Once again, a thorough yet concise no nonsense video to help us navigate the world of Amazon ads and the theory/algorithms behind the curtain. Thank you
Hi Barry!! I really appreciate your videos, they are eye opening, I had to download all your videos so as not to miss out in any of the knowledge you have freely released. I have one issue though, following this video, please can you make a video showing how you will recommend we fill the 7 backend keywords box
Great video. Very clear, concise and easy to understand. You have given valuable insight into understanding key words. I have found this really helpful. Thank you so much.
Thanks for your commitment and sharing with the community, i have avidly viewed all of your videos to date and have been trying to square them with some of the other (likely outdated) learning and techniques I have studied. I am curious about your position on "researched keywords" e.g. Publisher Rocket based keywords that are RELEVANT. You have not mentioned or weighed in on the value or appropriate use of such. I have been using PR to find the most relevant keywords, with highest search volume and lowest competition (no stuffing here) as the basis of my keyword inventory, yet, you appear to be 100% focused on relevancy regardless of search volume? Would really like to hear about your view on this topic.
Wow what a great question. I've just got inspiration for a video idea for this question which would give you a much clearer answer than I could possibly give in the comment section. Thank you so much 🙏
I love your videos! The mental models you have for publishing are the most useful ones I've seen. I'd love to know if you have any techniques to actually test Click Through Rates and Conversion Rates for the least money possible. Do you do any kind of split tests?
Great question. I usually ask people I know to pick between covers. However you can run split tests on a website called pickfu. I haven't tested this out yet so I can't give you my honest opinion :)
Hey Barry, Your videos are very concise and informative, I believe they are the most valuable I've seen related to KDP. I was wondering how this advice would relate to fiction or children's fiction, where the title is closely related to the storyline? TIA for any insights you might have.
Very good question. Usually with children's books the story has an underlying theme or something that the story is meant to teach to kids. That's usually the keyword or search term you want to target in your subtitle. For example 'apology books for kids' or 'how to make friends for kids'. These are search terms you can include in your subtitle to tell amazon where to place you. So your full title can be something like 'Sarah and Jacks Adventures: A fun tale on how to make friends for kids' or something like that. That title is just to showcase my example.
@@barrygeorgioukdp Thanks, I feel that it sometimes a bit tougher to 'place' a children's book, especially if there are multiple messages or it's just fun. I guess more effort needs to be made in the description and A+ content.
Barry, you videos are the clearest and most concise on making money with KDP. Do you have a done-for-you offer or a done-with-you program where I can fund and do most of the work but you are the CEO of the business? I would be very interested in going from start to finish in a high Niche for 2024 and preparing an exit strategy for both of us. I am willing to get on a call to discuss.
Hey Tripp, I'm glad you're finding the videos valuable. I offer both those packages but I would like to discuss some things with you first before we move forward to make sure we're a good fit to work together. Feel free to send me an email. You can find it in the 'About' section of my RUclips profile :)
When doing a book title, does a very direct approach with keywords work for the title? Broad = adult coloring book, subject = flower handbags, target = women. Book title = Flower Handbags Adult Coloring Book For Women.
Great question. The priority for your title is to be super clear. If you can fit in some keywords in there then go for it but as long as your title is clear and the shopper understands what the book is about just by reading it you should be good :)
If I could give you a thousand thumbs up, I would! I usually try not to leave a comment unless I have something to say, but can't help saying 'thanks' after I watch. Just wondering, do comments help you in your RUclips algorithm? When did you start? I never saw you before. More videos to watch from your channel....
Appreciate it 🙏 I've been working on KDP for years but didn't want to start helping publishers on RUclips until I was confident in what I was talking about :)
I pray your course shows us how to find profitable niches for high content books (ie. $12 and up. this way to make $5 profit plus a bit more to pay for ads). idk. im finding it so hard to find a niche.. i don't have the course yet and new to kdp so im practicing going through amazon looking at categories trying to find niches without so much competition and good BSR on page 1, etc. but its soooo hard. its disheartening. activity books, coloring books, etc have 7.99 prices so its hard to make a profit like you say. HELP. its hard to have to wait till february but i have to wait. i hope for help and direction.
I completely understand your struggle. The course will show you a lot more than that, you might even get overwhelmed by the amount of information inside :) With that being said, the next video I am releasing on RUclips will be a small tip on niche research. I hope it helps you :)
All my keywords are relevant. I cherry picked them. But strange this is that most of my sales come from "loose match", "substitutes" and "complements". Only a few come from "close match". What do you think of this? Am I waisting my time doing keyword research? I'm running auto ads.
That's completely normally. I will need to look at a bunch of different factors to let you know exactly what's going on such as how much sales data amazon has gathered, bidding strategy, how competitive your bids are, your conversion rate for your main keywords, your SEO and a lot of other factors. But if you are running ads and only have an auto campaign set up, that's like having a Ferrari but only going 30mph :)
Very good question. I like to spit my campaigns to make sure the money is getting allocated correctly. For example I would split 'How to draw...' keywords into one campaign and 'Learn to draw....' keywords in another campaign :)
@@barrygeorgioukdp Thanks man, I have my 2nd book launching today. My first book I had my ads doing well and profitable but it was a seasonal niche so things have slowed down. At least I have those ads dialed in for when that season comes around again. I liked your idea of hammering the ads for the main keywords at and spending the money on those keywords at first to improve organic rank so I'm trying that this time. I'm not sure if my niche this time is the best but I will just have to compare it's performance and go from there.
This is what I can't get my head around; the research itself, and also, where I am entering keywords other than title, subtitle, and description, and the 7 while publishing. Are those the only places? How is it possible to rank for, say 25 keywords for example?
Great question. Amazon gathers sales data which means it knows which keywords your book gets sales from. After it gathers enough sales data Amazon can start expanding your keyword reach and you can start ranking for 25 keywords or more, if your book is converting very well :)
Thanks for the video. Apart from what the book is related to should some of the boxes be for words that give a physical description of the book like colour eg ‘red, flower, vintage’ etc? And another for things like ‘gift’ ‘Xmas present’ etc? And another for similar words eg for a dog notebook ‘canine, puppy, pooch’ etc? I keep seeing others do this but not sure if correct or not!? Thanks..
Really good question. I would say on two things. First thing, how related is that keyword to your book. If it's highly related it might be a good keywords to add. The second thing is to check for search volume. You don't want to put keywords that no one is searching for because if you show your book to no one then no one will buy :)
When doing the title and subtitle, is it ok to put the same words that are for other keywords in it? Like for example, would you put “how to draw horses for kids” and “how to draw horses for children” in the same title? Most people would say you are “wasting” keyword space. Sometimes I find it hard to find different enough keywords that are at the same time relevant for SEO in the title.
In this case, I would have "How to draw horses for kids" in the title but include the word "children" in the subtitle. You don't need to have the full phrase in your subtitle, Amazon will still be able to replace "Kids" with "Children". So the subtitle could be "Learn to draw 101 horse poses for children" or something like that
Hey Barry I could not find how to email you posting here. I have a few books coming out in a very specific niche and can not come up with subtitle. I took your advice on other video and made subtitle "Learn in 5 min or less" But can't do anything like that with this book. Spot the Difference" with category and age at the end. Any suggestions on how I can come up with subtitle with Keywords and Attention grabbing words? Thanks. Your videos have been helpful.
Love your username. Personally I would look at the competitors and see if any of them have any good subtitles to get ideas from. As long as your subtitle explains exactly what's inside your book and who your target audience is you should be could. '30 adorable spot the difference farm animal puzzles for clever toddlers' or something like that can work well. Don't just copy and paste that subtitle because I've literally put 10 seconds of thought to it. If you spend some time thinking what will appeal to your target audience you can easily come up with a much better subtitle than what I just gave you :)👍
@@barrygeorgioukdp LOL, I would not even consider using that, I understand it was meant as an example. I will put as much time as needed to figure it out, just currently struggling unlike my other Niches that we're easy to come up with something. By the way, I watch a lot of KDP RUclipsrs and Take action and I found your channel only a couple weeks ago and have been able to put more of your info into action then even the $600 course I just purchased so thanks for the video. Looking forward to what you say about coming up with the best 3 categories.
What's on your research process when doing high quality book for KDP? Did you use/believe in AI to create one? Or do you focus on expensive niche like monetary, health and relationship or just go get ideas from keyword tool?
@@barrygeorgioukdp I would try" Meat Hamburger Cook book for Men" and test another cover with a very Bold "MEAT" and under that I would put Burger Cook Book for men" I think the giant word "MEAT" would grab lots of attention and because "Meat Hamburger" does not read correct.
Once again, a thorough yet concise no nonsense video to help us navigate the world of Amazon ads and the theory/algorithms behind the curtain. Thank you
Glad you found it valuable :)
How to get reviews and how to send free copies for our costumers, Please make a video
Will do :)
Hi Barry!!
I really appreciate your videos, they are eye opening, I had to download all your videos so as not to miss out in any of the knowledge you have freely released.
I have one issue though, following this video, please can you make a video showing how you will recommend we fill the 7 backend keywords box
Sounds like a great idea. Will do :)
Really valuable information, thanks a lot
I'm glad you found it valuable :)
Great video. Very clear, concise and easy to understand. You have given valuable insight into understanding key words. I have found this really helpful. Thank you so much.
Happy to hear that Sandra. Glad you found the video valuable :)
I love those easy tips ❤🎉 thank you Barry
You're welcome :)
I have several books in the "How to draw" niche. I'm making changes based on your training. Thank You
Let me know when you see significant differences :)
Thanks for your commitment and sharing with the community, i have avidly viewed all of your videos to date and have been trying to square them with some of the other (likely outdated) learning and techniques I have studied. I am curious about your position on "researched keywords" e.g. Publisher Rocket based keywords that are RELEVANT. You have not mentioned or weighed in on the value or appropriate use of such. I have been using PR to find the most relevant keywords, with highest search volume and lowest competition (no stuffing here) as the basis of my keyword inventory, yet, you appear to be 100% focused on relevancy regardless of search volume? Would really like to hear about your view on this topic.
Wow what a great question. I've just got inspiration for a video idea for this question which would give you a much clearer answer than I could possibly give in the comment section. Thank you so much 🙏
I love your videos! The mental models you have for publishing are the most useful ones I've seen.
I'd love to know if you have any techniques to actually test Click Through Rates and Conversion Rates for the least money possible. Do you do any kind of split tests?
Great question. I usually ask people I know to pick between covers. However you can run split tests on a website called pickfu. I haven't tested this out yet so I can't give you my honest opinion :)
Hey Barry,
Your videos are very concise and informative, I believe they are the most valuable I've seen related to KDP. I was wondering how this advice would relate to fiction or children's fiction, where the title is closely related to the storyline? TIA for any insights you might have.
Very good question. Usually with children's books the story has an underlying theme or something that the story is meant to teach to kids. That's usually the keyword or search term you want to target in your subtitle. For example 'apology books for kids' or 'how to make friends for kids'. These are search terms you can include in your subtitle to tell amazon where to place you. So your full title can be something like 'Sarah and Jacks Adventures: A fun tale on how to make friends for kids' or something like that. That title is just to showcase my example.
@@barrygeorgioukdp Thanks, I feel that it sometimes a bit tougher to 'place' a children's book, especially if there are multiple messages or it's just fun. I guess more effort needs to be made in the description and A+ content.
please do a video on & backend keywords and a video on picking best 3 Catagories. thank you
Will do :)
Hi. Always great to watch your content. When launching a book, the initial keywords should be in broad, phrase or exact,?
Great question. I like to test out all three to see which works better :)
How to find a profitable niche and how to craft a compelling description,. I'll be grateful if the video is dropped❤
Very good ideas for videos. I think there are many people that are curious about both those subjects :)
Barry, you videos are the clearest and most concise on making money with KDP. Do you have a done-for-you offer or a done-with-you program where I can fund and do most of the work but you are the CEO of the business? I would be very interested in going from start to finish in a high Niche for 2024 and preparing an exit strategy for both of us.
I am willing to get on a call to discuss.
Hey Tripp, I'm glad you're finding the videos valuable. I offer both those packages but I would like to discuss some things with you first before we move forward to make sure we're a good fit to work together. Feel free to send me an email. You can find it in the 'About' section of my RUclips profile :)
Thank you!
Glad you found it valuable :)
When doing a book title, does a very direct approach with keywords work for the title? Broad = adult coloring book, subject = flower handbags, target = women. Book title = Flower Handbags Adult Coloring Book For Women.
Great question. The priority for your title is to be super clear. If you can fit in some keywords in there then go for it but as long as your title is clear and the shopper understands what the book is about just by reading it you should be good :)
Great video 😅
Glad you got value out of it :)
If I could give you a thousand thumbs up, I would!
I usually try not to leave a comment unless I have something to say, but can't help saying 'thanks' after I watch.
Just wondering, do comments help you in your RUclips algorithm?
When did you start? I never saw you before.
More videos to watch from your channel....
Appreciate it 🙏 I've been working on KDP for years but didn't want to start helping publishers on RUclips until I was confident in what I was talking about :)
I pray your course shows us how to find profitable niches for high content books (ie. $12 and up. this way to make $5 profit plus a bit more to pay for ads). idk. im finding it so hard to find a niche.. i don't have the course yet and new to kdp so im practicing going through amazon looking at categories trying to find niches without so much competition and good BSR on page 1, etc. but its soooo hard. its disheartening. activity books, coloring books, etc have 7.99 prices so its hard to make a profit like you say. HELP. its hard to have to wait till february but i have to wait. i hope for help and direction.
I completely understand your struggle. The course will show you a lot more than that, you might even get overwhelmed by the amount of information inside :)
With that being said, the next video I am releasing on RUclips will be a small tip on niche research. I hope it helps you :)
Can you use the word “book” in your keywords?
I like to use it :)
All my keywords are relevant. I cherry picked them. But strange this is that most of my sales come from "loose match", "substitutes" and "complements". Only a few come from "close match". What do you think of this? Am I waisting my time doing keyword research? I'm running auto ads.
That's completely normally. I will need to look at a bunch of different factors to let you know exactly what's going on such as how much sales data amazon has gathered, bidding strategy, how competitive your bids are, your conversion rate for your main keywords, your SEO and a lot of other factors. But if you are running ads and only have an auto campaign set up, that's like having a Ferrari but only going 30mph :)
So what if you have 50 relevant keywords. Would you put those in one campaign or split them into smaller groups?
Very good question. I like to spit my campaigns to make sure the money is getting allocated correctly. For example I would split 'How to draw...' keywords into one campaign and 'Learn to draw....' keywords in another campaign :)
@@barrygeorgioukdp Thanks man, I have my 2nd book launching today. My first book I had my ads doing well and profitable but it was a seasonal niche so things have slowed down. At least I have those ads dialed in for when that season comes around again. I liked your idea of hammering the ads for the main keywords at and spending the money on those keywords at first to improve organic rank so I'm trying that this time. I'm not sure if my niche this time is the best but I will just have to compare it's performance and go from there.
This is what I can't get my head around; the research itself, and also, where I am entering keywords other than title, subtitle, and description, and the 7 while publishing. Are those the only places? How is it possible to rank for, say 25 keywords for example?
Great question. Amazon gathers sales data which means it knows which keywords your book gets sales from. After it gathers enough sales data Amazon can start expanding your keyword reach and you can start ranking for 25 keywords or more, if your book is converting very well :)
@@barrygeorgioukdpOk, thank you! You’re so kind, you always reply to us :)
Thanks for the video. Apart from what the book is related to should some of the boxes be for words that give a physical description of the book like colour eg ‘red, flower, vintage’ etc? And another for things like ‘gift’ ‘Xmas present’ etc? And another for similar words eg for a dog notebook ‘canine, puppy, pooch’ etc? I keep seeing others do this but not sure if correct or not!? Thanks..
Really good question. I would say on two things. First thing, how related is that keyword to your book. If it's highly related it might be a good keywords to add. The second thing is to check for search volume. You don't want to put keywords that no one is searching for because if you show your book to no one then no one will buy :)
@@barrygeorgioukdp thank you for the quick and helpful response 🙂
When doing the title and subtitle, is it ok to put the same words that are for other keywords in it? Like for example, would you put “how to draw horses for kids” and “how to draw horses for children” in the same title? Most people would say you are “wasting” keyword space. Sometimes I find it hard to find different enough keywords that are at the same time relevant for SEO in the title.
In this case, I would have "How to draw horses for kids" in the title but include the word "children" in the subtitle. You don't need to have the full phrase in your subtitle, Amazon will still be able to replace "Kids" with "Children". So the subtitle could be "Learn to draw 101 horse poses for children" or something like that
Please can you make a beginner challenge for this year with a brand new account lets challenge $0-$100k this year 2024. I will be very grateful
That's a pretty good idea. I'll see what I can do :)
@@barrygeorgioukdp thank boss and secondly thank you for your videos I wish I can send you the report of last month
Frankly, keywords and filling backend keyword
Thank you
You're welcome :)
Hey Barry
I could not find how to email you posting here.
I have a few books coming out in a very specific niche and can not come up with subtitle.
I took your advice on other video and made subtitle "Learn in 5 min or less" But can't do anything like that with this book. Spot the Difference" with category and age at the end.
Any suggestions on how I can come up with subtitle with Keywords and Attention grabbing words?
Thanks. Your videos have been helpful.
Love your username. Personally I would look at the competitors and see if any of them have any good subtitles to get ideas from. As long as your subtitle explains exactly what's inside your book and who your target audience is you should be could. '30 adorable spot the difference farm animal puzzles for clever toddlers' or something like that can work well. Don't just copy and paste that subtitle because I've literally put 10 seconds of thought to it. If you spend some time thinking what will appeal to your target audience you can easily come up with a much better subtitle than what I just gave you :)👍
@@barrygeorgioukdp LOL, I would not even consider using that, I understand it was meant as an example.
I will put as much time as needed to figure it out, just currently struggling unlike my other Niches that we're easy to come up with something.
By the way, I watch a lot of KDP RUclipsrs and Take action and I found your channel only a couple weeks ago and have been able to put more of your info into action then even the $600 course I just purchased so thanks for the video.
Looking forward to what you say about coming up with the best 3 categories.
@@zombiemillionaire6397 Glad you find the videos valuable. I wish you nothing but success this December :)
What are you struggling with most when it comes to Amazon KDP? Let me know and I can make a video for you :)
What's on your research process when doing high quality book for KDP? Did you use/believe in AI to create one? Or do you focus on expensive niche like monetary, health and relationship or just go get ideas from keyword tool?
@@m2mdohkun Great question. I've made a video on RUclips showing my process but haven't shown it practically. Might make a video on it soon :)
@@barrygeorgioukdp Nice! I'll be waiting 🙂
How do I manually check if a keyword is good?
@@xxxx35710 I like to check the keywords conversion rate through ads
fantástico 👏
"Meat Burger cook book for Men" I would include "Meat" because there are Vegan burger cook books.
That's even better. That way the algorithm won't confuse your book for a vegan burger cook book.
@@barrygeorgioukdp That was my Thinking
@@barrygeorgioukdp I would try" Meat Hamburger Cook book for Men" and test another cover with a very Bold "MEAT" and under that I would put Burger Cook Book for men" I think the giant word "MEAT" would grab lots of attention and because "Meat Hamburger" does not read correct.
Hi bro
Do you need a professional youtube thumbnail designer?
Not right now. Maybe a few months from now :)
@@barrygeorgioukdp okay thanks