Macy’s Star Shone Bright for Over 150 Years. Now It’s Flickering | WSJ
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- Опубликовано: 19 ноя 2020
- Macy’s has long been identified with the start of the holiday shopping season. But the company was hurting even before the coronavirus crisis hit the retail industry, raising questions about how far Macy’s star could fall. Photo Illustration: Jacob Reynolds/WSJ
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i remember my godmother bringing me to the thanksgiving parade at macys over 47 yrs ago. i remember the hot chocolate she got me. and i remember how she was so protective of me to the point she over dressed me to the point i was sweating i had to take off my coat. i had about 3 sweaters on. great days in NYC.... these things you don't forget. i was so excited seeing the floats!!!!!
Imagine a helium balloon flying across new york city
Have you been in Macy’s lately? Employees with bad attitudes, way too much junk. Cheap clothing at high prices. It’s easier to shop online because when you are in store the employees ignore you or don’t know where things are located in the store.
You guys didn't talk about how they got the bail out from the government and still fired 3900 people corporate gave themselves a $9,000000.00 in bonuses and they're not paying into the employees 401k and trying to change all the full time positions to part time
I know what they are doing is bad but adding 8 zeros on the end instead of saying nine million doesn't help
Hire a millennial as CEO and he or she will save thos iconic brand. Every company is run by yes men and they just chill and get paid. Those who wants to make change is seen as shaking the boat. That's corporations for you. RIP Macy's. Innovate or die.
The decline of Middle class and the rise of fast fashion are the biggest contributors to Macy's decline.
The rich have no need to shop at Macy's and the poor cannot afford to shop at Macy's.
Maybe their clothes is just bad man... target has better stuff. Second many rich people buy at cheaper places for example Walmart, it’s not that they can’t afford,it’s just not good.
@@Evili555 Macy’s sells clothes from other brands
@@leohdo9608 I see... but I still think their clothes isn’t good or marked too expensive compared to he prices of others. Tommy Hilfiger is better.
MACY'S probably do have Tommy in their catalogs
@@worldisillusion11 Macy’s sells Tommy Hilfigger 🙄 and their deals are amazing
All small business in New York City are flickering.
I'm about to close my small business because my landlord doesn't want to cut the rent.
I'm so sorry to hear that. I hope everything will works out no matter what happens🙏🏾.
It’s sad that the large businesses are working and profiting yet small ones like yours are dying 😢
If new york didn't lock down every other week, your business would be doing better.
I hope you get through this!
Thus we have a government that is putting all its weight on election results and right know people like you need government intervention that would potentially help you to continue with your business. This makes me so angry and sad at the same time. 🙏🏻
Not sure what your business is but couldn't you switch to e-commerce?
Nostalgia don't pay the bills so innovative or go bankrupt.
Shenanigan* doesn’t* innovate*
I love this comment 😂😂 so unempathetic but true 😭
easily said than done, you also need lot of money to be innovtive
@@cardett75
I’m thinking more of how do you innovate a department store? You can change the decor and aesthetics, go more digital and stuff of that sort. But what more is there? And I think they’ve already done those things, plenty of times...
Part of the problem is the internet sales... but there is also the problem that the average age of an American keeps going up as the birthrate drops. Past a certain age people don't buy as many goods.... and people under 18 tend to consume the fastest do to changing sizes and tastes...
end of an era.
I bet you all that hundreds and maybe thousands will show up physically at the 2020 parade site.
@Aaron Fridays there is still a physical parade, but it’s a different and much shorter route
Decades ago, I worked for Carter- Hawley-Hale which owned the Broadway, Broadway Southwest, & Emporium stores in the western US. After I left, they were bought out by Federated in the 90s. Now I finally understand why I started getting a monthly pension from Macy's when I turned 65.
Macy’s acquired John Wannamaker and changed the character of the Philadelphia store.
Everything is moving faster than ever online especially with automation technology
There is still a need for in person shopping but get competitive online also.
😥It would be sad to lose an American icon like Macy's.
Hello nice to meet you , how are you doing today?
I am expecting this video from CNBC.
Yeah. CNBC is so far ahead of WSJ on RUclips contents.
2:19 Is this video on RUclips or was this taken straight from the archives?
The nostalgia is strong seeing Queens Place Mall.
I was wondering if that was the Queens Place mall! I used to go there when I was young. Thanks for confirming.
I remember well "Mother Macy's" Union Square SF the 1980's. It had everything. That was quite a heyday.
Wow! I'm thinking of going to Macy's at 34th st Herald Square in 2 days on Friday, hoping they have bigger sales in store than on their website.
Locked fitting rooms and bathrooms and more loss prevention staff than store clerks aren't inviting. They killed the charm of browsing from department to department.
They have one thing going for them imo. Petite high-rise curvy fit pants.
I ❤ Macy's 😘❤🤗🇱🇷
Hello nice to meet you , how are you doing today?
@StonkSlayd Fine thank you
@StonkSlayd Where are you from,and how is the weather over there?
Alot of people don't care about Macy's unless they're getting perfume, makeup, or there's a clothing sale. And there are so many stores with better looking clothes and products that make up for skipping Macy's altogether. They also have no clue how to market or appeal to millennials.
Between Amazon and just the explosion of great online sellers in general, Sephora/Ulta makeup stores, and more stylized or fast fashion retailers cropping up, Macy's doesn't hold much appeal. And the clothing is also overpriced most of the time with horrible customer service.
Even looking at this comment section it's pretty clear Macy's is mosty riding on nostalgia at this point.
Most people don't buy $1200 coats online as material quality/fit are critical . The online presence does mot feel like a 'destination'.
I spent 3 hours in the store trying to use a $25 gift certificate.
There was overpriced and underwhelming merchandise.
Nice video.
I stopped shopping at Macy*s in the early 1990s. I had an issue with their credit card and the guy I spoke with was so incredibly rude that I decided to close my account and never set foot in any of their stores. Their customer service over the phone was non-existant, really.
You are not the only one. I had not realized that they bought out Filenes in Boston because I moved to California before they did it, but I remember they completely destroyed Jordan Marsh when I was there and I stopped shopping there. Two of the four major retailers in the area? Perhaps oversaturation was also a factor. And they were rude. They were Hannibal Lecter comes back and eats you kind of rude.
@@sleekoduck - I could not have explained better myself. It was that type of rudeness. Who needs that? That's why I live in CA and not in FL or NY.
Department stores are falling left and right. It's not any one company or country's problem
bring back MARSHALL FIELDS on state street now macys' since 2006 take over
I sure hope they find a way to revamp and survive
2:19 My neighborhood!
I’m pulling for Macy’s. I hope they find a way to survive and thrive in the post-Covid world.
It would be sad to see it go : (
Crazy how if your family was in a major city before 1930, they not only had hella exposure to historic events but also gave a leg up to their descendants. Who can just say their ancestors died in the Titanic?
Meanwhile, Philippines' SM Malls are continuously expanding 😌😌😌
SM is innovative, compared to Macy’s. SM are almost like Target Stores here in the US with there modern layout, cheap prices, accept they have a lot of employees to stop people from stealing lol. The economy in the Philippines is different so it does make sense why SM keeps expanding and building new malls, but the US economy hasn’t been like that in almost 20-30 years.
2:11 Mikoyan? Is he the brother of the famous combat aircraft designer?
Did not realize I am this early xD
It would be a shame to see Macy's go, it really would. To me it's always been this beautiful American staple, a figure to welcome the holidays.
Macys is North America largest junkyard.
hudson's not macy's In 1924, two months prior to rival Macy's, it staged its first Thanksgiving Parade, now called America's Thanksgiving Parade in Detroit now the oldest continued parade in america
Hey be grateful that Hudson AKA Target AKA Tarjay is doing well while Macy's is sinking just like its founder did on the Titanic. But TBH no one outside Detroit watches that parade. Macy's parade is synonymous with smelling turkey and Lipton bean casserole bake in the oven.
why is the stock going up then tf
All things has an expiration date. Much like the fall of this country.
@3:23 - The beginning of the end. Rebranding these historic names and removing the unique local character was a major mistake. When people travel, they want to shop at stores with a regional character. The things behind the scenes could have been unified but Macys = Meh.
Macy is like CVS or Walgreens--find one anywhere, nothing special
Macy's Northgate mall close.
Downtown Seattle close in 2020
Black Friday deals loading.....
The Bon Marché shouldn't never give there stores over to Macy's
They’re still hanging in there! Thank God
Online is the king
Too many Mexicans in your stores, feels like a swap meet
flickering after wsj became premium customer?
Blonde expresso
Hope they’ll make it great stores great productos. A world where everything and everybody its buying from home its a ugly future
I claim 4th
Innovate or liquidate...
Congrats 1st
Macys sucks. The company devoured regional stores around the country that people were personally invested in. I won't be sad if they die.
#Macys
Macys is refusing to fall though. Its so annoying. Close all the darn stores already
Hello nice to meet you , how are you doing today?
Their decline started when they called this creature 3:41 a Star!!!
Bye Macy
Sir, I did not respond a little, I am Bangladeshi
die Macys die. Macys ruined my credit over something I never bought. They were rude condescending and ignored everything that was presented to them
I bought the Seiko Coutura solar from MACY'S and they didn't send the instruction book, never buy from Macys.
idk why that lady was so annoying
Upvote me
Item 24164
>cafe
3rd
2nd
Little bit late but jc penny should of gone with the plan to make stores almost full staffed by AI and robots . Home Depot and Lowe's are going to slowly phase out human workers .
1st
When I grow up I want to be like you !!!
@@AlexMafija 🤣
Is it just me, or does macys star look kinda communist?
A moment of silence for the Macy's shareholders... -.- whahaha! Should have bought Tesla!
I stopped shopping at Macys back in 2016 once they criticized the president. I have not returned since. I do not want companies to preach politics to me. Make a good product at a good price and try and keep your customers happy. I’m not interested in any company’s woke preaching.
The decline of Middle class and the rise of fast fashion are the biggest contributors to Macy's decline.
The rich have no need to shop at Macy's and the poor cannot afford to shop at Macy's.
This was posted by Yu Tian an hour before you.
@@tyleverty Spreading the word of the almighty Yu Tian.