Great strategies as always thanks Steve! Quick simple question for you: Should I be using single or plural or both format of keywords in my listing (ie fork or forks) or does it matter? Thanks so much!
Just launched my initial handmade product. So much info here. I am a complete dunce when it comes to SEO and PPC... A bit overwhelmed...step by step. Maybe I should just hire you to get me going. Heh. Great content, cheers!
Introducing @John Aspinall who you can schedule to meet with here: www.hubspot.com/meetings/jaspinall John will listen to your challenges and goals, and if it makes sense, build a proposal for you.
Have you noticed budget rules not functioning properly. Eg, I have set to double budget with 25% ACOS or lower. ACOS will come in 22% and it didn’t double. Happens for many campaigns.
Yes, a product can be successful on Amazon without Brand Registry, A+ content, or a Brand Story. However, these elements significantly enhance the visibility, attractiveness, and trustworthiness of a product listing, and therefore can significantly contribute to conversion rates and sales. Here is why these elements matter: 1. Brand Registry: Amazon Brand Registry gives you more control over your product listings. It helps protect your brand and provides powerful tools to optimize your presence and drive customer engagement. 2. A+ Content: A+ content (formerly Enhanced Brand Content) enables you to share more details about your product and brand, tell your brand story, and showcase high-quality visuals. This can increase the conversion rate, boost traffic, and improve SEO. 3. Brand Story: A compelling Brand Story makes your product stand out, creates an emotional connection with customers, and builds brand loyalty. While these elements are not mandatory for success, they are highly beneficial and recommended for any serious seller on Amazon.
Promoting a candle in the title without the product actually being a candle can potentially lead to issues with Amazon and negative customer reviews. Amazon has strict guidelines regarding accurate and honest product information. Misleading or deceptive titles can result in penalties, such as listing suspension or account termination. Furthermore, customers rely on accurate product descriptions to make informed purchasing decisions, and misleading them can lead to negative reviews and a decline in sales. It is essential to provide accurate and transparent information in your product titles to maintain a positive relationship with Amazon and customers.
Is it worth it to start CPC campaign while amazon is still receiving my products on FBA? As of now I have 30% received and applicable for Prime, while the rest is supposed to be received gradually for around 15 more days.
In cases like this, there are usually more info needed than can be conveyed in RUclips comments. Book a coaching call with our team, and we will do our best to help you navigate this. *myamazonguy.com/book-a-coaching-call/
Hello Steven, Thank you for this amazing Amazon Strategy! I just noticed that the SQPR report displayed in the video shows a Click Rate of greater than 100% for some search queries. Why does this happen ? How can clicks be greater than the impressions ?
Could be data is pulled from slightly different sources/servers and not exactly the same timeframe. Anomalies like that are more likely on KW's with fewer impressions.
Hi Steven, is there any reason we don’t focus on keywords that are ranked 1-20? (don’t repeat them multiple times in the listing) and instead focus on 20-50 ranks only? Wouldn’t that neglect and worsen our rank for keywords where we were ranking 1 through 20 spots? Thanks
Yes, you are allowed to sell your brand's products in the United States if your brand is registered in Pakistan. However, you will need to comply with all the rules and regulations set by Amazon and the US government for importing and selling products in the US. You will also need to follow Amazon's guidelines for creating a Brand Store, which includes ensuring that your client is brand registered before creating a brand store.
Hi. Do I have to delete the listing from all marketplaces if I want to delete a listing from 1 marketplace and then upload a full flat file? I'm having problems with the images not updating in the listing front end. I have deleted the listing from the marketplace I am having a problem with images but now I was thinking if I should delete the listing from the other marketplaces. I have tried partial update or bulk upload for images only but didn't work. Thank you
Amazon strategy. Hello, dear Steven. I am new on amazon. I have made mistake during product research and high competition niche(mattress protector). I am doing everything to sell my products: I have launched vine, coupons(until 40%) and ppc compaign, unfortunately no sales. I want to get rid of this niche and save my money that I apent for my product. How can I do that? Is there any way to do so? I sincerely appreciate you time!
Amazon Strategy - 45% Acos sounds very high to me. depends on GM, i guess. Q: in your opinion, what is a healthy Net Margin. selling price, less FBA fees, ppc, COGS?
In my category I win keyword ranks and profit on SEO. It's not hard. I only run basic strategies. If it wasn't profitable why would I spend half a million dollars?
@@MyAmazonGuy To make videos for RUclips so people can pay for your MAG services? You gotta make profits from somewhere. I've been selling on Amazon since 2014... Those ACOS are not profitable.. I don't care what category you sell in.
Hi Steven, I've tried to implement your Amazon strategy of taking terms from SQR in to my title, bullets etc. The problem is that my listing keeps reverting to my previous version. How do I stop this happening? Is it something to do with flat files? I have no idea. Thanks
hi steven, do you know the advertising invoice limit, sometimes the advertising invoice gets charged from my card, any solution for this problem. haven't faced these previous years.
@@MyAmazonGuy followed up multiple times still no reply. I just assumed that I did not pass even though I know that I did great on my interview. I always watch your videos because I want to learn more about Amazon.
![[SEO Update] Amazon Algorithm 2023 Patch Notes to Rank Your Product to the Top of Page 1](http://i.ytimg.com/vi/A3zeoEO0tKE/mqdefault.jpg)
Amazon Strategy - Help me rank this video by posting "Amazon Strategy" in the comments!
That's called search manipulation lol
Boohoo @@PetroHead 😢😃
Thank you for this! I was doing some of the no nos you advised against. Learn something new everyday from your videos!
You're very welcome! Learning and adapting is the key to success.
Simple strategic structure and easy to implement - This content is awesome, as always Steven. Very clear.
Thanks for the support
Amazon strategy always important. Thank you Steven for all you do
You're welcome, Happy to help!
Your image tips for the Happy Me Journal were next level. Thanks Steven! Don't forget about my application ;)
Thanks for your feedback and kind words!
That's the Amazon Strategy or strategies that the sellers should apply! Thanks for sharing Steven!
Glad it was helpful!
Awesome video Steven. This is Junior. Love your content !
Thanks Junior! Out in the Philippines
Perfect Amazon Strategy
Have you able to apply these strategies?
Great amazon ppc optimization tips and growth strategies.
Glad you think so!
Awesome Amazon Strategy!
Thanks for the support!
thank you!
Always happy to help. Thank you for watching!
Great strategies as always thanks Steve! Quick simple question for you: Should I be using single or plural or both format of keywords in my listing (ie fork or forks) or does it matter? Thanks so much!
Just launched my initial handmade product. So much info here. I am a complete dunce when it comes to SEO and PPC... A bit overwhelmed...step by step. Maybe I should just hire you to get me going. Heh. Great content, cheers!
Introducing @John Aspinall who you can schedule to meet with here:
www.hubspot.com/meetings/jaspinall
John will listen to your challenges and goals, and if it makes sense, build a proposal for you.
Completely understandable! Give our website a look and we can set up a free consultation call to help you out!
Steven Pope is knowledgeable "Amazon Strategy"
Appreciate it. Thank you.
Amazon Strategy great content
Thanks for visiting and for sharing your feedback!
Well done Steven. As always!
Hope you're doing well Ken
Fantastic content as always, thank you Steven!
My pleasure!
What a great Amazon Strategy!
👍
Have you noticed budget rules not functioning properly. Eg, I have set to double budget with 25% ACOS or lower. ACOS will come in 22% and it didn’t double. Happens for many campaigns.
Depends on the time period you are looking at
Amazon Strategy!!!!
I would like to hear your input to BR. Can a product be successful without BR, A+ and Brand Story? Amazon Strategy
Yes, a product can be successful on Amazon without Brand Registry, A+ content, or a Brand Story. However, these elements significantly enhance the visibility, attractiveness, and trustworthiness of a product listing, and therefore can significantly contribute to conversion rates and sales.
Here is why these elements matter:
1. Brand Registry: Amazon Brand Registry gives you more control over your product listings. It helps protect your brand and provides powerful tools to optimize your presence and drive customer engagement.
2. A+ Content: A+ content (formerly Enhanced Brand Content) enables you to share more details about your product and brand, tell your brand story, and showcase high-quality visuals. This can increase the conversion rate, boost traffic, and improve SEO.
3. Brand Story: A compelling Brand Story makes your product stand out, creates an emotional connection with customers, and builds brand loyalty.
While these elements are not mandatory for success, they are highly beneficial and recommended for any serious seller on Amazon.
Thank you - and the fact Videos can’t be added to the listing 😢
Do you not get dinged from Amazon or from reviews for promoting candle in title without product being a candle ?
Promoting a candle in the title without the product actually being a candle can potentially lead to issues with Amazon and negative customer reviews. Amazon has strict guidelines regarding accurate and honest product information. Misleading or deceptive titles can result in penalties, such as listing suspension or account termination. Furthermore, customers rely on accurate product descriptions to make informed purchasing decisions, and misleading them can lead to negative reviews and a decline in sales. It is essential to provide accurate and transparent information in your product titles to maintain a positive relationship with Amazon and customers.
Is it worth it to start CPC campaign while amazon is still receiving my products on FBA? As of now I have 30% received and applicable for Prime, while the rest is supposed to be received gradually for around 15 more days.
In cases like this, there are usually more info needed than can be conveyed in RUclips comments. Book a coaching call with our team, and we will do our best to help you navigate this. *myamazonguy.com/book-a-coaching-call/
Hi Steven, quick question, that 45% ROAS, is the real ROAS? or is just ROAS for the units sold by ppc? Thanks in advance!
Hello Steven,
Thank you for this amazing Amazon Strategy!
I just noticed that the SQPR report displayed in the video shows a Click Rate of greater than 100% for some search queries.
Why does this happen ? How can clicks be greater than the impressions ?
Could be data is pulled from slightly different sources/servers and not exactly the same timeframe. Anomalies like that are more likely on KW's with fewer impressions.
@@MyAmazonGuy Thanks for the response!
Hi Steven, is there any reason we don’t focus on keywords that are ranked 1-20? (don’t repeat them multiple times in the listing) and instead focus on 20-50 ranks only? Wouldn’t that neglect and worsen our rank for keywords where we were ranking 1 through 20 spots? Thanks
It's about a focus of attention and time. If you focus on keywords in the strike zone you're more likely to move them up.
hey my amazon guy '
i have a question ?"If my brand is registered in Pakistan, am I allowed to sell my brand's products in the United States?"
Yes, you are allowed to sell your brand's products in the United States if your brand is registered in Pakistan. However, you will need to comply with all the rules and regulations set by Amazon and the US government for importing and selling products in the US. You will also need to follow Amazon's guidelines for creating a Brand Store, which includes ensuring that your client is brand registered before creating a brand store.
Yes you can but Recommend Make separate LLC For US Market
Steve, potential problem with strategy #4 of main image: "main product images should not contain text". How do you address this potential problem.
Just do it and you'll see the results
Well at 3k month fee x 300 wow bro.
900k +
I should have started an agency
I don't own an agency I run an HR company
Amazon Strategy
👊
Hi. Do I have to delete the listing from all marketplaces if I want to delete a listing from 1 marketplace and then upload a full flat file? I'm having problems with the images not updating in the listing front end. I have deleted the listing from the marketplace I am having a problem with images but now I was thinking if I should delete the listing from the other marketplaces. I have tried partial update or bulk upload for images only but didn't work. Thank you
It can't hurt. But I've never had to
Amazon strategy. Hello, dear Steven. I am new on amazon. I have made mistake during product research and high competition niche(mattress protector). I am doing everything to sell my products: I have launched vine, coupons(until 40%) and ppc compaign, unfortunately no sales. I want to get rid of this niche and save my money that I apent for my product. How can I do that? Is there any way to do so? I sincerely appreciate you time!
There are no great liquidation options.
Amazon Strategy - 45% Acos sounds very high to me. depends on GM, i guess. Q: in your opinion, what is a healthy Net Margin. selling price, less FBA fees, ppc, COGS?
I sell 100k get 55k from amazon after fees. 45 acos would leave me with 10k to buy product and profits
His ACOS is way high... I have no idea how he even makes a profit.
In my category I win keyword ranks and profit on SEO. It's not hard. I only run basic strategies. If it wasn't profitable why would I spend half a million dollars?
@@MyAmazonGuy To make videos for RUclips so people can pay for your MAG services? You gotta make profits from somewhere. I've been selling on Amazon since 2014... Those ACOS are not profitable.. I don't care what category you sell in.
@@PetroHead so true, spending 500k and having a mill lol does not sound profitable
Hi Steven, I've tried to implement your Amazon strategy of taking terms from SQR in to my title, bullets etc. The problem is that my listing keeps reverting to my previous version. How do I stop this happening? Is it something to do with flat files? I have no idea. Thanks
Brand registry ticket may help. Also check Canada. And download your CLR to check for hiccups
hi steven, do you know the advertising invoice limit,
sometimes the advertising invoice gets charged from my card, any solution for this problem.
haven't faced these previous years.
I'm not sure on this one. I would ticket Amazon and ask. Let me know what you find out?
In my account every time $500 dollars hit amazon charged seller account or credit card if negative balance.
4 pillers Amazon strategies for 2023:
1: PPC
2: SEO
3: Catalog
4: images design
A full year worth of strategy
I applied to your company as intern, got interviewed but did not received any response. So sad.
Send a follow up to jobs at myamazonguy.com
@@MyAmazonGuy followed up multiple times still no reply. I just assumed that I did not pass even though I know that I did great on my interview. I always watch your videos because I want to learn more about Amazon.
i want to hear something new!
We'll keep this in mind. Thank you for watching.
Amazon Strategy
👊
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