All jokes aside, whoever thought, planned and made this knows full well it ain't about selling cars. This is simply more woke, post-modern propaganda being shoved in our faces. It's a shame that jaguar let these people infiltrate the company.
@@DontReadMyPicture498 Your mom read my username and admitted you were a mistake living in a third world country trying to get RUclips subscribers to sell the channel to feed your starving family.
Yeah another super bad thing is the owner of tata (the group that owned jaguar and range rover), Ratan Tata died recently. He was a heavily influential and respected man in india. He could have had same amount of money and be on top of the worlds richest list with adani and ambani but still he would donate 66% of profit to charity. Even the entire Tata family has an amazing history. A zoroastrian family that rose through textile mill in colonial times creating essentially what was manchester of east called nagpur at that time. Later after independence the family leaders created what was one of the best airlines at that time. Though the indian government at that time had weird mismatch of communism and capitalism. The government forcefully took over the airline creating air india, which has been called a very bad decision from the government. Yet the tata family involved, funded and made many key sectors of the country. From steel to the top universities like IIT in india. Ratan tata was once mocked by ford when he decided to enter car market. So later he did buy the jaguar and rover brand and company to show that he could.
biggest selling point of Jaguar is that hard old school class. You got one of the biggest brands of luxury cars with that badge and you just scrape it and redesign it. They even removed Jaguar and just wrote JAGUAR in what - comic sans font? First murder in auto moto industry.
Ppl that buy luxury cars don’t spend their time worrying about what ppl on RUclips or twitter think, and they def don’t pay attention to ads. This is a nothing burger
Last year they sold 22k vehicles. They're pretty much done, so they chose total rebranding and they're trying to appeal to the Californians and Nyorkers lib as their last attempt
It's not even original. The video cries out "copy nothing" when its literally copying every other "look at us we're so different/special" marketing spiel of the last 10 years. Woke isn't some rebel counterculture, it IS the culture. One that may I remind you is currently dying.
there once was a man nearly 100 years ago, who warned us about the degeneration of art, achitecture, culture and living, he and his friends wanted to bring the world to a brighter future for everyone, but was ultimately bullied to nonexistence by the ones bringing this degeneration upon us. may he rest in peace for he did his best trying to save us all
looking up the sales numbers of the last 20 years and seems there is no market for jaguar. 2024 sales of jaguars in the US are down about 75% of what they were from their peak in 2017. All their vehicles look the same. Asides from the F Type they dont make anything worth buying, sadly. Im sure they are following trends and conforming to making EV only models in the near future. Which makes this ad even more insane and disingenuous.
I miss that Jaguar campaign where they presented you movie villains to promote their products. At least they wanted you to feel badass instead of a weirdo.
Little do you know they were tempting you with Satan then also, they’ve just upped the evil ante. Instead of villains, it’s pedophilic degenerates paid for and sponsored by the Talmudic network. ✝️🙏🏻
Everyones talking about the zoolander clowns in the ad but im pretty irritated and pissed that they removed the iconic jaguar logo. What the actual drek. The equivalent of this would be Ferrari removing their Prancing Horse logo and replacing it with just 'Ferrari' written in bold Times New Roman font
They were likely on the verge of going under and took a big chunk of change from an NGO in exchange for becoming a social mouthpiece. It's a dead brand anyway.
some restarted DEI idjiot got into too high of a position in Jaguar now they've ducked themselves. They're like Trojan horse they say they're great you let them in Nek minut your entire house is on fire
Well, it’s an ad that’s sure to appeal to about 11 baristas in Portland Oregon so they will have that market locked up pretty tight. Of course they will have to sort out hundreds of cancelled orders before they get to that windfall.
Yeah, everyone knows Portland baristas frequent Jaguar dealerships, because they make so much money they're always buying luxury cars. Lol. It's embarrassing that average people who have never worked in marketing can clearly see how idiotic this is, offending your customer base to appeal to people who both don't want and can't afford your product. And disturbing how not one person in a giant company like Jaguar can identify this or point it out
Yeah, for someone who doesn't know what Jaguar is.... I don't even have an idea what this advert for.... At first I thought this was a unique fashion show 😂
I will never understand why these people think they need a "Artistic Vision" for a car commercial, like dude it's a freaking car just show it driving down a highway to some music, it ain't rocket science.
I'm pretty sure that a racing model with beautiful car design and a powerful motor would be an excellent artistic vision for car sales. It has been like that for a long, long time, and it will be.
From the brand that created the E type, the car Enzo Ferrari said was the most beautiful car ever made. The brand that won Le Mans and gave us the XJ220. The brand that gave us the best Bond villain cars. I guess Jag are the new Bud light
I'm actually buying a new car and I was mainly focusing on balancing comfort, reliability, and fuel efficiency but the they/them with a half rendered haircut wearing a turtleneck starfleet uniform definitely helped make my decision.
the point of an AD is to get attention to a product, i doesnt really matter if the ad is weird or has anything to do with the product. The point is so that people think about it. If someone says "Remember that weird ad about jaguar?" "Yeah, i dont get what was the point of that" then the ad worked.
@@bluefoxs7733 No, it does not, the idea you have is when the attention they receive attract more people to buy it, not repeal, if that was true, Bud-Light event would never plummet their value.
@@bluefoxs7733 Yeah, uh... "Remember that weird ad Jaguar made?" "Yeah, f*****ing woke drag queens, what the hell was that about?" "I don't know, but I sure as sh*t ain't buying any of their gay cars"
For those who dont know, jaguar has been producing mediocre luxury unreliable cars for years, to the point they are stopping all production for 2025 to get rid of existing inventory. Instead of returning to classic aesthetics and performance the market is pleading for they are going all in on ev's after theirs and every other euro ev model failed miserably. The only explanation is some private equity firm is collapsing them for a profit, or theres a diddy tape
@@theWebWizrdyou can if you short the stock more than your own investment. It would most definitely be illegal, but since when did investment firms start caring about the law? Not that I actually think that's happening here
@@NeXtdra42private equity dont usually work with stocks, they buy up companies which are not publicly traded, hence "private" equity. A hedge fund could do something of the sort. But I think they just want some of those sweet EV subsidies from the EU.
@@theWebWizrd bro thats like the oldest strategy that exists. Conquer a land, squeeze it out like lemon. Same with companies - push for instant short term profit and jump to the next ship.
@@belowsealevel8663 i mean kinda, yeah. Their only EV line has basicslly only been bought as robo taxis (Waymo). They're not really in the car business anymore. Theyre in the luxury transport business (Waymo only available in major cities). Btw, "more will be unveiled" at an art/fashion show... because theyre not chasing buyers theyre chasing chauffer riders
I don't mind you doing you (colloquially). As a purveyor of art and NSFW, I enjoy a good bit of "Avante Guarde". But the hidden messaging to stir up the normies... is a bit much, and this will bite them in the ass. Remember, _The dogs won't bark if you don't lark about._
It still baffles me how marketing people think and get away with thinking that "aggressive DEI pandering sells product". It does not. This... is just the absolute worst of it as it pure DEI pandering, and theres no product featured. This has nothing to do with cars...
@@--_DJ_-- they were still making decent stuff on the initial period of Tata ownership. This current mess, though, is from the British CEO and C-suite
For the same reason they unironically push tranzing kids, open sexual perversion, ostracizing anyone outside their cult and a general hate for basic virtues like selflessness, truth and hard work… they’re broken sad souls that need Jesus.
Disregarding the wokeness, this is pretentious. Like movies made fun of ads like this in the 2000s, citing how this is what out of touch CEO's think would be a good idea, using some college fine art majors idea to sell a car. Also, love how the tagline is "copy nothing" and it looks and moves like a AI video.
18 часов назад+38
They're not trying to sell a car. They're trying to confuse children and cause them to ask their parents a question they're not prepared to answer (to a kid).
This is an easy question to answer to a child: "If you see someone who looks like that, run away screaming and find someone who looks like one of your parents!"
I really think that they have to identify themselves as nobody/nothing irrelevant. These are good pronouns for them. "Nobody gives importance to Wokes."
They went full Zoolander.
You never go full Zoolander.
What is this? A car brand for queers?
@@hyruler036chef kiss
they didn't do blue steel so it sucks
But why male models?
the fact that no one has pointed out the tropic thunder reference is wild
Oooh the new Concord characters are out!
Most accurate description I've seen
Great comparison, I just can't decide which group should be more insulted by this.
Best comment here 😅
Fucking class!
JAGCORD😂
Jaguar turned in to Faguar
🤣
new feature that it can't drive straight and always curves
@@bigdot2355 It sometimes identifies as a manual with no trunk
The commercial looks AI generated tbh.
o7 this post when the RUclips algorithm catches it.
"Are you sure this will help us sell more cars?"
"Cars?"
Every fucking time.
I literally thought this ad was for some pretentiously weird "high fashion" clothing line.
One of the most influential and on point artist of the last 10 yeqrs
Sell?
All jokes aside, whoever thought, planned and made this knows full well it ain't about selling cars. This is simply more woke, post-modern propaganda being shoved in our faces.
It's a shame that jaguar let these people infiltrate the company.
The uglification of modern culture needs to stop
@@DontReadMyPicture498 Your mom read my username and admitted you were a mistake living in a third world country trying to get RUclips subscribers to sell the channel to feed your starving family.
Cool it with the antisemitism/racism
You mean needs deleted......proper. 🙃
Start calling the freaks, freaks again
This is just the West's problem, primarily America.
as a car enthusiast, i didn't even realise we were talking about THAT jaguar
I thought it was some other Jaguar selling maybe .. clothes?
same. I was so confused watching this ad like "what is this even an ad for ?" I was not able to associate this ad with the car brand lol.
Jaguar owners : 60+ year old retired men
This ads target audience : 20-30 year old public transit users
= profit?
It’s not about profit, it’s about making a statement REeeeeee
Targets lgbt, build back better wef progressives
Yeah another super bad thing is the owner of tata (the group that owned jaguar and range rover), Ratan Tata died recently. He was a heavily influential and respected man in india. He could have had same amount of money and be on top of the worlds richest list with adani and ambani but still he would donate 66% of profit to charity. Even the entire Tata family has an amazing history. A zoroastrian family that rose through textile mill in colonial times creating essentially what was manchester of east called nagpur at that time. Later after independence the family leaders created what was one of the best airlines at that time. Though the indian government at that time had weird mismatch of communism and capitalism. The government forcefully took over the airline creating air india, which has been called a very bad decision from the government. Yet the tata family involved, funded and made many key sectors of the country. From steel to the top universities like IIT in india.
Ratan tata was once mocked by ford when he decided to enter car market. So later he did buy the jaguar and rover brand and company to show that he could.
Public TRANSit for sure..
That 60+ year old retired man will cry watching this video with shameful
As a representative of the car community, what the fuck.
Based koenigsegg enjoyer
yeah. i know very little about cars, and I was convinced it was an ad for some fashion show until asmon said it is for cars.
@falcontomto They literally stopped production of all their models and are completely restarting the brand. Biggest fuck up I've ever seen.
Sounds bout right with you guys...
How many jags have you driven?
biggest selling point of Jaguar is that hard old school class. You got one of the biggest brands of luxury cars with that badge and you just scrape it and redesign it. They even removed Jaguar and just wrote JAGUAR in what - comic sans font? First murder in auto moto industry.
Ppl that buy luxury cars don’t spend their time worrying about what ppl on RUclips or twitter think, and they def don’t pay attention to ads. This is a nothing burger
@@SuPeRfRoG99GPretty sure people that buy luxury products are the ones who care the most about what other people think about them or the product lmao
So this is where bud light's marketing team went.
Literally. The head of marketing at bud light left, went to jaguar. As head of marketing.
@@gamer22ftw failing upwards. next he'll take over hermes
@@gamer22ftw Well a former VP of marketing, not their head. While I am not sure if it is the same person, it certainly seems like the rot festers in.
Hopefully this one really puts the nail in the coffin for this style of advertising
To sidebar this, the new Bud Light commercials with Shane Gillis are awesome.
“Copy Nothing”
Jaguar, you copied every single DEI ad from the 2015’s and onwards; do NOT pretend that you’re original.
These people love to believe they are many things they are not: original, intellectually superior, morally superior, victims, and so on
This looks like any fashion show shit lmao
Last year they sold 22k vehicles. They're pretty much done, so they chose total rebranding and they're trying to appeal to the Californians and Nyorkers lib as their last attempt
Pls stop just spamming DEI this has been high fashion forever. I understand if you don’t like it but in this instance it’s not DEI also dislike DEI.
@@Maui_ma this is not high fashion, more like high delusion.
Kinda hard to sell a car when you don’t show one.
Damn.. The Power Rangers changed a lot
They really let themselves go in those 20 years
The Woke Rangers
Cmon man, don't do the Power Rangers like that.
Power Rangers WILD FORCE REBORN 😅
Power bottom rangers
“There’s no such thing as bad publicity,” - P.T. Barnum
"Hold my Bud Lite" - Jaguar Marketing Department
“Hold my bud light” - also bud light marketing department
Netflix's Concord adaption
Just realized that Jaguar removed the logo. I really liked that logo.
they dont. Its just not tied with a text now. Pantera persists
They also removed the cars...
They said copy nothing, then they copied everyone's logo. It's so confusing.
Gonna be replaced with a dildo
@@whyomgwhywtf LOL
0:18 no way he could read "exuberant" but not "vivid" 🤦
That's WILD!
I don't think dyslexia will be a good excuse for that lmao
XD
because exuberant is easier to read when you are tired
He does it on purpose very often.
Jaguar CEO: "How will this ad help us sell cars?"
Marketing: "Sell cars?"
"Copy nothing" literally a man copying a woman's outfit
It's not even original. The video cries out "copy nothing" when its literally copying every other "look at us we're so different/special" marketing spiel of the last 10 years. Woke isn't some rebel counterculture, it IS the culture. One that may I remind you is currently dying.
It's difficult NOT to copy
Most models looks the same and the design changes are very few
Apart from that one obvious man and one obvious woman, I can't tell the others apart.
@@JJAB91 Yep. Modern "art" is purposefully decadent BS pushed by those who pull the strings. They are laughing at us.
Careful they may cancel you lol
DRAGUAR
Nice.
Lmaoooo 😭😭😭
Bruh hahaha
sounds like pokemon name
Ding Ding!
there once was a man nearly 100 years ago, who warned us about the degeneration of art, achitecture, culture and living, he and his friends wanted to bring the world to a brighter future for everyone, but was ultimately bullied to nonexistence by the ones bringing this degeneration upon us. may he rest in peace for he did his best trying to save us all
>brighter future for everyone
>everyone
Yeah, about that...
My Bald, fat, twice divorced, rich af neighbour drives a classic Jaguar. I'm going to show him this ad 😂😂
Tell us what happened when you do
@@IgnoredAdviceProductions He's gonna exclaim "yass qween!"
bruh, tell us what happened
update needed
I'm gonna wait for update too
no one wants to copy this
1:19 Isn't that just a Getting Over It character?
Abandoning your main target market and whole brand identity for 80 years in a blink of eye, is too damn wild.
One would think that the last 10 years would have taught people that abandoning your target audience is a terrible idea.
@@carljohan9265 But they want a “modern target audience.” 🤭 They’re so delusional and off course, it’s actually insane.
They abandoned their target audience when they decided to only sell electric SUVs.
I'm going to guess it's a woman in charge.
looking up the sales numbers of the last 20 years and seems there is no market for jaguar. 2024 sales of jaguars in the US are down about 75% of what they were from their peak in 2017. All their vehicles look the same. Asides from the F Type they dont make anything worth buying, sadly. Im sure they are following trends and conforming to making EV only models in the near future. Which makes this ad even more insane and disingenuous.
I miss that Jaguar campaign where they presented you movie villains to promote their products. At least they wanted you to feel badass instead of a weirdo.
Little do you know they were tempting you with Satan then also, they’ve just upped the evil ante.
Instead of villains, it’s pedophilic degenerates paid for and sponsored by the Talmudic network.
✝️🙏🏻
Everyones talking about the zoolander clowns in the ad but im pretty irritated and pissed that they removed the iconic jaguar logo. What the actual drek. The equivalent of this would be Ferrari removing their Prancing Horse logo and replacing it with just 'Ferrari' written in bold Times New Roman font
They were likely on the verge of going under and took a big chunk of change from an NGO in exchange for becoming a social mouthpiece. It's a dead brand anyway.
''Hey dad, what's a Jaguar?''
''It's a group of people stuck in an elevator''
""""""""people""""""" 😂
@@yggreuyri5822 I thought it was animal :P
a group of ma'ams stuck in an elevator
its a group of lgbt people*
@@yggreuyri5822 Hey, I tried to be nice okay?
I thought Jaguar sold cars
Not any more it doesn't 😂 not after this
some restarted DEI idjiot got into too high of a position in Jaguar now they've ducked themselves. They're like Trojan horse they say they're great you let them in Nek minut your entire house is on fire
cars?
Stonetoss has been hitting this crap on the head since time and memoriam.
Nobody's buying their EV. Which is being held afloat by Waymo (robotaxis). "more will be revealed" at an art/fashion show, btw. Thats not a joke
they about to fund a sequel project for Concord
I'm not that old! Though I do regret owning a Jaguar now... especially since it broke down this morning.
The cosmos is traying to tell you something
@accelerator8558 Agreed. If it wasn't such an awful time to get another car, I'd just trade it in.
@@TrademarkMediaTM well there are no much options now so I wish you luck
"copy nothing" proceed to shows 6 people with the exact same style
...while copying the Concord font - because we all know how much of a success Concord was.
Copying every woke trend in the book trying to sell cars to people who hate cars
And colors! Every room is painted one singular color. The last room everything just painted over in pink... yeah real original lmao
While copying an "avante-garde" style that hasn't actually been avante garde since the 1950s.
This straight up looks like Zoolander's parody of modeling.
Well, it’s an ad that’s sure to appeal to about 11 baristas in Portland Oregon so they will have that market locked up pretty tight. Of course they will have to sort out hundreds of cancelled orders before they get to that windfall.
Yeah, everyone knows Portland baristas frequent Jaguar dealerships, because they make so much money they're always buying luxury cars. Lol.
It's embarrassing that average people who have never worked in marketing can clearly see how idiotic this is, offending your customer base to appeal to people who both don't want and can't afford your product. And disturbing how not one person in a giant company like Jaguar can identify this or point it out
This type of ad would be played in the Capital city in Hunger games bro 💀💀💀💀
Jaguar is officially cooked 💀
Jaguar was already cooked. Worst cars currently made
@@501FighterWing their best selling car in the past 5 years was a one off replica sold the oil Barron from the Dubai
Since they got sold by the British jaguar is dead
How will this sell Cars?
Jaguar Marketing Team: Cars?
Edit: I think the Marketing Guy behind that Advertisement is Santino Pietrosanti, yes.
Stonetoss once again hitting the nail on the head
They heard "scars"
You should see who is in charge of their marketing... spoiler alert it's exactly what you would imagine after watching that ad.
@@whyomgwhywtf I think its Santino Pietrosanti.
@@SMEARGLEX75 yes, and if watch his speech at the "attitude awards" you'll understand what i mean.
It would be funny af if Jaguar sales fell after this and people suddenly wanting to get rid of their Jaguars xD
If i owned one I'd sell it now. wouldn't be seen dead in a toggaf car.
Aah yes, the bud light effect, It would be funny 😂.
I have owned a Jaguar since 2019 and let me tell you, I have never been more ashamed of this fact than right now.
After 2025 they only are making electric vehicles. Good luck getting parts
Should've bought Porsche.
HAh!
GAAAAAAAAAAAAYYY
Just dress up as Ben Stiller
Keep it, it'll become valuable 50 years from now when people laugh back at our era
I love advertisements that don’t advertise
Yeah, for someone who doesn't know what Jaguar is.... I don't even have an idea what this advert for....
At first I thought this was a unique fashion show 😂
Oh! they do, they advertising the "Message"
@@VyanTan me to lol I thought it was one of those idiotic dei fashion shows😂
Advertisement-ception 😂
@@mukamuka0 oy vey, stop noticing 🥸🥸😡😡
Go Woke, Go Broke.
They're gonna learn the hard way.
I will never understand why these people think they need a "Artistic Vision" for a car commercial, like dude it's a freaking car just show it driving down a highway to some music, it ain't rocket science.
I'm pretty sure that a racing model with beautiful car design and a powerful motor would be an excellent artistic vision for car sales. It has been like that for a long, long time, and it will be.
joel vinesauce's truck commercial is the pinnacle of truck commercials
Or make a over the top ad in the style of fast and furious.
Even Deadpool 3 had a car commercial segment
Put a super model on the hood...like in that music video back in the 80's. Not some freaks in weird outfits stuck in an elevator.
If OG Top Gear was still around they would have ripped the hell out of this ad!
They already did
In Top Gear
It was the French car commercial
Jeremy Clarkson after Jaguar crashes and burns: "oh, no. Anyway..."
The most badass Jaguar Ad was the one with the Movie villains. That fit their vibe and appealed to their Audience.
"live wild" the dislexia kicked in
i caught that too
Was looking for this, thank you
Can't believe Baldemort almost got away with this unnoticed
Freudian slip of our wild boy, Asmon. :D
Jam a man
It's "dyslexia" btw.
They went full Concord, you never go full Concord.
Did they already forget about the Bud Light debacle?
From the brand that created the E type, the car Enzo Ferrari said was the most beautiful car ever made. The brand that won Le Mans and gave us the XJ220.
The brand that gave us the best Bond villain cars.
I guess Jag are the new Bud light
*Jaguar:* "So how is this going to sell more cars?"
*DEI Advertisers:* _"Cars?"_
I hate how relevant this comic is
"We're selling a brand not cars !!" .. Yeah but you're a brand of ....cars.
sweet baby inc?!
Everyone in Asmon's comments quoting Stonetoss like it's scripture
Yo boys Concord DLC just dropped!!!
"copy nothing" but I can see Moss' hair right there
Copy nothing.... except for the hivemind.
Have you tried turning it off and not turning it back on again
"copy nothing" Which part of them that not include copying?
Maurice Moss was the first thing I said upon seeing the ad 😂
They clearly copied the Top Gear “French car commercial”
"Copy nothing"
Proceeds to copy every gay trend possible
"Copy Nothing"
Looks just like a Simpsons Couch gag
It's like Zoolander without the self-awareness.
and how much do we want to bet it's just going to be yet another cookie-cutter electric SUV
Even Jaguar copied a cat...
@@eitantal726 😂😂😂
Goodbye Jaguar. Was nice to know you as the once great brand.
I'm actually buying a new car and I was mainly focusing on balancing comfort, reliability, and fuel efficiency but the they/them with a half rendered haircut wearing a turtleneck starfleet uniform definitely helped make my decision.
buy a peugeot 106
The Jag was the rock they were sitting on. Clever design, no one would dare crash into a Jaguar Rock.
"It's not a rock, it's a BOULDER. They used to ride those babies for miilles"
It’s vaguely car shaped. Hmm.
UK back then : We Shall rule the World!
UK Now: Let's get gayyyyyy!
"Cyberpunk NPCs stuck in an elevator" pretty much sums it up. Pathetic advert imo.
"How is this supposed to help us sell more cars?"
"cars?"
"We selling scars, surgery scars" 😂
They are helping other companies to sell more cars.
the point of an AD is to get attention to a product, i doesnt really matter if the ad is weird or has anything to do with the product. The point is so that people think about it. If someone says "Remember that weird ad about jaguar?" "Yeah, i dont get what was the point of that" then the ad worked.
@@bluefoxs7733 No, it does not, the idea you have is when the attention they receive attract more people to buy it, not repeal, if that was true, Bud-Light event would never plummet their value.
@@bluefoxs7733 Yeah, uh... "Remember that weird ad Jaguar made?" "Yeah, f*****ing woke drag queens, what the hell was that about?" "I don't know, but I sure as sh*t ain't buying any of their gay cars"
"Ohhh shit! We forgot about the cars! I knew we forgot something!"
I literally just watched the ad for this to pop up. Where is the car?
Doesn't exist it seems
To be debuted at an upcoming fashion show ... I'm not kidding
@@brooklynlou777 Is it gonna drive down the runway? Wait a minute is this a transgender joke and you're calling them transformers...
the rock that those "special people" sat on
Cars?
"Yeah, get one from each ethnicity"
“Correction, each *identity*.”
The ones who this really affects are the old men who already own a Jaguar.
Jagayer
Wow good one!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
I saw someone call this Faguar
JaGayOure
😂😂😂 perfect
@@vinniegret4841 yup that's another good one!!!!!!!!!
For those who dont know, jaguar has been producing mediocre luxury unreliable cars for years, to the point they are stopping all production for 2025 to get rid of existing inventory. Instead of returning to classic aesthetics and performance the market is pleading for they are going all in on ev's after theirs and every other euro ev model failed miserably.
The only explanation is some private equity firm is collapsing them for a profit, or theres a diddy tape
You don't make money running a company you own into the ground.
@@theWebWizrdyou can if you short the stock more than your own investment. It would most definitely be illegal, but since when did investment firms start caring about the law?
Not that I actually think that's happening here
@@NeXtdra42private equity dont usually work with stocks, they buy up companies which are not publicly traded, hence "private" equity. A hedge fund could do something of the sort.
But I think they just want some of those sweet EV subsidies from the EU.
@@theWebWizrd bro thats like the oldest strategy that exists. Conquer a land, squeeze it out like lemon. Same with companies - push for instant short term profit and jump to the next ship.
The market didn't ask for more EVs. Politicians and activists did. Maybe jAgUar is looking to sell to broke activists and politicians that hate them.
Fashion these days is just a huge modern circus/freak show like back a few hundred years ago 😂
1:10 please don’t give marketers any ideas
Draguar or Faguar. Great marketing.
Faguar might be my favorite title of all time
Hey look it’s that modern audience that gaming studios keep talking about that never show up for their games. So this is where they were.
When "car people" got autocorrected into "cat people"
on the memo about who to target
At least Bud Light had cans of bud in the bath with Dylan Mulvany. Where's the Jag?
It was busy transitioning.
@@belowsealevel8663 i mean kinda, yeah. Their only EV line has basicslly only been bought as robo taxis (Waymo). They're not really in the car business anymore. Theyre in the luxury transport business (Waymo only available in major cities). Btw, "more will be unveiled" at an art/fashion show... because theyre not chasing buyers theyre chasing chauffer riders
still a concept
don't remind me of that imagery lol
Wow, you said that without a trigger warning!
Is it a coincidence that the only white guy is painting a white brush across the screen as they say "Delete Ordinary"
And the other white guy has the sledgehammer.
@@JoeOvercoat I can't stand wokeness, it's as bad as islam.
It's "Create" and "live" with black models but "delete" and "break" with white models. It's so obvious
They like to think they're clever
They aint foolin no one with their subtle r@c1sm 💀
Think you're reading way to deep into it.
@@MegaLabano Sure they are.
Bet jaguar don't have any blacks at the top of the company
0:21 Read between the lines..
that was a jab at white Americans
I don't mind you doing you (colloquially). As a purveyor of art and NSFW, I enjoy a good bit of "Avante Guarde". But the hidden messaging to stir up the normies... is a bit much, and this will bite them in the ass. Remember, _The dogs won't bark if you don't lark about._
@@Obamas_Nipple Ironically, he's the only one in the bunch who could ever afford a Jag.
Andy Warhol looking dude deleting normalcy, hmmm ...
Calling for white genocide in a luxury car ad. Such tolerance, much acceptance
This will sell so many Range Rovers
How to fail:
1- Make a product advertisement
2- Don't have the product appear in it
Banking ads
Not really, this is only getting hate because its a bunch of trans people. If this ad was just hot women doing the same thing then no one would care.
Jaguar made a commercial for Dragon Age Veilguard apparently
"Copy Nothing"
While copying Bud Lite 🤦♂
How the hell is this gonna sell cars.
The political agenda is more important
It will help sell a lot of cars....
For Tesla
If anything, I had no idea Jaguar was a relevant car manufacturer until today, so.. I guess it has already started working
Cars?
It still baffles me how marketing people think and get away with thinking that "aggressive DEI pandering sells product". It does not. This... is just the absolute worst of it as it pure DEI pandering, and theres no product featured. This has nothing to do with cars...
its how they passed college... and now daddy gave them a spot in their company
what could go wrong
Kind of makes me curious how close AI would get to this with “make me a colorfully woke car advertisement” as a prompt.
change the J to F and they got it right
as a car nerd and owner of two jaguars this has pissed me off so much. completely ruined all the heritage and history for zoomer woke marketing.
I think them being owned by Tata motors might have already spoiled the heritage a bit.
Honestly I wouldn't care, Jaguar's are great cars and no amount of shitty ads will dispute that.
@@TheTrainTheoristOfficial beautiful sure but they're made in britain and owned by an indian company so expect them to have shit build quality
@@--_DJ_-- they were still making decent stuff on the initial period of Tata ownership. This current mess, though, is from the British CEO and C-suite
this isn't zoomer marketing, it's some satanic shit lol
Why do these people think the cyberpunk dystopia esthetic is something you should unironically push?
For the same reason they unironically push tranzing kids, open sexual perversion, ostracizing anyone outside their cult and a general hate for basic virtues like selflessness, truth and hard work… they’re broken sad souls that need Jesus.
Cyberpunk is supposed to be grungy and testosterone-filled, or at least, it was in the 80’s.
This modern dystopian style is so limp-wristed
@@elathiaskade7311 Mom: “We already have the cyberpunk aesthetic at home”
Meanwhile the cyberpunk aesthetic at home:
@ kek. Memes on point
Nothing cyberpunk about this
Guess I'm never buying a jaguar now
Tragic, just...tragic.
There is a nice 70👍
Cancel Jaguar
Oh wait, they already barely sell anything at all
Imagine if you just bought one lol😂the depreciation 😂
Disregarding the wokeness, this is pretentious. Like movies made fun of ads like this in the 2000s, citing how this is what out of touch CEO's think would be a good idea, using some college fine art majors idea to sell a car. Also, love how the tagline is "copy nothing" and it looks and moves like a AI video.
They're not trying to sell a car. They're trying to confuse children and cause them to ask their parents a question they're not prepared to answer (to a kid).
This is an easy question to answer to a child: "If you see someone who looks like that, run away screaming and find someone who looks like one of your parents!"
*AYO THE NEW TELETUBBIES DROPPED* ☠️
0:57 and Saudi oils princes
and rich indians.
@ friends of the Saudi oil princes
"Bunch of NPCs stuck in an elevator"
And they couldn’t even manage to film them exiting the ‘elevator’ correctly, and had to do a cut to make the scene.
Do these car companies have DEI consultants like the game industry has SBI?
Zoolander in real life
"Does this help sell cars?"
"Cars?"
I'm embarrassed to own a Jaguar I'm actually going to get rid of it now 😂
1922-2025 Goodbye Jag
Goodbye, Du.
1:11 "MASS SHOOTING"😅
This had absolutely nothing to do with cars smh
I'd put money on it the people behind this advertisement identify as they/them.
It’s a gay man so he possibly does
They identify as god's chosen people
I really think that they have to identify themselves as nobody/nothing irrelevant. These are good pronouns for them.
"Nobody gives importance to Wokes."
@@Channel-io4xu Absolutely subversive.
Indian company tata brought jag Land Rover….
Go woke go bloody bastard broke 😂
Elon Musk just plainly asking "Do you sell cars?"
Meanwhile Andrew Tate: "This is gay bullshit i have 76 cars"
Despite reading the brand name "Jaguar" I was not able to associate this advertisement with the car brand whatsoever .
They went from Jaguar to kitten real quick
Kitten? More like pussy (in all senses of the word).