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Performance Marketing (Pay Per Click) Roadmap | How To Grow Your Career & Earn Lakhs In 2023
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- Опубликовано: 6 авг 2024
- In this video we will discuss how freshers and experienced people can grow and earn a respectable income from performance marketing also known as pay per click marketing (PPC). Please note that this video only contains the most essential guidelines that you can use to estimate the growth trajectory and this video will not educate you on the core principles or detailed topics of PPC.
I am assuming that people who have studied Google ads / Facebook ads and fundamentals of PPC will be able to recognise some points from this video and act in the direction which will save them a lot of time, give them immense clarity on what needs to be done and what needs to be avoided as well as allow them to take the right steps confidently.
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TIMESTAMPS:
0:00 Introduction
01:58 - What all will we discuss in this video? (Agenda)
07:15 - What is performance marketing? (in a practical sense)
12:10 - The concept of Return on Ad Spend (ROAS)
13:28 - The 3 most important concepts of PPC for aspiring professionals
18:00 - What are PPC marketing professionals responsible to achieve?
24:09 - What kind of work is done in a performance marketing job?
29:17 - What is the meaning of a media plan ?
35:50 - What are the various software and tools performance marketing professionals must be aware of?
40:21 - Basics of Google Ads
45:00 - Basics of conversion tracking & attribution modelling
47:00 - Basics of reporting, custom columns, segments, and dimensions
52:34 - How can you initiate your personal projects on Google ads?
55:14 - Job role definition & requirements: Performance Marketing Trainee
01:01:08 - Job role definition & requirements: Performance Marketing Analyst
01:07:42 - Job role definition & requirements: Performance Marketing Manager
01:12:22 - Job role definition & requirements: Performance Marketing Strategist / Director
01:16:49 - How to get a high paying job? (Fundamental steps)
01:20:55 - What is a Performance Marketing Report?
01:24:56 - How can you create your own campaign and generate data for this report?
01:30:06 - Conclusion
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#digitalmarketinroadmap #digitalmarketing #digitalmarketingjobs #digitalmarketingcareer
Link To Our Practical DM Program Brochure: bit.ly/practical-dm-brochure
Link To Practical Digital Marketing Program For Beginners: bit.ly/dm-practical-program
USE PROMO CODE: DHEERAJ to get FLAT 10% OFF!
🔥 The Most Comprehensive & Practical Digital Marketing Program Offered at 1/10 Of The Cost of Offline Institutes
🔥 Perfect For People Who Want To Apply Digital Marketing In Their Job or Business With Minimal Gyaan & 100% Explosive Practicality
🔥 This Course Is Taught & Mentored By Dheeraj - An Alum of ISB, Hyderabad & Digital Consultant With More Than 7 Years of Agency & Brand Consulting Experience
Sirr how can we learn abt digital marketing and all the aspects of it ...can u suggest any courses which r free or paid and can help to gain knowledge abt it
"Mazza", the part where you highlight about what actually a person is going to do day in and day out, tools, creativity score, type of work is my favourite.. Your long form videos like these actually set you apart (the differentiation factor)
Thank you 🥰🙏🏻
'mazza' I have just watched one of the best video on yt.. how genuinely you described all these things. now I know what I have to do. I was doubtful about DM and the website development but you explained it so well. thanks for everything you have done for everyone intentionally.
Mazaa 😊
Thank you, Mr. Thukral. I have gained a valuable insight, and I highly recommend all freshers to carefully watch this roadmap. It's a complete guide, and I don't think we can find such a descriptive roadmap on RUclips.
Once again, thank you so much, and please continue creating such valuable videos.
God bless you.
You are exactly saying the facts. I’m working as a retargeting manager for paid ads.
"Mazza" I have to say that this video helped me understand how Performance Marketing works, what the jobs are, and what their specific duties are. Thanks!!
"Mazza" Sir. Thanks for such Informative & Eye Opening Session
you are amazing sir. I have never seen someone who gose in the level of depth with very cool way.
Very Straight Forward, loved your way of explaining. "Mazza"
"MAZZA"
Thank you Sir for this detailed video on Performance Marketing! This is the only video on RUclips that covers all aspects of Performance Marketing from basic to advanced.
Thanks again Sir 🙏
You are most welcome
"Mazza"
Thank you for sharing such a detailed video on Performance Marketing it really clarified all my doubts and I had a Chandelier On moment dimaag ki battiya jal gayi literally
Mazza. This 90 minutes of video help to break my own created psychology.🙏
Mazza Sir
Thank you!
Mazza sir ji
Mazza
This is so insightful
Wow, just mind blowing
Mazzaaaa 🥳👍🏻👏🏻
Moz kardi bhai ji 🤟
Majja😊 agaya dheeraj bhayia apka roadmap dekhke
Mazza 🙌
Really helpful video sir. watching full video , got Majaaa
Sir performance marketing ka roadmap video lane k liye apka bahut bhut dhanyawad...sare insights beautifully apne clear kr diye...
🙏🏻😇
Thank you so much sir for your valuable information!!! Your are such a great digital marketing teacher and i enjoy a lot while watching❤❤❤
Thank you so much, Sumit! :)
It was really insightful.
A Big thank you sir for presenting an accurate picture in a world full of immense miscommunication.
Grateful.
You are most welcome❤
Mazza agya📈📈📈sir
Thank for sharing this wonderful, insightful and unique video.
You are most welcome, Aniket ❤
Mazza agay sir ... ❤❤
Mazza ❤
Mazaa ☺
Lot of realstic things everytime thannku sir very much #digitmarketing roadmap
Superb content everytime thanku very much love you sir 💯💯💯💯💯💯💯💯💯
Mazza
Mazza 😊
Mazza 😄
Mazza agaya❤
Majja, Thank you, sir. After seeing your video, I finally understood that this was not my sector; I belong more in the main business of dropshipping.
All the best
Worth of spending time😊......❤
Mazzaaa
Mazza!
"Mazza" I learn a lot from this series, its an eye opener for me about PPC. Thank you Dheeraj sir for valuable Gyaan.
You are most welcome! :)
Mazza, great level of detailed explanation considering the current market trends. Thank you sir for this amazing video.
Thanks a ton 🙏🏻💙
Mazza Aaya
"Mazza"...But alaw content dheeraj bhai...
MAZZA SIR JI 😋😋😋😋😋😋
Maaza
MAZZZa
agya
Maza sir
Bohot sara "MAZZA" 😁👏
"Mazza" aa gya Sir , ek puchna tha ki apke Google ads ke course me live doubt classes milegi na ?
Mazaa aagya
Mazza aa gya sir ....I really appreciate your work sir ... I've seen you two times ❤❤❤
Thank you so much 😀
"mazza" i really appreciated the way you put you thought and your style of presentation 👍.
Sir can we get the your presentation sheet i will helpful for us ......
Mazza! Thank you Dheeraj Sir for this insight.
🙏🏼💙
Bahut majja aaya sir, Thank you .
Thanks a lot, Onkar :)
Mza Aa gya sir
😃❤️🙏🏻
Mazza
Thank you for the informative content
You are welcome!
"MAZZA" aa gya sir ✅ 👍
🥹❤️🙏🏻
Mazaa
love your long videos, great brief valuable insights
Glad you like them!
mazza
mazza 😍
Sir bohot behtareen vedeo mera apko eak ajezana request hai kai agar ye 1 hr 30 min wali vedeo pieces may hotteee to acha hota i mean eak play list banaty or 10 to 20 min ke eak vedeo upload karty eska ye faida hota kai sab log apkai channel say engage bee hoty orr asani saay vedeos dekhty
mazza Thankyou so much I have already waste money by joining an institute I wish I would have watched this video earlier but thankyou so much for giving us clarity about Performance marketing and being direct about everything.
You are most welcome! :)
Loved this long form series of yours! Can you please make one on social media marketing jobs and career as well? will really help! Thankyou in advance brother.
Sure. Thanks for your kind comment 😊
Wow superb
It's such a detailed video. I love it
Glad you liked it! ❤️🙏🏻
I wanna pursue BBA in digital marketing... Is it a good choice or should I just do BBA then take a digital marketing certificate course or MBA in digital marketing?
MAZZA!!
Dheeraj sir I have watched your digital marketing roadmap(all 4 parts).
And I just finished this performance marketing roadmap.
I also watched your video on anxiety.
I have gained so much clarity,
at first I didn't know much about how DM is done in Agencies or in the corporate world or in real business practically. But after watching your roadmap videos 🤯,
I got clarity and confidence.
And I also understood the importance of "Excel".
Mazza aagya sir ji.
Now I am going to purchase your digital marketing course, because I want you to be my mentor.
Thank you so much 😊
Thank you, Aziz :) I am glad that you found value from my channel.
Hello Sir! First of all Thank you for making theses videos for us. I would like to request you for a video on 'Lead Generation'.
Noted. Thanks so much! :)
"Mazza".
One of (Let me rephrase that), if not the only one channel on RUclips that actually speaks the truth and communicates the information that will actually guide you towards the right path grounded in reality and not just sell you delusional dreams of splendour grounded in fantastical misinformation of herculean proportions. Thank you Dheeraj Sir for imparting this invaluable information free of cost for all to learn from.😊
Thank you so much for your kind feedback :)
ACTING SUPERB SIR 🤗🤗🤗🤗🤗🤗🤗🤗
Mazaaa agya..
good video sir thank you learnt so much
Most welcome
Mazza . SIr please make video on seo roadmap also.
Mazzaa..
Thank you, Praful :)
Loved it
Thanks a lot, Ranjeet :)
Mazzzzzzaaaaaa aa gaya!
❤️🙏🏻
Sir jaldi jaldi video daliye ... Mee bahat wait karta hu yesi video koo ❤
Zaroor! :)
mazaa
Mazaa❤
Shukriya Pankaj 🙏🏻😊
MAZZA
Performance marketing ke upar part 2 lekar aaye sir please 😍
🔥 thank you 🙏 so much sir
You are most welcome, Komal :)
Digital marketing class Karna chata hu.... Kaun CA class purchase Karu... Kisi Ka name suggests kariyeh sir
"Mazza" i never watch a continuous video like this ❤
🥰
"Mazza"
nice
Thanks! :)
90 Mins of Super strong Value.
Sir were to start learning performance marketing ?
Do we have to lean Digital marketing first?
I will make a video on this
"MAZZA"
Thank you ❤️
Thank you, Ashish ❤
You're funny bro! Love the content :)
Glad you enjoy it!
Just in the beginning you mentioned video meant for freshers. Do you mean freshers in Digital Marketing with few years of exp in diff domain or in general freshers?
Anybody with interest or working in DM. This is relevant for both.
You are awesome sir ❤
🤗❤️🙏🏻
Mazza 1:17:42
This guy is 100% right, I've been doing digital marketing for the last 4 years and didn't achieve my ideal job because of ENGLISH & COMMUNICATION.
And I agree with all 95% of the points and advice. "Mazza" a gya
Sir You are amazing 🌟 ❤
Thank you so much 😀
Sir Aapki current salary kya hai , can you please tell us , please sir it's my request. As I saw your linkdin profile you had Done a lot of work for different companies. So sir if aap bataye toh it will help us a lot ❤. Sir please also tell that apart from salary you do freelancing?
If I tell you my salary and freelance income then you will force yourself to follow my path and not make your own. Even if I make 10 lakhs / month (I don't btw), that is irrelevant because your circumstances are totally different than mine. Aisa bhi ho sakta hai ki aap kabhi bhi uss level pe na pahuch pao, lekin kyunki maine apni income aapko batayi thi aap apne aapko faltu ke stress mei jhonko ke and mujhse nafrat karoge for setting a high standard.
It is for that reason, I will never reveal my salary or income even if it means losing a subscriber or many subscribers.
Thanks for understanding 😉
That's what's I called sedhi bat no bakwass #Maza
💙💐🙏🏻
Maza to aa gya but mentor kha se milega...ye bada challenging hai abhi to SEO me hu yr..😟
maza
Sir can u give 5 to 6 startegy examples... Which book to refer for strategy... I have heard from few people hbr books are good...
Soon❤