The future of bike tech: Ribble, BMC, Bianchi and 3T | Rouleur Live 2022

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Four of the biggest brands in the cycling industry joined Laura Winter on stage at Rouleur Live to talk about the future of bike tech. Each brand spoke about their latest bikes, their thoughts on whether the gravel scene is here to stay, the new generation of e-bikes, and predictions for the future trends in the bike industry. Each brand is pushing the boundaries when it comes to manufacturing and each are looking to implement innovative designs and tech into their bikes.
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