года назад +2

    We have arrived at a place I never thought would be possible American Bourbons/wiskey cost more and are more difficult to find than scotches. I look forward to prices getting back to normal so I can drink them again.

  • @robertbielawski5299
    @robertbielawski5299 3 года назад +2

    If you're looking for Pappy you probably know it's owned by Sazerac Co. They also own Buffalo Trace along with many other fine bourbons and ryes. I have tried many of their products and haven't been disappointed yet. The price they ask for there products gives you a great value for what's in the bottle. Eagle Rare and Sazerac Rye being two of my favorites. It's a shame that speculators drive prices the way they do, I guess that's capitalism. We aren't talking about an essential like water, though it could be argued life is too short for bad liquor!

  • @neilyaremchuk6798
    @neilyaremchuk6798 3 года назад +2

    So many great bourbon whiskies on the market today. Skip right past PVW and try something more modestly priced. Many great bourbons priced between $30-100.

    • @grahamhannah2108
      @grahamhannah2108 3 года назад +2

      I agree.
      Right now I’m enjoying a Makers Private Selection (Sweet Lips) that is $78 and simply delicious.
      The other Buffalo Trace offerings from Eagle Rare, EHTaylor, and Blantons if you can find them are delicious and won’t break the bank.

  • @randyheagney1216
    @randyheagney1216 3 года назад

    I'm glad I was able to have my fill of all of the Pappy line in the early 90's

    • @randyheagney1216
      @randyheagney1216 3 года назад

      @MrFreedomandliberty lol I can sell the memories!

  • @cbbargo
    @cbbargo 11 месяцев назад

    Doing the Bourbon tradition of the bluegrass proud. 🐎 🐎

  • @JMCote112
    @JMCote112 3 года назад +8

    I wonder if there will be a nice CBS morning piece done on a family run cannabis strain company in 15 years.

  • @jakeo1209
    @jakeo1209 2 года назад

    I had it once at a friend's house. I remember it being very complicated. Unfortunately, I didn't understand bourbon at the time, so it went over my head. Too bad. I wish I had a chance to try it again.

  • @Danr07
    @Danr07 3 года назад +18

    I’ve had Pappy before. Very good, but not for all the hype. Give me Wild Turkey 101 or if I’m feeling fancy...Russell’s Reserve Single Barrel, for a fraction of the price, endless supply, and rivals Pappy VW in flavor. Save yourself the hunt and the money.

    • @enricojaun2880
      @enricojaun2880 3 года назад

      So true....

    • @FawleyJude
      @FawleyJude 3 года назад

      I'm with you on the Wild Turkey and Russell's.

    • @allywegman8507
      @allywegman8507 3 года назад +1

      Dan R look for an Ancient Age . It’s good for the money.

    • @Danr07
      @Danr07 3 года назад

      @@allywegman8507 Absolutely! I have a bottle in my cabinet right now and it definitely is a steal at that price point. Very drinkable.

  • @user-zx1ir7jt4c
    @user-zx1ir7jt4c 3 года назад +2

    I've tasted MANY bourbons and Pappy 15 is easily the tastiest. Was it worth the 1k that I paid for it? No, but it was still the best...

    • @thomasmichael6509
      @thomasmichael6509 5 месяцев назад

      Commenting from 2023, 1k would be a steal in todays bourbon market 😂

  • @PeaceFan1
    @PeaceFan1 3 года назад +3

    I've had the Pappy Van Winkle and it is Liquid Butterscotch HEAVEN!!!! xxoxoxoxoxoo

  • @michaelcharlesthearchangel
    @michaelcharlesthearchangel 3 года назад

    Excellent coverage

  • @480pilot
    @480pilot 3 года назад +1

    Had a sip, they ain't lyin.

  • @MrRlutz87
    @MrRlutz87 3 года назад +1

    Haven't had it. Haven't been able to find one. Haven't been able to put out that kind of money for one. Its not on my list to have or own. I respect the story bc the message is more about family. Yet, I've hunted and secured more Blanton's, ER, BT, Stagg Jr, EHT, OF, JM, MNWD, HW, Smoke Wagon, Old Fitz, and will hunt for other rare bottles. So if I don't get to have or own any Pappy/Van Winkle, then I'm still a happy man.

  • @scaff1080
    @scaff1080 3 года назад

    Its simply delicious. It remains in the palette for days.

    • @grod805
      @grod805 3 года назад

      That's not good

    • @scaff1080
      @scaff1080 3 года назад

      @@grod805 months

  • @pastorglover
    @pastorglover 3 года назад

    I got to try this i heard so much about this

  • @joshcullins3217
    @joshcullins3217 3 года назад +2

    I’ve been trying as many Buffalo Trace products as I can get my hands on over the past couple years, and to tell you the truth I find the basic Buffalo Trace Bourbon, Weller Green Label, and Eagle Rare to be just as smooth and taste just as good as the Blantons and Weller 12s of the world, which are so highly coveted and hard to find. To tell you the truth, the only one I find worth searching for is Weller Antique 107 at this point. If you can handle the spiciness of the 107 proof, to me that is the best bourbon out of Buffalo Trace. It is tough to find depending on where you live, but if you can find it it usually goes for anywhere between $40-$60 at the bigger name liquor stores. Totally worth it

    • @wailuawilliams6384
      @wailuawilliams6384 Год назад

      These are words from someone who drinks bourbon and doesn’t just collect it 🥃

  • @dude4173
    @dude4173 3 года назад +4

    What’s the point of media companies doing stories like this? They almost never get anything accurate.
    2:20 can’t even bother saying Louisville correctly. 🙄

  • @ceooflonelinessinc.267
    @ceooflonelinessinc.267 3 года назад +1

    Thats why I love Kentucky

  • @jcp1756
    @jcp1756 3 года назад +2

    PVW, the most hyped whiskey ever

  • @jamesz.williams8746
    @jamesz.williams8746 3 года назад +2

    I'll continue to buy my Blanton's.

  • @michellemichon
    @michellemichon 3 года назад +2

    I watched an episode with Anthony Bourdain and a bottle was gifted to him. He said it was his favorite. I hope to have enough to buy a bottle one day.

  • @amandahirschfeld7382
    @amandahirschfeld7382 3 года назад

    How awesome.

  • @km-bo3zx
    @km-bo3zx 3 года назад +1

    First heard about it when reading the Longmire books, by Craig Johnson.

  • @FastHatTrick
    @FastHatTrick 3 года назад +6

    This is just about the funniest thing I have ever seen. For those who know, you know.

    • @nathanthomson5217
      @nathanthomson5217 3 года назад +3

      Do you mean its all hype?

    • @souswes
      @souswes 3 года назад +3

      @@nathanthomson5217 it’s good whiskey. I’ll give them that much.
      But they know what they’re doing when it comes to profits and supply. Good on ‘em. I’d do the same thing.
      Don’t ever buy a full bottle if you’ve never had it. You can find it at cigar lounges and higher end places. Pay the $30 for your pour there and you can say you’ve experienced it. It’s okay

    • @mrcat3493
      @mrcat3493 3 года назад +2

      @@souswes Agree, I found that most stuff on the shelf is just as good if not better than most of the over-hyped allocated bottles.

  • @gregcampwriter
    @gregcampwriter 3 года назад +2

    You'd better save a bottle for Lucian Connally.

  • @treytison1444
    @treytison1444 3 года назад +1

    0:38 don't think I didn't see that Old Forester Rye bottle.

  • @kylepickett2390
    @kylepickett2390 3 года назад

    Merry Christmas 2020 opened my 2002 pappy 23 autographed.

  • @Popsaircraftdetail
    @Popsaircraftdetail 3 года назад

    Ok now I want some thanks

  • @guyinpajamapants6892
    @guyinpajamapants6892 3 года назад

    After this year....bottoms up!!!

  • @internetpeople6113
    @internetpeople6113 3 года назад +4

    Of course, they are thriving, I haven't stopped drinking since 2016 until this week.

    • @mike856ms
      @mike856ms 3 года назад +1

      After the rightful SCOTUS cases, you may want to start again.

  • @generatorjohn4537
    @generatorjohn4537 3 года назад +2

    My greatest memory of tasting whiskey was in Scotland. It was a single malt, 12 years old. Unbelievable, so smooth. BTW - The Scots age their whiskey in old bourbon barrels. In the USA the bourbon barrels can only be used once. So to have Scotch drinkers, you need bourbon drinkers. Lastly, take a tour of a distillery sometime, fascinating.

    • @jhoang861
      @jhoang861 3 года назад

      just curious. Why do the US bourbon barrel can only use it once?

    • @generatorjohn4537
      @generatorjohn4537 3 года назад +1

      @@jhoang861 My understanding is Federal laws dictate the barrels be used once in the aging process. Now the Scots will use former sherry barrels as well to age their whiskies. This gives the whiskey a unique flavor. Learned all this on a distillery tour in Scotland. The Scots have many distilleries and many offer tours. Beautiful country.

    • @FawleyJude
      @FawleyJude 3 года назад +4

      @@generatorjohn4537 They can use the barrels more than once in the U.S. but if they do they can't call it bourbon. So you have Early Times, which reuses its barrels, and it's sold as "Kentucky Whiskey".

    • @jhoang861
      @jhoang861 3 года назад +1

      @@generatorjohn4537 thanks so much! I’m actually allergic to alcohol (don’t judge me lol). But i love the science behind things.

    • @generatorjohn4537
      @generatorjohn4537 3 года назад

      @@FawleyJude When I was in Scotland they said that they take used bourbon barrels and use them to age their single malts. Thanks for the clarification.

  • @youtubeed12345
    @youtubeed12345 3 года назад

    Beautiful

  • @helend6774
    @helend6774 3 года назад +4

    My husband's dream would be to own a bottle of this stuff.

    • @MannyFresh1911
      @MannyFresh1911 3 года назад

      I have a bottle

    • @donaldswafford6987
      @donaldswafford6987 3 года назад

      He's dreaming small

    • @RexxReviews
      @RexxReviews 3 года назад +2

      Then he has sadly fallen for the hype. This is hardly worth the retail price. Buffalo Trace is famous for creating “false scarcity” in order to create hype and pop pricing up a bit more. They do it with almost all of their bourbons and this one is no different.

    • @BadWeatherfreak
      @BadWeatherfreak 3 года назад +1

      "Just do it, don't let your dreams be dreams"- Shia LaBeouf

    • @MannyFresh1911
      @MannyFresh1911 3 года назад +1

      I will sell my bottle

  • @charlesrocks
    @charlesrocks 3 года назад

    Pappy Van Winkle is very good.

  • @chrislewis8498
    @chrislewis8498 3 года назад +1

    I wish that their prices weren't so high on the Secondary market and more available on the Primary market.

  • @walterbordett2023
    @walterbordett2023 3 года назад

    The law of diminishing returns applies here. You can't drink the price tag, label or advertising budget. Drink what you enjoy. Experiment and compare. There are many pleasant and even excellent spirits out there at fair prices. It is fun to find and share them.

  • @MJ-cv7yq
    @MJ-cv7yq 2 года назад +3

    "Heist" bought me here...

  • @raiderpower6875
    @raiderpower6875 3 года назад +41

    Small family liquor business? Pappy is entirely made by sazerac co. They have an estimated yearly revenue of $1 billion. I’m sure it’s great, but small family business isn’t true anymore.

  • @brandengray5212
    @brandengray5212 3 года назад +3

    This video couldn’t be further behind the power curve. 🦥

  • @bimscutney1242
    @bimscutney1242 3 года назад +8

    If almost no one can consume it what good is it?

  • @kejola1969
    @kejola1969 3 года назад

    I've tried it and it is a very good bourbon but I honestly like Eagle Rare better.

  • @lumbagoman420
    @lumbagoman420 10 месяцев назад

    Jim Milton needs to try this

  • @MuzikSonics
    @MuzikSonics Год назад

    Great way to sell and mark up more Pappy.

  • @Chris_Styles
    @Chris_Styles 3 года назад

    Consider yourself lucky if you are in possession of anything Van Winkle. I have 2 Old Rip 10yr, 3 12yr Lot B & a 15 yr. Slowly working my way towards that 20 & 23 yr

  • @GregJGreen
    @GregJGreen 3 года назад +1

    Scored a bottle of 20 five years ago this month, couldn't believe my luck. Still have around a quarter of it left, I'll probably finish it off this Christmas.

  • @stu4pat
    @stu4pat 3 года назад

    What kind of dog is at 0:49? Thank you!

  • @finnthorsell7323
    @finnthorsell7323 3 года назад +4

    Oh my, I wanted to learn something but I can't make it through this reporting

  • @aj402
    @aj402 3 года назад

    Jim Beam Black Label is just fine for this Kentucky boy.
    Special occasions I’ll pop for their Knob Creek 100 proof rye or small batch if I can find it.
    I’ve had very expensive bourbons and they were good but not enough to justify the price.

  • @chrissmith7202
    @chrissmith7202 3 года назад

    Funny how someone re-ranked Pappy and now it’s worth it’s weight in gold vs 10-15 years ago. Anything from Buffalo Trac is phenomenal

  • @dkononen
    @dkononen Год назад

    It's becoming hard to find (at least in the PNW) but Weller is a great alternative for 10% of the price. Another wheat whiskey and commonly referred to as the "Poor Man's Pappy"

  • @Kepler69x
    @Kepler69x 3 года назад

    Id settle for weller just to have a glimpse at the possibilty of what pappy could be. Maybe one day

  • @OriginalGabriel
    @OriginalGabriel 3 года назад +3

    It's distilled by Sazerac at Buffalo Trace, that's not a small family business

    • @jonnyodde2363
      @jonnyodde2363 3 года назад +1

      Something conveniently ignored in this piece. Modern journalism at its finest.

    • @lisakirkwood4076
      @lisakirkwood4076 3 года назад

      Yes, conveniently ignored, overpriced

  • @trylessego
    @trylessego 3 года назад +2

    Weller is just as good and it is 22 dollars a bottle, plus you can find it most of the time.

    • @seanh9093
      @seanh9093 3 года назад

      Weller SR is the only bottle in the Weller lineup that can be found regularly. It does not measure up at all.

    • @BigBadJerryRogers
      @BigBadJerryRogers 3 года назад +1

      It's $200-300 a bottle in California. $22, hahaha....

  • @LanceKirkman
    @LanceKirkman 3 года назад

    WOW

  • @richarderion4611
    @richarderion4611 3 года назад +1

    If Otis Campbell dranked bourbon, this would his favorite.

  • @ericmcconnell4091
    @ericmcconnell4091 3 года назад

    haven't opened my bottle of 10 year yet

  • @UltimateBargains
    @UltimateBargains 3 года назад

    I knew product placement was a thing, but this is over the top.

  • @poppingjaz
    @poppingjaz 3 года назад

    I have a bottle of Old Rip from like 1978! Unopened

    • @josephkordinak1591
      @josephkordinak1591 3 года назад

      Drink it if its still drinkable. Once it goes in the bottle it don't get any better only worse.

  • @jordishima
    @jordishima 3 года назад +4

    Lmao I’m just gonna stick to Eagle Rare. That’s hard enough to find as it is, and when I do find it, I don’t have to take out a second mortgage to pay for it.

  • @leevahal900
    @leevahal900 3 года назад +1

    At 1500 to 5k a fifth they can keep it another 20 years

  • @waynegallo7002
    @waynegallo7002 3 года назад

    Evan Williams is a must try you could say it the best bourbon ever.

    • @williamcribb1044
      @williamcribb1044 3 года назад

      The white label is dangerous at that price 😭

    • @BigBadJerryRogers
      @BigBadJerryRogers 3 года назад

      That cheap stuff that looks like the jack daniel's bottle!?

  • @tonysoprano5433
    @tonysoprano5433 2 года назад

    heist was gooood

  • @CynicalStorm
    @CynicalStorm 3 года назад +18

    wait didn't they completely miss the fact that the bourbon is made by Buffalo Trace? Yup they did.

    • @brandengray5212
      @brandengray5212 3 года назад +2

      The hipsters have effectively renamed it to Buffalo Chase.

    • @RexxReviews
      @RexxReviews 3 года назад +3

      Buffalo Trace is famous for creating “false scarcity” in order to create hype and pop pricing up a bit more. They do it with almost all of their bourbons.

    • @CynicalStorm
      @CynicalStorm 3 года назад +1

      @@RexxReviews Could be worse, they could jack up the prices to demand values and then no one would buy them. This is actually where state liquor stores are kinda good if you can get there in time. Since they don't jack up the price, the secondary market takes advantage of it

    • @2005StangMan
      @2005StangMan 3 года назад

      @@RexxReviews maybe so, but at least theyre still at a reasonable price when you find them. I picked up about 4-5 bottles a year or two ago for about $30 each.

  • @darkspirits6498
    @darkspirits6498 3 года назад +3

    No mention of Stitzel-Weller? C'mon man.