What's The Dirt's Awful Drake "Family Matters" Theory

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  • Опубликовано: 3 янв 2025

Комментарии • 2,7 тыс.

  • @TheCompanyMan
    @TheCompanyMan  3 месяца назад +684

    My bad y’all. Just realized there’s an extra 10 min at the end. Had an error exporting and uploaded the wrong version then had to head to a movie premiere. Just noticing this.
    So, if you’re just getting here, the video is 17 min or whatever. Not 30 min. It’s all happening. 🏆

    • @Moshuun
      @Moshuun 3 месяца назад +124

      I thought you did it to mock how unnecessarily long WTDs video was. lol.

    • @Mike4pf
      @Mike4pf 3 месяца назад +13

      Your take on WTD's breakdown is incredibility disingenuous and prejudiced which is ironic considering that's your whole argument for 3/4 of the video. You just blatantly downplayed and ignored every other *factual* part of his 2 and a half month project based off established history and patterns because either you REALLY dislike Drake or you're the one that's getting a check cleared.

    • @Moshuun
      @Moshuun 3 месяца назад +1

      @@Mike4pf wipe your chin.

    • @MoneyOverEmotions
      @MoneyOverEmotions 3 месяца назад +10

      @@Moshuun So did I! It definitely works! 😉

    • @Raziel2696
      @Raziel2696 3 месяца назад +32

      @@TheCompanyMan you need to see the comment wtd left on your video... he's proving he's just as lost as aubrey is in this battle 🤦🏾‍♂️

  • @luckyspurs
    @luckyspurs 3 месяца назад +758

    Funniest comment on Reddit, "The video is longer than Family Matters was relevant".

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +115

      IT's all happening🤣

    • @dearfrugallife
      @dearfrugallife 3 месяца назад +17

      😂😂😂

    • @shrimp_boogaloo
      @shrimp_boogaloo 3 месяца назад

      @@dearfrugallife LORD HAVE MERCY

    • @Girlyjock0119
      @Girlyjock0119 3 месяца назад +22

      That's crazy 😂...but true 🤣🤣🤣

    • @TeamKP1
      @TeamKP1 3 месяца назад +3

      Reddit lol the core audience for those type of breakdown videos

  • @oso1165
    @oso1165 3 месяца назад +534

    The worst part by far was him combing through whitneys social media and then asking the audience if they think she had post partum depression....like....wtf

    • @Yawdan
      @Yawdan 3 месяца назад +128

      I didn't get that far. He lost it with this one.

    • @kristinalfc5846
      @kristinalfc5846 3 месяца назад +138

      That's absolutely disgusting

    • @tsprsx
      @tsprsx 3 месяца назад +86

      That was WILD! There was so much reaching , so much disrespect to the culture. I think someone has to make a rebuttal to that whole video cause crodie is wildin with this one.

    • @niRtywa_starcvnt
      @niRtywa_starcvnt 3 месяца назад +68

      How surprising it is that it's always a dude trying to determine if our public suffering is enough to qualify as worthy of attention/care.

    • @PharaohDom
      @PharaohDom 3 месяца назад +55

      I'm was not about to watch that video, but this definitely seals it. Nasty work.

  • @commaJim
    @commaJim 3 месяца назад +438

    I can't believe you gave this dude an honest assessment of his work, offered genuinely constructive criticism/advice for improvement, and this dude called you a SNAKE.. Nice piece, Justin.

    • @AriesGirl7719
      @AriesGirl7719 3 месяца назад +25

      Pissed me off!

    • @tamaraallen215
      @tamaraallen215 3 месяца назад +2

      @@commaJim where?!

    • @commaJim
      @commaJim 3 месяца назад

      @@tamaraallen215 where did he call Justin corny..? On Twitter!

    • @nessleepk
      @nessleepk 3 месяца назад +18

      @@tamaraallen215the dude made a rebuttal video on his Twitter acct and spent hours getting clowned on and trying to argue back

    • @Sheija
      @Sheija 3 месяца назад +8

      When did he call Justin a snake?

  • @Pratik.C.Ray88
    @Pratik.C.Ray88 3 месяца назад +433

    8:26 the idea that saying the n-word is what makes you black is the whitest take I've heard. And this is why I think there should be more Gatekeepers.

    • @0execute
      @0execute 3 месяца назад

      As a black man, how would saying n-er make you black. It was used by white people first.

    • @pitpride1220
      @pitpride1220 3 месяца назад +4

      Agreed. It also wouldn't surprise me if Drake was that corny. This take came from an opinion shared by the majority of his audience. I'll stand on that.

    • @pitpride1220
      @pitpride1220 3 месяца назад

      ​@@Robin-cz7twMine either. Forbidden

    • @caliBornbEauty
      @caliBornbEauty 3 месяца назад

      I had a white lady tell me she was blacker than me because I don't talk crazy to my husband. Their idea of what makes you black is so screwed up and can never be trusted.

    • @Ykkelvin
      @Ykkelvin 3 месяца назад

      @@Robin-cz7twcap

  • @F-N-Z-01
    @F-N-Z-01 3 месяца назад +223

    WTD squandered his good will. The lack of professionalism and him being defensive meant that no matter how many times he claimed to be “objective”, he clearly wasn’t.
    He made sure to point out to audiences that everything pertaining to Drake in 6:16 in LA was an accusation; which is fair.
    However, in this breakdown he was presenting his opinions as facts. He never took this long to do a breakdown. Clearly something was going on behind the scenes. This wasn’t a breakdown done by a music lover. It was a hit piece which backfired.

    • @Dave-fr6mz
      @Dave-fr6mz 3 месяца назад +26

      once I saw him posting on twitter with ovhoe merch, I knew it was a wrap 😆

    • @LeonaHeart
      @LeonaHeart 3 месяца назад +9

      @@F-N-Z-01 AGREED! Now to figure out if he was threatened to do it, paid off, or just wanted to appease OVHoes who were mad at his last 6:16 breakdown, which was critically acclaimed and praised by most!
      He was saying things that only Drake would care to brag about like YGs first week sales being Abysmal and not going to get another Drake feature again, and he hopes it was worth it. Why would we or YG care about that? He has the whole west coast Hip Hop behind him, KENDRICK, Future, TDE, Rick Ross, ASAP Rocky, Metro, etc. Why did we randomly need to know that Matt was “sure he probably slept with” Kim Kardashian? It was nuts! Nothing like his previous work.

  • @thescooterbrown
    @thescooterbrown 3 месяца назад +232

    Eminem, Mac Miller, Alchemist. Clearly race ain't the issue.
    When I'm playing video games, my issue isn't that lil Timmy is saying the N-word, its the fact that he clearly just says it on the internet, or to seem edgy.
    "N*gga I said it I know that you mad," is some Lil Timmy on Xbox ish

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +58

      Too much truth!

    • @pepsiscrub
      @pepsiscrub 3 месяца назад +14

      I mean the same I’m not listening to you mom energy 😂

    • @bumfricker2487
      @bumfricker2487 3 месяца назад

      @@pepsiscrub nah bro "SHUT UP MOM YOU CAN'T TELL ME WHAT TO DO!" is "clever"

    • @MartinMaxiepada
      @MartinMaxiepada 3 месяца назад

      Omg a 10 year made a sound with his mouth you triggered

    • @deathgobbler4774
      @deathgobbler4774 2 месяца назад

      Drake has to shout "n****, n****, n****" on repeat cuz he's a crackkka culturally whiter than me.

  • @Mro637
    @Mro637 3 месяца назад +105

    I feel like people need to talk more about how Drake is always telling on himself. When he says "that puppy love was over in y'all late teens" he's just admitting that he doesn't know there are stages of love that are deeper than puppy love. He's never had any kind of sustained relationship. And when he says "why don't you hold your son and tell him say cheese" he's admitting that to him, fathering is just posing for pictures with your son. Like, over and over again he's just telling on himself. It's crazy.

    • @makempay8710
      @makempay8710 3 месяца назад +19

      Guess I don't love my kids cuz I don't post pictures with them on social media. Drakes a whole fool for that line.

    • @Girlyjock0119
      @Girlyjock0119 3 месяца назад +2

      Completely agree 💯👌🏽!!

    • @Mro637
      @Mro637 3 месяца назад +11

      @@makempay8710 Right. I guess I’m sleeping with my partner’s best friend because I don’t follow my man on instagram and his bestfriend left a heart emoji under a cute pic of me and the kids. And he’s actually the father of my second child. Drake is insane.

    • @dflacko6336
      @dflacko6336 3 месяца назад +6

      @@makempay8710”WHY SHE FOLLOWING DAVE FREE AND NOT MR MORALE 👉🏼🥴👈🏼”

    • @ElaineLewis-r7c
      @ElaineLewis-r7c 3 месяца назад +4

      I picked up on that with him in his interviews…. He projects so much he doesn’t realize it 😂😂😂

  • @khulekanimagubane9153
    @khulekanimagubane9153 3 месяца назад +530

    I never expected that it would take What's The Dirt dropping this monstrosity for Kendrick's line "no cultural cache to binge, just disrespecting your mother" to age this well, but here we are.

    • @bafanakaione9534
      @bafanakaione9534 3 месяца назад +42

      You're cooking

    • @iluvdissheet
      @iluvdissheet 3 месяца назад +46

      MTGs is 10 times harder now!

    • @MJ-qc2zh
      @MJ-qc2zh 3 месяца назад +13

      🔥🔥🔥🔥🔥

    • @alwaysm.i.a10
      @alwaysm.i.a10 3 месяца назад +34

      I love this line in the song. Binging some culture cache should be a requirement to speak on Black culture if you're not of it. Even then some things would fly over people's heads.

    • @marzvibezonly5467
      @marzvibezonly5467 3 месяца назад +2

      And only when it is highlighted......🎉nice one.

  • @desdes7900
    @desdes7900 3 месяца назад +231

    That’s actually a bad word in most black holds I know… growing up I only heard it at school or when adults were not present..

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +71

      Me too.

    • @KSharpIAm
      @KSharpIAm 3 месяца назад +17

      Same here.

    • @LeonaHeart
      @LeonaHeart 3 месяца назад +12

      @@desdes7900 Same here. Because children shouldn’t be just saying it because they heard it being said and it’s the trendy thing to do. They need to be old enough to comprehend its history and why the word was “reclaimed” by the Black community.

    • @desdes7900
      @desdes7900 3 месяца назад +9

      @@LeonaHeart I don’t even use the word unless I’m rapping and it’s in the song… lol

    • @JD-bournemouth
      @JD-bournemouth 3 месяца назад

      Again thank you for your intellectual fair and clear analysis 👏🏿👏🏿👏🏿👏🏿👏🏿👏🏿👏🏿👏🏿👏🏿T.C.M@@TheCompanyMan

  • @Aprylbaby
    @Aprylbaby 3 месяца назад +496

    Exactly! That was horribly done. That wasn't a breakdown that was a failed attempt at a hit piece on Kendrick. Trying to make that trash song seem deep. All black people don't use the N-word.

    • @donbrave7994
      @donbrave7994 3 месяца назад +82

      This right here. This song wasn’t that deep. He made it that deep when he went digging for things to throw dirt on Kendrick. The fact he compared Nip and Kendrick saying Nip has done more for the community and Kendrick has done nothing but give away money for tax write offs.. I stopped watching after that. Couldn’t do it any more.

    • @tyagray6022
      @tyagray6022 3 месяца назад +20

      @@donbrave7994😮 He said waaaaat??🤯

    • @avery465
      @avery465 3 месяца назад +26

      ​@@donbrave7994 that's insane level of bias in there lol

    • @rockymcgee1
      @rockymcgee1 3 месяца назад +45

      ​@@donbrave7994I couldn't watch after he said Kendrick was Jealous.. I'm like wtf.. that's ridiculous. Kendrick had a choice to go down Drake's path, and he chose otherwise.. so envy & jealousy.. FOH

    • @SladeW5218
      @SladeW5218 3 месяца назад +21

      Definitely a hit piece!

  • @YetiCoolBrother
    @YetiCoolBrother 3 месяца назад +992

    I hate to break it to What's The Dirt but the "guy who has the definitive video on this battle" is already F.D. Signifier.

    • @rene8675
      @rene8675 3 месяца назад +47

      💯

    • @itznecy
      @itznecy 3 месяца назад +36

      💯

    • @theghsundayshift
      @theghsundayshift 3 месяца назад +36

      Exactly this!

    • @karaminalee
      @karaminalee 3 месяца назад +21

      @@YetiCoolBrother 🎯🎯🎯🎯🎯

    • @ShadeThaArtist
      @ShadeThaArtist 3 месяца назад +19

      Nah not even close someone else definitely did better

  • @KhayJayArt
    @KhayJayArt 3 месяца назад +312

    I think he was trying to be fair by analyzing Drake's lyrics as much as he did with Kendrick's, but Drake's lyrics are nowhere as thoughtful as Lamar's. As a result he ended up looking insane.

  • @itslawren
    @itslawren 3 месяца назад +256

    WTD spiraling on twitter now and showing us EXACTLY why we need to gatekeep hip hop and especially who profits from it

    • @cyber-bully5063
      @cyber-bully5063 3 месяца назад +5

      Because he praised a rapper you didn't like?

    • @mjnorman9824
      @mjnorman9824 3 месяца назад +48

      @@cyber-bully5063 No because he’s calling a black man a Carlton because his family didn’t use the N word.

    • @LecturingMen
      @LecturingMen 3 месяца назад

      L take when it's literally white kids enabling artists to tour. You can't gate keep nothing. Biggest concerts outside Beyonce are filled with white people. They buy tickets

    • @ogbmt
      @ogbmt 3 месяца назад +4

      @@itslawren Good job making it about his skin colour and background rather than the quality of his work!

    • @Probblems
      @Probblems 3 месяца назад +12

      @@ogbmtthe quality of work is the whole point. Did you watch this video?

  • @freedomm
    @freedomm 3 месяца назад +97

    Matt also put it out with certainity that 1. Kendrick is a "milkman" because of his confessions on MMATBS 2. That Kendrick and Whitney are not together and co-parenting. He has no way of knowing either of these claims.

    • @sirkiken
      @sirkiken 3 месяца назад +13

      @@freedomm tbf to the dude, he makes it clear neither of those is a fact, just his conclusion. I disagree with both to a point (the second more than the first). Like I see how he got to that idea I'm just not sure it needed to be in the video.

    • @Lj_el_great
      @Lj_el_great 3 месяца назад

      Well one thing is for sure, he did cheat on his “wife” “girl” whatever, for a bunch of white girls, but yeah he’s 100% for the culture

  • @KaylaMarieQ
    @KaylaMarieQ 3 месяца назад +884

    The fact that Drake used the n word with the hard r kinda proves that one side of his family did use it and it wasn’t the black side 😂

    • @surr3al1s
      @surr3al1s 3 месяца назад +50

      💯

    • @CastroJr92
      @CastroJr92 3 месяца назад +48

      that part 😂

    • @TheCandleLady
      @TheCandleLady 3 месяца назад +22

      Facts!

    • @313Mann
      @313Mann 3 месяца назад +11

      Facts

    • @KCAssassin98
      @KCAssassin98 3 месяца назад +6

      Why would him using the hard R mean his family uses the hard R?

  • @Thedog9
    @Thedog9 3 месяца назад +257

    I knew WTD was off when he said Kendrick always been jealous of Drake because of a line Kendrick used in 2009

    • @leiannb.wrytes8893
      @leiannb.wrytes8893 3 месяца назад +13

      🗣️🗣️🗣️

    • @bupemofyalongwanikunda3772
      @bupemofyalongwanikunda3772 3 месяца назад +35

      It’s something Drake would say

    • @CesarR1037
      @CesarR1037 3 месяца назад +17

      Damn I can’t believe he said that shit

    • @gentilexpressionsinvites2895
      @gentilexpressionsinvites2895 3 месяца назад +21

      A line Kendrick said that I thought Kanye said on his "Late Registration" album - "Touch the Sky." He changed the first word, and added "Baby" to the end of it.

    • @penelopesanchez1679
      @penelopesanchez1679 3 месяца назад

      @@bupemofyalongwanikunda3772I believe he was in communication with Drake, through DMs. Drake probably reached out to him and WTD was star struck and compromised from there.

  • @D2BII
    @D2BII 3 месяца назад +590

    I think somebody lying, you can see the vibes on Matt, even he's looking compromised, let's peel the layers back.

  • @stonyknights7260
    @stonyknights7260 3 месяца назад +62

    One thing our culture will always side eye is you publicly disrespecting your own mother.
    Most of our Mothers remain the ONE person who CAN get us in check, even in adulthood.

    • @denisedear7518
      @denisedear7518 3 месяца назад +3

      Speak on it!!! I watch my words to this day & I'm grown with kids of my own!!

    • @andreaseverin1346
      @andreaseverin1346 3 месяца назад +3

      Jay-Z embarrassed himself in public rather than disrespect his mother. Drake just casually makes a theater scene of it

    • @stonyknights7260
      @stonyknights7260 3 месяца назад +1

      @andreaseverin1346 Drizzy with BBL has shown us time and time again, he will do whatever to keep his name in a headline. It's all a popularity game.
      No morals, just money.

  • @mjnorman9824
    @mjnorman9824 3 месяца назад +180

    That What’s the Dirt video was terrible. 😂 The angle he took was to dig into Kendrick’s personal life to try to prove Drake’s very surface level bars were “true” and therefore great bars. There was so much opinion presented as “facts” and a lot of speculation. I was ready to write him off after he claimed Whitney “probably” slept with other men. He said, “come on guys, this is a thing women do!” 😂

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +204

      The way that Drake paints whitney as being abused while simultaneously labeling her a whore is pretty disgusting.

    • @mjnorman9824
      @mjnorman9824 3 месяца назад

      @@TheCompanyMan Yep. DV victim in one verse, whore in another. Wild.

    • @zaicustis
      @zaicustis 3 месяца назад +43

      @@TheCompanyMan the slave line he try to justify made me cringe so hard

    • @NightOwlJa
      @NightOwlJa 3 месяца назад +2

      @@TheCompanyManwhat about kendrick wishing death on drake and his loved ones? is that disgusting too?
      brother its rap beef at the end of the day. distasteful? absolutely. but being upset about that shows how personal you’re taking this when it doesnt involve you

    • @mjnorman9824
      @mjnorman9824 3 месяца назад +60

      @@NightOwlJa I can understand how and why Kendrick arrived at that conclusion about Drake after what Drake said about his wife, child, and best friend. In fact, I would feel the same way. I don’t think that’s disgusting at all.
      Lines are drawn in rap beef when it comes to shots at your opponent versus shots at their family. You can absolutely take it there, but if you choose to be the one to do that, and your opponent comes back and wishes death on you, you don’t get to say that that’s one and the same. Drake deserved everything that has happened to him from that point on.

  • @rellyrelishes
    @rellyrelishes 3 месяца назад +212

    So happy you're covering his video. The breakdown was awful to me. He was clearly siding with drake the entire time

    • @chrissyish4945
      @chrissyish4945 3 месяца назад +28

      Ugh Right! I couldn't even get thru his whole take because it seemed he was reachin alot! smh like Drake didn't even grow up with his Father and his side of the fam and that is a well known fact🤦🏾‍♀️

    • @barwani64
      @barwani64 3 месяца назад +5

      We felt the same way when he did a breakdown to euphoria and 6:16 but y’all can not take any criticism 😂

    • @WidleyVil
      @WidleyVil 3 месяца назад

      @@chrissyish4945 there are clearly pictures when they are together, you need to do some research,

  • @kch1303
    @kch1303 3 месяца назад +299

    Drake is both not smart enough to plot a song ahead of time that way
    And if he did...that is the corniest thing
    This man reaching for another universe with the 37

    • @scroopynoopers9824
      @scroopynoopers9824 3 месяца назад +13

      Drake is definitely smart enough to do something like that. He's also corny enough to do something like that. But was that his intention? Idk, WTD was reaching something fierce. As the company man said, all this just proves Kendricks point.

    • @JK-wp4nl
      @JK-wp4nl 3 месяца назад +1

      ​@@scroopynoopers9824exactly. LOL. But I would say he's stupid enough to do something like that and think it's clever.

    • @h20meplease18
      @h20meplease18 3 месяца назад

      bro you think he came this far in the music and business industry by not being smart?

    • @richardmack9995
      @richardmack9995 3 месяца назад

      Another Kendrick meat eater

  • @jreynoldslb86
    @jreynoldslb86 3 месяца назад +901

    He was defensive. No way a 2hr video was needed for family

    • @charlespeter5610
      @charlespeter5610 3 месяца назад +66

      I've noticed a trend with a lot of creators and ballooning lengths of videos. I'm pretty sure they're just tryna rake in that ad revenue.

    • @Kal-El207
      @Kal-El207 3 месяца назад +11

      @@charlespeter5610No. Do you guys purposely act stupid or is it that you don’t have common sense? The reason why videos are longer, is because people are asking for it everywhere. Everyone has been complaining about how short videos have been and have been begging for longer ones.

    • @charlespeter5610
      @charlespeter5610 3 месяца назад +79

      @@Kal-El207 ...what is your problem man? Are you not aware that longer videos=more space for ads=more money? I don't know why you gotta come out swinging for no good reason. I think you might be a little too invested in this video or something. Go outside.

    • @nilespeshay1734
      @nilespeshay1734 3 месяца назад +13

      @@charlespeter5610 Correct. The current YT meta favors 'watch time'.

    • @charlespeter5610
      @charlespeter5610 3 месяца назад +28

      @@nilespeshay1734 exactly. the dude attacking me just got all up in his feelings for ??? reasons

  • @nogrecords
    @nogrecords 3 месяца назад +72

    "his goal is to be THE GUY who has the definitive video(s) around this battle". No way thats happening. That title goes to FD Signifier. Hands down.

  • @Girlyjock0119
    @Girlyjock0119 3 месяца назад +33

    I hate to break it to some of you . . . but WTD's beef breakdowns were never that good 🤷🏽‍♀️ and his obsession with Whitney is disgusting and creepy.

    • @tiaplaya3508
      @tiaplaya3508 3 месяца назад +5

      Smh very creepy

    • @theboy689
      @theboy689 3 месяца назад +2

      WTD is on some freak-off shit

  • @TheTruth_333
    @TheTruth_333 3 месяца назад +136

    I feel like we are witnessing someone letting greed turn them into a vulture right in front of our eyes.
    Justin - thanks for being a voice for the culture 👊🏽

  • @YallCantRead
    @YallCantRead 3 месяца назад +1265

    WTD suffers from the same cultural tone deafness as Drake.

    • @SoulTrybe
      @SoulTrybe 3 месяца назад +31

      Exactly!!!!!

    • @OGgracious1
      @OGgracious1 3 месяца назад +84

      Honestly I just think he got a OVO care Package

    • @KaylaMarieQ
      @KaylaMarieQ 3 месяца назад +11

      Basically

    • @lydiaapolot5460
      @lydiaapolot5460 3 месяца назад +75

      His an example of what Kdot meant, invite them to eat and they want to chew your face off.

    • @R-Boxing1108
      @R-Boxing1108 3 месяца назад +34

      WTD is from Canada too! But yes him and Drake are one in the same

  • @Eniggma39
    @Eniggma39 3 месяца назад +475

    As a black Canadian: WTD just made it worse because now im questioning why Drake went against his own mom on the opening of the track like a prime Slim Shady 😂

    • @rdubdojaclick
      @rdubdojaclick 3 месяца назад

      THANK YOU! Me and all my other Black friends were astonished at how he cut off his mama 😭
      JayZ’s mom made him apologize to Nas but this man screaming the N word over her 🤦🏾‍♀️ nahhhhhh

    • @Key-dr9dh
      @Key-dr9dh 3 месяца назад +62

      I always thought that part was soooooo weird and almost insulting because of what it insinuates. He thought that shit was clever🤬

    • @iluvdissheet
      @iluvdissheet 3 месяца назад +17

      How you call it clever disrespecting mom cause she CAN'T say it 🤔
      37 times cause he 37 is weak! He probably added a few to make it 37 🤭

    • @alwaysm.i.a10
      @alwaysm.i.a10 3 месяца назад

      His music caters to closeted incels now. It's on brand to disrespect mothers. Even if it's because she forgot your tuna bagel.

    • @J3f3R20n
      @J3f3R20n 3 месяца назад +50

      The irony is that this was a point of argument Kendrick said in Meet the Grahams. "No cultural cache to binge, just disrespecting your mother"

  • @Melicious87
    @Melicious87 3 месяца назад +48

    i've been following WTD for a minute, but damn the family matter breakdown video really made me question why i be listening to him. that video made me really uncomfortable, because it really showed how tone deaf he is when it comes to being brown - like people really dont understand when dot said he's what the culture is feeling and why he chanted "we dont wanna hear you say n no more" - the crazy thing about kendrick is the fact he has been so prophetic with EVERYTHING, and with that let the party die track out it really shows how bad things have gotten with entertainment and with the media

    • @bryanbizzerk839
      @bryanbizzerk839 3 месяца назад +7

      Message!!!✊🏿

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +11

      BIGFAX

    • @brownlady222
      @brownlady222 3 месяца назад +5

      Facts. I had to unsubcribe after listening to about 20 minutes of his breakdown. He's been compromised and that's unfortunate. But thankfully we Justin and FD and others to listen to.

    • @MegaIIII
      @MegaIIII 3 месяца назад

      ​@@brownlady222FD is just worse just basically a scummy person. How do you can a whole fambase pdf files and trump supporters

  • @jinxxy06
    @jinxxy06 3 месяца назад +51

    That’s a breakdown we didn’t need. Those lyrics are easily digested. When he spent 10 minutes talking about the van (and it’s not the same) I was over it.

  • @TreRedding
    @TreRedding 3 месяца назад +432

    “Watch The Party Die”

    • @SladeW5218
      @SladeW5218 3 месяца назад +12

      ‼️

    • @i.m.6758
      @i.m.6758 3 месяца назад

      Before or after the Superbowl party?

    • @joneschilufya867
      @joneschilufya867 3 месяца назад +8

      @@i.m.6758even before. Kendrick don’t care much abt the SB, that’s why he released that song.

    • @i.m.6758
      @i.m.6758 3 месяца назад +1

      @@joneschilufya867 lol ok. He performing that at the Superbowl?

    • @jaymanas9921
      @jaymanas9921 3 месяца назад +6

      ​@@i.m.6758 I doubt he'd perform that at the superbowl. All I can say is he is definitely going to trigger some people

  • @jasonnn247
    @jasonnn247 3 месяца назад +433

    I didn’t watch the video intentionally, that 37 times theory is so insane that he said that with a straight face.

    • @thehandifanwith9386
      @thehandifanwith9386 3 месяца назад +80

      And when he implied that Whitney may have stepped out of the relationship, because she was unhappy...I got angry...Because to me he was doing the same thing that Drake did to Whitney, throughout his raggedy song....

    • @BornGiftedMusicGroup
      @BornGiftedMusicGroup 3 месяца назад +43

      @@thehandifanwith9386 how could he come to that with no evidence wtf he sounds like he made assumptions

    • @traceatroj240
      @traceatroj240 3 месяца назад +22

      After that 37 mention he lost me

    • @Mro637
      @Mro637 3 месяца назад +21

      @@thehandifanwith9386 That’s when I realized that the video was basically fanfiction and gossip. You can’t just say that without any base to your claim.

    • @henriettebopda5895
      @henriettebopda5895 3 месяца назад +10

      That's the problem when you have nothing To say but Feel like you have to say something 😂😂😂😂😂

  • @oc_look_it_up
    @oc_look_it_up 3 месяца назад +248

    TO MANY PEOPLE ARE trying to participate in HIPHOP WHO DONT UNDERSTAND THE CULTURE

    • @joshtondurrah8048
      @joshtondurrah8048 3 месяца назад

      Yeah, because he isn't from it and doesn't belong to it. Instead, he focuses on the music. White men do this thing where they think they're one of us and understand Black culture and so on and so forth.

    • @quan144
      @quan144 3 месяца назад +3

      What culture?

    • @patmtc477
      @patmtc477 3 месяца назад +17

      ​@quan144 are you illiterate. He just told you.

    • @theonewhoknocks3107
      @theonewhoknocks3107 3 месяца назад +26

      @@quan144if you gotta ask, you ain’t in it.

    • @BlvkColossus
      @BlvkColossus 3 месяца назад +9

      @@quan144Black American culture

  • @enochsibande2731
    @enochsibande2731 3 месяца назад +18

    His response to this was even worse, WTD really is compromised

  • @AkilTheAwesome
    @AkilTheAwesome 3 месяца назад +26

    @TheCompanyMan. To be honest, I dont think the N word issue was the most damaging thing.
    When i knew WTD was lost in the weeds was when he was scouring Whitney's Social Media and commenting that "these dont feel like posts of a happy relationship". And then mused "Perhaps she had post perinatal depression".
    I was floored.
    It was basically, she has perinatal depressions or her relationship with kendrick was bad. And that doesnt even speak to the idea of him having the gall to speak on the issue at all.
    Basically everything related to whitney in that video was gross as f

    • @Girlyjock0119
      @Girlyjock0119 3 месяца назад +7

      Wow...I am beyond disgusted and creeped out

    • @mikefromdaville
      @mikefromdaville 3 месяца назад +5

      Yea bruh took one drake line and spent like 15 min talking about Whitney and Kendrick relationship

  • @dallashanson_
    @dallashanson_ 3 месяца назад +1640

    This is what happen when guest get too comfortable in your home.

    • @SoulTrybe
      @SoulTrybe 3 месяца назад +51

      Exactly!!!!

    • @almetapeal5225
      @almetapeal5225 3 месяца назад +110

      Quit inviting them to the damn cookouts.....

    • @OGgracious1
      @OGgracious1 3 месяца назад +91

      @@almetapeal5225shxt I just stop inviting myself to that BS ass cookout. They Playing Drake and Sexy Redd over there anyway

    • @kungfukenny1540
      @kungfukenny1540 3 месяца назад +13

      🎯

    • @TeenaDavis101
      @TeenaDavis101 3 месяца назад +11

      💯🎯💯🎯💯

  • @john.f.remedy.237
    @john.f.remedy.237 3 месяца назад +208

    The use of ‘nixxa’ argument has nothing to do with being part/half/full black. Imagine Carlton (Fresh Prince) up and saying it one day. He’s black, but it would be cringe af if he did…

    • @SoulTrybe
      @SoulTrybe 3 месяца назад +28

      EXACTLY 😂😂😂😂

    • @randomcharacter6501
      @randomcharacter6501 3 месяца назад +44

      ​@@SoulTrybeThat's been the point the whole time. And everyone who didn't get that immediately is "Not Like Us" lol. (Race has nothing to do with it for the slow ones in the back)

    • @AllTheArtsy
      @AllTheArtsy 3 месяца назад +23

      YEEEEES pls for the love of god WTD is seriously trying to say as a whole white man who's gonna say or not say the n word weird behavior

    • @StayBlessed47
      @StayBlessed47 3 месяца назад +5

      Trust me I’m on your side but Carlton is not a good example, “can black intellectuals not say it? “

    • @joneschilufya867
      @joneschilufya867 3 месяца назад +14

      Same way it’s weird when us Africans use the N-word. I frown on Africans that use it especially those that have never been to the US just because they listen to hip hop.

  • @thomascross8339
    @thomascross8339 3 месяца назад +88

    That is such a wild notion that it could be the premise for a "When Keeping It Real Goes Wrong" segment from Chappelle's Show

  • @e.a4578
    @e.a4578 3 месяца назад +28

    WTD exposed himself, if not in the Family Matters breakdown, then the way he responded to your valid critisicm.

  • @AriesGirl7719
    @AriesGirl7719 3 месяца назад +19

    My dad NEVER allowed us to use it at home. He STILL to this day does not allow it in the house.
    I started saying it with my friends outside of the house.

  • @SP2Crazy
    @SP2Crazy 3 месяца назад +1639

    Family Matters was very surface level. It did not need a 2 hour video dedicated to it😂

    • @makiba9461
      @makiba9461 3 месяца назад +84

      Exactly

    • @overlord6815
      @overlord6815 3 месяца назад +56

      That's pretty much it.

    • @paphero5887
      @paphero5887 3 месяца назад +41

      I Second you on that

    • @Mr1and14orth
      @Mr1and14orth 3 месяца назад +34

      Agreed 🤦🏾‍♂️

    • @TreRedding
      @TreRedding 3 месяца назад +44

      It needed 30 minutes

  • @bozosworld5806
    @bozosworld5806 3 месяца назад +378

    I feel your anger. The breakdown lost me when he justified Drake use of calling us slave. Drake didn’t grow up with that lifestyle to call us that just because his dad is. See Drake lives life like it’s on him for the rest of us it is in us

    • @drexelrep
      @drexelrep 3 месяца назад +39

      Yeah that's another weird part of the WTD breakdown

    • @marylander3798
      @marylander3798 3 месяца назад +41

      See, I read the comments from people saying he got that take wrong, and I just turned the video off because I knew listening to that would piss me off too much.

    • @leiannb.wrytes8893
      @leiannb.wrytes8893 3 месяца назад +42

      It was a big swing and a miss with this breakdown. I suffered through the entire 2 hours and he was glazing Drake Olympic style. I couldn’t believe how much he added. Bringing up Nipsey, Cole-making assumptions about it all. He used Cole’s lyrics to add credence to Drake. I was flabbergasted. I usually like his takes but it was too much.

    • @brandenespinoza465
      @brandenespinoza465 3 месяца назад +24

      Yeah that take was crazy coming from HIM , no matter how you frame it that “ you rapping like tryna free the slaves “ bar is trash

    • @CastroJr92
      @CastroJr92 3 месяца назад +25

      One of the worst parts of the video. Him equating heritage with lived experience. Drake didn't grow up with his dad and the black half of his family so it was incredibly tone deaf to say it was ok because his dad's side of the family descended from people who were enslaved.

  • @astrotrain3332
    @astrotrain3332 3 месяца назад +285

    Damn the 37 times thing was so incredibly dumb

    • @Newjerseydestroyer
      @Newjerseydestroyer 3 месяца назад +21

      Craziest part is he counted wrong, it's 38 times

    • @CarlClinto
      @CarlClinto 3 месяца назад +20

      He had some crazy reaches in his 6:16 video too. Always makes me cringe when I hear people from outside our culture speak like they’re an authority on it

    • @luckyspurs
      @luckyspurs 3 месяца назад +8

      He's basically invalidated any perceived value to his 6.16 in LA video with that nonsense.
      Like that moment in a film where the characters realise someone they thought was higher thinking and more capable, is actually off their rocker and dangerous to be around.

    • @Mro637
      @Mro637 3 месяца назад +8

      @@Newjerseydestroyer the fact that he had to count it to know is what makes it even crazier.

    • @Jellybean0009
      @Jellybean0009 3 месяца назад

      Justin calling DIY about that 37 made me LOL. 😂

  • @glitch4010
    @glitch4010 3 месяца назад +15

    Saying kendrick wasnt really affiliated with a gang is weird af. Im a white man and seeing another trying to say kendrick didnt really grow up with affiliations to gangs and gang violence is just weird.

  • @JOIEGREY
    @JOIEGREY 3 месяца назад +4

    def one of those that can say “i was watching you in high school.” was happy when i found your current channel after you discontinued doing the breakdown on another channel. you have certainly helped me process my relationship with hip hop and the music industry over the years; even as I have now entered into those spaces as my career

  • @Kwiteee
    @Kwiteee 3 месяца назад +86

    been watching for a decade since freshman year of high school man, u were one of the main avenues i had to really appreciate things i couldn't know or be a part of, and respect them for how they came to be and my place as a listener of it. You're part of my daily digest these days and am just very happy to see you around still giving commentary

    • @kyoshinja7134
      @kyoshinja7134 3 месяца назад +9

      Rare Kwite sighting 😂

    • @gabehere
      @gabehere 3 месяца назад +2

      You got a great sense of humor, love the slop vids, you make slop that's actually funny for a change.

    • @schoolroadentertainment7631
      @schoolroadentertainment7631 3 месяца назад +2

      That's wassup Kwite 👍🏽

  • @nikiedmonds6236
    @nikiedmonds6236 3 месяца назад +427

    WTD is a prime example of why we need to gatekeep more

    • @Hikikomortis
      @Hikikomortis 3 месяца назад +8

      eww racism

    • @rdubdojaclick
      @rdubdojaclick 3 месяца назад

      @@Hikikomortisit’s not based on his race, it’s based on the fact that WTD clearly doesn’t comprehend the nuances of our culture enough to critique it for the masses

    • @Forthevline
      @Forthevline 3 месяца назад

      ​@nahomkebede5107 that's not what racism is. You must be a Drake fan given how tone-deaf your comment is. I bet you love that "slaves freed" line

    • @CarlClinto
      @CarlClinto 3 месяца назад +70

      @@Hikikomortisit’s about culture, not race. You’d never understand that though

    • @Hikikomortis
      @Hikikomortis 3 месяца назад

      @@CarlClinto doubling down on the gate keeping without even knowing my skin color is what's wrong with the black community

  • @chocolatemilkshake7236
    @chocolatemilkshake7236 3 месяца назад +122

    This breakdown was awful IMO. I feel like dirt was trying to force a balance between Drake and Kendrick by leaning into Drake’s perspective egregiously. I was super offended by his opinions on black culture. He stated opinions as facts back to back to back. It was very frustrating. He is a guest at BEST in the culture and for him to speak on the culture like an authority on a world he has nothing to do with is insane.
    I am half black and was raised primarily by my white mother and even I am well aware of the distance that puts between me and the black community that I call myself a member of.
    Dirt lacks cultural awareness in this space he needs to take a breath and listen more than he speaks.
    Thank you so much for speaking on this. You are eloquent and accurate and we need your voice on this matter.

  • @zaydk2196
    @zaydk2196 3 месяца назад +16

    This is a highly nuanced, extremely incisive response to WtD's ridiculous theory.
    However, seeing WtD's reacting to Justin's response was very infuriating. The guy is an absolute crybaby and the 'I can tell' part was very off-putting and then his further defense of this statement by comparing Justin to Carlton from Fresh Prince was cringeworthy. What a sore loser!
    Justin was one of the first to pave the way for these modern breakdown channels. He is one of the best when it comes to this.

  • @MOO-MOO4rmCLOUD9
    @MOO-MOO4rmCLOUD9 3 месяца назад +24

    Judging by WTD's theory of the N word usage I'm 10,000 years old

  • @blaquehealer5484
    @blaquehealer5484 3 месяца назад +109

    I already commented WTD's stream about his cultural ignorance. Then I thought this is BROADLY how Drake sees the world, which indicates his internalized self hatred. I'm sorry Drake isn't that bright.

  • @blaxsmith
    @blaxsmith 3 месяца назад +100

    went to Twitter yesterday to let him know.. you’re NOT LIKE US

  • @karaminalee
    @karaminalee 3 месяца назад +245

    I started WTD's and had to pause it today. It is so frustrating because he still just doesn't understand the root of people's criticisms of his recent content. It's NOT just because Kendrick fans can't stand to hear anything against him as he says.👌

    • @ekinse.1877
      @ekinse.1877 3 месяца назад +69

      Exactly. WhT got me was when he said Kendrick mentioned drake’s son first but then minutes down the line used drake’s line on push up to push Whitney probably cheated with “bodyguard like Whitney” 💀💀

    • @evrydayppl2
      @evrydayppl2 3 месяца назад +35

      He sold out. He doesn’t care. He is NOW PAID.

    • @Cappysveryown
      @Cappysveryown 3 месяца назад +14

      @@ekinse.1877thought the same thing. Kendrick trying to tell him to keep it rap is him saying, Drake’s got the drop on me. lol. nah fam. He just wants to keep it rap

    • @lydiaapolot5460
      @lydiaapolot5460 3 месяца назад +23

      And his now gaslighting ,claiming his being bullied typical move.

    • @awakennow1841
      @awakennow1841 3 месяца назад +8

      Omg Same! WTD has no clue about any of them things… Clever what a joke!

  • @EayuProuxm
    @EayuProuxm 3 месяца назад +81

    When he said, "Go ahead and call me a culture vulture"
    it gave the same energy as
    "talk about him liking young girls, that's a gift from me"
    He studied Drake so much he became like Drake.

    • @brianjohnson4780
      @brianjohnson4780 3 месяца назад +10

      He didn’t become like him, it was already there. He resonates with that side of Drake.

    • @RaphaelMoura13
      @RaphaelMoura13 3 месяца назад

      Dude look the shit you are talking lol

  • @Msteeblack.
    @Msteeblack. 3 месяца назад +10

    3:51 I don’t think kdot is talking about something else about the N word. When Drake started up his rap career drake is on a video saying the N word with a HARD ‘er’ and not ‘a’ which most black ppl will NEVER misuse that

  • @beefy45
    @beefy45 3 месяца назад +69

    It got weird because when kendrick was talking about Drake being a pdf matt outright denied it saying it wasn’t possible but when it came to the kendrick DV he was like I can’t put it on Kendrick but i’ll let you decide 🙄

    • @Brinajono2016
      @Brinajono2016 3 месяца назад +13

      It’s already been debunked. The vill channel broke it down and has pictures and proof that it wasn’t Kendrick but it could be another celebrity who was in Vegas during that time

  • @TKOTDtvMusic
    @TKOTDtvMusic 3 месяца назад +105

    When i clicked on the video and saw it was OVER 2 hours long i was like... "Aint no way..."

  • @SoulTrybe
    @SoulTrybe 3 месяца назад +124

    That breakdown was so culturally unaware that it’s ridiculous. All black people don’t use the N word, especially the older ones like my grandparents. It meant something completely different to them than it does to the younger generation. He just showed how much he doesn’t understand black people at all. Mayo babble

    • @quan144
      @quan144 3 месяца назад +1

      Na u don't understand who you are

    • @ArmLegLegArmHead47
      @ArmLegLegArmHead47 3 месяца назад +9

      "Mayo babble" 😂😂😂

    • @SoulTrybe
      @SoulTrybe 3 месяца назад +9

      @@ArmLegLegArmHead47 that’s all it is bro 😂😂😂😂😂 he acting like saying the N word is what makes u black, or because you’re black you just automatically say the N word. It’s ignorant

  • @lefa2008
    @lefa2008 3 месяца назад +43

    Trying to Defend the slave bar was the craziest part

    • @Z4NKA1
      @Z4NKA1 3 месяца назад +2

      when kendrick says "they not like us" you guys call him a lyrcal god but when drake says a bar you guys intentionally misinterpret it to get fake outrage 😂

    • @jumpsurfer
      @jumpsurfer 3 месяца назад +10

      ​@Z4NKA1 you can literally say this about drake stans and the whole biracial fiasco. Yet you guys took that and ran out into the ground. All that fake victimhood

    • @lefa2008
      @lefa2008 3 месяца назад +3

      @@Z4NKA1 remember not like us was a response to the Slave Bar, nobody misinterpreted nothing, the bar is similar to when Kanye said slavery was a good thing to happen to black people, U don't use slavery to convey a point , a better example to make it understandable let's say a kid fell victim to gun violence in the neighborhood, then one parent say as long that ain't my kid I'm fine ,ignoring the gun violence

    • @SelahKngdm
      @SelahKngdm 3 месяца назад

      🎯🎯🎯

    • @Z4NKA1
      @Z4NKA1 3 месяца назад +2

      @@lefa2008 so you heard that line and ACTUALLY thought drake was making fun of slaves? did you even listen to the song or are u trolling?

  • @soloinacrowd
    @soloinacrowd 3 месяца назад +21

    WTD dissed Kendrick harder than anything Drake put out. He is definitely not interested in being a journalist. His hurt feelings towards the backlash he has received clearly shows.

    • @Girlyjock0119
      @Girlyjock0119 3 месяца назад +3

      Preach 👏🏽👏🏽👏🏽💯

    • @Miguel-zp5un
      @Miguel-zp5un 3 месяца назад +6

      Exactly! People are acting like Kendrick fans are just mad cause it’s a Drake video. I wouldn’t care about a Drake lyric breakdown but it’s the personal attacks and using opinions as fact that bothered me.

  • @Pratik.C.Ray88
    @Pratik.C.Ray88 3 месяца назад +217

    I felt the same way with his take
    It seemed like What the dirt was injecting a bias by trying to appear fair and balanced to both Kendrick and Drake.

    • @ace_woe
      @ace_woe 3 месяца назад +21

      Kendricm & Drakr 💀

    • @reneerandle56
      @reneerandle56 3 месяца назад +6

      there is nothing fair about nothing. He said he was very in my opinion, taking sides.

    • @Pratik.C.Ray88
      @Pratik.C.Ray88 3 месяца назад +3

      @@ace_woe haha my bad. Thanks for the catch

    • @HarleyQuinn-mb2de
      @HarleyQuinn-mb2de 3 месяца назад +5

      HE WASNT EVEN THAT EXCITED LIKE WHEN HE DID EUPHORIA 😅

    • @LeonaHeart
      @LeonaHeart 3 месяца назад +1

      I think it’s possible, because Drake fans were outraged. I also think it’s possible he was paid off. But I question if he was threatened.

  • @mariokarter13
    @mariokarter13 3 месяца назад +227

    "Kendrick fans are reaching on some of these lyrics."
    "Drake specifically planned out how many Neighbors to use in Family Matters."

    • @T.Gundham
      @T.Gundham 3 месяца назад +7

      I mean, Kendrick fans counted the amount of Push Ups he did in the NLU video.

    • @aaronjabari6895
      @aaronjabari6895 3 месяца назад +5

      @@T.Gundhamnah cuz they think Kendrick telling Drake he can’t use the n word and then drake using exactly 37 times not not or less in a 7 minutes. Is sooooo farfetched. man
      Kendrick this 17 push-ups cuz Drake like em young
      Kendrick said wop 5 times cuz it was diss records he released
      Drake planning a whole music video to release alongside his song at the same time means he can’t literally sit there and say imma use theirs for every year I wan born.
      37 is way to specific of a number to stop using the word at esp when he didn’t use the word at all in the entirety of the last verse used in both the first two verses and just arbitrarily stopped after the 37th time and that isn’t symbolic?
      He’s to surface level he can think that deep
      Yeah the man who had one the bar in the entire beef with the MJ/prince flip can’t think that deep.

    • @kaedatiger
      @kaedatiger 3 месяца назад +3

      I love that autocorrupt changed it to neighbors

    • @LeonaHeart
      @LeonaHeart 3 месяца назад +5

      @@kaedatiger some people purposely say Neighbors as a censor method.

    • @mariokarter13
      @mariokarter13 3 месяца назад +4

      ​@T.Gundham That part of the video was filmed in a jail cell while he was rapping about how Drake "should never wanna go to Cell Block One."
      A theory is only as good as its evidence.

  • @dtl19
    @dtl19 3 месяца назад +106

    The breakdown was longer than the track was relevant

  • @anotherdayanotheralbum
    @anotherdayanotheralbum 3 месяца назад +10

    I'm also one of those kids who watched the breakdown back in high school and went on to start making my own music content, and Justin's words about getting lost in the weeds and lost in hubris really spoke to me. I've been working on my own long form breakdown of the beef and have gotten demoralized from seeing other great breakdowns like Justin's many videos or FS Signifier's, but videos like this are great reminders to keep your view in perspective

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +8

      Thank you for rocking with me, ADAA. Here's a pro tip. Focus on the facts and let the story come to you, and don't worry about discovering something new. I had an editor tell me once that a great editorial either reinforces something everyone knows or disproves a common assumption. Either direction is fine as long as your voice and perspective shines through. That's what kendrick did on Euphoria by opening with Richard Pryor saying backwards: Everything they know about me is true. A battle like this is so amazing because there are so many angles nuances that apply to all aspect of life. Followed your channel the other day. Can 't wait to watch.

  • @HDAspen
    @HDAspen 3 месяца назад +9

    Main reason why I don’t like outsiders trying to tell me about my culture. Things like this happen.

  • @MajinFernie
    @MajinFernie 3 месяца назад +527

    "Did you know Drake said the N word 37 times to show he's been a "N word" for 37 years?" 🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣

    • @coryjackson6944
      @coryjackson6944 3 месяца назад +49

      Ridiculous!

    • @bellaminded
      @bellaminded 3 месяца назад +10

      😭😭😭

    • @TakverReturns
      @TakverReturns 3 месяца назад +48

      😅 Tell me he did not say this... 😂

    • @darkfire06
      @darkfire06 3 месяца назад +19

      No...he didn't say that bro..plz tell me🤭🤭🤭

    • @OGgracious1
      @OGgracious1 3 месяца назад +52

      @@darkfire06most definitely said it and said it was Clever

  • @getTheSchmack
    @getTheSchmack 3 месяца назад +122

    Seemed like on this breakdown more than any other he was sharing his opinions and letting that dictate his takes.
    His breakdown seemed very subjective and led to some very bizarre takes just off the top :
    1. Kendrick is not with Whitney
    2. Kendrick is jealous and only drops disses for attention and relevancy
    3. Kendrick is massive liar due to not admitting to infidelity on a public forum as if that’s the sane thing to do
    4. Kendrick hasn’t planted money trees since it’s not Nip level contributions lol
    If you disagree with him “you’re a super glazer”. What a safety net.

    • @ameen1001
      @ameen1001 3 месяца назад +27

      Honestly I almost lost my mind watching the breakdown. I stopped 3mins in😭

    • @theressak
      @theressak 3 месяца назад +33

      ​@@ameen1001me too!! Once I realized his thesis was kendrick is jealous of Drake. I was done.

    • @eltonkinki4818
      @eltonkinki4818 3 месяца назад +10

      🎯🎯🎯

    • @rozwynn2349
      @rozwynn2349 3 месяца назад +13

      ​@@ameen1001and that's the best way to let your thoughts be known by not giving him views

    • @lydiaapolot5460
      @lydiaapolot5460 3 месяца назад +11

      He was gaslighting like a moo foo too trying to get ahead of and critique.

  • @overlord6815
    @overlord6815 3 месяца назад +77

    What's the Dirt was literally watching Akademiks stream a day or two ago. He sent Ak a superchat where he dissed Kendrick's fanbase, he's always been biased.
    His "breakdown" is an attempt at trying to grant Drake some kind of win in the complete landslide victory by Kendrick, and it does a horrible job of "exposing" Kendrick.
    Edit: Great job pointing out how WTD is in over his head and attempting to force narratives to make his breakdowns look better.

    • @Eniggma39
      @Eniggma39 3 месяца назад

      Link?

    • @overlord6815
      @overlord6815 3 месяца назад

      @@Eniggma39 Can't post links on RUclips. But there was a screenshot of the moment on Reddit

    • @BlayzeDeville
      @BlayzeDeville 3 месяца назад +1

      ​@@overlord6815which sub? I need to see this one 😂

    • @luckyspurs
      @luckyspurs 3 месяца назад +4

      Half expecting What's The Dirt to go full pro-Trump, to try and get into Akademik's good books and milk the RUclips algorithm.
      He clearly doesn't care about anything but money.

    • @yoojin3877
      @yoojin3877 3 месяца назад +5

      Not only was he watching it, he also donated to Ak's channel and included a message trashing Kendrick fans.

  • @Rayebae738
    @Rayebae738 3 месяца назад +14

    WTD was very out of touch culturally. The 37 n word line was the craziest reach . He went on his twitter and crashed out so bad. 🤦🏾‍♀️

  • @nickcarter4006
    @nickcarter4006 3 месяца назад +11

    That's the grossest thing about this, and maybe Kenny's biggest point: that this is all targeted at manipulating our children. They grow up thinking this is valid and thoughtful analysis when it's actually propagandists unpacking and disassembling.

  • @Dymez510
    @Dymez510 3 месяца назад +52

    Another thing Matt aka What’s the Dirt did that annoyed me, was paint Kendrick as some bitter rapper who’s jealous of Drake’s success. And his proof of that was, as he called it, “Kendrick’s own words” when he took lyrics from a Kendrick verse on “Determined” where he said, “Me and my girl split the bucket of KFC, she listening to Drake and all I can say is ‘damn these niggaz that much better than me baby?!’” He didn’t even realize that’s a Kanye West reference from “Touch The Sky.”
    I’m gonna be honest. I like his break downs, usually, but I feel like that man reached a lot, and usually does when it comes to Drake. He calls some of the simplest things “clever” when it comes from him. He made sure to give himself a buffer by preferencing that he’s a fan of both artists, but he clearly leans Drake. His videos would be much more legitimate if he just left his bias out.

    • @CastroJr92
      @CastroJr92 3 месяца назад +19

      Him saying Control was basically an attention seeking clout chaser move annoyed me. No understanding of Hip Hop as a competitive sport.

    • @henriettebopda5895
      @henriettebopda5895 3 месяца назад +5

      ​@@CastroJr92no understanding of hip hop at all 😂😂😂😂😂

    • @Lj_el_great
      @Lj_el_great 3 месяца назад

      @@CastroJr92it is a competitive sport and what annoyed me back in 2013 is hearing Kendrick on the radio station telling hosts that “nah, I ain’t mean nothing by that song, it’s all love baby”. Like wtf, you called out all these people like Pac would have but then backpedaling like you afraid of them coming at you. And if you remember correctly, the only people putting out response videos were people who weren’t even mentioned.

    • @wedontagelikemilktho.7839
      @wedontagelikemilktho.7839 3 месяца назад +9

      ​@@Lj_el_greatHe said it's all love in the Control verse, you and Drake have the same mindset.😂

    • @Z4NKA1
      @Z4NKA1 3 месяца назад +1

      He was saying it in DRAKE'S perspective. thats why its a BREAKDOWN. he did the same for every other diss track. stan culture is insane with you guys

  • @TheHappynstuff
    @TheHappynstuff 3 месяца назад +57

    I don't say it because it wasn't allowed in our household. Not all Black people uses that damn word.

    • @traceyi2547
      @traceyi2547 3 месяца назад +5

      Same in mine! That word caused so much pain to my ancestors, so we don't use it in my household either.

  • @honeybaymax
    @honeybaymax 3 месяца назад +136

    WTD is so overly defensive that any valid criticism he’s receiving, he’s now trying to blame Kendrick fans for not being able to handle anything negative about Kendrick. Which is ridiculous because he covered Push Ups and Taylor Made with no issues 🙄

    • @Litcentral09
      @Litcentral09 3 месяца назад +15

      He covered 6:16 and euphoria with no issues

    • @Pianokeys-ee5of
      @Pianokeys-ee5of 3 месяца назад +9

      I left this same comment on another video. People are being intentionally dense.

    • @gripaimsqueeze
      @gripaimsqueeze 3 месяца назад +26

      It’s what happens when folks ‘study’ the culture. Once they get any recognition, they center themselves and use that recognition as authority to dictate to the culture. And if the culture disagrees, it’s a problem with the culture, not him.

    • @snowhawk04
      @snowhawk04 3 месяца назад +5

      The only reason I know about the WTD videos is due to KThots glazing the dude over his videos. Then he releases the FM video and they are mad. Kendrick and Drake stans ruined this beef from the jump.

    • @Litcentral09
      @Litcentral09 3 месяца назад +4

      @@snowhawk04 thank you bro. That’s what I was saying he got praised a lot when he dropped 6:18 and euphoria breakdowns. But family matters ppl gotta problem bc he exposed some stuff lol

  • @luckyspurs
    @luckyspurs 3 месяца назад +12

    Wow, What's The Dirt's disgusting tweet about The Company Man is absolutely revolting.
    What a horrible person he turned out to be. Absolutely sick.

    • @elmark3550
      @elmark3550 3 месяца назад +1

      What did he say? I don't have twitter

    • @luckyspurs
      @luckyspurs 3 месяца назад +8

      @@elmark3550 What's The Dirt tweeted a 13 minute clip from Justin's video, with the words "Time to start Punching back at some of these Snakes and this dude is the biggest snake of them all. "Damn Homie, in high school you was the man homie, WTF happened to you"".
      He's getting pretty badly ratioed for it thankfully.

    • @Girlyjock0119
      @Girlyjock0119 3 месяца назад

      Thin-skinned for someone seeking attention 🙄

  • @professorskye
    @professorskye 3 месяца назад +36

    You will definitely be quoted going forward in my videos as part of my “tourist to the culture” caveat
    “Not in a position to properly contextualize”- Justin Hunte
    Might make it into a placard. Yeeezus!

    • @iluvdissheet
      @iluvdissheet 3 месяца назад +7

      I watch your videos and I appreciate your caveat 😉
      Your reaction on this would be an interesting video. I know its a reaction, of a reaction, of a reaction....😅

    • @professorskye
      @professorskye 3 месяца назад +6

      @@iluvdissheet I've thought about it my whole way to work.

    • @Girlyjock0119
      @Girlyjock0119 3 месяца назад +5

      Professor!! I love channel, appreciate your respect of the culture, and enjoy your perspective 😊 ✌🏽. Your thumbnails and titles are great 😄👏🏽

    • @akiret3113
      @akiret3113 3 месяца назад +3

      @@professorskye very few could do it the justice you probably can

    • @thelifeandtimesofkaycee654
      @thelifeandtimesofkaycee654 3 месяца назад

      @@akiret3113sh

  • @BuddyCorp
    @BuddyCorp 3 месяца назад +110

    37 times is such a white boi theory. And this is coming from a 33yo white guy in New Zealand.

    • @Mr.Morales1000
      @Mr.Morales1000 3 месяца назад +3

      So you are confirming that the theory is basically whiteboi certified? Weird flex but you do you KING.

    • @kbtitan2464
      @kbtitan2464 3 месяца назад

      @@Mr.Morales1000😂😂

    • @BuddyCorp
      @BuddyCorp 3 месяца назад

      ​@@Mr.Morales1000absolutely. That is some white boi shit through and through, slap my stamp of certification on it. It's a bad theory, and it's pretty obviously wrong, but aside from that it's just such a fucking white boi theory.

    • @BuddyCorp
      @BuddyCorp 3 месяца назад

      ​@@Mr.Morales1000absolutely. Slap my stamp of certification on that, it's as white boi as you can get. Difference between myself and old mate, is I'm fully aware I'm not a part of the culture enough to make blatantly incorrect theories into two hour videos and expect people to believe me.

  • @rellyrelishes
    @rellyrelishes 3 месяца назад +100

    8:25 😂😂 that's the face we all made when he made that statement

    • @andreajackson08901
      @andreajackson08901 3 месяца назад +15

      I think I heard that, said "nah" and mentally checked out. Like, it was on like, another 10 mins, but it was just white noise (no pun intended)

    • @wawztzta8296
      @wawztzta8296 3 месяца назад +2

      literally lmfaooo

    • @ChromeHelmit
      @ChromeHelmit 3 месяца назад +11

      That was that same face Rory made when Mal said Drake was better than Lupe, Royce and Black Thought. Like aight mfka

  • @marisolfuentes8577
    @marisolfuentes8577 3 месяца назад +24

    I used to live in predominantly black neighborhoods during some of my childhood and teen years in the south (VA and LA). I don't remember any of my friends or their families ever saying it. Even when we were completely alone saying all the cuss words in the world, I never heard my friends say it. Not to say I never heard it AT ALL out in public, but I have many vivid memories of older Black people getting after random kids for it and them apologizing shortly after. I'm not speaking on whether it should be said or not as it's not my place to speak on that as a mestiza Latina, but these are the Black people I knew during a large chunk of my formative years, so it was crazy to hear this dude say "Drake's half Black, so his father's family uses it" with such conviction. Like, what?! Does he even know any Black people? WHY is he so sure? So weird.

  • @w1lsons482
    @w1lsons482 3 месяца назад +13

    Counting the number of times he said the word? That was very disturbing and to try to justify it...yes he did prove Kendrick's point. Crazy.😮

  • @F-N-Z-01
    @F-N-Z-01 3 месяца назад +31

    WTD tone in regard to this breakdown was wildly different. He was condescending, defensive, and it felt oddly personal. I knew something was off when he started talking about paying to access Kendrick’s family information. For a lyric breakdown?
    Furthermore his obsession with Whitney was becoming alarming in the build up to dropping this video.
    Family Matters was a discombobulated, scatter brained track; that spent more time dissing Whitney than Kendrick. No amount of fake lyric breakdown will change that.

  • @frothyphilosophy7000
    @frothyphilosophy7000 3 месяца назад +35

    Thank God. My immediate reaction to seeing WTD’s video notification was “yea, here we go!” Then I saw it was 2+ hrs and thought “WTF? This ain’t that deep.” Tried to give him the benefit of the doubt and couldn’t do more than ten min. Obvious content farming. Thought I might be crazy and everyone else would eat it up. So glad to see the backlash. Not out of spite or hate, but because I don’t like seeing “both-side-sizing” from people who haven’t earned it. Bless you man!

  • @JohnXuandou
    @JohnXuandou 3 месяца назад +43

    There were so many statements he made that really left me kinda upset, not because it was biased or favored whoever, but because it was just kinda out of pocket stuff that either he shouldn't be saying or is really poorly thought out logically. One of the things that really just frustrated me was when he was saying "In my opinion, Kendrick and Whitney aren't together anymore," and it's like, brother, that's not a thing you have an opinion about. Either they are together or they aren't, and it's either you know this to be true or you don't, and it's very clear that he does not know this. Saying "in my opinion" about someone's relationship is WILD. I also have a lot of gripes about his evaluation on certain angles, like saying Kendrick was jealous of Drake and wanted the life that he had and using Determined to argue his point, but Determined isn't about jealousy it's about Kendrick's insecurity and low self-esteem, and he explains that in the song. Like just flat out incorrect reading of the bar. Also maybe it's just me being WOKE, but the fact that he just reads off Drake calling Abel gay and in the closet and does not even begin to reflect on that or critique Drake being one step away from just calling Abel the F slur with no pushback, I just don't understand. I don't get how you read those bars and don't think, "Man this is kinda corny in 2024," just reads it out like it's a normal thing to do.

    • @yoojin3877
      @yoojin3877 3 месяца назад +8

      His opinion that Kendrick is jealous of Drake directly contradicts his opinion of the opening of his 6:16 breakdown.

    • @yommish
      @yommish 3 месяца назад

      That’s crazy. How does this guy expect to be any type of authority or journalist/media figure saying stuff like that?

    • @Z4NKA1
      @Z4NKA1 3 месяца назад

      hes saying it in drakes perspective, thats not even his own opinion thats why its a breakdown. and youre seriously complaining abt "homophobia" of all things said on both sides? drake and kendrick have both said way worse than that

    • @Z4NKA1
      @Z4NKA1 3 месяца назад

      @@yoojin3877 its not HIS opinion tho thats why its a breakdown

    • @JohnXuandou
      @JohnXuandou 3 месяца назад

      @@Z4NKA1 It's his theory because he is not Kendrick, does not know Kendrick, and cannot possibly know for a fact that his theory is correct. You can't claim it to be objectively true when Kendrick hasn't confirmed it.
      Also go somewhere else with the whataboutism, Kendrick didn't say anything worse during this beef and whatever else was said in the past is not relevant to what Drake said this year on Family Matters. Even if we want to rake Kendrick over the coals for whatever thing you have a problem with, Drake is still just calling Abel gay as an insult. That still happened.

  • @shrimp_boogaloo
    @shrimp_boogaloo 3 месяца назад +10

    IMO a larger mistake is WTD approaching this as Drake and Kendrick being equal in their ability to craft stories and rhymes-when there's clear evidence that it isn't the case. Hell, theres multiple instances of Drake's inability in The Heart Part 6 alone.

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +8

      Yeah. It felt really 'both sides are the same' when they're clearly not. And regardless who you prefer, taking each artist's pros and cons individually and dissecting them based on what they bring to the table rather than attempting to validate or justify or communicate where they're coming from in the same style can cause storytelling challenges sometimes.

    • @junioraltamontent.7582
      @junioraltamontent.7582 3 месяца назад +2

      Him reaching to find Kendrick level hidden messages etc in other people's songs, let alone Drake's, is a dead give away he doesn't listen to rap music like that.

  • @juice.global
    @juice.global 3 месяца назад +13

    His breakdown is so clearly from a YT teen/man's perspective LOL.. Distasteful

  • @picassospajamas8078
    @picassospajamas8078 3 месяца назад +53

    What’s the Dirt tried to give equal attention to Drake, but as many people in the comments here have noted, Drake’s song is just too surface-level to justify that.

  • @samrushing6283
    @samrushing6283 3 месяца назад +26

    I think the biggest faux pas was him explaining Drake's lineage. He said "its in his blood and you cant take that away from him"
    The african american experience is not innate, you grow and live through it.
    That's where it started to go off the rails for me, and there's plenty more examples in that breakdown. I think he should've presented things from a more neutral perspective because it kind of turned him into a villain, unintentionally

    • @TheCompanyMan
      @TheCompanyMan  3 месяца назад +10

      That was another point I wanted to mention because it's the next part after the clips I shared, but I started feeling redundant talking and forgot to get to it. That part was wild too. Some points are just easier to stay away from.

    • @rdubdojaclick
      @rdubdojaclick 3 месяца назад

      @@TheCompanyManThis convo’s got me thinking that having white men doing blood quantum to justify rap lyrics has been somewhat unnerving lol… would appreciate a video going into the topic in the comment above🙏🏾 tyvm

  • @BacchusAurelius-yj4mb
    @BacchusAurelius-yj4mb 3 месяца назад +44

    Just finished watching his breakdown and I rolled my eyes 25 times to represent the number years I've been alive

  • @coursecorrection4105
    @coursecorrection4105 3 месяца назад +14

    This is when people need to gate keep and preserve the culture. I’m sure there are content creators who have the life experience, information, education, and interest in hip hop to do a better job.

    • @makempay8710
      @makempay8710 3 месяца назад +1

      Exactly....I find it very hard to watch breakdowns from people not in the culture. Actually I turn em off. Much rather watch someone who lived it

  • @ricardoj85
    @ricardoj85 3 месяца назад +8

    I'm an English teacher in Spain, i have a huuuge problem trying to explain my kids and teens not to use the n word.. they haven't lived in the US and they see it so normalized in tv music movies etc that they really don't feel it's their responsibility to deal with those social issues..
    so the lack of internal dialogue in the US also affects external dialogue at least in that topic..

  • @thegoat3153
    @thegoat3153 3 месяца назад +47

    6:00 whats even sadder about WTD bringing this line up is the fact that it was never about Drake being mixed. Nothing about Drake being light-skinned or mixed was ever brought up until Drake said it.

    • @ayanagreen5349
      @ayanagreen5349 3 месяца назад +17

      Right, he missed the point. He didn’t grow up and experience being a young African American man. He literally can’t have that understanding.

  • @Rodricktyrone
    @Rodricktyrone 3 месяца назад +25

    The domestic violence reach he went for felt intentionally false. The rapper that had the domestic violence problem on may 25th was Diddy he & Cassie were at the hotel the lady was referring too. And WTD knows that! He’s intentional enough to have that info. He just chose to ignore it to spin a narrative.

    • @joanne923
      @joanne923 3 месяца назад +3

      If I'm remembering correctly, someone sent him the video that The Vill did, which debunked it being Kendrick.

  • @rodneybrydson8187
    @rodneybrydson8187 3 месяца назад +30

    For 6:16 in LA, he explained what the bars meant. For Family Matters, he kept trying to justify and validate what Drake said with a lot of "I feel" and "I think".

  • @commaJim
    @commaJim 3 месяца назад +10

    "Hmm.. how can i respond to kendrick? I know! I'll say the word once for each year old i am. That will show him!" That's not symbolism lmao. That's asinine. That sounds like the kind of genius annotation someone writes when they're desperate to seem clever

  • @ArmLegLegArmHead47
    @ArmLegLegArmHead47 3 месяца назад +9

    Am I the only one who found the segment weird where he talked about "blood mixture" and "dilution"? That's eugenics in a lyrical breakdown. Disturbing to say the least

  • @Newjerseydestroyer
    @Newjerseydestroyer 3 месяца назад +25

    I checked out the video when he said "If Kendrick always hated Drake why make a song with him" like did they work together again after those songs? Clearly something happened during that time period not before

  • @YallCantRead
    @YallCantRead 3 месяца назад +34

    It took so long because he wasnt researching he was trying to come up with believable angles to make Drake look just as clever as Kendrick to soften the blow of the loss.
    I suspect he was paid to do so.

    • @triplehayes6416
      @triplehayes6416 3 месяца назад +7

      He finished that trash video in like 2 weeks. The rest of the time he was just working on his new “merch” to sell.

    • @luckyspurs
      @luckyspurs 3 месяца назад +10

      @@triplehayes6416 My take is he's been too embarrassed to release it for months, but saw some of the attacks on Kendrick this week because of the Lil Wayne Super Bowl thing and thought he could sneak it out now.
      All very sad.

    • @triplehayes6416
      @triplehayes6416 3 месяца назад +5

      @@luckyspurs damn I didn’t even register that myself. You’re right tho he was trying to use that Wayne story to soften the blow on that mid he put out.

  • @TreRedding
    @TreRedding 3 месяца назад +59

    My introduction to you was the 2012 GKMC hiphopdx review when I was 12 years old and you turned me into a hip hop head who analyzes lyricism and concepts. You also turned me into a Kendrick Stan. Been supporting for 12 years.

    • @blaquehealer5484
      @blaquehealer5484 3 месяца назад +2

      Go back and listen to Stan by Eminem because I am conflicted about this term. Stan ended in a murder/suicide...Yeesh😮

    • @TreRedding
      @TreRedding 3 месяца назад +1

      @@blaquehealer5484Nas on Ether turned Stan into another meaning of super fan so I know what I’m talking bout. I know my hip hop ish brother.

    • @TekkLuthor
      @TekkLuthor 3 месяца назад +2

      lol, I learned how to read and write better by reading his articlesEnglish is my 2nd language

    • @gabehere
      @gabehere 3 месяца назад +1

      ​@@blaquehealer5484the word has been reassigned to mean "fan who's more intense or deep into the fandom" nowadays.

    • @blaquehealer5484
      @blaquehealer5484 3 месяца назад

      @gabehere Nawl but that wasn't the intention behind his lyrics as Em was profoundly impacted by his words being taken literally. It is hero worship but these artists are human. But hey if you like it, I love. For instance, when I realized what s/he drunk the kool-aid referenced. I am real intentional about when I use it.

  • @Slipcubusknight
    @Slipcubusknight 3 месяца назад +5

    Bro out of all the reactions I and breakdowns I’ve seen…I’ve never come across your channel until now. Subbed.

  • @jadencandelario7880
    @jadencandelario7880 3 месяца назад +9

    What’s the dirt is gonna think you’re some hater, but anybody who doesn’t like his breakdown are all “Kendrick Stan’s” lmao, bro took 4 months for that ?

  • @questionnyc
    @questionnyc 3 месяца назад +28

    I feel like WTD stating Drake said the word 37 times was an attempt to make it seem like he could do what Kendrick did on Nosetalgia with numerology (9, 10, 19, 87, 36). "Drake can do that too, see!"

    • @mortezazoozani9186
      @mortezazoozani9186 3 месяца назад

      Every verse is a brick motherfucker go figure🔥🔥🔥🔥🔥🔥