If you're only ranking and selecting players based on physical attributes of how fast they Run, shoot, change direction and shot power than half or Spain's 2010 world cup team would not have been selected. Its more than just physical attributes that need to be taken into account. Playees like Xavi and Busquests are prime examples of that.
@@Damon-007 i swear you guys either didn't pass your exams or just are on the spectrum. The whole point of using data analytics is finding players that will have high potentials. As Burnley's players development coach said, it used to be subjective,(ex. u mentioned de bruyne) but they're trying to mitigate that gap by using such regression models.
Perhaps some of the most important aspects to analyse are character, personality and intellect. The emphasis on physiological aspects is important but I feel that the emotional components are equally important. To what extent do clubs focus on that aspect.
Presumably there are some kind of psychometric/personality tests they can do to assess the right kind of personality types. But interesting they haven't focused on it in the video.
@@paddyc5168Apparently they do. I’ve heard they interview players now, but also get character references. I am curious how much a personality type can be disruptive to the whole outweighing their talent proficiency.
@@finfog4590 I used to do sport to a fairly high level, and the guys who did well when they were 20 often weren't those who did well when they were 14. Talent and premature pubity can get you a long way when you're young. But those extra hours of training add up by the time ur 20. And that is determination.
Yup, that's why he said that data needs to be utlisied alongside human intuition. There will always be some factors in football which cannot be statistically measured like the ones you mentioned.
Yeah you have zero ball knowledge. Most of the modern wonderkids in football raised by these data analytics end up being pretty exciting players, not robots. See Yamal, Musiala, Mainoo etc. All developed in modern facilities, all growing up to be exciting talents. Data helps talents in improving their game more efficiently, it doesn't necessarily have to make them robotic.
They are not really robots though..as in if you want to mean the term 'Robot' in a banal boring manner..Identical attributes? Yes. Similar profiles? Yes. Entertaining? Also yes. Just because they conform to the same metrics does not make them any less interesting and adventurous. Instead more effective tbh. What do you reckon?
Nicely and calmly documented, but one thing that is left out is the journalistic classification, which again sounds like hidden advertising. e.g. In the 2023 season in the Premier League, there were already 196 injuries after just over three months, an increase of 15 percent compared to the previous four seasons. With all this tracking, the frequency of injuries should be decreasing.
Something many don’t talk about is football data is very consistent compared to other sports and is generally much better to work with in the backend. Large wide open play field with relative slow camera movement, basic locomotive actions that make AI models require little modification from general human training benchmarks, large ball,
Very informative! The Americans lead the world in employing big data analytics in sports. How big an impact data has had thus far in the English Premier League is worth studying in depth.
Technique, decision making and mental attributes is what differenciate Usain Bolt from Lionel Messi. That machine may be very good to find the next Mbappé or Haaland, but I doubt it'll ever find the next Modric or Iniesta
The latest illusion. Data taken abstractly without context and mere physical data are poor ways of developing talent and measuring ability. It also turns a game of skill into a game of athleticism. But those who make themselves millionaires from this pseudo science won’t care about that.
@@michaelgleeson4326 when you think about how Neymar was discovered by just running, without even playing, at the beach, yeah, pretty much. Ball knows ball. The bigger problem really is football clubs being turned into shareholders portfolios.
@@SFCMarcelo1 So some lad saw Neymar, one of the greatest players of our generation and you think that he found a needle in a haystack? Obviously anyone can tell Neymar was a brilliant footballer. When it comes to 10 academy players who all seem quite similar, however, stats can be very useful to figure out which players might have a successful career. Think about how many players have made one or two appearances for top premier league clubs and subsequently been dropped to non-league, is it not unfair to them that they were shown their dream and shut out so quickly?
Odd that you have an article about using data to select players, and cite Liverpool and Brentford, when the daddy of data driven analytics is Tony Bloom at Brighton. Benham (Brentford owner) even worked for Bloom at Starlizard.
Any field with a high revenue is destined to be optimized for profit, hence taking the chance out of the equation as much as you can, hence getting boring as hell. it's just a natural process of running anything as a business.
This reminds me of that Cyberpunk 2077: Phantom Liberty quest where you infiltrate a scouting auction, where parents augment their children to gain an edge over others. Where children are depressed because they are not drafted due to low score. Corporations sponsoring physical altercation on children so they can make profit by selling them to top clubs. Once those children don't pass the drafting process, they are being discarded by the Corporations and left alone with plethora of medical issues. Sure it's not there yet but how long until human get absolete and we have AI powered robots playing sport, maximizing efficiency and profit over everything else?!
It would be cool if they can track the emotional aspect of the player. I saw "Decision making" as an option to track. For example does the player make good decisions in a close game vs a game where the game is all but certainly lost or won.
This is all about creating a new industry (so some top executives can make millions) that is completely unnecessary. The teams that generally win championships spend lots of money on top quality players. You don't need to use AI or collect lots of data to understand that. Imagine having AI tell you that you should have Haaland, Silva, De Bruyne, Foden, Nunes, Doku, Gundogan, Gvardiol, etc. on your team......No $hit.
Money being thrown in the wrong direction. Football is a metal game. Its very easy to identify physically attributes, that's why its been successfully eyeballed in the past.
Some teams are athletic, based on speed, shot power and challenges, but most are rather about intercepting, ball and game control, rhythm change, first passes.
Does make one wonder, by focusing on athletic ability related metrics, would players like Xavi, Iniesta, Modric, Ozil, Busquets have been scouted out by the system?
@@Coach-rq6jx Not calling these legends weak for sure, am just saying a big part of their game is more on intelligence, awareness and decision making..! If anything, I'd be curious to understand exactly what data and metric they use to assess these as it doesn't seem as straightforward.
@@1Co8 I'll simplify it for you. Having worked with big data as an analyst for a year, I can assure that there is an overemphasis on the term "AI" here. Especially since real AI is something that is unattainable to humans unless fully operational quantum computers are developed that can think at atomic level. Until then, we're limited to text generation, image generation and enhancement and other gimmicks. Our digital computers are outdated now. No, what they're doing is collecting all relevant data about players and feeding it into some specific algorithms to either find a regression, to classify them into categories or cluster them into groups. I assume there will arise a comprehensive database where all the relevant information about, say, every player in a particular country, or between clubs of the same ownership (I despise this phenomenon, but it happens). Let's say, Brighton wants to find a left-footed defensive-midfielder above 185 cm height between age 18-20 who has a clean injury history, good pass completion rates, high percentage of aerial duels won and has an above average tackling rate. Scouts can enter their required stats and quickly find a hundred players across the country that meet these requirements. Then they can watch the players play and filter their choices. Then they can initiate contact with the player's club and assess the mentality aspect and other requirements. This is basically like shopping on Amazon. Does this mean that the future Pirlos, Xavis and Modrics below 185 cm, above the age 20 are weeded out? No, there are other scouts from other clubs that want players like that. As for the training of academy players based heavily on physiological data, that is because academy players are under constant physical growth and they have to be monitored well to avoid the risk of injuries. And from my understanding, most academies either instill their tactical philosophy in their players (like Barcelona's La Masia) so that they slot right in with the first team manager, or they'll be given the tactical flexibility so that they can flourish under any manager across Europe (like Real Madrid's La Fabrica). Technical ability is not of secondary importance, but it is the next stage of growth. When technological inventions like this ensure that more young players can dream of playing football for life, I don't think fans should be against that.
YO that Mbappe deal is insane! Either way, Real Madrid is payed to sign Mbappe. Mbappe pocketed the money that they would have used to buy him from PSG. This has to be historical, we bout to see hella players letting their contracts run out and moving to other teams on a technically free transfer while pocketing huge sign on bonuses. I KNOW PSG IS BIG MAD!!! 😂😂😂
They will, all they neded to do was take youth football and the grassroots seriously which they did at club and national level 15 years ago. We are serial finalists we just need to get over the line.
@@neilboulton9813 Lol ok. All the best. It's funny we only hear about stats when there's success, never when things go wrong. Any stats about what went wrong in the Euros final? Or was it just that Spain has better football craft and will always do? If England had a team filled with Phil Foden's brain, they would lose because sometimes those kinds of players are not fit for a fight.
Caution needed….especially for levels below EPL who haven’t the budget but want to mirror the ‘big guys’. Everyone needs to understand that the tech is evolving at light year pace vs people’s ability to handle & process it. Hence its seductive nature. The real work is crafting the questions you want and need answers to and then leveraging tech to bring u closer to the truth. The word of caution is that both time and money get spent - unless u know how to invest both you’re on a slippery slope.
If this is the direction football is going, you will never see the likes of Maradona again because he didn't need to pass the ball 50 times to find the goal?
that's all really cute but every summer premier league clubs come to Portugal to buy their top players, which generally are a bunch a guys that are not particularly fast or tall lol
using data to spot talents in the market, yes. using metrics that may or may not have an impact on the pitch to pick which young talent to develop in the youth program, NO. If barca had such tool back then, they wouldn't have spotted and picked Messi.
Sounds like a business sell. According to the promises of "big data" and "agile management" we should all be 100s of percent more profitable and rich in the last 10 years. Alas football is a game. Talent is not quantifiable. Thats why they measure only running / turning speed etc. If they truly are the metrics that count then anyone who can run 100m under 9.8 seconds is going to be among the most amazing footballer in the world.
Did you actually watch the video? The measured metrics per player in the top leagues are up to a count of 29, which also includes body part positions. This is much more than just tracking running speed. If you categorize players in advance and you’d for example look at the 10 most successful strikers, this data could allow you to identify patterns or attributes that potentially correlate with their success. Besides regular scouting, this can allow you to base your expensive decisions on more than just scouting, or at least to validate the experience of human scouts with data.
@@didi198 yes, however saying "recording some data points of potential young players" does not sound as cool ... as getting Ai involved. while i would expect some of the hype stuff from the bbc or itv, im a bit shocked to see the FT jumping on board.
"professional benchmarks" - no different than parents showing up to youth matches with a head load of adult expectations. AI cannot measure potential, injury, life problems, etc.
A gross little shill for an ai company. Thanks for the infommercial FT, as you try and normalize big tech and "data is king" in all aspects of our lives. Ugh. These are humans we are talking about, but being viewed as widgets. At this rate we will just end up with robots playing, because hey, they will be the ultimate in efficiency, trackability, etc. At which point I won't be following the sport.
It is sad to know that we will at some point watch robots play against each other while talent will be sitting on the stand at a bar or on a couch watching football being played.
This is a lot of time and money spent on the athletic part of playing instead of the psychological component of playing any sport, of course the US ideas are about money and creating and supporting ways to make money via new technologies even if it’s not to necessarily gain much success except a new sector of the job market gaining a foothold in the data industry.
O Futebol ...é um lugar de milhões!! Sim ...Os relatos de futebol deviam ter outra aparência!! O Futebol, tal como o teatro, foi uma arte...mas num mundo globalização e aglutinação o futebol não foge à regra do metal dinheiro!! Será a culpa do futebol?! Da bola?! O barómetro do que se passa ...valem um cartão vermelho ou amarelo?! É um frenesim de mercados e ver o melhor produto!! Deixou de ser um espectáculo fantástico para o público!!
SOON !! Robot will replace human in all sport and we will watch Robots for entertainment, At least they will be consistent , injury-free and cheaper than humans -- which will reduce ticket prices
Eye test... Games gone. How do u find the long tail of ballers who shouldn't play in their positions by body type, or develop at different speeds? I liked the part about picking other sports. E.g Adama Traore doing American football lol
How do they monitor and track what the players personalities are like and how smart they are reading the game etc. This is only 50% of the player. Need the mental ability too.
Just because they are monitored with deep data analytics doesn't mean coaches and scouts aren't watching their teamwork too. Plus passing, assists etc. is in the data also. If a player has high assist ratio then presumably their teamwork and mental ability is good.
Lol cut them and watch talent go to the middle east. Did you not watch the video? Analytics is to make scouting better with data to back it so they can uncover talents. You think players want to play for less or you think they want to take care of their whole future.
It is expensive to buy talented players, so clubs develop their own players to save money, and maybe profit on them later, so using analytics to supplement eye test is crucial. And football clubs are run by people on business which would make sure that the salaries of players makes sense.
"No club can afford to waste 10s of millions of pounds on signing the wrong player"- camera pans to Man United players 😂😂
hhahahahahaha
🤣🤣🤣
Chelsea was there too
Cries in Todd Boehly for Mykhylo Mudryk and other Chelsea signings
😅😅😅
This really inspires me to finally create my own fake AI consulting company, before the hype fades out.
Fake business is the American Way
let's start
what’s the POA? 💀
your comment is going to age badly
🤣🤣
If you're only ranking and selecting players based on physical attributes of how fast they Run, shoot, change direction and shot power than half or Spain's 2010 world cup team would not have been selected. Its more than just physical attributes that need to be taken into account. Playees like Xavi and Busquests are prime examples of that.
Did you watch the video? They are using the data and analytics in combination with traditional recruitment
So they will discard some of the players that were terrible in starting their career but now they are good players :ex-Kevin De Bruyne
@@Damon-007 Not necessarily. Kevin De Bruyne has probably one the best football IQs of all time. A good scout will be able to see this.
@@Damon-007 i swear you guys either didn't pass your exams or just are on the spectrum. The whole point of using data analytics is finding players that will have high potentials. As Burnley's players development coach said, it used to be subjective,(ex. u mentioned de bruyne) but they're trying to mitigate that gap by using such regression models.
@@adriangutierrez3196 okay professor.. But i said all of that when they will sign on the basis of the data.professor do you get my point???
Perhaps some of the most important aspects to analyse are character, personality and intellect. The emphasis on physiological aspects is important but I feel that the emotional components are equally important. To what extent do clubs focus on that aspect.
Presumably there are some kind of psychometric/personality tests they can do to assess the right kind of personality types. But interesting they haven't focused on it in the video.
@@paddyc5168Apparently they do. I’ve heard they interview players now, but also get character references.
I am curious how much a personality type can be disruptive to the whole outweighing their talent proficiency.
@@finfog4590 Well, I think we all know some players whose character references were fake!
@@finfog4590 I used to do sport to a fairly high level, and the guys who did well when they were 20 often weren't those who did well when they were 14. Talent and premature pubity can get you a long way when you're young. But those extra hours of training add up by the time ur 20. And that is determination.
@@jimknight5420 lol, is that a Ali Dia reference ?
Some clubs (we all know which ones) need to urgently get on board with this, ASAP.
But you still can’t measure talent and internal ambition
Yup, that's why he said that data needs to be utlisied alongside human intuition. There will always be some factors in football which cannot be statistically measured like the ones you mentioned.
Did you watch the video? DID YOU WATCH IT?
whoa so many subtle jabs here - man utd, vitor roque, lukaku, kepa, philips... edit guy had a field day!
reminds of the nike ad from years ago about how personality in football will disappear and get replaced by perfect non human players from labs.
Yeah you have zero ball knowledge. Most of the modern wonderkids in football raised by these data analytics end up being pretty exciting players, not robots. See Yamal, Musiala, Mainoo etc. All developed in modern facilities, all growing up to be exciting talents. Data helps talents in improving their game more efficiently, it doesn't necessarily have to make them robotic.
Basically creating an army of robot footballers who confirm to the same metrics
If it works it works. If it doesn’t work then it doesn’t work.
Completely agree with you. It's too much.
I appreciate the science but I’m
not a fan of it implementation
They are not really robots though..as in if you want to mean the term 'Robot' in a banal boring manner..Identical attributes? Yes. Similar profiles? Yes. Entertaining? Also yes. Just because they conform to the same metrics does not make them any less interesting and adventurous. Instead more effective tbh. What do you reckon?
Yeah, all identical robotic wonderkids like... Lamine Yamal, Jamal Musiala, Arda Guler, Savinho.
Yeah robotic indeed XD
I think you spent over half the video explaining the incentive for using big data, rather than what it does.
Nicely and calmly documented, but one thing that is left out is the journalistic classification, which again sounds like hidden advertising. e.g. In the 2023 season in the Premier League, there were already 196 injuries after just over three months, an increase of 15 percent compared to the previous four seasons. With all this tracking, the frequency of injuries should be decreasing.
The players are playing more games at a higher intensity with less rest. This is probably why injuries are increasing.
Blame UEFA and FIFA for that.
Something many don’t talk about is football data is very consistent compared to other sports and is generally much better to work with in the backend. Large wide open play field with relative slow camera movement, basic locomotive actions that make AI models require little modification from general human training benchmarks, large ball,
At least clubs will have more data about the thousands of players they throw away.
Wayne Rooney is still better than every player at Man U.
I have a genius eye for talent for the past 16 years I always seem to get right it's incredible
I never needed this data too
Very informative! The Americans lead the world in employing big data analytics in sports. How big an impact data has had thus far in the English Premier League is worth studying in depth.
Technique, decision making and mental attributes is what differenciate Usain Bolt from Lionel Messi. That machine may be very good to find the next Mbappé or Haaland, but I doubt it'll ever find the next Modric or Iniesta
The latest illusion. Data taken abstractly without context and mere physical data are poor ways of developing talent and measuring ability. It also turns a game of skill into a game of athleticism. But those who make themselves millionaires from this pseudo science won’t care about that.
So what are good ways? Someone with "experience" saying yes or no?
@@michaelgleeson4326 when you think about how Neymar was discovered by just running, without even playing, at the beach, yeah, pretty much. Ball knows ball. The bigger problem really is football clubs being turned into shareholders portfolios.
Hear, hear!!! This garbage is complete pseudoscience.
@@SFCMarcelo1 So some lad saw Neymar, one of the greatest players of our generation and you think that he found a needle in a haystack? Obviously anyone can tell Neymar was a brilliant footballer. When it comes to 10 academy players who all seem quite similar, however, stats can be very useful to figure out which players might have a successful career. Think about how many players have made one or two appearances for top premier league clubs and subsequently been dropped to non-league, is it not unfair to them that they were shown their dream and shut out so quickly?
Odd that you have an article about using data to select players, and cite Liverpool and Brentford, when the daddy of data driven analytics is Tony Bloom at Brighton. Benham (Brentford owner) even worked for Bloom at Starlizard.
To make the beautiful game more predictable
Any field with a high revenue is destined to be optimized for profit, hence taking the chance out of the equation as much as you can, hence getting boring as hell. it's just a natural process of running anything as a business.
Klopp wanted to sign Julian Brandt but the Liverpool analytics team told him Salah is a much better player for Liverpool... The rest is history
@@Pul3MSource?
This reminds me of that Cyberpunk 2077: Phantom Liberty quest where you infiltrate a scouting auction, where parents augment their children to gain an edge over others. Where children are depressed because they are not drafted due to low score. Corporations sponsoring physical altercation on children so they can make profit by selling them to top clubs. Once those children don't pass the drafting process, they are being discarded by the Corporations and left alone with plethora of medical issues. Sure it's not there yet but how long until human get absolete and we have AI powered robots playing sport, maximizing efficiency and profit over everything else?!
You're acting as if doping is a new issue in sports. Lmao it has been a thing before data and AI.
It would be cool if they can track the emotional aspect of the player. I saw "Decision making" as an option to track. For example does the player make good decisions in a close game vs a game where the game is all but certainly lost or won.
There's AI, and then there's AFI (actual football intelligence).
The Nike ad from a decade ago has some foreshadowing of what is now happening today... Hmmmm... Interesting
It has been foreshadowing nothing. You clearly have no idea how analytics and scouting actually works.
Data analysts jobs 📈
Kai Brennan. 13 years old. North Carroll 2011B squad. All the metrics are present. America's best kept secret.
If Messi was assessed by these metrics, the world wouldn't have seen him shine.
Football was alive before this and can breathe even without tech. Ai cant immitate uniqueness and talent like we used to have in earlier decades
“50% of transfers fail” and the cam pans to a smiling K.P 7:40 😂
Making football robotic
This is all about creating a new industry (so some top executives can make millions) that is completely unnecessary. The teams that generally win championships spend lots of money on top quality players. You don't need to use AI or collect lots of data to understand that. Imagine having AI tell you that you should have Haaland, Silva, De Bruyne, Foden, Nunes, Doku, Gundogan, Gvardiol, etc. on your team......No $hit.
Nunes? 🤣
@@tjiss7094 I simply meant the entire Man City lineup, but point taken, lol! 😆
Pretty much all the modern wonderkids have been very exciting to watch. Your statement has no value.
Money being thrown in the wrong direction. Football is a metal game. Its very easy to identify physically attributes, that's why its been successfully eyeballed in the past.
Football is being utterly & totally ruined 🤢🤮
Alot like the world we are currently living in 😢😥🙏
Some teams are athletic, based on speed, shot power and challenges, but most are rather about intercepting, ball and game control, rhythm change, first passes.
And data helps analyse that.
Does make one wonder, by focusing on athletic ability related metrics, would players like Xavi, Iniesta, Modric, Ozil, Busquets have been scouted out by the system?
They had other metrics to cover their lack of strength
Yes. Don't treat these legends like they're weaklings. Do you really think they won't assess other metrics?
@@Coach-rq6jx Not calling these legends weak for sure, am just saying a big part of their game is more on intelligence, awareness and decision making..! If anything, I'd be curious to understand exactly what data and metric they use to assess these as it doesn't seem as straightforward.
@@1Co8 I'll simplify it for you. Having worked with big data as an analyst for a year, I can assure that there is an overemphasis on the term "AI" here. Especially since real AI is something that is unattainable to humans unless fully operational quantum computers are developed that can think at atomic level. Until then, we're limited to text generation, image generation and enhancement and other gimmicks. Our digital computers are outdated now.
No, what they're doing is collecting all relevant data about players and feeding it into some specific algorithms to either find a regression, to classify them into categories or cluster them into groups. I assume there will arise a comprehensive database where all the relevant information about, say, every player in a particular country, or between clubs of the same ownership (I despise this phenomenon, but it happens).
Let's say, Brighton wants to find a left-footed defensive-midfielder above 185 cm height between age 18-20 who has a clean injury history, good pass completion rates, high percentage of aerial duels won and has an above average tackling rate. Scouts can enter their required stats and quickly find a hundred players across the country that meet these requirements. Then they can watch the players play and filter their choices. Then they can initiate contact with the player's club and assess the mentality aspect and other requirements.
This is basically like shopping on Amazon.
Does this mean that the future Pirlos, Xavis and Modrics below 185 cm, above the age 20 are weeded out? No, there are other scouts from other clubs that want players like that.
As for the training of academy players based heavily on physiological data, that is because academy players are under constant physical growth and they have to be monitored well to avoid the risk of injuries. And from my understanding, most academies either instill their tactical philosophy in their players (like Barcelona's La Masia) so that they slot right in with the first team manager, or they'll be given the tactical flexibility so that they can flourish under any manager across Europe (like Real Madrid's La Fabrica). Technical ability is not of secondary importance, but it is the next stage of growth.
When technological inventions like this ensure that more young players can dream of playing football for life, I don't think fans should be against that.
Or it will be coached out of them in trying to conform to these metrics. Makes me sad that we will never see a player like Cantona or Bergkamp again.
YO that Mbappe deal is insane! Either way, Real Madrid is payed to sign Mbappe. Mbappe pocketed the money that they would have used to buy him from PSG. This has to be historical, we bout to see hella players letting their contracts run out and moving to other teams on a technically free transfer while pocketing huge sign on bonuses. I KNOW PSG IS BIG MAD!!! 😂😂😂
Can't wait for the days when a team hires a player for his xFlops per 90
Loved sport especially footy growing up, now I despise it all!
Too many people in football have watched Money Ball. With all of this, there is no excuse for England not winning a major trophy.
They will, all they neded to do was take youth football and the grassroots seriously which they did at club and national level 15 years ago. We are serial finalists we just need to get over the line.
@@neilboulton9813 Lol ok. All the best. It's funny we only hear about stats when there's success, never when things go wrong. Any stats about what went wrong in the Euros final? Or was it just that Spain has better football craft and will always do? If England had a team filled with Phil Foden's brain, they would lose because sometimes those kinds of players are not fit for a fight.
You can't measure passion.
Ruins the game. As soon as too much money gets involved, it's not a beautiful thing anymore.
Correction: Liverpool FC won the EPL title in the 2019-2020 season (not 2021 as the narrator claims at 7:18).
Dream work environment ❤😢
I am writing a content piece on kinaesthetic intelligence… who would’ve have thought artificial intelligence is great tool to measure it
This is why Chelsea is struggling and Burnley is relegated
Pressure on players
Well... this makes me hate the future.
super intéressant merci beaucoup
and this start from billy bean
Ndombele is up there with one of the biggest failures….dude could’ve easily become one of the best players we’ve seen
Don't let Clearlake Capital see this
Caution needed….especially for levels below EPL who haven’t the budget but want to mirror the ‘big guys’. Everyone needs to understand that the tech is evolving at light year pace vs people’s ability to handle & process it. Hence its seductive nature. The real work is crafting the questions you want and need answers to and then leveraging tech to bring u closer to the truth. The word of caution is that both time and money get spent - unless u know how to invest both you’re on a slippery slope.
Didn’t learn anything watching this video. Just the normal use of conventional neural networks. No fancy new tech or method. Meh video
I don’t think it’s meant for technical audiences. It’s meant as a highlight of the widespread adoption of data analytics in football for many teams.
@@danielisflying yeah right…
It's data analysis ad
If this is the direction football is going, you will never see the likes of Maradona again because he didn't need to pass the ball 50 times to find the goal?
that's all really cute but every summer premier league clubs come to Portugal to buy their top players, which generally are a bunch a guys that are not particularly fast or tall lol
Lol, I don't need to collect lots of data to know that spending LOADS of money on top quality players will likely produce championships.
This is a welcome development in the beautiful game.
"A transfer can go really wrong" and then we see Chelsea
using data to spot talents in the market, yes. using metrics that may or may not have an impact on the pitch to pick which young talent to develop in the youth program, NO. If barca had such tool back then, they wouldn't have spotted and picked Messi.
Sounds like a business sell. According to the promises of "big data" and "agile management" we should all be 100s of percent more profitable and rich in the last 10 years.
Alas football is a game. Talent is not quantifiable. Thats why they measure only running / turning speed etc. If they truly are the metrics that count then anyone who can run 100m under 9.8 seconds is going to be among the most amazing footballer in the world.
Yeah but the metrics will get more sophisticated with time. That's how this will work imo.
Did you actually watch the video?
The measured metrics per player in the top leagues are up to a count of 29, which also includes body part positions. This is much more than just tracking running speed.
If you categorize players in advance and you’d for example look at the 10 most successful strikers, this data could allow you to identify patterns or attributes that potentially correlate with their success. Besides regular scouting, this can allow you to base your expensive decisions on more than just scouting, or at least to validate the experience of human scouts with data.
@@didi198 yes, however saying "recording some data points of potential young players" does not sound as cool ... as getting Ai involved.
while i would expect some of the hype stuff from the bbc or itv, im a bit shocked to see the FT jumping on board.
Ai can't do anything for players like Muller, Milner, etc
Supa strikas in real life,i never thought i would see this
3:19 guessing not being scouted ?
all this only for brighton to use football manager
"professional benchmarks" - no different than parents showing up to youth matches with a head load of adult expectations. AI cannot measure potential, injury, life problems, etc.
9:56 if Mark Zuckerberg and Graham Potter had a child😂
Moneyball
A gross little shill for an ai company. Thanks for the infommercial FT, as you try and normalize big tech and "data is king" in all aspects of our lives.
Ugh. These are humans we are talking about, but being viewed as widgets. At this rate we will just end up with robots playing, because hey, they will be the ultimate in efficiency, trackability, etc. At which point I won't be following the sport.
It is sad to know that we will at some point watch robots play against each other while talent will be sitting on the stand at a bar or on a couch watching football being played.
This is a lot of time and money spent on the athletic part of playing instead of the psychological component of playing any sport, of course the US ideas are about money and creating and supporting ways to make money via new technologies even if it’s not to necessarily gain much success except a new sector of the job market gaining a foothold in the data industry.
O Futebol ...é um lugar de milhões!! Sim ...Os relatos de futebol deviam ter outra aparência!! O Futebol, tal como o teatro, foi uma arte...mas num mundo globalização e aglutinação o futebol não foge à regra do metal dinheiro!! Será a culpa do futebol?! Da bola?! O barómetro do que se passa ...valem um cartão vermelho ou amarelo?! É um frenesim de mercados e ver o melhor produto!! Deixou de ser um espectáculo fantástico para o público!!
What they actually do is see how many Drake songs youve got on your phone
SOON !! Robot will replace human in all sport and we will watch Robots for entertainment, At least they will be consistent , injury-free and cheaper than humans -- which will reduce ticket prices
That's fake. We have AI's in chess that are a million times stronger than humans and we still watch the human games and we don't care about the AI
Boston Dynamics will introduce that at some point!
They have to ruin everything
Nice
Eye test... Games gone. How do u find the long tail of ballers who shouldn't play in their positions by body type, or develop at different speeds? I liked the part about picking other sports. E.g Adama Traore doing American football lol
Alot of data for ai to work with
How do they monitor and track what the players personalities are like and how smart they are reading the game etc. This is only 50% of the player. Need the mental ability too.
Just because they are monitored with deep data analytics doesn't mean coaches and scouts aren't watching their teamwork too. Plus passing, assists etc. is in the data also. If a player has high assist ratio then presumably their teamwork and mental ability is good.
So we know how Haaland was made
3:20 fooden
it's all in the head of the players. look at leao
I bet you my Man Utd will buy the wrong data 🙄
Geee, I wonder why people are not people anymore but resource.
And then Man City pay the refs.
who are they selling that "data" to. Your child falls in love with sports and all of a sudden hes in breeding institution. What have sports become...
so sad that man united is being shown as a sign of failure
Way more important mind than physical ability
Thes best is to cut these footballers salaries as they doesn't make sense to be that expensive. If not why the hell would you do analystics for?
just watch ai simulations play football
Lol cut them and watch talent go to the middle east. Did you not watch the video? Analytics is to make scouting better with data to back it so they can uncover talents. You think players want to play for less or you think they want to take care of their whole future.
Companies spend hundreds of millions just to get their name on the jersey and around the stadiums for a reason lol
It is expensive to buy talented players, so clubs develop their own players to save money, and maybe profit on them later, so using analytics to supplement eye test is crucial. And football clubs are run by people on business which would make sure that the salaries of players makes sense.
What can it do that humans can't?
This will turn football into a bunch of robots with physical advantages. There will never be more Ronaldinhos again.
All this money all to say the closer you are to the goal the more likely you will score
So this is a data analysis ad and less about football.
blue lock
AI Will take your job 🤣🤣🤣
It's about taking the job of scouts
All this AI scouting hasn’t helped England has it?
Big data is actually a different thing. Do not confuse it like big pharma or big 4 which mean the bigger companies in that field. 😂 0:35
Just play Football Manager to scout players 😂😂😂
Football is becoming boring. So sad
This AI tool could never scout Toni Kroos, Xabi Alonso, Andrea Pirlo. Absolutely unnecessary and unreliable.!
Y'all pushing it lmao, just train them better jajajajaja
👏👏👏👏🇧🇷