The Most Important Part of Marketing

Marketing is the rocket fuel that can take your business from being an ‘also-ran’ to a massive success story. But how do you actually create a marketing plan? In this video I discuss key steps that any entrepreneur or small business can take to create a plan for marketing your business intelligently and efficiently to leverage the power of advertising and content marketing to build your business.
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Philip VanDusen is a branding consultant and the owner of Verhaal LLC, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. He provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.