The idea of Marketing 3.0 is actually came from Markplus inc. And its creator is; Hermawan Kartajaya. But then, Kotler (As the Father of Marketing), finds out that idea, and he literally wrote a book; "Marketing 3.0".. Basically, Marketing 1.0 focuses on product. Marketing 2.0 focuses on consumer (Consumer-Centric). And then, Marketing 3.0 focuses on humanity (Human-Centric).. So not just Consumen, but humanity. That means, we care about our consumer, and treat them as human being... And honestly, once again, Kotler made a great job on his new books Marketing 3.0.. His books can solve every problem in every industry or corporation...
No me gusto la parte donde dijo que en algunos países de África no hace falta ser un marketing 3.0. Para Empezar creo que todas las empresas deben ser marketing 1.0, 2.0, 3.0 eso sería lo justo. No hay que discriminar a ningún país por ser menos desarrollado.
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Great insight sir. Really delighted to know new or changing concepts, especially co-creation. Keep sharing videos like this and thank you for enriching our thoughts.
The idea of Marketing 3.0 is actually came from Markplus inc. And its creator is; Hermawan Kartajaya. But then, Kotler (As the Father of Marketing), finds out that idea, and he literally wrote a book; "Marketing 3.0"..
Basically, Marketing 1.0 focuses on product. Marketing 2.0 focuses on consumer (Consumer-Centric). And then, Marketing 3.0 focuses on humanity (Human-Centric).. So not just Consumen, but humanity. That means, we care about our consumer, and treat them as human being...
And honestly, once again, Kotler made a great job on his new books Marketing 3.0.. His books can solve every problem in every industry or corporation...
Fun Fact: Only 0.0125% of the people who view this video leave a comment.
No me gusto la parte donde dijo que en algunos países de África no hace falta ser un marketing 3.0. Para Empezar creo que todas las empresas deben ser marketing 1.0, 2.0, 3.0 eso sería lo justo. No hay que discriminar a ningún país por ser menos desarrollado.
excelente entrevista... es un genio, definiciones simple y concretas, quiero el libro ya
Cocreation
Is audience participation
Getting in my the consumer involved
Position makes a product
Using price ell steps product in the eyes of the consumer
I selen e catch the sale
Demarketing
Marketing in reverse
Inside matketing
Marking runs the world'
Hello there! Have you thought about - Zammu Amazing Cash Crop (Have a quick look on google cant remember the place now)? Ive heard some interesting things about it and my auntie got cool money with it.
Excelente vídeo me encanto muy interesante..
La entrevista está muy completa y tiene muy buena información que nos puede ayudar en el futuro
Branding is marketing
Muchas gracias por subir este video, me ha sido de ayuda. Dios los Bendiga.
Faith popcorn
Great insight sir. Really delighted to know new or changing concepts, especially co-creation. Keep sharing videos like this and thank you for enriching our thoughts.
hola compañeros, hagan su tarea
Inspirações , veja tb o que eu publiquei ruclips.net/video/--jJYvL7VYk/видео.html
Saludos compañeros de la UnADM estudiantes de la Maestría en Seguridad Alimentaria ...
Liked this video a lot, going to watch it again later
Marketing 4.0 right now?
Muito interessante
In Zambia by 2014 that 89% had reduced to 40.5%...
Kudos to Zambia
Awful translation... js
There's literally marketing 5.0 smh
poor professor kotler, blown out of the water by byron sharp
Read the book
Strategic thinking
Excellent.
Excellent.
Awesome
Such a punch of great ideas. Practical and Customer oriented