Beyond The Frames Ep.4 - Blue Zoo Animation Studio

Rafi Nizam sits down with Blue Zoo CEO and Co-Founder, Tom Box, to discuss the Genesis of the multi-Bafta winning Animation Studio, the learning curve of success, the impact of fast-evolving technology on the business model, and the importance of culture in a large, independent B-Corp.
00:01 - Preview
00:40 - Intro to Blue Zoo & Tom
01:30 - The History of Blue Zoo
04:45 - Using Technology to Solve Creative Problems
06:55 - Animation UK
10:20 - Animators' Community and Culture in the UK
12:16 - B Corp
15:47 - Navigating an Animation Company in 2023
17:07 - Blender
19:14 - Tools in the Industry
21:03 - Experimenting With an End Goal
24:56 - Client Trust
26:30 - Complacency Vs Overcompensating
28:40 - Design Processes - Manual Vs AI
32:15 - Working Collaboratively at Blue Zoo
38:50 - Encouraging People to Get Creative
40:20 - Differentiating Ideas Vs Projects
43:13 - Content and Audiences
45:23 - Audience Insights
48:30 - Future of Blue Zoo - Working With the Best Ideas
50:38 - What Reach Do Blue Zoo Have With Their Combined RUclips Channel?
51:45 - Hybrid and Freelance Work and Expansion of Blue Zoo
53:20 - Silly Duck
59:38 - What's Next for Blue Zoo?
1:03:25 - Wrap Up
1:03:46 - Outro
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