Google Ads for Real Estate Agents 2022 - I Spend $500,000/m on THIS

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  • Опубликовано: 27 янв 2025

Комментарии • 88

  • @ericbpreston
    @ericbpreston  2 года назад +2

    Questions? Let me know in the comments 👇

    • @resgmarketing6570
      @resgmarketing6570 2 года назад

      Love your stuff Eric, thanks so much. I'm a fairly new marketing director and have tragically already done one of those "google specialist" calls, and have the second one scheduled for later this week. Is it too late to salvage my ccampaign? Also, do you have any more in-depth and specific content for what the key terms should all be? I am very stuck on that.

    • @ericbpreston
      @ericbpreston  2 года назад +1

      @@resgmarketing6570 Hey Ben, yea look at my Google Ads 2021 video for now, I will be remaking a longer, 2022 version shortly here thats way more in depth. Glad you like the content.
      Here's what I would do - duplicate your campaign and start anew with the advice in my 2021 video :)

    • @oliviercolas2024
      @oliviercolas2024 2 года назад

      Hey Ben, I am learning since 3 months.. and try to get seller.. so If understand.. you recommend to get buyer first and show them home on sale right now.
      A buyer might want to sell his own actual .

    • @realestateupdateswithrachel
      @realestateupdateswithrachel Год назад

      Can you share the video on how to set up the conversions?

  • @jenniferbehr7889
    @jenniferbehr7889 Год назад

    Thank you! This was so informative!

  • @bradshipwayproperty
    @bradshipwayproperty 2 года назад

    Eric, as always, great video. I did have Google "expert" optimise my adverts, but it was basically just following the recommendations, I didn't allow them to mess with my adverts or create any new adverts for me. I do need to get a bit better at advert copy and thinking about the goal of the advert. Things are a little different over here, but I focus on using it for brand awareness in some cases.

  • @robinguerasio9830
    @robinguerasio9830 2 года назад

    Awesome information as always!

  • @nicolemurraychen8161
    @nicolemurraychen8161 Год назад

    Love your videos. Where is the list of websites you recommend? I don't see it. Thoughts on Luxury Presence?

    • @ericbpreston
      @ericbpreston  Год назад

      Thanks!
      In the description ;)
      Here you go:
      Recommended software...
      🏡 Real Geeks $250 off 👉 ericb.io/realgeeks
      🏡 Chime $250 off 👉 ericb.io/chime
      📣 Follow Up Boss 👉 agntlnch.co/fub
      📆 Calendly 👉 calendly.com
      🎥 VidIQ 👉 agntlnch.co/vidiq
      🎥 InVideo 👉 agntlnch.co/invideo

    • @nicolemurraychen8161
      @nicolemurraychen8161 Год назад

      I already use FollowUp Boss. Hopefully, my new website with Luxury Presence is also optimal with Google Ads! Thank you!

  • @lindangorealtor
    @lindangorealtor Год назад

    Would a SquareSpace site or Luxury Presence site work with this?

    • @ericbpreston
      @ericbpreston  Год назад

      Hi! Nor SquareSpace or Luxury will work. I don't recommend it

  • @estebean2684
    @estebean2684 2 года назад

    This is amazing, very complicated to understand and might have to go through it several times to really grasp it since I dont get what most of the functions actually do. But thank you for sharing.

    • @ericbpreston
      @ericbpreston  2 года назад

      Welcome. Takes time but we can always help :)

  • @DomoREALTY_ATLANTA
    @DomoREALTY_ATLANTA 2 года назад

    WOW. Good info.

  • @joshuastanley68
    @joshuastanley68 Год назад

    Can you work in countries that don't have IDX systems?

    • @ericbpreston
      @ericbpreston  Год назад

      Hey Joshua,
      With our new offering we are not confined by IDX.
      Fill out the form on our website and we would be happy to walk you through it: agentlaunch.com

  • @centralfloridalivinghenryl6127

    I have Kvcore here in central Florida will that work?

    • @ericbpreston
      @ericbpreston  Год назад

      It might work... but we don't suggest it.
      Have a look at our Real Estate CRM Ranked video to see our issues with Kvcore

  • @proteinshakesrealestate1121
    @proteinshakesrealestate1121 Год назад

    Would Kvcore be optimal in San Antonio Texas for Google ads?

    • @ericbpreston
      @ericbpreston  Год назад

      Kv Core is never something we suggest.
      If you have other questions - you can join our community and get answers much quicker! Here's the link: agntlnch.co/signup

  • @shorelivingrealestate
    @shorelivingrealestate Год назад

    Would you separate the buyer and seller ads into their own campaigns? I am just wondering to keep my ad spend to 1500 a month...how I should do that....

  • @charliesantos
    @charliesantos 2 года назад

    Do you suggest chime using the chime CRM or chime IDX site with something like follow up boss? Which combination would be best?

    • @ericbpreston
      @ericbpreston  2 года назад +1

      Chime/Sierra/RG all work well. We still suggest pairing with FUB for dialing purposes.

    • @charliesantos
      @charliesantos 2 года назад

      @@ericbpreston Doesn’t chime also have a dialing function?

    • @charliesantos
      @charliesantos 2 года назад

      @@ericbpreston Chime has a dialer. Do you still suggest pairing with follow up boss?

  • @nickvalletta2930
    @nickvalletta2930 Год назад

    Hey Eric-Great tutorial. I like the simple structure. How/where would you segregate search terms that might be more general such as brokerage services as whole since those could generate buyer or seller leads? Would that be long tail too?

    • @ericbpreston
      @ericbpreston  Год назад

      Nick, you should join us tomorrow...
      We have a Google Ads Q&A tomorrow (Wednesday June 21) at 10am PST / 1pm EST.
      To join:
      Join our FB group -> facebook.com/groups/2437073699753689
      Look for the post about the Q&A
      Comment "Google Ads"
      An invite will then be sent to you shortly

  • @NehaSingh-it6vw
    @NehaSingh-it6vw 2 года назад +1

    Hey Eric, thanks for sharing amazing video. It's really helpful. I wanna know that can I setup Discovery Campaign for the Real estate project and what would be the strategy. Can you please help me with that.

    • @ericbpreston
      @ericbpreston  2 года назад

      We don’t do discovery campaigns typically. What’s the idea behind it?

  • @TTWeather
    @TTWeather 2 года назад

    What about YLOPO? Is that good for Realtors?

    • @ericbpreston
      @ericbpreston  2 года назад +1

      Yea it works

    • @TTWeather
      @TTWeather 2 года назад

      @@ericbpreston just out of curiosity, have you used them before? If so do you think they have a good ROI?

    • @ericbpreston
      @ericbpreston  Год назад

      I don't really have an opinion.
      Hey, be sure to register for my live webinar TOMORROW where we talk about our $1M+ webinar funnel, it’s going to be awesome! agentlaunch.com/webinar

  • @ryanmoore5256
    @ryanmoore5256 2 года назад

    Will you be making a google ad 23' for RE agent video or is this video still the most up to date for successful lead conversions?

    • @ericbpreston
      @ericbpreston  2 года назад

      This is up to date, but yes I will be making another next year although nothing significant has changed!

  • @subrotomukherjee2316
    @subrotomukherjee2316 2 года назад

    Amazin!! How do you split your total budget into different campaigns?

  • @AnnapolisDigs
    @AnnapolisDigs 2 года назад

    Thanks for the tips. Question on the landing page (I’m using sierra) what type of forced registration do you suggest?

    • @ericbpreston
      @ericbpreston  2 года назад +1

      Immediate after first property, always!

    • @AnnapolisDigs
      @AnnapolisDigs 2 года назад

      @@ericbpreston thank you :)

    • @AnnapolisDigs
      @AnnapolisDigs 2 года назад

      @@ericbpreston Hey man, do you suggest broad or phrase match for the keywords you have in your cheat sheet? thank you for sharing all the info :)

  • @gbrodskiy1
    @gbrodskiy1 2 года назад

    Love the video Eric. I am having trouble for conversion part to link up with kvcore. How can you make sure it works? I tried to add the codes into custom header and event snippet into conversion code. I'm an eXp agent as well

    • @ericbpreston
      @ericbpreston  2 года назад

      It's a two step setting in the wbesite settings in kvcore. They have a help doc on it I think

  • @pattigregoryrealtor
    @pattigregoryrealtor 2 года назад +1

    Wish I’d seen this before I ran the worst ad EVER w my personal Google rep LOL

    • @ericbpreston
      @ericbpreston  2 года назад

      You know to listen to me by now! 😂

  • @ahmedessa8102
    @ahmedessa8102 2 года назад

    Can i work with real estate agents with fixed prices ??

  • @NEKRETNINEOBRADOVICdoo
    @NEKRETNINEOBRADOVICdoo 2 года назад

    Hi Eric, do you have some suggestions for New Construnction in specific area? In which campaign it should go? But the problem is that i think that people from others area in town should be also interesting in that new construction i would advertise...

    • @ericbpreston
      @ericbpreston  2 года назад

      We do this for our clients.. It works really well. You can get on a call with us here if you want to learn more! agentlaunch.com/apply

  • @AK_B2B
    @AK_B2B Год назад

    Hey Eric! Loved the video, I am planning on offers Google Ads for RE Agents along with a software that has multiple features like missed called textback automation, database reactivation, all text platforms into one, google review automation workflows. Do you have any input on the same?
    Thankyou!

  • @msdannigirl1
    @msdannigirl1 2 года назад

    I followed all 3 of your tutorials. How long does it typically take before you start getting conversions on your ads? I set everything up about a week ago. I'm getting clicks but my conversions are 0.

    • @ericbpreston
      @ericbpreston  2 года назад

      Should be pretty quick, usualyl same day or next day depending on spend.

  • @joycelee6495
    @joycelee6495 2 года назад

    Hi Eric, thanks for sharing. Between Facebook and Google, which one do you think it works the best in generating buyer leads for Property Agent base on your experience? Thanks!

    • @ericbpreston
      @ericbpreston  2 года назад

      We love google ads!
      I suggest applying to work with us to learn more
      agentlaunch.com/apply

  • @1Housifi
    @1Housifi 2 года назад

    Hello Eric. I have a question. Once I set up a campaign and create an ad, do I have to create a new campaign every time I want to create a new ad to capture a different audience?

    • @ericbpreston
      @ericbpreston  2 года назад

      Depends on your targeting. Hard to explain here but most of your targeting lives in the ad group. So you can have different ad groups for different areas/audiences under one campaign.

  • @LuisPerezMiami
    @LuisPerezMiami 2 года назад

    how many leads do you think you can get monthly with $30 day budget? following this same system in the video of course

    • @ericbpreston
      @ericbpreston  2 года назад

      In what market and using what website?

    • @LuisPerezMiami
      @LuisPerezMiami 2 года назад

      South Florida and I’m using dpi showcase. They have save/fav search, and forced registration as well. CRM is ok

    • @LuisPerezMiami
      @LuisPerezMiami 2 года назад

      Not as good as real geeks or kvcore though. Thanks for the response :)

    • @ericbpreston
      @ericbpreston  2 года назад

      @@LuisPerezMiami likely won’t work as well as you want it to!

    • @LuisPerezMiami
      @LuisPerezMiami 2 года назад

      What do you recommend then? Increase budget or is the website?

  • @krystheljoypepito8997
    @krystheljoypepito8997 2 года назад

    Hi Eric! Thank you for the content. I already made an Ad thanks to your tutorial but my Ads are always not eligible because of the words used I guess. Is there anything else I can do?

    • @ericbpreston
      @ericbpreston  Год назад

      Join us tomorrow, this is a great question!
      We have a Google Ads Q&A tomorrow (Wednesday June 21) at 10am PST / 1pm EST.
      To join:
      Join our FB group -> facebook.com/groups/2437073699753689
      Look for the post about the Q&A
      Comment "Google Ads"
      An invite will then be sent to you shortly

  • @michaeldanielson2602
    @michaeldanielson2602 2 года назад

    Have you worked w Luxury markets? 2-6 M

    • @ericbpreston
      @ericbpreston  2 года назад +1

      Yes they are inherently more competitive you just need to go into it understanding your lead cost is generally higher and the nurture process requires more active trust building. Usually I’m these markets we focus a lot on leveraging video with your leads.

  • @jaimeguzman9527
    @jaimeguzman9527 2 года назад

    Hey Eric I want to purchase this service from you asap . I’m in the Tucson and phx market we have 4 agents so far.

    • @ericbpreston
      @ericbpreston  2 года назад

      Awesome! You can apply here and we can walk you through it agentlaunch.com/apply

  • @kcmothersonteam38
    @kcmothersonteam38 2 года назад

    I would love for you to help us grow our real estate company. How do we get in touch for a consultation?

    • @ericbpreston
      @ericbpreston  2 года назад

      KC sorry I missed this comment. We would love to work together, please apply here: www.agentlaunch.com/apply

  • @michaeldanielson2602
    @michaeldanielson2602 2 года назад

    500K!

  • @anasserdar772
    @anasserdar772 2 года назад

    It will be great if you can prove that you spend 500k on google ad, show us you google ad account dashboard

    • @ericbpreston
      @ericbpreston  2 года назад

      Sure send me your email I will send that to you. between our two accounts the last 30 days was actually $644,000. I'd post a photo but I cant here.

  • @H4L4LH347
    @H4L4LH347 2 года назад

    Hey Eric,
    I am a beginner in Google & Facebook Ads I have watched your previous Fb Ads Tutorials... I want to know that can I use these skills to pitch to clients as a beginner Freelancer/Agency for Real estate agents/companies or should I learn more.... And Also how much can I charge for a month in U.S with these skills

    • @ericbpreston
      @ericbpreston  2 года назад +1

      You're looking for agency advice specifically?

    • @H4L4LH347
      @H4L4LH347 2 года назад

      Yeah