AI and the future of ads
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- Опубликовано: 6 окт 2024
- AI is taking over and it’s starting to heavily impact the advertising industry - companies now use machine learning to decide which impressions to buy, which consumers to target and, increasingly more, what version of a creative to show to every single individual. We’re ready for a future in which data enhanced creativity helps algorithms deliver the perfectly useful, self-assembled, targeted and conversational message to each consumer in real-time.
Emi Gal, CEO, Teads Studio
he's really good. Explains things simplistically and clearly knows his field
Translation of this future.... "Marketers and Advertisers you are all fired."
Fascinating. Very well curated AI info relevant to adv industry.
10 million classical songs? Er... no.
Ten minutes into the talk and no mention of AI.
That was the "future of ads" part..