Jonathan Adler: Keep Other People's Opinions Out Of Your Creative Process

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  • Опубликовано: 24 окт 2012
  • About this presentation
    Jonathan Adler is now synonymous with the irreverent designs -- pottery, housewares, furniture and beyond -- that he sells around the world, but it all started with a college professor who didn't believe in him. After receiving discouraging feedback about his ambitions to be a potter, Adler wandered around New York City doing odd jobs that usually ended with him getting fired.
    After some soul-searching, Adler returned to his true love, pottery, and learned the value of ignoring the expectations of others and following your dream. Here, he injects his trademark wit while sharing how he found his underlying message of "irreverent luxury" as his business evolved from pottery to pillows to rooms.
    Adler preaches that we should keep other people's opinions out of our creative process and attributes his success to his disdain of focus groups and feedback.
    Watch more videos here: www.99u.com/videos
    0:51 - "I've done everything ass-backwards in my life."
    1:21 - How he got his start. "I always wanted to be a potter"
    2:29 - His first job at a talent agency. "I was absolutely unemployable"
    4:08 - His start as a potter, and why he wanted to do it differently. "My greatest hope was that I could hawk my wares outside a rain soaked craft fair"
    5:45 - "I wanted to make pots that were groovy and graphic and spoke to my heart"
    6:40 - Have a "F*** it" attitude. Follow your heart completely.
    8:50 - Don't just make a statement and refine it. Don't be hemmed in by your "brand."
    9:47 - Making Pillows (and other well-crafted work).
    11:13 - ...and then he figured out his brand.
    11:55 - Understand the underlining message of what you are trying to communicate throughout all of your work.
    13:41 - Why not make rooms?
    15:20 - "I loathe other people's opinions and I hate focus groups."
    17:20 - The anti-focus group he uses to judge his work.
    About Jonathan Adler
    Seventeen years ago, a little-known potter named Jonathan Adler was thrilled to receive his first order from Barneys New York. He couldn't have dreamed that today, in 2012, he would lead an international design company offering decorative accessories, tabletop collections, bedding, furniture, rugs, pillows, lighting, and fabrics, all featuring Jonathan's signature Modernist forms, bold colors and groovy graphics. Jonathan is obsessed with creating beautiful design mixed with impeccable craftsmanship. His motto is "If your heirs won't fight over it, we won't make it."
    About 99U
    The 99U delivers the action-oriented education that you didn't get in school, highlighting real-world best practices for making ideas happen.

Комментарии • 24

  • @pinkvalentino
    @pinkvalentino 9 лет назад +6

    Loved the speech and "Fuck it" attitude. I think your work is amazing! Im so happy that there are creative ppl who follow their hart!

  • @aliyasilva2448
    @aliyasilva2448 3 года назад +1

    So truthful and sincere, it’s so rare to find today. Thank you!

  • @renico123
    @renico123 2 года назад

    I absolutely agree, with Jonathan. If you listen to other peoples advice in creative processes you become like them. That's not what you want, you want to be you, portray YOUR OWN vision. And looking at the big pic, its never the copycats who become big, it the folks who who have unprecedented style

  • @Effortlesslyeclectic
    @Effortlesslyeclectic 5 лет назад +2

    Best message ever!!!! Thank you, Jonathan! You rock!

  • @dindersoukourian9656
    @dindersoukourian9656 9 лет назад +10

    Love the way he kept going. WHy do teachers try so hard to step on people's dreams? DO they not know that innovation makes the world better for them too? idiots that Jackie rice was?

    • @Deliquescentinsight
      @Deliquescentinsight 8 лет назад +2

      +Dinder Soukourian I have encountered numbers of teachers who are frustrated practitioners, they have not been able to cut it in the field they love, or favor so teaching provides some measure of involvement in that genre, or field -so when they encounter aspiring practitioners they enact their revenge and stomp all over the dreams and developing skills of their students - good old fashioned ego-driven nastiness. Unfortunate but all too true.

  • @cliffordl.2943
    @cliffordl.2943 4 года назад +2

    I have been put down so many times about my art. Which has been really hard
    as a sensitive person. I finally sold three pieces to a major museum. Fuck those haters. Great talk Johnathan.

  • @lkenady52
    @lkenady52 3 года назад +1

    Love his attitude! People should learn from it!

  • @jenns.5791
    @jenns.5791 6 лет назад +1

    I ADORE him and Simon (his hubby). they are the coolest people on the planet.

  • @genagena127
    @genagena127 2 года назад

    I am such a fan and this attitude is so important!

  • @traiguen1000
    @traiguen1000 5 лет назад

    Thank you Jonthan!! 💖💖💖

  • @fowlwinds
    @fowlwinds Год назад

    Creativity and discipline are only part of it. How he magically got orders and production studios and somehow intuitively can run a business, seems to allude the narrative. There’s a lot of “fuck it” talent out there with an enormous amount of competition to wade through. These stars in the art world often seem to just blink their eyes into opportunity.

  • @legacydesignervintagehandb9155
    @legacydesignervintagehandb9155 4 года назад

    I love this video SO much!

  • @BrendanDean99
    @BrendanDean99 4 года назад

    Fabulous!

  • @Wildchile
    @Wildchile 8 лет назад

    Awesome!

  • @lethargic_cow
    @lethargic_cow 6 лет назад +1

    That dude is awesome

  • @exp3905
    @exp3905 10 лет назад +2

    This should be called FUCK IT!

  • @nictegki
    @nictegki 3 года назад +1

    Pfff!!!! I love this!

  • @kandibabi8555
    @kandibabi8555 10 лет назад +2

    Rain soaked craft fair lmao

  • @vinnytnecniv
    @vinnytnecniv 5 лет назад

    Is he related to Grace Adler????

    • @hello1884
      @hello1884 5 лет назад +3

      Well, they both do interior design, love gay men, and have the same last name. So I'm going to say yes. They must be related!! :-)

    • @vinnytnecniv
      @vinnytnecniv 5 лет назад

      @@hello1884 yes lol haha 😆😆😆😆

  • @Yes-rt5to
    @Yes-rt5to 7 лет назад +2

    I NEVER EVER MIND WHAT OTHERS THINK ABOUT ME.
    I AM THE KIND OF PERSON THAT JUST A TRACKS ATTENTION. JUST SOMETHING I LEARNED TO LIVE WITH.
    AND I NEVER EVER CARE WHAT GOES ON WITH OTHER PEOPLE. MAKES ME SOMEHOW EGOCENTRIC MAYBE -BUT I AM OKE WITH THAT.
    ACTUALLY I AM TOTally oke with who i am.