What Does A Label A&R Really Do In The Music Industry? Part 1 | Armchair A&R

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  • Опубликовано: 22 ноя 2024

Комментарии • 252

  • @tylito4764
    @tylito4764 5 лет назад +210

    It's not about the next big hit. It's about longevity

  • @urbanmooserecords6021
    @urbanmooserecords6021 5 лет назад +209

    Congrats to the future a&r's

    • @isntshelovelyy
      @isntshelovelyy 3 года назад +6

      Thank you

    • @StinaColada
      @StinaColada 2 года назад +3

      Thank you 😊 💪🏽💯

    • @tamarpeter9325
      @tamarpeter9325 Год назад +1

      thank youu

    • @rohailsheikh505
      @rohailsheikh505 7 месяцев назад +1

      Thank you

    • @AdjabFreestyles
      @AdjabFreestyles 6 месяцев назад

      Thanks I’m in the process of one have been for awhile not sure if it’s real but supposed to be artist of the month now if locked in

  • @larrytan73
    @larrytan73 5 лет назад +15

    BET dont stop content like this ..I have never seen anything like this ...ORIGINALITY !!! I wish we had content like this when I was coming up!

  • @heartrebelx6380
    @heartrebelx6380 5 лет назад +161

    Never seen an interview where the voices are pan left and right if my headphone, I thought my shit was broken

    • @princeamu
      @princeamu 5 лет назад +3

      CrAzY ComPilAtIoN OATV 😂😂😂

    • @antano2006
      @antano2006 4 года назад +1

      it's panned the wrong way btw :D

    • @liljons6753
      @liljons6753 4 года назад +1

      Call me if you sing?

    • @joyceetrustee3385
      @joyceetrustee3385 4 года назад

      @@liljons6753 hey

    • @liljons6753
      @liljons6753 4 года назад +1

      @@joyceetrustee3385 okayyyyy

  • @AlexAtuh
    @AlexAtuh 5 лет назад +259

    He kinda looks like Merlin Santana from the Steve Harvey Show
    RIP Merlin Santana

    • @AlannaMonet
      @AlannaMonet 5 лет назад +5

      Alex Atuh it’s crazy how much they resemble each other lol

    • @terrancemaloney29
      @terrancemaloney29 5 лет назад +4

      YYYYYEEEESSSSSSS. They can be brothers

    • @ayomooreacts4841
      @ayomooreacts4841 5 лет назад +1

      Yep. Saw that too!

    • @germallwilliams8004
      @germallwilliams8004 5 лет назад

      Alex Atuh I swear 😯

    • @81sexislim
      @81sexislim 5 лет назад

      Scary cuz he look too much like him as if he had a twin brother

  • @amberdorsey4362
    @amberdorsey4362 5 лет назад +64

    His skin is so flawless!

  • @terricajackson3552
    @terricajackson3552 5 лет назад +133

    The days are A&R work are few and far thanks to majors wanting the packages to be complete when coming to them. Indie artist can benefit from having A&Rs and the older generation understand the value of having them.

    • @dazzypeters6793
      @dazzypeters6793 5 лет назад +4

      @Jom James pretty much promote the hell out of the artists

    • @trevnspace
      @trevnspace 4 года назад +5

      Jom James Prince himself had a label and restructured its business operations to be better. He didn’t reinvent the wheel, he showed artist how to use the services vs signing as artist. Distrokid, soundcloud, youtube, Spotify, tidal, itunes music, they are all just the new labels. The labels took advantage back then because there were no information outlets for people who did not have the educational backgrounds to deal with a contract. Now, the indie labels are ran by the artist and they just do it better. Labels still matter.

    • @gabereyes2300
      @gabereyes2300 3 года назад +4

      @@trevnspace Labels do matter, but most are sharks waiting to prey on innocent newcoming artists by pressuring them to sign shitty contracts for ridiculous percentages and taking creative control of their music simply because they don't know any better. Of course, it is a business and it may be out of my place to say this but I feel like most record labels don't understand that they're not in the wolf of wall street. This is an industry built on creativity and pure, uncensored expression and limiting an artist by any means seems counter-intuitive

  • @lilekoe1
    @lilekoe1 5 лет назад +18

    When I see the role of A&R in artists vids, documentaries, RUclips, insta and snaps etc, all they see, to do is be the person who listens to the finished songs and then helps decide what to take to finalise to the label.

  • @soDOPE92
    @soDOPE92 5 лет назад +42

    this is dope, never knew what an A&R was for. hope Damage can take ol girl to the next level 🔥🔥🔥🔥

  • @nanjohnson7503
    @nanjohnson7503 5 лет назад +24

    Man, this is dope! We need more people like her going and trying to achieve the unachievable. People fail to realize that this is hard work!

    • @princessjuju2062
      @princessjuju2062 Год назад

      Understand still Question I'm at 20k views how long until a a&r reach out or is everything on the artists

  • @Dls2769
    @Dls2769 5 лет назад +79

    I was an Urban A&R back in the day and it is a brutal brutal game

    • @Radii15
      @Radii15 5 лет назад +2

      Why?

    • @oraromaochi5584
      @oraromaochi5584 5 лет назад +2

      D.L. Smith what is brutal about it?

    • @ByRaymondFerguson
      @ByRaymondFerguson 5 лет назад +2

      Radii15 no one gets paid

    • @Dls2769
      @Dls2769 5 лет назад +38

      @@oraromaochi5584 it's a constant battle with the label for budgets and usually the suits exec don't see the vision they can't hear the sound for the artist for certain writers and or producers. Then getting artist to understand that this is a business it can easily turn into a 24/7 job

    • @Dls2769
      @Dls2769 5 лет назад +20

      @Jom James Yeah the key to staying in power for any industry is to control the product distribution. Alot people don't understand that The Major labels were part owners of Spotify

  • @jarrelelston7484
    @jarrelelston7484 5 лет назад +47

    "Today's expectations are lower."

  • @ChristopherLeonJohnson
    @ChristopherLeonJohnson 5 лет назад +90

    Dude looks like Merlin Santana.
    RIP Merlin Santana 🙏

    • @dopemcee
      @dopemcee 5 лет назад +1

      more like juelz santana from his younger day, no?

  • @pauli7911
    @pauli7911 2 года назад +2

    How in the world is this video mixed, reverb going crazy, mans voices going different directions from where they are sitting and music almost only in one ear. Lol!

  • @yeayared
    @yeayared 5 лет назад +19

    This is dope, getting some real insight into how a lot of these labels operate

  • @sampostman6305
    @sampostman6305 4 года назад +13

    The dude getting interviewed looks like he should be the interviewer

  • @msthang5366
    @msthang5366 5 лет назад +13

    I love dude’s energy!!
    Rasta man!!!!

  • @RevelationOne
    @RevelationOne 5 лет назад +24

    Just got a beat to an A&R for Atlantic, Hope it goes well 💯🔥🤙🏼

  • @MsKayy100
    @MsKayy100 5 лет назад +19

    He fine, geezzz😍😍

  • @joshuaharris6934
    @joshuaharris6934 5 лет назад +17

    He caught my attention when he said he worked with Jean Grae.

  • @PEREZINFAMOUS
    @PEREZINFAMOUS 5 лет назад +15

    Algo-Rithm ! That's it nowadays

  • @DemarioDon
    @DemarioDon 5 лет назад +4

    Dae my Girl congratulations she never gave up Chicago over it all

  • @nahbro9735
    @nahbro9735 5 лет назад +34

    He look like romeo from the Steve Harvey show

  • @kevinklampe9362
    @kevinklampe9362 2 месяца назад

    The Art of Rapping and Writing I've Found Almost Easy and Effortless but the business side is a whole nother capacity. Every Artist Needs Sone Sort of Team To Establish Build and Complete The Dream. You can't do it on ya own! Kev

  • @chrismccullough5107
    @chrismccullough5107 5 лет назад +15

    A badass chill job...Being able to see the whole vision

  • @tayexoticc
    @tayexoticc 5 лет назад +2

    THANK you! You ALL are AMAZING ! 👍🙌💯

  • @Llcooldaee
    @Llcooldaee 5 лет назад +5

    DJ Damage 🤧😍😍

  • @ogholyghost575
    @ogholyghost575 5 лет назад +16

    This audio panning is bothering me. Imma have to come back to the video later

  • @alexishilson919
    @alexishilson919 5 лет назад +8

    I always wanted to this but idk where to start I love music

  • @JahneilLaMara
    @JahneilLaMara 5 лет назад +6

    Loved this! Can’t wait to see more

  • @Erickwashere
    @Erickwashere 5 лет назад +6

    Dope idea. Let’s get it 🔥

  • @CameronBaileyQuote
    @CameronBaileyQuote 5 лет назад +21

    A&R's don't exist anymore...
    The people choose who they like, push them, then the label signs them. Job done.

    • @JM01234
      @JM01234 5 лет назад +7

      Cameron Bailey do you work at a label? do you have a label? do you know somebody with a label?

    • @CameronBaileyQuote
      @CameronBaileyQuote 5 лет назад +3

      @@JM01234 Know someone at a label.

    • @blackpanther1758
      @blackpanther1758 5 лет назад +9

      thats not true. A&Rs definitely still do exist, they're just not as transparent.

    • @mekichey129
      @mekichey129 5 лет назад +2

      @@blackpanther1758 🎯💯

    • @kptate3023
      @kptate3023 4 года назад +4

      It’s nothing more than a scouting and talent position, similar to recruiting. But after the artist is sign, you’re still responsible for helping them build their brand.

  • @RICO_SUAVE_86_
    @RICO_SUAVE_86_ 5 лет назад +3

    I remember in the 90s and early 2000s, at least from the outside looking in, A&R's were viewed in a very negative light. I remember rappers always talking s**t in their rhymes about A&R's trying to tell them what to do and how to make their music sound. I remember when Keith Murray went into the Def Jam offices around 2003 and beat up two A&Rs and subsequently got dropped from the label. DMX cussed out an A&R on MTV's Diary show on camera back in the day too. Seemed like one of the worst positions at a label because they had to tell artists things they didn't want to hear even tho the decisions came from the top down and they were just the middle man? I don't know its probably a lot different today tho because of social media, RUclips, audio streaming, and music sharing platforms.

  • @UFOsAreRealArea51
    @UFOsAreRealArea51 8 месяцев назад

    They tell people what they are going to hear and not what they want to hear. If you disagree, ask people what they think of modern music.

  • @izzojunior
    @izzojunior 5 лет назад +4

    Nice 👍🏿 can’t wait for the next episode

  • @KillaGandhi
    @KillaGandhi 5 лет назад +9

    I like how they used cheap editing tricks in this video to make DJ Damage look stupid and uninterested. Great job, BET!

  • @liralamira4701
    @liralamira4701 5 лет назад +13

    DJ Damage is finnnne mashallah ✊🏽

  • @kevinklampe9362
    @kevinklampe9362 2 месяца назад

    All Great Information 🔥🔥🔥🔥🔥

  • @princeamu
    @princeamu 5 лет назад +10

    Yo because of the internet/social media, predicting a hit is hard. So the determining factors industry gate keepers had isn’t working anymore because you can’t say who’s a Star now. Imagine if Lil nas x went to labels, imagine if xxx or juicewrld went straight to labels, they would have been turned down. Do A & R’s are in limbo.

    • @princeamu
      @princeamu 4 года назад +3

      S. H. The real question is how long is long term?!?

    • @princeamu
      @princeamu 4 года назад +2

      S. H. If that’s what you really wanna do I wouldn’t say give it up. Maybe look into what makes an A and R, really study the industry’s climate and then formulate something of your own that resembles an A and R. Today really I think it’s about creating your own lane. You just have to figure out how to make it work and when it works figure out how to keep making it work cause the climate is always going to be changing. Technology is speeding things up (a little too much of you ask me lol)

    • @vegasart2778
      @vegasart2778 2 года назад

      To be honest it's not really that hard

  • @cryptofreedom772
    @cryptofreedom772 Год назад +4

    Update. This artist has less than 200 listeners on Spotify.

  • @kevinklampe9362
    @kevinklampe9362 2 месяца назад

    Damn Day Jones Hella Fire and Swag. First time hearing of her. I'll look her up and check her out. Her Tone and Annunciation is Incredible and Profoundly Unique and Very Awe Inspiring. I heard like half a bar and I'm like, damn Bro!!!

  • @nanjohnson7503
    @nanjohnson7503 5 лет назад +4

    Keep Going Dae Jones

  • @Reecemay87
    @Reecemay87 5 лет назад +2

    Dope content! Looking forward to the season! Keep bringing Black Excellence B.E.T

  • @OutcoldFella
    @OutcoldFella 3 года назад +1

    Cant wait to hear the name "OUTCOLD FELLA" Ima go Hard Independent with mine i stop doin talent shows & showcases that never gets me far in tha game so i gotta make another move to guild my success getting close to the bag 💰 & chasing for Greatness💯

  • @ZeLuJ
    @ZeLuJ Год назад

    I think they’re musicians themselves and they know what they want. Mostly young musicians who may have contracts with major labels

  • @blvdskino9363
    @blvdskino9363 Год назад

    A&Rs is di Artist Campaign Manager Basically

  • @willthomas7950
    @willthomas7950 4 года назад

    " This is a Monster beat. "
    - Rockin' the mic

  • @AcesizOfficial
    @AcesizOfficial 5 лет назад +1

    Insightful 🙌🏽

  • @shana9740
    @shana9740 5 лет назад +1

    Wish this was on when I was younger

  • @stereothrilla8374
    @stereothrilla8374 5 лет назад +1

    I’ve been working Revolt Summit interviewing all of the artists and a lot of the hip hop artists have been talking about authenticity and real ness in new artists. I wonder if the judges asked her to name three Metallica artists if she could have. These new school millennial fans don’t won’t posers.

  • @willthomas7950
    @willthomas7950 4 года назад +4

    " I'm not putting that track on the radio... it needs more work. "

  • @noelcarcedo5440
    @noelcarcedo5440 5 лет назад +10

    This is a nice informative video but the audio is trash, yall can do better

  • @trapearlymedia
    @trapearlymedia 5 лет назад

    This was great, I do this for independent artist all day!

  • @3eyedraven687
    @3eyedraven687 4 года назад

    This audio is something else.

  • @rockypeter8296
    @rockypeter8296 5 лет назад +2

    Listen to "Be My Girl" by Rocky Peter. Absolutely Brilliant!!

  • @moshpitaddicted
    @moshpitaddicted 2 года назад

    Great Video! Please fix where the audio is panned...DJ Damage was all up in my left ear xD

  • @thesoufsidestory
    @thesoufsidestory 3 месяца назад

    Dope show

  • @soulkush8975
    @soulkush8975 5 лет назад +3

    Search up Chay Kidd. You’re welcome.

  • @inndia
    @inndia 5 лет назад +1

    great vid

  • @jfeliciano2687
    @jfeliciano2687 4 года назад +1

    Their voices are drowned out by the background music.

  • @dogydog247
    @dogydog247 5 лет назад +3

    Whats DJ Damage skin care routine

  • @jonelliott1408
    @jonelliott1408 3 года назад

    Tu 7:23 new music 🔥

  • @Kuzyapso
    @Kuzyapso 5 лет назад

    I need more of this

  • @DaijaMonroe
    @DaijaMonroe 4 года назад

    Dj Damage reminds me of Merlin Santana 😍😍😍

  • @incelinsurrection1678
    @incelinsurrection1678 3 года назад

    The "R" in A&R stands for "Revenue". It's never about the music. It's about picking ten rando acts, and bank on the 1 or 2 to make it big, then Ctrl+Alt+Del the rest. Ctrl+C, Ctrl+V, rinse and repeat.

  • @barbarawatkins4422
    @barbarawatkins4422 5 лет назад +2

    He reminds me of Jeffrey from the Have and Have Nots.

  • @drakesestatesla
    @drakesestatesla 5 лет назад

    There’s of course many ways to get thru ... some artists are ready as you find em ... some are best left to their own devices ... most times all A&R Do is shape artists so they’re close enough to the last success ... but just refreshed aka younger ...

  • @saintclair371
    @saintclair371 5 лет назад +14

    Not a damn thing all A&R do now is log on Twitter & IG, waiting on rappers to put in all the work😂😂😂

  • @DeShaun85012
    @DeShaun85012 5 лет назад

    Wowsers

  • @BreneWilson
    @BreneWilson 5 лет назад

    This was interesting. How many episodes of it are there?

  • @aminabangura6807
    @aminabangura6807 3 года назад

    God loves you

  • @SaltyViper
    @SaltyViper 2 года назад

    Cool vid but they should've hired someone to mix the audio. During multiple interviews the L and R channels were being used for micing separate individuals.

  • @kyaq
    @kyaq 3 года назад

    Who is he? And Why he ain't in my draws yet?😍😍

  • @celebritychristopherfounta7857
    @celebritychristopherfounta7857 4 года назад

    Celebrity Christopher and Penelope Fountain are the most famous celebrities on the planet and internet .

  • @lucireradianceeclat2707
    @lucireradianceeclat2707 4 года назад

    Saw the term on someone Instagram page and google the term and this is video that showed up. Didn’t know A&R exist?

  • @tonikakujay
    @tonikakujay 3 года назад

    That mans Ruddy Rock a real laid-back dude it seems like but he also has his knowledge down pat with the way he carries himself. Interesting perspectives thank you BETNetworks for having this content up!

  • @suavejw32
    @suavejw32 5 лет назад +13

    WAIT? WHAT?! Did he just say cardi b empowering women? BISH WHAT? TO DO WHAT? THAT was a JOKE RIGHT? 🤣😂 IJS

    • @ZacharyAghaizu
      @ZacharyAghaizu 5 лет назад +3

      I was confused. Maybe empowering women against other women? haha

    • @blackpanther1758
      @blackpanther1758 5 лет назад

      He didn't lie. Everything Cardi stands for is women empowerment. Get into it!

  • @jaysonwallker1648
    @jaysonwallker1648 2 года назад

    Anybody know what happened to the other two parts of this?

  • @kevinklampe9362
    @kevinklampe9362 2 месяца назад

    *****Dae Jones***
    First Impression? Equally Talented Of A Singer As She Is a Rapper. Dae Might Even Be a Better Singer. Nothing Wrong With a Versatile Double Threat. She's Beautiful To Look At With Plenty of Persona!!! Dae is Hella Hella Marketable and To This Day 2024 Sept Still Appears Very Relevant!!! That's My Take❤

  • @njper123
    @njper123 5 лет назад +2

    Where’s ep 2 at

  • @gobibeast
    @gobibeast 5 лет назад +8

    A&R looks and sounds like Beanie Sigel’s cousin 🤭

  • @MrMurray
    @MrMurray 3 года назад

    Mr. Murray-Green Beans (Music Video) - RUclips

  • @just10tyson
    @just10tyson 5 лет назад +1

    Whats an A&R
    Someone who gets Get screwed if u work with tyga or kendrick lamar ...

  • @antiniquem
    @antiniquem 8 месяцев назад

    He reminds me of Merlin Santana.

  • @LawCharles-f4r
    @LawCharles-f4r Год назад

    When you're actually the ghost writer and people who are higher experts know who's the real genius

  • @4the1hood0
    @4the1hood0 4 года назад

    This man likes like that guy from the Steve Harvey show Romeo and but head

  • @LandoNotes
    @LandoNotes 5 лет назад

    Listen to don’t flex on me by Lando notes 😜

  • @chisomezenekwe8112
    @chisomezenekwe8112 5 лет назад

    Congrats damage.. keep going!

  • @elderdennisjohnson
    @elderdennisjohnson 5 лет назад +1

    Romeo from Steve Harvey show reincarnated

  • @oldskoolsvault5670
    @oldskoolsvault5670 4 года назад +1

    Music was designed to be watered down in the 20th century. They gave us resources to do our own. That’s why our music turned into trash because they’re not investigating in our talent anymore

    • @JuniorChante
      @JuniorChante 2 года назад

      They never were they just had talented people being slaves .

  • @BrutallyOpinionatedPodcast
    @BrutallyOpinionatedPodcast 5 месяцев назад

    He looks soooooo much like the late Merlin Santana

  • @Insertwittypunchlinehere
    @Insertwittypunchlinehere 5 лет назад +2

    #hollywoodunlock

  • @msthang5366
    @msthang5366 5 лет назад +2

    What’s drip??
    Her flow?

    • @keep_them_wonderin
      @keep_them_wonderin 5 лет назад +1

      Her style the way she move the crowd her performance

  • @relaxationmeditation6231
    @relaxationmeditation6231 5 лет назад +2

    Cocky Streetz is the #1 A&R

  • @ye23.
    @ye23. 5 лет назад +5

    Hes hawt

  • @beverlyx9546
    @beverlyx9546 5 лет назад +7

    I hate people who try to make themselves important but they really not.

    • @quinnstevenson2567
      @quinnstevenson2567 5 лет назад +7

      If they don't think it the who else will?

    • @offtherecord572
      @offtherecord572 5 лет назад

      @@quinnstevenson2567 Exactly.

    • @keep_them_wonderin
      @keep_them_wonderin 5 лет назад

      If they don’t think they’re important then who will I think highly of myself Dae thinks highly of herself so sorry that you feel that way and you have low self-esteem

  • @mercb.8637
    @mercb.8637 5 лет назад

    "Official Tissue" NJ

    • @teehemp
      @teehemp 5 лет назад +1

      Merc B. 🤣

  • @AntLox
    @AntLox 5 лет назад +1

    Romeo?

  • @brokenpsylens7938
    @brokenpsylens7938 5 лет назад +2

    Merlin Santana's twin

  • @carolynhannaford
    @carolynhannaford 7 месяцев назад +1

    DJ my songs if you can