What Is A Growth Product Manager and The Salary? (LIVE Amazon Examples)
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- Опубликовано: 3 авг 2024
- There's no question that growth product management is rising in popularity and is one of the best careers in product. Despite growth PM being relatively new, it's mysteriousness adds to its charm attracting many applicants wanting to work in product.
Growth product management, a specialized role in the big world of product management, primarily focuses on growing the user base and drive user engagement for a product. They work closely with the sales & marketing team while traditional product management works more with the engineering and IT departments. This makes growth product management a popular transition point for many aspiring PMs without the engineering/IT background.
Since it's a fairly new concept, a lot of people are still unfamiliar with the "exact" role of growth product managers in an organization. In this video, join me as we discuss what is the role of a growth product manager and how it differs from traditional product management with the use of LIVE examples.
We will also discuss who's suitable for this career, so stay til' the end to find out if this is the career for you!
0:00 Intro
1:08 Top 5 responsibilities of a growth product manager
2:37 B2B vs B2Cfunnel
3:56 Live example using AMAZON
8:00 Growth PM vs Traditional PM
9:55 Who is suitable for growth product maangement
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Хобби
I don't comment much, but your comparison of core and growth PMs is spot on
Thanks! You made my day!
I don’t comment often but doing so today to give this great video a boost! Thanks for sharing this awesome knowledge!
Thank you, Allyson. I greatly appreciate this! Feel free to share the video to your social media accounts as well then tag me. You can DM me directly on LinkedIn so I can assist you further. My LinkedIn should be in every video description of my channel. Thank you!
Great video.
What would be a good bonus system for a growth pm?
I found this video very interesting and helpful, but you talk fast (for me) I was finding it hard to keep it up with you 😂 maybe because I’m African. Thank you
RUclips has a feature to slow down the speed. Give it a try
What is AI?
What product manager do ,what work mam ?
Check out my other videos explaining it