I uploaded a video every week for 1095 days and learned this
HTML-код
- Опубликовано: 27 ноя 2024
- After uploading a videos on RUclips every week for 3 years, I've learned that the main focus on RUclips isn't getting new subscribers or views or growing RUclips channel. It is all about growing RUclips as a business and here are 20 lessons.
🎥 GEARS I USE: rebrand.ly/kca...
🎵 SOUNDS & MUSIC: share.epidemic...
☕️ SUPPORT
► Buy me a coffee: www.buymeacoff...
▼ ▽ JOIN THE COMMUNITY
Join my newsletter to receive latest communication from me as well as RUclips channel reviews
📖 Signup is free: kevinchee.com
📕 MY FREE CONTENT PLANNER TEMPLATE: clickup.pxf.io...
⚙️ FIVERR: go.fiverr.com/...
🚨 If you're serious about RUclips, check out my RUclips course: www.udemy.com/...
👋 SOCIALS 👋
► INSTAGRAM: / kev_chee
► TWITTER: / kev_chee
► FACEBOOK: / kevincschee
Disclosure: Some links are affiliate links to products. I may receive a small commission for purchases made through these links.
Don't forget to sign up to my newsletter. That is where I share more tips, tricks and secrets that I don't do videos for - kevinchee.com
Future successful RUclipsr, raise your hand! 👋
✋
🙌
👍
✋🏼
🙌
Small Channels Unite...Im on 433 took me 6 yrs and im still here dont give up lets Go!
you made it sound like we are superheroes!
Thank you Kevin, valuable as always 💝
Cheers
You are at least Honest.Thanks for being so.
I'm sure I'm not the only honest one
Thanks Kevin, I started watching your channel when I had less 500 subscribers now I have over 15,650! Its been a fun journey after only starting not that long ago. I appreciate your authenticity in your videos which is why I always like to see what you have to say! Hope your doing well!
Oh yeah, awesome stuff man. That's good growth!
Rightly spoken, Kevin. Thank you.😀
thanks for watching
As a person who is trying to grow my channel this vid was really helpful. Thank you
Great. I hope you gain some insights.
You always deliver awesome info Kevin.
Thanks my man
You tell the hard truths here. A lot of youtube gurus makes everything sound so simple, even though its not.
After 2 years creating content on youtube and watching a lot of "DO THIS" videos, this is the most truthful video i've ever seen!
This is the real youtube advice people need to hear!
It is usually too late to 'do this' if they make a video about it :)
@@KevinChee So true!
RUclips is actually better for smaller channels than it used to be tbh.
that's good to hear
This video had so much great information that I had to get my pen and paper to take notes. 💥
I should've just copy and paste my script into the description then :)
yes I gained 230 subs listening to you from last week. i got my google pin today, I now can make money. i like solar energy and that gets views
superb. But wait, you got 230 subs in 1 week? That's crazy! Glad I helped
This video inspired me to start writing ideas for content. Thanks as always Kevin. You’re awesome
Sometimes the simplest idea is what's going to go viral. When I think too much, I ended up making the video too complex and hard to follow. I am starting to believe in my first instinct these days and it is working out well. I get to pump out more videos and grow the channel a little quicker :)
Thanks for this video, was feeling low dues to low views.
it's normal. just get used to it and focus on what is important
These lessons are spot on - insightful and helpful- based on real experience that’s relatable. Practical applicable tips - Thank you Kevin 🤙🏽
you're welcome!
I Wish there was more transparency in these platforms about one’s growth. People are looking to deceive others for money and recognition. You are the only RUclipsr I watch about RUclips 😂 no BS. Just straight to the point
Everyone wants shortcut that's why. Also the reason why those videos appear more often in many home feeds :)
@ yes exactly! People are looking for the easy path in everything. But there’s no easy path actually.
This video is another great value! I haven't pulled the trigger on an alternative direction I'd like to add to my channel.
I'm literally going to truly watch this video again! So many points I laughed out loud! No one cares 😂 true actually, well said! 16:55 I would love to go viral but sheesh 🙄 the burden it would carry as far as expectations, etc.
It never occurred to me that people delete their videos! 🤦 It's actually pretty obvious... You're a wealth of information!
I removed a few of my videos when I was testing out different niches. That's when I realise the total number of videos shown on my channel are actually the ones that are made Public. From then, I became skeptical one a channel blew up just with a few videos.
I need to relax a little more I reckon. I'm actually not that serious of a person but my videos tend to make me that way lol
Great video, inspired me a lot. Thank you! Look forward to the 40 lessons video sometime :)
I'll need to learn to explain less and use more impactful words to cut 40 lessons into a video!
Hi Kevin, another hot humidity night on the lower north shore again. Yes I agree consistent effort works. One pizza doesnt make you fat one salad doesnt make you thin, you need weekly effort.
Love that phrase. It is pouring down here in Melb though.
@@KevinChee yes I normally visit Melbourne each month as I run a social group there and I live at Kew as well.
When I was younger, some of those I find cringey but as i get older I realized there's a lot of wisdom behind it. Thanks for the lessons! To another 1095 days of consistency ahead.
Yeah, kids won't understand what I'm saying. They are too impatient imo.
I think you need to add more lightiing in your room. A white light or ring light for content creators would really be better. Your videos will look more attractive.
thanks for the tip
Regarding under-performing videos, I would just make sure you give them a chance. Unlike almost every other social media platform, RUclips content CAN get discovered weeks/months/years later.
I've had some videos bomb when I released them, but then they went on to get more views than average. Typically this happens when you make an evergreen video that isn't for your current audience. Your current viewers ignore it when it is released, but over time, the video can get more views from search traffic.
Yeah good point. I did keep some of them around but I've removed the really old ones, especially the ones I did in my 1st year. The quality isn't that good anymore. But hey, I did not delete them, I just unlist them so I can bring them back anytime. Perhaps another experiment to try.
This video definitely walks the talk. I can see how you mentioned that you have specific reasons for your recent videos. Thanks for your inspiration. I especially agree with you about being wise when taking advice from the audience. I’ve tried a few times with people who asked for particular topics, but it didn’t turn out the way it was supposed to. Lesson learned.
Well here's the dirty truth that most folks just won't admit, most business fail. So why would RUclips be any different. If anything, the failure rate would be far higher due to the massive number of channels. That is not to say one should not at least try because you don't know until you try. Folks are many times desperate for success and that's the hanging fruit that keeps bringing in views and subscribers. Successful RUclips channels just replicate what's trending and really don't innovate. Because that what our society has basically become. Which just feeds the Monsters in the Machine so nothing really changes.
That's what businesses do really. They are just a slight improvement on top of one another and sometimes, that 1 little neat feature is all it takes to explode their business. imo, it is a much better strategy than reinventing the wheel, unless of course you're already the top in the world.
Straight from the heart..
Thanks man
Words of wisdom! Thank you. 😊
You are so welcome!
Wow! Lots of value and good variety. Awesome!
Thank you my friend.
@ you’re a good guy doing good things. I appreciate you! Happy Thanksgiving (if you are into such things)
I'm doing the same test for a year, my idea is the only clue the algorithm can get is the watch duration in comparison to the lenght of the video. According to my data for a 1 hour video I have 37% watch average, which isn't enough to satisfy the algorithm, which mean less promotion. 2 effects to understand : 1) The data for each videos are increasing week after week because only the true-subs remains, the big fans that watch a lot of the content. So you could expect RUclips to notice this high data and promote it to new people, but no. 2) With less promotion you don't get enough new viewers to compensate the natural loss of interest of your subs, so week after week you make less views despite of the data going better (point 1).
Then RUclips discreetly remove the inactive subs everytime you publish a new video, so when you don't get any promotion the total number of "new subs" per video is negative, so the algorithm think this video is gonna destroy your amount of subs and stop promoting it even to your own sub. When I say "promoting" I mean "showing the video to someone else". I lose exactly 4 subs per publication since a year. So if the video doesn't immediatly make 4 subs my total is immediatly negative. Of course I have a 5% sub ratio to new viewers. So to get 4 subs I need to be promote to 80 new people, the issue is even with 40000 subs my new video only got promoted to about 100 new people everytime. So my potential of new subs is very low. 5 years ago any random video was promoted to at least 12000 new persons, I have these data. Ofc my total subs is growing but it's only due to the shorts, that doesn't make money. Basically I get more subs and views by publish a random short with no effort than a full quality video.
According to data people who activated the bell do receive the videos, for my channel it's 10% of my sub count, which is 80% of the recent subs, among them 90% watch the video, for about 80% of it's duration on average, I think these value are "high", but it's not enough to be promoted, maybe YT think only 10% of my subs activated the bell, which is low, but in my case 90% of my subs are inactive because they are from the past (very old channel).
There is also something to consider, the average people (like the algorithm) can't understand the effort you put to publish a video, my project at the moment is publishing a video game playing by AI, the problem is the voice of the AI is so realistic some people think it's a regular gameplay. Those who know the game can get the references, for the average people it's not that special. But when I publish a trash content I notice it makes more views, probably because we value too much the effort, or because people don't validate effort anymore.
Here I follow you channel because you also provide data, so I can compare, but for an average person it's not interesting (it doesn't have to attract everybody and it can't by essence as it's technical). The problem is I don't believe we are only a few hundred on Earth to search for that content, even if we consider many youtubers talked about it before it's suspicious it doesn't make more views. The idea is people are now on Tiktok but on average the world is more connected than before (asia, africa) so the amount of people online is growing. In anycase I notice that today when I try a new subject I rapidly lose some subs, it wasn't the case before, and if I focus on 1 subject the views are decreasing. I suspect the algorithm dislike series, it can't sort the videos correctly and suggest the first episode before the second one, so the episode 30 makes no views at all (except for the bell users), if the first episode was still promoted it wouldn't be a problem but today it seems it only considers the 2 last videos of a channel, which is paradoxal because if it was really the case it should see their data reaching extreme values (99.9% likes, 80% watchtime). Which suggest some sort of limitations by the algorithm.
I have some recent subs that unsubbed because I talked about animation, telling me I tried to be what I'm not, while my channel used to talk about animation for years, it means YT never suggested my animated videos to these people, which isn't normal as they were active subs for a few months. The result is the video that took me 3 weeks wasn't promoted at all, despite the high quality value in comparison to the others. That problem could kill a channel as you have no more options. I'm basically losing money producing my videos today, while it wasn't problematic before 2019.
I published the top 1 video about the game RollerCoaster Tycoon worldwide, it was on the top list for 4 years, making 2000 views per day. Since october 2019 this video barely makes 20 views per day. It was brutal. I then published a video related to this game with the same value and I made 600 views, when I search for videos of this game I notice YT promotes some dedicated channel to the game, but they "never" make as many views as I did before, in fact they rarely goes over 80k. Which isn't economicly profitable as building a great park takes dozens of hours. In fact even my top 1 video wasn't profitable if you do the math, but at least I got many views and subs from it.
Currently my average for 500 videos is still 39000 views, but my recent video rarely overpass 3000, the community is stronger, the quality is higher, so the conclusion is this is the algorithm. Maybe it check the views and say "3000 is way below your 39k average so it's bad, I don't promote this". Something like that. It means my average in the past was over 39k views per video. It also means that anyone producing less quality content probably can't make more than a few subs per video today, which will lead to the end of YT. Because people can't evolve if they don't see any good result and give up. It would be logical to give up in 2024 when you see how hard it is, since even old creators struggle with their experience, in fact even some giant channels are dying, and it's not a problem of quality/originality. It's not logical for old creators to search solutions in the new creators, except if the new creators have different data, which isn't the case, they all struggle.
A few thoughts came into my mind while reading this.
First, I think you're overthinking it. Even reading this makes me feel like it is too complex. You need to simplify your thoughts, don't make it too hard on yourself.
Second, it could be that you have had a taste of success (millions of views) and now, you feel stuck because you can't replicate that. This is also why you started analysing every possibility, trying to get back those viral videos you had all these years. RUclips changes all the time, not because it is trying stuff but because viewers demand different content. It is natural for viewers to get bored of the same kind of content, I think that is fair.
Third, you can probably use this script and create a video out of it :)
@@KevinChee Ty for the reply ;D
I did made a video about it, it made 2100 views in 6 months. Only 20 views comes from new viewers. It took 8 months to collect data and 1 month to produce the video itself. Like ratio is 199/3. Total income : 5$
The only good think is my subs understood the issue and some donated for help, but I dislike the idea as with a normal promotion the video would be profitable, the data are high, I don't understand why it shouldn't be profitable for YT to promote it more, considering the data proofs the video is profitable.
Or maybe the video wasn't profitable for them ? Then so they should provide us the real target data, it would be good for us and for them. We wouldn't waste time on videos that are doomed by the algorithm, because it's their job to promote content depending of what people like, not ours. Here they are telling us "Well, we are experts, we checked the entire world and only 1000 persons can be interested by your content, if we promote it to 2000 persons the probabilty they'll watch it less could decrease it's profitability so we only promote it to 1000, lol". I can't believe that 😂
You continue to motivate me!
Thank you .
I'm so glad!
I am 2 days old here 😂 consistency is key, we can do it!
welcome welcome
@KevinChee thankyou!
Thank you for this video, it is helping me to stay motivated in this content creation journey.
welcome
9:34 about remove the videos. to help the algorithm should i delete them or set them to private?
just unlist them
thank u buddy it was best clip i see in last month
good to hear
It's been 3 years already and i still can't tell if Kevin is mortal 😂😅 Dude don't age a day 🙌🙌hope i will still be here in 2050 to see you bro....Congrats on 19k been here since Lockdown when u were at just 500 running Google ads experiment, I'm glad you found your footing on RUclips 🎉
Haha, my Google Ads experiment video is still giving me views till today. Takes a lot of trial and error to find my footing but question is, how do I take it to the next level from here? Check out my old videos, I have a lot more grey hair than ever lol
@KevinChee i watched the one you Ran with $2 a day, ...sure will check out ur first video
Correct and to the point, you got me
target acquired
Thank you for your wisdom and insight
Any time!
Lot's of good stuff in here!
thank you, go dice!
Your sound quality improved. It's always been good. Did you upgrade an equipment or editing recently?
No changes, have always been doing the same thing for audio.
Great video, thank u man
Glad it helped
On the come up in 2024!
2024 is ending already!
Thankyou❤❤❤
cheers!
Does removing under performing videos from channel not affect the algorithm, Kevin?
good question. I don't know if it is a coincidence but my channel did take off after I unlist those under performing (and unrelated) videos. It is not instant but it did happen after a month or two. I can't say for sure if that affects the algorithm because it is not measurable. But 1 of my theory is that RUclips might 'understand' my channel a little more after I removed those videos. But I have no proof.
Thanks !
Cheers
Greatest advice I found out about it😊😊
thank you
Very informative
thank you
great video
Thanks!
im start 3days ago *_* just start guys
good luck
@@KevinChee thanks you
You need more quality to help the good guys
will do
u look like jacky john :D
don't know who that is. I hope he is handsome
@@KevinChee how u dont know him :D we call him jacky john in our country
yeah he is famous
Great video! im still trying to get to 100 subs ;D
You will if you follow some of the lessons I learned :)
@@KevinChee We live and we learn!