The BIG Reason Comic Shops Fail
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- Опубликовано: 10 фев 2018
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Stores cant survive on comics alone anymore.
You need ......
toys
,gaming,
cards,
video games,
Magic Tournaments
That’s so much more inventory to and you’d need to hire staff. I disagree, I think you should niche down and be the best you can be. Network well and work out community involvement.
You need loyal customers
My first comic store was from the south end of Seattle. It was called the Gemini Book Exchange. I started going there in 1982. The store peaked in sales during the mid to late 1980s. Unfortunately, the economic recession of the early 1990s (plus a couple of other events) hit the store hard economically and forced the final owner to go out of business in 1996.
I was one of the kids that came their and volunteered my time to help out. As a result, I became really good friends with both the 2nd and 3rd owners. And I got a lot of good memories and stories about the store.
If you do happen to over-order, can you donate some of the overstock to local children's hospitals, schools, libraries, and rescue missions and then have that as a charity write off? Sure you don't get the cash but it can help decrease the amount of taxes your store pays in. There has got to be some gross overstock that won't even sell on eBay.
Many stores have 'dollar bins', where they sell their overstock - or stuff that they simply want to get rid of - at lower prices.
My problem was my box was missing key comics. As a 12 year old kid, I didn't care that ASM 300 shot up in price. It was between 299 and 301. No more point in reading a book with a chapter missing. It happened alot. That's when everyone I knew stopped reading comics.
Well, part of the joy of collecting is the 'hunting and getting' of those key items, it seems to me. If I was you, in other words, I would have saved up to buy that issue, rather than simply give up on the hobby altogether. Just my 2 cents, of course.
@@wylier I don't think you realize how hard some of those issue were to even find. A 12 year old kid in the 80s didn't have the internet, a car, or Amazon. There was 1 shop in my town. If they didn't have it, it was gone. Soon after kids weren't getting their comics, the industry started moving to variants to satisfy both the collectors and readers. But in hindsight, it was the owners own greed that push out their customers.
@@adayinthelife5496 OK, so maybe you had a hard time tracking down certain issues. But back in the 80s, even if you lived in a one-shop-only town, there were plenty of other outlets for back issues - many places do mail-orders. Just look in the ad pages of any edition of The Overstreet Guide, and you will find literally hundreds of them. And the companies that produced comics usually have offered subscriptions, to ensure that anyone who wanted a complete run of whatever title could get one. I dont see the comics OR retail industries as being especially greedy - they are trying to make a living, just like the rest of the human race - they just happen to be dealing with comics as their chosen commodities. That is my 2 cents, at least.
I'm with you I only buy older stuff if the story and artistry ain't there I dont care what its worth
Every month shops should get thank you variants from Diamond!!All the company's should put out an initiative for this!!
This not gonna happen at All
Hey Tom you should make a new video about this. The information about the video is super important!!
Love the Info! Gotta get that out there, my eyes are open 👀 that's why I don't make a pull list 🤓 and if i do reserve something I make sure I go get it, trying to geek responsibly!
Hey I wanna know that story, that was like a cliff hanger moment!!! 🤣🤣🤣
My comic shop....
Villains comics...
In Miami...
Is closing down this month....
It's crazy how the internet is killing small businesses...
Unfortunately, the internet has been killing brick and mortar businesses for years. Record stores, bookstores, video rental stores, videogames stores and comic shops are closed because of online stores.
I'm curious why more brick an mortar stores dont spend time developing online business as well. Mycomicshop.com seems to have monopolized my search results and I'm not sure why?
I'm newer to your channel but stumbled onto this episode. Your production has improved tremendously- keep up the good work!
i have seen some retailers mentioning buying out some of the stores that are liquidating to avoid paying full costs when opening/stocking new stores...
With all the superhero shows out there, why can’t Walt Disney and Warner Brothers tell the viewers about their comic book line with short documentaries prior to the start of the film?
Probably better off trying to market the books "to read about more adventure of your favourite character", than to make people watch short documentaries about it. Also they need to get back to finding a way to get books into hands of kids whether physically or digitally.
I started buying comics thanks to an ad on RUclips in 2013 about marvel's Infinity run. It works. You're right, they should do it more
Great video! I stay behind so much...Support your LCS! Go in your LCS - see the books, form a face-to-face relationship, it will change your whole buying, collecting and reading experience!
Aside from the whole online thing.. (If you look at this as a subscription service only.. there is no need to have a brick and mortar store anymore) Many Brick and mortars look awful, smell awful, and basically look like an old flea market. Many are in shambles, don't make you feel warm and inviting, many aren't in the same place for years and move from cheap strip mall to strip mall. Look at any retail and the massive $$$$$$ they spend on the LOOK and FEEL of the store simply to draw people in. Also some guy running the show that looks like a hobo, hasn't showered in 2 days, wears a 20 year old musty unwashed t-shirt and dirty jeans with crap spilled all over them and has an attitude... most likely isn't going to take care of the store any better than he takes care of himself.. many stores look the exact same year after year.. all very uninviting both to collectors AND to the mainstream. You think some woman (or man for that matter) wants to shop there with her kid, or even shop there or go in and buy a gift card for an adult son/daughter or family member. They cringe walking in. Get rid of the stigma.. and the attitudes while you're at it. Need to draw as large portion of the population as you can. While it's probably 90% of the sales, most stores will not be able to survive on weekly subscribers alone.
mannnnn your vids are deep deep convos on the comic book hobby,,, great content here,,, new sub,, keep it up man
Very informative, I have never had a standing order in nearly forty years of comics collecting the mad rush to get what I want and the chase for missing issues has been part my comics experience, also I think I'm a commitment-phobe,
I know my LCS if you have a pull list and if you don't pick up your comic they'll put a note in your box the first time if you don't pick up your book and if you don't pick up they will just cancel your pull list all together but if you have a good reason they will work with you the shop I go to I don't know what he doing but it's hard to get some of his new book when they come in if you don't have them on your pull list you might not get it or you might get lucky and there might be one on the shelf
Comic shops should order whatever their subscribers are buying plus five. Back in the 90s when Steve Geppi still still had comic shops, his managers would order a crap load of comics that didn't sell. One store ordered like 200 copies of Superman #75 (bagged copy) while smaller stores got shorted or received the newsstand copy.
Thanx for the fyi on how or what cause a shop to close anytime. seen live sales of comics online and notice sometimes the variant covers dont sale as fast as others do. i buy comics now based on who made it or cover art since i dont really read them alot. but good to know i can score some good stuff anytime in backissues since comic price tend to increase overtime which is what caused me to stop buying years ago. but again thanx for the insight and do try buy comics anytime, but cant grab new unless want real bad at time.
my favorite comic shop where i live makes alot of money off its snack bar area, the magic players are always going back n forth from the tables to the snackbar everytime i go in lol
I just started collecting and thanks for this info. It makes normal buyers realize what shops go thru.
Just charge them upfront, if they can't afford the comics then you don't lose out, if they can't pick up on wednesday then it's fine cus you have the money and when they do come to collect then charge them for their next order in advance and if they can't afford it then then you don't order it until they have paid.
If a comic is cancelled then offer similar price alternative and if they decline then refund them.
A good faith policy is a really stupid business practise, pointing the finger at customer for letting you down is futile as you've failed to realise that customers don't care and/or consider your business, if they don't get it from you then they can find it from someone else,
it's YOUR business so you need to ensure the success of it
There is no law against keeping a credit card on file, but otherwise, this is a great episode which sheds a lot of light on how to better educate your buyers. It's going to be very common moving forward to automate square billing, which covers the recurring monthly fees long enough to stop a massive, several-months nonpayment.
Wow... I had no idea it was this crazy for comic shops.. Crazy I think my next payday I'm gonna set up a box
Well trading cards were once a hot commodity at shops, and it looks like comic books are dying out too. What do you guys think?
That's what I found interesting.... The problem he's talking about is that people aren't coming into pickup and pay for comics that they had previously ordered... Which means that the customers aren't really ALL that interested in the comics, and maybe they realize they don't really care that much about the books lol.. old video, but the problem has just gotten worse!
Great discussion and information. Hey Russ, would you like it if you could sell back issues that don't sell?
WOW 80 a month? I spend about 160 a week. I have missed a week or two but let my owner know because he is such a small shop but I'm old school. Hand shake to me is still your word.
I have differing relationships with a couple different stores, one is prepaid, the other two are paid on receipt. I have an understanding with the shops so that I pickup once a month. On occasion I might extend that and I let the shops know that I will be in to get my books another week. Like the OP my word is my bond.
Russ turned so red lmao
T. McFarlane is a Diamond of a gem with Biz tactics.
Okay well...your channel has just shot up the ranks for me because you 2 know the real reason why comic book stores close and what numbers are reported to make marvel and dc look better. I would buy online from Russell if he will ship to New Orleans on things i am looking for. Support brick and motor 💯💯💯💯
He does! Mill Geek Comics!
Great video guys!!! I'd like to hear his take on how he deals with damaged comics from Diamond and customer returns when they get there comic home and noticed some damages with the comic.Stuff like that would be interesting,cuz I am one of those customers that order 20 or more comics a month and I deal with issues with damages and sometimes I get a refund and sometimes I get the shaft.I know I should inspect the comic when I'm at the shop but sometimes I got to go to work and I'm just there to pick up and go and don't feel like I should have to inspect ever comic.I feel that should be the comic book shop owners job or is employee.That's just my take but I'd like to hear your guys.Also keep up the great content and doing what you do guys!!!
Not sure how relevant this episode is these days, but I wanted to share my personal experiences with having a pull list. I have been doing pull lists when I was in college in Maryland and then for 10 years in Chicago. I loved having them, but I am guilty of having them pile up over several months. I am loath to admit that I may have ghosted on one. I do not have one ever since I moved to Seattle almost 2 years ago. Sort of. I now have an active online subscription with Graham Cracker comics (who was my LCS in Chicago) and they just pull the issues I’m subscribed to and charge and send them to me on a periodic basis. They also have an option on how to handle variants! I’m such a huge fan of this because of the convenience. Even with the subscriptions, I actively buy comics on my wishlist when they come back in stock on their online shop. I hardly ever buy off of eBay because I come to trust buying from this shop. However, the cost of this convenience is losing the familiarity of a local comic shop. I no longer have a face to face relationship with the shop. I suppose I could email and communicate with them online but it’s just not the same right? And nowadays with lockdown, this service has been much more valuable to me. All that said, I’m trying to figure out a good LCS for me here in the northwest. I’ve visited a few, but Mill Geek Comics is on the list for me to visit! I’m catching up on a lot of the videos!
I drive a half hour every wed (or Sat if life happens) because the only shop in my town, that has been open for 35 years (castle comics) is slowly fading away. They only get 3 maybe 4 new issues now. They will order what ya want but they gotta trust that u will come in to get them. It's sad, I grew up buying my comics there. Going to signings, going thru long boxes. A fire burnt up my collection when I was younger but me and my 2 boys started collecting last year and it was so sad to see what my childhood heaven had become, so now I have to drive a half hour every week to get the covers I want and slabbed comics. Castle don't sell any graded comics anymore and doesn't send any off to be graded. I still buy all my boxes, bags and boards there and buy a few back issues weekly but I wish it could go back to how it was, blah damn that was alot, sry lil blazed rn lol
Where do you get when it goes in back issue boxes they sell for less? My shop has a .25 to .50 added to cover price on back issues
And they sell lots of back issues? Do they have no competition?
@@robertt9342 there is one other shop in town and a few more in town an hour away. I just thought that was normal
Great perspective on the industry,very good video,keep up the good work 👍
Vault of Midnight (Michigan) is nuts. I think they get a lot of their revenue from toys/accessories & the college table top scene. They bag & back all of their TPB (excluding some promo stuff) and yet never have anything in a case. They recently bought the building on Main St Ann Arbor and have another two locations in Detroit & Grand Rapids. They run with both old & new and they have their fair share of rarities as well as variants.
Comic shops fail because they don't make money. Unless you carry everything. 3rd Planet in Houston has been around for over 30 years. Small shops have to sell garbage that they don't order. They can't send it back to Diamond distribution. They don't have a huge selection of back issues. And other items are over priced and don't sell. Then bills are due. You go to get your books and bang! They moved out in the middle of the night. Because the hype just didn't last and the book's start cost to much for shit stories. Then they close.
I just had a conversation with someone in the #igcomicfamily about how variant covers are ruining comics. Lets go back to the news stand and direct editions and forget all these variant covers.
Jonathan Taylor problem is variants are a huge aspect of how publishers are able to sell so many copies and runs :/ hence shops like Russ’s have to deal with the unsold inventory. Can it be fixed? Not sure how or if it’s even possible 🤷♂️ thanks for your support homie!
Jonathan Taylor . People blame publishers for the variant issue, but it's really consumers and comic shops that are at fault. Sure publishers push high ratio variants, but the simple trick is not to participate.
I’ve been boycotting variants for years! If people will stop buying them, this trend will stop. It’s a pyramid scheme devised by diamond and DC\marvel! I buy back issues and independents
the problem is that new stands are mostly gone. only place that deal with all comic book titles is bookstores. in fact half industry money is form TP sold in bookstores. I believe if comic book stores expanded to sell books as well it help absorb the turbulence of comic book industry and expand the market because now got the book crowd looking at comics.
Another problem is that unlike bookstores, you can't return unsold inventory. Whatever you buy you are stuck with. Overrun inventory is a killer to any brick and mortar business.
Every kids dream is to own a comic book store but it becomes every adult owner's nightmare
Hey Tom. Got here through your IG account. Great video. Just subscribed. Keep up the good work. Audio was a bit off but otherwise 👍
.daniel_ thank you for your support 🙏 unfortunately the audio was my biggest mistake on these first few recordings 😆. I got it figured out and upcoming vids will be fixed (other than the other parts to this particular session of content)
Hey Comic Tom, how do I get a copy of the Action Comic that is a reprint of AC #1 that is in this video just to the right behind your right shoulder when the camera is facing you full on.
Actually, he's trying to answer an multifaceted question in a simple way. A shipment might cost $1600 for that week of comics/items and 20 people don't pick up their pull/comics. Now, if it's 20 people who only have 1 comic each then, sure, not that big of a deal. But, moreso that's not the case. People who are regulars or frequent comic book shops on a weekly basis tend to have more than 1 comic in their pull list. Dome can have as much as 5-50 comics in their pull for that week. And when you have 20 people not picking up their comics that have somewhere in the range of 5-50 comics, then you can see how that can affect your business. Also, saying that 20 people not picking up their comics is a lowball figure, in most cases.
Jay C . Is has to do with Action Comics millennium reprint?
@@robertt9342 Oh sorry, replied to the wrong poster. I swore I replied to the guy that said the math of 20 people not picking up their pull was wrong.
Can you list some sources to these numbers? Especially closures?
How long will a LCS keep pulled comics before the go back into the general sales product? When the controversial Batman Damned came out I visited a LCS and the owner told me he was keeping copies only for his pulled customers but was immediately selling copies for $50 to either to speculators or EBay buyers. Is this normal in the industry? Here's another article that I came across relating to the industry and LCS's: www.cbr.com/pruning-the-stock/
I pay in advance at one of my LCS, but I also receive a nice discount to compensate the risk being moved onto me.
Nuf, said! Had to see this video a few times cuz my mom kept hounding me to get out of bed, anywho, great video guys. Really spot in info for newbies and for us that want to start a comic book business cuz my mom doesn’t get off my back about rent. 😡 only question I would have would be how to find a solution for people to pick up their porn comics or whatever more often then not? Maybe having a better repertoire between customer and employee. Maybe a six pack as soon as you walk in the door? Or a credit check? Lol Happy Holidays and Mew Years! Don’t forget ! Geek. Responsibly😎🤓🤙🏻🖖🏻
You know what sells, just order that.
0:09 if she don't look at you like this she aint the one
How could I get that spawn # 1 in the background???
By going on eBay or your local comic shop.
In any 50 cents box at any lcs!😂
From what I see there's alot of Facebook live sales ever thing is going online but for me there not alot of comic book shops around were I live so online is were i get most of my books
"It's your boy Gem Mint"
Wow, I knew it was bad.
I didn’t know comic shops had it so hard.
Hey all, Great vid, Store is all about liquidity / overhead and cashflow. If your monthly overhead is high you need to sell quite a volume of comics to just break even after paying rent/staff then a bit to yourself for living too. It is a tough gig until you get established and even some stores who have lasted the decades of time can have problems as you said with the store closing after 42 years.
Some Stores here offer Discount Incentives for standing orders proving picked up within 2nd week of realise, if picking up after that, then the discount is less, then after a month of sitting regular price, I think it is a good format for the majority of buyers who do not like the idea of paying more for their issues :) Lots of thing up for discussion on this topic and would love to see some more :) Greetings from Scotland (From a ex store owner from the early 90's)
Very cool info! Thanks for the video and the share!
But audio quality..yikes..
HAHA this might be an older video, but all i have to say is: Welcome to the world of retail! It ain't as easy as people think it is! It's a shame there aren't more people visiting comic shops and reading them, but it's also a shame Diamond has such a monopoly too.
The way around dealing with Diamond is to specialize in back issues, I would think.
@@wylier the problem is, comic book stores have to go through diamond to get back issues as well. LOL Now, if by "back issues" you mean for retailers to go "picking" so they can find stuff at flea markets and all to bring back to their shops to sell like super old comics... they do actually do that. However, a majority of those comics never sell because they are typically purchased to hopefully come across one or two comics that can pay for the whole lot that was purchased and get their money back. It really is tough on retailers. This was a great episode by ComicTom. Im glad he put this one out because it helps shed light on what retailers are facing. Even though it is 4 years old now LOL
I didn't know you couldn't keep a credit card on file. I've always thought it would convenient to say subscribe to one book and get charged bi monthly automatically
i never see discount prices on ebay and why would you throw any in the trash?
DON'T order porn comics? Well, I've been doing it wrong then.
My LCS requires a $10 deposit to open a pull box and then gives you a 10% discount and a $10 credit after 6 months. This is totally fair, and is only the price of 2 issues or most books.
Geez IMO diamond are a**holes!great video btw!
Whoa you guys are out of Washington?!? Love the show! keep up the good work!
Awful audio.
Robert Alvarez we use better mics now lol
Sounds fine to me
an incorrect polar pattern
It sounded like you said Russ Bright of Milky Comics.
Love the show but the audio was crap. Stop banging on the table on which the audio mic is on.
I get my comics on Thursday cause I get paid that day lol
You can Collect they Name and phone on paper contact them later on
Good stuff.
I honestly believe comic shops and many other stores in general are going to way of the dinosaurs. As much as this kills me to say, in 10 years, you'll be lucky to see brick and mortar comic shops among other businesses as well
I would argue that it's more of a shift of the business model. Comics will still be sold and bought, just with a lot more online / digital action, and fewer retail stores.
You might be correct if you still stay with the same ole business model, like any business, you have to adapt over time. LCS;s need to revamp and adjust the business model for an LCS to something much more different than comics in long boxes, statues, and toys. It's the same business model from 20 to 30 years ago, and it's stale. Got to revamp the business model in a way it gets more people interested in what is going on in the world of comics, make it more interactive and engaging, make it not a hobby but a lifestyle. The LCS has to sell the lifestyle not just the hobby of collecting comics, figure out a way to sell the lifestyle make everything you sell just a buy product of that.
Every month the shops should get thank you variants from the company's!!
Love me my Wednesdays!!!
Looks like store owners flip comic on eBay as will?
Who forgets to go get their shit on Wednesdays? I can't wait for NCBD every week...
The shop I pick my books up at is about 2 hours away, and I only go there for work as needed. Usually make it there about once every five weeks or so.
Hey Tom! Great video! Not sure if you’re aware of this, but the microphone is a little hard to listen to. Still loved the video though!
Thanks for the feedback! Kills me the audio was so poor, unfortunately I had to go with it or not post, but it has been fixed! Learning pains =/
Obvious answer. Make Marvel and DC return to newsstand buyback. Make them go back to the original formula for newsstand. Periodicals get returned.
They've made you incur the risk. They've made me buy stuff before i see it.
Get stores together, demand buyback policy, prices will drop, and you'll make more money and provide more books to more people.
Much more costly, there's more to it then you discuss it.
While it is a nice idea it would change the dynamic of comic shops. In order for full returnability there would be costs: less discount, higher prices, less retailer choice (if publisher is giving you full returnability then they could decide to "box out" supply, that is choose what the retailer gets, rather than what the retailer wants.
One thing is for sure prices will increase and margins will drop and no guarantee of increased sales.
Pretty much everything you buy that is creative in nature you buy before seeing it. Comic fans are probably the most informed group of fans out there and that makes that claim redundant.
And just think about the statement "I order two months in advance " that is a two month turnaround from getting orders from retailers, to publisher, to printer, books from printer, to distributor, to retailer, to consumer. Think about that. You are so used to it you don't think how awesome that is. For regular shipping titles ( I know a big caveat) that is virtually just in time shipping.
Add in the fact diamond and publishers also provide several opportunities to adjust orders in that tight window, including final order cut off, where you can increase and decrease your order and you have a system that provides large flexibility in ordering.
Which isn't to say the direct market hasn't created issues, but one the isn't in the sophistication of its ordering practices.
Yes need another video. Please
Ok guys, now I wanna here the story Russ!
lol
Times have changed. Most people buying comics now are looking for collectibles. Catering to the purist comic book collector makes no sense. Selling new comics makes no sense also as most of them get damaged or don't sell or don't get picked up. If you want to sell comics today then you have to diversify. 30% comics, silver age to modern age but not new. 20% in silver coins or bars. 10% in antique glassware or pottery, 10% in vintage clothing. 10% in vintage toys. 10% in vintage watches. 10% in costume jewelry.
I think that 'diversifying' in comics shops tends to go in directions that are more related to the comics field - like sports / trading cards, t-shirts, action figures. a generic 'antiques' store might have a layout like you are describing, maybe.
So do u hate Variants?
tbh opening a comic books store is not a very good idea. out of every 10 comic books only 1 or 2 are easy to sell. every comic store has a mountain of books that they cant sell and it's just there taking up space and collecting dust. i never pay more than $1 for my books by buying ebay lot or going to the stores and buying what they cant sell that means the store owner is taking a loss on those books
Not sure if variants are the main reason, but it's refreshing to see somebody who doesn't blame comics store failures on diversity. The problem I think with the comics content themselves is events and reboots that destroy continuity and disrupt storylines. Who wants to follow a series they like if they know things could be undone after six or so issues?
make sure youre selling true believers reprints, i love buying those
When an artist has made a variant.......he/she sold out.!
Thor #6 🔥
The sound is muffled as hell.
Millgreek guy is so fricken off-putting to me... ugh..
steve koz same
I can tell... sometimes you squint just a little bit... I can see the pain :D
steve koz . Lol.... Whoosh
The federal government needs to break up Diamond.
Record sales, BULLSHIT!!!!!!
Well, stop ordering so many. Problem fixed. You know these books suck these days, dont over order. You can always re order.
That's so unfair to you guys. There has to be someway to guarantee that payment. Not enough honor left in the world to just trust people.
Don't order Porn Comics.....................Hilarious, but so True.
Don't order porn comics because porn is free.
the mic ruined this shit
Joshua yea we improved since this was filmed
Get better cleaner stores and marvel drop there books to 3.00 like dc . To many dirty stores
A.n.k.r Comics . Prior to the time of your posting, DC was saying they were raising most of their prices back up to 3.99.
📝
Comics sales have hit the bottom. What are you guys talking about? The industry is dying.
Your math doesnt add up. $1600 a month lost per 20 customers who didn't pick up their books assumes that you're paying full cover price per comic, and then reselling for exactly what you paid for them...
Naw, my dude. Its 20 customers whom have $80 worth of comics each. 80 x 20 is 1600.
Why are shops going out of business? Hmmmmm, let's see...
1) A comic costs almost as much as a regular paperback book. o.O That is INSANE.
2) The art in general imo is not as good as it once was. I collected new comics from 2007 to 2015, and by and large it is nowhere near as good as art from the late 70's/80's/early 90's (all the Lee/Liefeld copycats aside). One of the last straws for me was when Thunderbolts had a really good artist, only to follow him up with some clown drawing stick figures. No, I'm not joking, f!@#$% stick figures. (Don't get me wrong, there is some outstanding talent out there today, but by and large its to the extremes... really good art or really shitty.)
3) The writing is atrocious. Not even counting the SJW crap that seems to be going on these days and alienating a large fanbase, the writing is so sloppy and stupid that it was painful to me. Again, nowhere near as good as the late 70's/80's/early 90's. Originality has gone out the window, male characters suddenly turn into females, 'continuity' is non-existent (what do they pay editors for?!), is the talent pool that damn shallow?!!
New comics are the lifeblood of comic book stores, and Marvel hasn't been a friend to shops for a while. (I hate to say that because I love Marvel, "The House of Ideas", "The House That Jack and Stan Built", but its true.) The comics that aren't sold can be sold as back issues, they're the bonus that shops used to enjoy making a profit from later even if they didn't jump off the shelf. (Unless its 'The X-Terminators', you can just take that to the local landfill and hope it decomposes gracefully and not be left to rot and stink up your shop.) When new comics become a liability and not an asset, just like in the 90's meltdown (which I thankfully didn't participate in), shops are in danger, and then your base is gone and its not long before closed doors.
Comics are go Sheffield ohio best in the biz.
Hardly....lol They have the worst organizational paradigm I've ever seen not to mention everything is high up on vertical shelves, the clerks are weird and smelly, and its nothing more than a glorified storage unit. Having said that I did pick up a nice comic storage box from them and I did find Deadpool: The Circle Chase #4 there for $3 with no bag or board. It was cheaper than the average price of about $11. The point I'm making is that I won't be making a special trip to Comics Are Go when I have Carol and John's 15 minutes from me in West Park.
So it’s the customers fault is what you’re saying?