Had a friend in HS who's parents were loaded. You wouldn't know that though. Dad drove an old beat up truck and mom drive an suv that didn't look "rich". Aside from the size of there house they had no visilual first glance tells of wealth. Until we graduated and I was hanging out with him and looked up his dad's outfit. And then realized his casual Saturday afternoon outfit costs more than my car.
My French teacher often told the story of her host family/bosses when she worked as an au pair ( I believe) in Paris. They drove a car that looked like it belonged in a scrap yard, and wore clothes that looked like she, a broke student working for them, could afford. And yet, they were extremely wealthy, owned a house in a nice part of Paris, etc. Most high end designer brands have two sorts of products. The products for people who are buying the brand and want to show that they can finally afford it, and the products that look like anyone could afford it but cost my entire monthly rent.
Everyone knows what they’re wearing is designer. Ermanno Scervino, Pucci, Missoni, Sandro, DVF, Birkin bags, diamond watches, etc everyone knows and there’s nothing quiet about it. Most don’t have logos unless they’re wearing t shirts or sweatshirts. But that’s it.
I learned this when I moved to Montreal, a city where there is a very high concentration of "old" money. I was walking down the street and saw an older woman waiting for the bus, but she had a subtle Prada bag, Mephisto shoes and very nice-but-subtle clothes. Where I grew up, only "poor" people took the bus; spending time in cities like Montreal and New York, where the ultra wealthy and poor co-exist side-by-side, will challenge your assumptions about wealth.
Decades ago. Even poor people had high quality fabrics. Clothes were made to last because people were too poor to continuously purchase new items. $300 for a T-shirt is ridiculous because all T-shirts should be good quality. Nowadays rich people are paying for quality whereas back then they paid for the name and design. The quality was a given across the board.
I’m middle class. I don’t spend too much on clothes and don’t buy big name brands. However, the secret is spending a little more on a tailor. Tailoring the clothes i do buy makes all the difference in how they feel and look. Would highly recommended. It’s a relatively inexpensive way to upgrade your wardrobe.
@@stupedcraig definitely if it is within your budget and if you plan to wear them often/ for a long time! Of course, don't go to a high-end tailor to do so, but even tailored tees are way better. I did it with cheaper shirts and their effects are night and day.
Even better, buy high quality designer labels second hand, THEN Tailor them, because they might not be in your size since you have to take what they've got. They still cost less than the crap from the mall but are custom fit designer clothes!
The biggest tell for *extremely* and I mean *extremely* rich people (not upper middle class or just regular wealthy) is their health and bodies. Not anything they wear or buy. It’s like the money seeps out of their pores. Their hair will be impossibly thick and shiny, eyes bright and rested, skin flawless, teeth perfect. And the way they carry themselves: like they don’t have a single care in the world, because they don’t. They’re not bogged down by stress or problems. You can feel the wealth radiating off of them. I’ve only seen it a handful of times in person but you can literally just tell. Health is a direct byproduct of your environment. The wealthiest people can afford the healthiest and most stress-free environments. They glow.
I have seen two of these people in the wild. They will look 10 years younger than they actually are as well. ‘Sir what are you doing at 25 with the skin of a 9 year old?’ Fae folk
This is the one of the biggest generalizations I’ve ever read in the RUclips comments section - and that’s saying something! Congratulations! My best friend growing up had a billionaire uncle. Yes, a _billionaire_ uncle. He would take us on trips for his nephew’s birthday, holidays, and sometimes just for fun. He was the most out of shape alcoholic I’ve ever met in my life. We are from Texas so he literally was just like a regular cowboy type. He was kind as could be, but to say he exuded wealth and it was reflected in his health/body is false, to say the least. My mother was also friends with a woman who was married to the CEO of a huge, well-known pharmaceutical company, so not a billionaire but a multi, multi, millionaire. She also drank a lot, but she was miserably depressed because her 1%er husband was a total loser. She only got happier once she divorced him. That doesn’t sound like a healthy, stress-free environment, does it? Also, the owner of my friend’s company is a billionaire. Again, a literal billionaire. I’ve been able to spend significant amounts of time with him and his family because he is quite generous and has many parties and retreats that my friend has brought me along to as a plus one. And this man also absolutely does _not_ exude health and happiness. One of his three children is an addict. He has a super stressful job running a super stressful company. His wife, on the other hand, was just like your generalization. She is in her 60s, like him, but she is beautiful and in great shape. She is kindness personified. And even though her billionaire husband had just met me, the first time I went to an event they hosted, he literally yelled and screamed at her in front of me and told her she was _not_ going to have drinks with us at the bar because _he_ wanted to go to bed and _she_ knew that. It was quite shocking. He literally couldn’t have cared less about my opinion about his behavior because I was a nobody, so why would he? So I’ve met _many_ people who are truly wealthy and they are often just as messed up as us non 1%ers. Even wealthy people who don’t have the stressors of running companies can also have tons of problems too, just like the child of my neighbor’s boss. Being wealthy isn’t like some super power that suddenly makes you immune to stress and makes you unable to make poor decisions. The ultra-wealthy people I’ve met are evidence of that.
Real wealth is you have a tailor to make custom fit clothes for you that are quality. Absolute wealth is you own the tailor and their family worked for your family for generations
There is a whole street in the Wan Chai district of Hong Kong with nothing but 20x30 ft. stores filled with bolts of fabric. You bring in a picture out of a magazine of a suit or dress or skirt suit and pick out your fabric and pick up the custum fit clothes in a day or two or have it shipped home. There is a scene in Above the Law where CIA agent Nelson Fox opens his suit to show the Hong Kong label. Always thought that was the height of style. Something James Bond would do. Get his suits made in Hong Kong.
@@practicaliching2311 this is common across Asia, having lived in HK for a decade their tailors rival European ones any day. In South Asia, the fabric quality available all over is just excellent.
In the luxury market we even have "tiers" from high luxury to accessible luxury. The ultra wealthy wants to own things that new rich cannot: obscure things and exclusivity that only THEY own. I've seen a group of rich people where the old rich don't entertain the new rich on the brands that they get, because sharing that means giving the new rich a door into their world.
Literally, “well these days, things are different” you’re like what 30 at best? Please tell us how things are “different these days” as if humans haven’t been having a society for millennia before you dropped in. Every quaint observation they have is to them a recent societal shift.
Pro tip for those who want the look but not the price tag: steal it. No, im joking. Find what you like ans get it tailored to fot your body. Fashion starts with F and the F means Fit. Making sure clothes form fit right is more than 50% of it all.
Why weep? I don't really care what the wealthy flaunt, I do what makes me happy, and it has nothing to do with social tagging & flaunting luxury. Good quality clothing & accessories does not equal expensive or unattainable. I find it sad that so many people value this. Hopefully one day they will realize these are not the things that matter in life.
I think people dont understand. Wealthy gets their clothes CUSTOM MADE. Hence, there is no logo, and that s why it fits well. A pair of bespoke Oxford shoes can cost 3k, 4k. Suits can range from 1k to 10k easily. The branded logo stuff was to lured middle class wanting to appear wealthy, wealthy people rarely wear stuff that are not custom made to them.
@ChucksSEADnDEAD yes I know about the Ralph Lauren and such. But even then, you can get Ralph Lauren custom made which even more expensive than the one you bought in store, even when the two are quiet luxury.
This only applies to people who care about how their clothes fit. Most off the rack clothing will suffice for most people. In some cases like suits, off the rack is meant to have adjustments so left somewhat unfinished like the bottom of pants. Most wealthy people also have poorly fitted clothing because it’s not a priority to them.
@@sharinglungs3226 well yes because there are time and place for everything. The clothes im talking about are the one they wear in meetings, ceremonies, speeches or in media. They are not always in bespoke clothing around their family and friends.
Ultimately, how the rich dress is a way to signal their Social Class. Displaying your logos and brands is what every other influencer does, so it's become normal for the everyday person, which is why the rich pivot to non-descript 'quiet luxury'. The minute we all start adopting the same aesthetic, the rich will pivot back to loud logos because the goal isn't to maintain a 'tasteful sense of luxury', it's to illustrate exclusivity.
Can you tell us when the wealthy were ever wearing loud logos? There's no pivot, they've just never done that. You might be thinking of rappers or something.
Wealthy people have never been interested in brand names on clothing. Simply put, Armani and Gucci are about impressing people with conspicuous consumption. Billionaires can buy not only the Gucci handbag, but the entire Gucci store. They have no need to impress you with money.
To be fair flaunting logos was never a thing for a certain group but it has always been a thing for the middle class and the lower upper class. For example musical artists who are the first generation to have money typically are much more flashy but if you look at the children of the artists or children of writers and directors of old Hollywood similar to Miss grenath paltrow they're much more silent and quiet about their luxury it also affords you extra privacy because you're not drawing in so much attention
The one thing I’ve noticed with some kids of rich or wealthy people is they are embarrassed by it. They want to be like everyone else so they get clothes, cars, etc that make them appear like everyone else. It’s kind of a travesty they don’t embrace having the background to afford nicer things.
@@sharinglungs3226because people criticize them for being a lazy nepo baby who doesn’t have to work. And I’m sure they want to be seen for their own person and not who their dad or mom is. It’s still a kind of silly struggle to have because work sucks and we all wish we had some way to never have to work again but there’s also pride and accomplishment in being self made and it’s something you can’t get from being a rich man’s son.
I have always felt that the “new rich” were the ones to flaunt. Growing up with people that have generational wealth, at least in the US, we never wore name brand luxury because it looks tacky. Maybe celebrities but those of us who work corporate jobs have always dressed like this.
Lol this isn’t anything new I’m not sure why this video even exists. Nouveau riche has been connected with ostentatious or flashy dress and lack of overall “class” since at least the 19th century in the US. It’s much to do with the downfall of traditional aristocracy (old rich) in favor of industrialists and entrepreneurs (new rich)
I always thought holding logos around is just making you an easier target to get mugged. And they're ugly as fuck, nothing but a disturbance to my fashion style.
I only know the men's side of fashion, but since men's fashion has always been more traditional, there has always been a "if you know, you know" to it. There's certain stitching in suits are usually for bespoke suits only... until more recently, cheaper suits have been adding that stitch in a couple obvious places, but not everywhere. Shoes, it's less obvious if it's a bespoke cordwainer built shoe and Allen Edmonds who make a high quality heritage leather dress shoe. Or less obvious to see the difference at a glance from Pacific Northwest Boots and Red Wings. (Neither are cheap as they are made in America) BUT, Italian heritage leather shoes and boots have always been made from their own traditions, and it's a "if you know, you know" kind of difference in their leather stitching and lasts. True Italian suits can be hard to tell, because Italians like their Spezatto style (suit separates, my favorite styling) that mixes suits, colors, textures and textiles.
I got this down pat, i live in a trailer, take public transport, eat fast food…nobody will believe im worth $100million, not the bank, not my friends, not my family…im so stealthy with it…
Are you kidding? 😂 this is a joke. To them status is everything. And they do buy things to show off. It’s ridiculous that people think wealthy people don’t want to show off their wealth at all.
Exactly, there’s nothing new about this concept. And even in succession it’s important to remember the scene where the family were viewed as new money when meeting with an old money family. Most importantly to remember is this has always existed, and not an issue most of us ‘common folk’ should be comparing ourselves to beyond a superficial level if it creates unnecessary insecurities or serious overspending. Far much more to life to find joy and meaning in within each of our means, including fun with fashion! I say this as a thrift store income bracket shopper, with friends who have cars worth more than my rental apartment. Just be you.
As someone who went to a 1% high school (on a scholarship), the wealthy just buy what they like/want (typically nice fabrics & comfortable regardless of whether its $10 or $1,000). My friend, an heir to a hotel ‘empire’ with a $10mil house (and multiple houses elsewhere) and 5 luxury cars would wear Target pajamas and thrift with me. They dgaf about your opinion. So if you want to seem wealthy thrift some high quality fabrics & stop caring lol.
what I learned is a lot of rich people (who are not public facing) actually don't care how they look because they don't need to prove anything to anyone and the clothes they wear is.. full of holes and actually not fancy at all as in, I look more rich than them by appearance of clothes
Luxury: a $300 hospital bill for a life-changing treatment. Quiet luxury: buying a $300 t-shirt hoping a random billionaire might see you and mistake you for one of them for 3 seconds
The key is, know your measurements and get your clothes tailored. It doesn’t matter how much it costs if it’s ill fitted you’ll look cheap. If you want to spend on anything spend on shoes, accessories like jewelry, belts, handbags, etc., and please avoid chipped polish on nails and feet. Also no chapped lips and decent eye brows. You can learn to do this yourself but it’s important. It’s not about looking rich but just looking put together all around.
I'm friends with a family who are really rich, and I never noticed because they were so normal and down to earth with their lifestyle. Even the food and wine they buy is so cheap, lol. But I found out they had like 4 cars and 6 properties lol. They literally bought up a street in a French town out of sentimentality 😂
Truly rich people never had a time in the past where they wanted to flaunt logos of companies smaller than them. Only poor people ever want to associate with big logos to seem richer.
Stealth wealth was not a trend brought on by Succession. Those logo designer items are the cheapest in the collection usually. The loudest ones were never the most wealthy.
Crazy that this is now sadly a trend. Something that should’ve been years ago. Ages ago, if they notice they notice whatever. But you buy things for you not for others
There's a difference bw old money & new money. Old money is quiet luxury. New money is all about trends & labels. It's always been that way not bc of TV shows😆
"an inside joke for rich people" - - it shouldn't be called quiet luxury because if you are familiar with stealth wealth brands, their items aren't quiet at all. It should be called deaf luxury because the rich 👏 ain't 👏 talking 👏 to 👏 us
Call me crazy but I think spending 300 bucks on a t-shirt is insane. Succession and these ways wealthy people have just convince me more of how unaware and disconnected this people are from reality, what most of us live every day 🤷♂️
This is sorta what Suits are. Before suits were a thing the wealthy flaunted their wealth on them but when Suits came into fashion it was a way to silently show their wealth with hidden details etc.
“In ancient Rome, they wanted to make the slaves wear something so they could identify them, like a cloak." “Then they decided not to do it because they realised if all slaves dressed the same, they would see how many of them there were, and they’d rise up and kill the masters.”
This is driving me nutts, "quiet luxury" isnt a trend. its just wanting to have high quality goods that are not made in sweat shops in a third world country that falls apart after two uses. im sick of spending loads of money on cr*p that falls apart. did some research and found out what are good quality brands are and now all of a sudden im being made to feel like im just following a trend. i dont like the idea of wearing obvious brands cause most of the brands that are all logo are actually not that great quality. plus, people who deck out in those kinds of clothes look like theyre trying to show off. im not about that. i just want to live my simple life in simple clothes and not have keep buying new ones all the damn time.
This comment is laughable. If you ACTUALLY did any research, then you'd actually know that the t-shirt you bought for 300 bucks was actually 50 cents to make lmao. No one makes you buy stuff "made in sweat shops in a third world country that falls apart after two uses", but if you buy a t-shirt for more than 50 bucks then you are a sucker lol
To be fair when you showed the Christian Dior purse, the cheapest Christian Dior purse in that size is the one with the giant logo on it if you were to buy the same size purse in pure leather, or in the vintage saddle leather, it will be 10 to 20 times the priceso instead of $1000 for a bag it’s 20 or $30,000 for a bag and that filters out the people who can and cannot afford it
The less wealth you appear to have the less of a lawsuit target you are, the less you’re bothered by charities and friends and family for handouts. The more wealth you retain.
Personally I don't like logos but buy what gives you joy. If that ugly Louis Vuitton pattern makes you happy buy that overpriced purse and wear it with joy.
I’ve been buying luxury since this girl was in primary school, it changed for most of us long before Succession was even a thought. Rappers ruined things like Gucci, Louis Vuitton, and Burberry. Rappers popularized gaudy items with huge logos and the Chinese in-turn started to mass manufacture knockoffs, then the richest Chinese sent their kids to cities where there are top universities and major shopping hubs, they are the most materialistic and flashy people out there. The best “affordable” brand (still not that cheap) that mimics quiet luxury brands like Cuccinelli, Zegna, and others is SuitSupply, at least for men.
So outside of the world of succession, the reason that labels and brands are not purchased, is, because usually if you go to Louis Vuitton, the thing covered in logos is the cheapest version of the thing, if you were to take a purse, for example, the patent leather LV purse is the cheapest of LV products, if you were to get the exact same purse in crocodile, or ostrich, it would have a single logo on the inside, none on the outside and cost 10 times if not 100 times morethe average person cannot afford that so they just buy stuff covered in logos and they have to buy big enough for everyone else to see it or else they feel like they spent their money on something useless. Hence the statement ludicrously capacious.
I don’t think that the show Succession is to thank for inconspicuous upper upper class fashion habits. This is something that even in my teens 15 years ago I was aware of, contrasting the ostentatious nouveau riche with the older wealthy class.
Idk the comments r funny. I know wealthy people and even dated some guy who owned an island and he was pretty regular. Didn’t tailor every garment, either. Just travelled a lot. There’s no 1 wealthy person.
Flaunting logos has never been a thing for people who were raised with money, unless it’s on a handbag in a classy way or a belt it has always been tacky or new rich
It was always thus. New money buys flashy things. Old money buys quality. Also, rich people buy things. Wealthy people buy things that make them money.
I can sympathize a little when I imagin myself rich (lol) I feel like I wouldn't want to be changed much by my wealth and would be drawn to dressing down and not buying tons of stuff but can see also that with tons of money (lol again) that I may choose a t-shirt but I'd absolutely choose one that's gonna look great and would pay more for the convenience of not having to thrift to find some damn cashmere that doesn't fit. I'd pay more for the basics for sure. But I hoooooope my view of what a t-shirt should cost wouldn't change too much. It is subjective though innit? A t-shirt is valued at 10 bucks for us cause that's the value we set it at by the majority of people saying they'll buy it if it's that price. Being in a different class (lower, middle, upper, 1% etc) changes the fish bowl you are contributing those stats to and changes which marketing applies to you. Basically, if you have $15 in the bank you are in the market for ads that have diamond rings for $100 because they know that's just right for you to say "oooh good deal" but if you are a billionaire they market jewelry to you that is worth much more but to each the poor person and billionaire the jewelry marketed to them is valued just right. Funny how we think diamonds should cost more than t-shirts but diamonds can't keep you warm. Rich people are just as susceptible to this weird trick of increased value of items.
I saw a comment a while on a video of one of the Arnault children(Bernard Arnault is the ceo of lvmh, richest person in the world sometimes) about how the son was wearing a normal sweater and that normal people who wear designer logo brands should learn from him. Googled it to find out that the shirt is around 4000 uk pounds.
Succession didn’t make wealthy people hide the logos on their clothes. They’ve never been about wearing logos. You can go back 30 years and all you’ll see is classic fits. Except for watches. Although most of them wear classic Rolex’s or Patek Philippe’s, there are some extremely garish watches out there that they love as a flaunts accent piece.
For real though, this idea that i want to flaunt my success is so foreign to me, with the state of the world, why would i want to constantly worry if someone saw me who has nothing to lose and everything to gain from robbing me, killing me..,breaking into my home…you cant trust your own neighbors these days…why am i gonna trust the thousands of strangers who see me walking down the street with gold chains and gucci joggers or driving a lambo…it is just not worth it…i have always been low key with my top 3% wealth…lived in the same home i bought 20 years ago, drive used toyota vehicles, never had social media, my friends dont have social media…nobody posts anything… But ive got a million dollar gun collection, ive got 750 acres in western NC…a few offroad vehicles, and pieces of heavy equipment. Nobody looks at the guy with two svl97’s and a new kx080…that kx-080 is more than an m4
I can't get over the 300 dollar t shirt. I think it's nice to find middle ground with what you buy. It's like when you get a vegetarian meal that excludes the meat but it charges you the same price.
“The rich flaunt it and the wealthy hide it”- something I saw on tiktok
Sounds like it’s a paraphrase of an old proverb: money talks, wealth whispers
Exactly
@@HaloHighlightz
I saw someone saying
Money talk , wealth scream out of our fréquency😅😅
Actually yes
Money yells while wealth whispers
Had a friend in HS who's parents were loaded. You wouldn't know that though. Dad drove an old beat up truck and mom drive an suv that didn't look "rich". Aside from the size of there house they had no visilual first glance tells of wealth. Until we graduated and I was hanging out with him and looked up his dad's outfit. And then realized his casual Saturday afternoon outfit costs more than my car.
Brands of the clothing please
My French teacher often told the story of her host family/bosses when she worked as an au pair ( I believe) in Paris. They drove a car that looked like it belonged in a scrap yard, and wore clothes that looked like she, a broke student working for them, could afford. And yet, they were extremely wealthy, owned a house in a nice part of Paris, etc.
Most high end designer brands have two sorts of products. The products for people who are buying the brand and want to show that they can finally afford it, and the products that look like anyone could afford it but cost my entire monthly rent.
@@Guineapigsreadingbooks what’s the point when we are all going to die anyway
To be honest, some cultures (that includes USA) has a tendency to always have huge expensive looking stuff and be extremely in debt. I
The ultra wealthy do not drive beaters though, they spend money on shit, just not on logos.
She didnt realize it till the show but the silent wealthy have always existed
And thinks she’s “schooling” the public 🥴🤡
@@bestt2252 haha she's like look mom its a star !! yes honey that was always there.
Natural fibers, tailoring, quality stitching, and lack of obvious branding
Exactly earthy colors too
Everyone knows what they’re wearing is designer. Ermanno Scervino, Pucci, Missoni, Sandro, DVF, Birkin bags, diamond watches, etc everyone knows and there’s nothing quiet about it. Most don’t have logos unless they’re wearing t shirts or sweatshirts. But that’s it.
I learned this when I moved to Montreal, a city where there is a very high concentration of "old" money. I was walking down the street and saw an older woman waiting for the bus, but she had a subtle Prada bag, Mephisto shoes and very nice-but-subtle clothes. Where I grew up, only "poor" people took the bus; spending time in cities like Montreal and New York, where the ultra wealthy and poor co-exist side-by-side, will challenge your assumptions about wealth.
That's wealth. You have time on your side. She took bus not only to travel, but to enjoy
Was it the 24 bus in westmount
@@clairewillow6475 Haha. It was in Outremont.
Decades ago. Even poor people had high quality fabrics. Clothes were made to last because people were too poor to continuously purchase new items. $300 for a T-shirt is ridiculous because all T-shirts should be good quality. Nowadays rich people are paying for quality whereas back then they paid for the name and design. The quality was a given across the board.
Underrated comment.
l grew up in the 70s, I remember the Sears catalog. My school clothes were indestructible!
We live in a fake economy. Things are purposely made to not last so money keep recycling.
@@-onyx2626lol
Idk what time period you’re talking about but that’s not the case at all
I’m middle class. I don’t spend too much on clothes and don’t buy big name brands. However, the secret is spending a little more on a tailor. Tailoring the clothes i do buy makes all the difference in how they feel and look. Would highly recommended. It’s a relatively inexpensive way to upgrade your wardrobe.
This! People really don't realise the enormous aesthethics advantage over the cost of just a tailor's visit.
@@re_flow Should I tailor my $15 polos from Targét?
@@stupedcraig definitely if it is within your budget and if you plan to wear them often/ for a long time!
Of course, don't go to a high-end tailor to do so, but even tailored tees are way better. I did it with cheaper shirts and their effects are night and day.
Even better, buy high quality designer labels second hand, THEN Tailor them, because they might not be in your size since you have to take what they've got. They still cost less than the crap from the mall but are custom fit designer clothes!
an alternative for poor people is just learning to tailor your own clothes. definitely a valuable skill to learn
The biggest tell for *extremely* and I mean *extremely* rich people (not upper middle class or just regular wealthy) is their health and bodies. Not anything they wear or buy. It’s like the money seeps out of their pores. Their hair will be impossibly thick and shiny, eyes bright and rested, skin flawless, teeth perfect. And the way they carry themselves: like they don’t have a single care in the world, because they don’t. They’re not bogged down by stress or problems. You can feel the wealth radiating off of them. I’ve only seen it a handful of times in person but you can literally just tell. Health is a direct byproduct of your environment. The wealthiest people can afford the healthiest and most stress-free environments. They glow.
I have seen two of these people in the wild. They will look 10 years younger than they actually are as well.
‘Sir what are you doing at 25 with the skin of a 9 year old?’
Fae folk
george soros has left the chat.
This is the one of the biggest generalizations I’ve ever read in the RUclips comments section - and that’s saying something! Congratulations! My best friend growing up had a billionaire uncle. Yes, a _billionaire_ uncle. He would take us on trips for his nephew’s birthday, holidays, and sometimes just for fun. He was the most out of shape alcoholic I’ve ever met in my life. We are from Texas so he literally was just like a regular cowboy type. He was kind as could be, but to say he exuded wealth and it was reflected in his health/body is false, to say the least.
My mother was also friends with a woman who was married to the CEO of a huge, well-known pharmaceutical company, so not a billionaire but a multi, multi, millionaire. She also drank a lot, but she was miserably depressed because her 1%er husband was a total loser. She only got happier once she divorced him. That doesn’t sound like a healthy, stress-free environment, does it?
Also, the owner of my friend’s company is a billionaire. Again, a literal billionaire. I’ve been able to spend significant amounts of time with him and his family because he is quite generous and has many parties and retreats that my friend has brought me along to as a plus one. And this man also absolutely does _not_ exude health and happiness. One of his three children is an addict. He has a super stressful job running a super stressful company. His wife, on the other hand, was just like your generalization. She is in her 60s, like him, but she is beautiful and in great shape. She is kindness personified. And even though her billionaire husband had just met me, the first time I went to an event they hosted, he literally yelled and screamed at her in front of me and told her she was _not_ going to have drinks with us at the bar because _he_ wanted to go to bed and _she_ knew that. It was quite shocking. He literally couldn’t have cared less about my opinion about his behavior because I was a nobody, so why would he?
So I’ve met _many_ people who are truly wealthy and they are often just as messed up as us non 1%ers. Even wealthy people who don’t have the stressors of running companies can also have tons of problems too, just like the child of my neighbor’s boss.
Being wealthy isn’t like some super power that suddenly makes you immune to stress and makes you unable to make poor decisions. The ultra-wealthy people I’ve met are evidence of that.
lol Im glad someone said it before me. Yeah talk about a vague generalization. Theres many rich wealthy people that dont have a pristine glow.
Yeah Mark Zuckerberg, Bill Gates, Elon Musk, Jacqueline Mars, & Geroge Soros really radiating out here 💀😂😭
New rich: Put their mansion at the front of the property
Old money: Put their estate at the back so you don't even see it
I'm not rich and I want my house at the back
@@FreedomTalkMedia Now youre thinking like the wealthy. Now its time to exploit some labor.
Sums up McMansions lol
As a home health care worker in southern Georgia, I’ve seen this! I get great life advice too
Real wealth is you have a tailor to make custom fit clothes for you that are quality. Absolute wealth is you own the tailor and their family worked for your family for generations
There is a whole street in the Wan Chai district of Hong Kong with nothing but 20x30 ft. stores filled with bolts of fabric.
You bring in a picture out of a magazine of a suit or dress or skirt suit and pick out your fabric and pick up the custum fit clothes in a day or two or have it shipped home.
There is a scene in Above the Law where CIA agent Nelson Fox opens his suit to show the Hong Kong label.
Always thought that was the height of style. Something James Bond would do. Get his suits made in Hong Kong.
@@practicaliching2311 this is common across Asia, having lived in HK for a decade their tailors rival European ones any day. In South Asia, the fabric quality available all over is just excellent.
*children in bangladesh
Some real Django shit
And custom-sized wooden feet forms carved by artisans and stored at shoemakers in London and Italy 👢👞
Best thing you can do to "look rich" or like "quiet luxury" is to get a taylor (Or take a sewing class) and get your clothes to actually fit.
In the luxury market we even have "tiers" from high luxury to accessible luxury. The ultra wealthy wants to own things that new rich cannot: obscure things and exclusivity that only THEY own. I've seen a group of rich people where the old rich don't entertain the new rich on the brands that they get, because sharing that means giving the new rich a door into their world.
So the hedonic treadmill. Sounds exhausting.
It's so weird to see stealth wealth become a buzzword when it's been that way for decades.
Literally decades, not figuratively 😂😂😂
Perhaps we’ve been too busy Black Friday shopping away the past few at the clown items the rich have been laughing at us for using
Thank social media gurus 😂
Literally, “well these days, things are different” you’re like what 30 at best? Please tell us how things are “different these days” as if humans haven’t been having a society for millennia before you dropped in. Every quaint observation they have is to them a recent societal shift.
Basically the truly wealthy families have never worn company logos trying to impress anyone. Brands mark slaves.
Pro tip for those who want the look but not the price tag: steal it. No, im joking. Find what you like ans get it tailored to fot your body. Fashion starts with F and the F means Fit. Making sure clothes form fit right is more than 50% of it all.
Thank you Mr Cold William
But if you won't get caught, yeah steal it.
“Should we laugh?” No we should WEAP 😭😿!!!
😂😂😂😂
weep
Why weep? I don't really care what the wealthy flaunt, I do what makes me happy, and it has nothing to do with social tagging & flaunting luxury. Good quality clothing & accessories does not equal expensive or unattainable. I find it sad that so many people value this. Hopefully one day they will realize these are not the things that matter in life.
@@tennilledebysingh5819That’s just cope and silent ressentiment and deep down you know it.
I think people dont understand. Wealthy gets their clothes CUSTOM MADE. Hence, there is no logo, and that s why it fits well. A pair of bespoke Oxford shoes can cost 3k, 4k. Suits can range from 1k to 10k easily. The branded logo stuff was to lured middle class wanting to appear wealthy, wealthy people rarely wear stuff that are not custom made to them.
Although some recognizeable brands manufacture a mass produced line with logos but also offer a premium line of similar products with no logo.
@ChucksSEADnDEAD yes I know about the Ralph Lauren and such. But even then, you can get Ralph Lauren custom made which even more expensive than the one you bought in store, even when the two are quiet luxury.
This only applies to people who care about how their clothes fit. Most off the rack clothing will suffice for most people. In some cases like suits, off the rack is meant to have adjustments so left somewhat unfinished like the bottom of pants. Most wealthy people also have poorly fitted clothing because it’s not a priority to them.
@@sharinglungs3226 well yes because there are time and place for everything. The clothes im talking about are the one they wear in meetings, ceremonies, speeches or in media. They are not always in bespoke clothing around their family and friends.
Shit I'm barely middle class and even my suits costs $1K - the wealthy wear $100,000 suits
You can tell whos actually rich and who's not by looking at the Gucci bags, flashing money, air jordans, supercars, jewellery etc.
Ultimately, how the rich dress is a way to signal their Social Class. Displaying your logos and brands is what every other influencer does, so it's become normal for the everyday person, which is why the rich pivot to non-descript 'quiet luxury'. The minute we all start adopting the same aesthetic, the rich will pivot back to loud logos because the goal isn't to maintain a 'tasteful sense of luxury', it's to illustrate exclusivity.
I think a big reason they stopped being loudly rich is because it makes them a target.
Can you tell us when the wealthy were ever wearing loud logos? There's no pivot, they've just never done that.
You might be thinking of rappers or something.
Wealthy people have never been interested in brand names on clothing.
Simply put, Armani and Gucci are about impressing people with conspicuous consumption. Billionaires can buy not only the Gucci handbag, but the entire Gucci store. They have no need to impress you with money.
To be fair flaunting logos was never a thing for a certain group but it has always been a thing for the middle class and the lower upper class. For example musical artists who are the first generation to have money typically are much more flashy but if you look at the children of the artists or children of writers and directors of old Hollywood similar to Miss grenath paltrow they're much more silent and quiet about their luxury it also affords you extra privacy because you're not drawing in so much attention
The one thing I’ve noticed with some kids of rich or wealthy people is they are embarrassed by it. They want to be like everyone else so they get clothes, cars, etc that make them appear like everyone else. It’s kind of a travesty they don’t embrace having the background to afford nicer things.
@@sharinglungs3226because people criticize them for being a lazy nepo baby who doesn’t have to work. And I’m sure they want to be seen for their own person and not who their dad or mom is. It’s still a kind of silly struggle to have because work sucks and we all wish we had some way to never have to work again but there’s also pride and accomplishment in being self made and it’s something you can’t get from being a rich man’s son.
I have always felt that the “new rich” were the ones to flaunt. Growing up with people that have generational wealth, at least in the US, we never wore name brand luxury because it looks tacky. Maybe celebrities but those of us who work corporate jobs have always dressed like this.
You just wrote this comment to say you’re rich, nothing quiet about that 😂
@@b__c7538he has a job, so musnt be that wealthy. 😂
Lol this isn’t anything new I’m not sure why this video even exists. Nouveau riche has been connected with ostentatious or flashy dress and lack of overall “class” since at least the 19th century in the US. It’s much to do with the downfall of traditional aristocracy (old rich) in favor of industrialists and entrepreneurs (new rich)
I always thought holding logos around is just making you an easier target to get mugged. And they're ugly as fuck, nothing but a disturbance to my fashion style.
they’re so tacky..
Agreed. Why pay a lot to look bad?
I only know the men's side of fashion, but since men's fashion has always been more traditional, there has always been a "if you know, you know" to it.
There's certain stitching in suits are usually for bespoke suits only... until more recently, cheaper suits have been adding that stitch in a couple obvious places, but not everywhere.
Shoes, it's less obvious if it's a bespoke cordwainer built shoe and Allen Edmonds who make a high quality heritage leather dress shoe.
Or less obvious to see the difference at a glance from Pacific Northwest Boots and Red Wings. (Neither are cheap as they are made in America)
BUT, Italian heritage leather shoes and boots have always been made from their own traditions, and it's a "if you know, you know" kind of difference in their leather stitching and lasts.
True Italian suits can be hard to tell, because Italians like their Spezatto style (suit separates, my favorite styling) that mixes suits, colors, textures and textiles.
I'd say the trend of unbrazen wealth started long ago, Succession just made more people aware of it.
I got this down pat, i live in a trailer, take public transport, eat fast food…nobody will believe im worth $100million, not the bank, not my friends, not my family…im so stealthy with it…
Now that's WEALTH! 😉
God damnnn 100M ? Well I hope your wealth perpetuates even more ! And don't hesitate if you feel generous and want to help a brother out 😂
Wealthy people have little need for exogenous validation; they value privacy and quality.
Are you kidding? 😂 this is a joke. To them status is everything. And they do buy things to show off. It’s ridiculous that people think wealthy people don’t want to show off their wealth at all.
When you dress like you are homeless yet is worth billions. That is a next level flex.
Said way to much just to say minimalism is in style now.
I just wear what I want and go for good quality clothes no matter the logo or lack of.
Quietly elegant was always the mode
I knew this in the 8th grade and I’m 59 now lol
Exactly, there’s nothing new about this concept. And even in succession it’s important to remember the scene where the family were viewed as new money when meeting with an old money family.
Most importantly to remember is this has always existed, and not an issue most of us ‘common folk’ should be comparing ourselves to beyond a superficial level if it creates unnecessary insecurities or serious overspending. Far much more to life to find joy and meaning in within each of our means, including fun with fashion! I say this as a thrift store income bracket shopper, with friends who have cars worth more than my rental apartment. Just be you.
It's always been this way. Each generation likes to think that they have discovered "stealth wealth" but they've been around forever.
If you’re not the 1%, I don’t think it should matter how you dress. Wear whatever you want
I work in corporate I would prefer to wear simple and classic outfits than looking like logo loaded gangster anyday.
Dude this was always the way for the rich.
Stealth wealth and loud wealth goes back and forth in fashion dictated by the wealthy.
As someone who went to a 1% high school (on a scholarship), the wealthy just buy what they like/want (typically nice fabrics & comfortable regardless of whether its $10 or $1,000). My friend, an heir to a hotel ‘empire’ with a $10mil house (and multiple houses elsewhere) and 5 luxury cars would wear Target pajamas and thrift with me. They dgaf about your opinion. So if you want to seem wealthy thrift some high quality fabrics & stop caring lol.
People also assume attractive folk are wealthy too. Strange phenomenon in my school, since you should be looking for the nerdy or almost sickly.
what I learned is a lot of rich people (who are not public facing) actually don't care how they look because they don't need to prove anything to anyone and the clothes they wear is.. full of holes and actually not fancy at all as in, I look more rich than them by appearance of clothes
Quiet luxury is not a new concept. It’s called being modest and having class.
Holllywood avoids showing brands many times because of legality. Also, if you make more than 34k a year you are in the top 1% globally.
Thing is, like most i’m not old money and i’m not dressing like it. Quiet luxury is billionaire cosplay, i’m good lol
Luxury: a $300 hospital bill for a life-changing treatment. Quiet luxury: buying a $300 t-shirt hoping a random billionaire might see you and mistake you for one of them for 3 seconds
Wealthy people have always dressed in an understated manner. That don't wear Louis and stuff like that, they wear brands most people haven't heard of.
Mark Zuckerberg t-shirt "i mean it's soft"😂😂😂😂
The key is, know your measurements and get your clothes tailored. It doesn’t matter how much it costs if it’s ill fitted you’ll look cheap. If you want to spend on anything spend on shoes, accessories like jewelry, belts, handbags, etc., and please avoid chipped polish on nails and feet. Also no chapped lips and decent eye brows. You can learn to do this yourself but it’s important. It’s not about looking rich but just looking put together all around.
Top 1% = $250k/yr…. Might be wealthy but you’re describing the top 0.1%
I'm friends with a family who are really rich, and I never noticed because they were so normal and down to earth with their lifestyle. Even the food and wine they buy is so cheap, lol. But I found out they had like 4 cars and 6 properties lol. They literally bought up a street in a French town out of sentimentality 😂
Real wealth is being content with what you got and not giving crao what others think
exactly. Real wealth is not hoarding everything for yourself and exploiting others in the process of acquiring it.
The real wealth and flex is contentment 👌
@luciavasquez1234 which is what alot of what the 1 percenters do. Gain the world by buying/selling souls.
Truly rich people never had a time in the past where they wanted to flaunt logos of companies smaller than them. Only poor people ever want to associate with big logos to seem richer.
Stealth wealth was not a trend brought on by Succession. Those logo designer items are the cheapest in the collection usually. The loudest ones were never the most wealthy.
Quiet luxury is what rich people do to blend in with the rest of society. 👏👏👏👏👏👏👏👏
It’s not a trend or lifestyle. It’s for survival. That’s how wealthy these people are.
also for a tv show having no logos means no brand deals to pay
Stealth wealth exists because major fashion brands only appear to poor urban people now as they have no other means of showing off their wealth.
The punchline was priceless, though. Time well spent
So, rich people wear clothes, and poor people wear logos advertising corporations for rich people 😂
Crazy that this is now sadly a trend. Something that should’ve been years ago. Ages ago, if they notice they notice whatever. But you buy things for you not for others
There's a difference bw old money & new money. Old money is quiet luxury. New money is all about trends & labels. It's always been that way not bc of TV shows😆
"an inside joke for rich people" - - it shouldn't be called quiet luxury because if you are familiar with stealth wealth brands, their items aren't quiet at all.
It should be called deaf luxury because the rich 👏 ain't 👏 talking 👏 to 👏 us
Call me crazy but I think spending 300 bucks on a t-shirt is insane. Succession and these ways wealthy people have just convince me more of how unaware and disconnected this people are from reality, what most of us live every day 🤷♂️
I love how she walked by loro piana. The essence of what the top 1% wear and she didnt mention it 😂
This is the only comment on this section that is correct. You also get fedeli and Belgian Shoes on that list.
Quiet luxury was always a thing.
This is sorta what Suits are. Before suits were a thing the wealthy flaunted their wealth on them but when Suits came into fashion it was a way to silently show their wealth with hidden details etc.
Oh that last part cracked me up🤣🤣
“In ancient Rome, they wanted to make the slaves wear something so they could identify them, like a cloak."
“Then they decided not to do it because they realised if all slaves dressed the same, they would see how many of them there were, and they’d rise up and kill the masters.”
This is driving me nutts, "quiet luxury" isnt a trend. its just wanting to have high quality goods that are not made in sweat shops in a third world country that falls apart after two uses. im sick of spending loads of money on cr*p that falls apart. did some research and found out what are good quality brands are and now all of a sudden im being made to feel like im just following a trend. i dont like the idea of wearing obvious brands cause most of the brands that are all logo are actually not that great quality. plus, people who deck out in those kinds of clothes look like theyre trying to show off. im not about that. i just want to live my simple life in simple clothes and not have keep buying new ones all the damn time.
This comment is laughable. If you ACTUALLY did any research, then you'd actually know that the t-shirt you bought for 300 bucks was actually 50 cents to make lmao. No one makes you buy stuff "made in sweat shops in a third world country that falls apart after two uses", but if you buy a t-shirt for more than 50 bucks then you are a sucker lol
To be fair when you showed the Christian Dior purse, the cheapest Christian Dior purse in that size is the one with the giant logo on it if you were to buy the same size purse in pure leather, or in the vintage saddle leather, it will be 10 to 20 times the priceso instead of $1000 for a bag it’s 20 or $30,000 for a bag and that filters out the people who can and cannot afford it
The less wealth you appear to have the less of a lawsuit target you are, the less you’re bothered by charities and friends and family for handouts. The more wealth you retain.
Personally I don't like logos but buy what gives you joy. If that ugly Louis Vuitton pattern makes you happy buy that overpriced purse and wear it with joy.
Looking rich just makes you a target
Understated wealth had always been the hallmark of "old money".
I’ve been buying luxury since this girl was in primary school, it changed for most of us long before Succession was even a thought. Rappers ruined things like Gucci, Louis Vuitton, and Burberry. Rappers popularized gaudy items with huge logos and the Chinese in-turn started to mass manufacture knockoffs, then the richest Chinese sent their kids to cities where there are top universities and major shopping hubs, they are the most materialistic and flashy people out there. The best “affordable” brand (still not that cheap) that mimics quiet luxury brands like Cuccinelli, Zegna, and others is SuitSupply, at least for men.
The main reason they don’t have logos on their clothes if bc the show doesn’t want to give out free advertisement
So outside of the world of succession, the reason that labels and brands are not purchased, is, because usually if you go to Louis Vuitton, the thing covered in logos is the cheapest version of the thing, if you were to take a purse, for example, the patent leather LV purse is the cheapest of LV products, if you were to get the exact same purse in crocodile, or ostrich, it would have a single logo on the inside, none on the outside and cost 10 times if not 100 times morethe average person cannot afford that so they just buy stuff covered in logos and they have to buy big enough for everyone else to see it or else they feel like they spent their money on something useless. Hence the statement ludicrously capacious.
I thought quiet luxury was saving your money LOL
To be fair I've never watched that show but I can guarantee you that's the way it's always been... Rich people don't like to look like targets
if you have to ask what the brand is, you can’t afford it
Isn’t this what Preppies have been doing since, like, forever?
I don’t think that the show Succession is to thank for inconspicuous upper upper class fashion habits. This is something that even in my teens 15 years ago I was aware of, contrasting the ostentatious nouveau riche with the older wealthy class.
Idk the comments r funny. I know wealthy people and even dated some guy who owned an island and he was pretty regular. Didn’t tailor every garment, either. Just travelled a lot. There’s no 1 wealthy person.
Flaunting logos has never been a thing for people who were raised with money, unless it’s on a handbag in a classy way or a belt it has always been tacky or new rich
It was always thus. New money buys flashy things. Old money buys quality.
Also, rich people buy things. Wealthy people buy things that make them money.
I can sympathize a little when I imagin myself rich (lol) I feel like I wouldn't want to be changed much by my wealth and would be drawn to dressing down and not buying tons of stuff but can see also that with tons of money (lol again) that I may choose a t-shirt but I'd absolutely choose one that's gonna look great and would pay more for the convenience of not having to thrift to find some damn cashmere that doesn't fit. I'd pay more for the basics for sure. But I hoooooope my view of what a t-shirt should cost wouldn't change too much. It is subjective though innit? A t-shirt is valued at 10 bucks for us cause that's the value we set it at by the majority of people saying they'll buy it if it's that price. Being in a different class (lower, middle, upper, 1% etc) changes the fish bowl you are contributing those stats to and changes which marketing applies to you. Basically, if you have $15 in the bank you are in the market for ads that have diamond rings for $100 because they know that's just right for you to say "oooh good deal" but if you are a billionaire they market jewelry to you that is worth much more but to each the poor person and billionaire the jewelry marketed to them is valued just right. Funny how we think diamonds should cost more than t-shirts but diamonds can't keep you warm. Rich people are just as susceptible to this weird trick of increased value of items.
Not "in the past". It has always been this way
I saw a comment a while on a video of one of the Arnault children(Bernard Arnault is the ceo of lvmh, richest person in the world sometimes) about how the son was wearing a normal sweater and that normal people who wear designer logo brands should learn from him.
Googled it to find out that the shirt is around 4000 uk pounds.
Succession didn’t make wealthy people hide the logos on their clothes. They’ve never been about wearing logos. You can go back 30 years and all you’ll see is classic fits.
Except for watches. Although most of them wear classic Rolex’s or Patek Philippe’s, there are some extremely garish watches out there that they love as a flaunts accent piece.
You're pretty.
Im still trying to afford Walmart fashion
Flaunting wealth has always been seen as uncouth. Noob behavior associated to new money or aspirational wealth in the eyes of old money.
She thinks it’s new for some reason when it’s literally always been this way.
You can tell high quality.. if you slightly pay attention, it esthetically looks good, simple, yet complex at times with layers, and fits perfectly.
Idk, i think hbo just doesnt want to pay for branding. except for the watches
For real though, this idea that i want to flaunt my success is so foreign to me, with the state of the world, why would i want to constantly worry if someone saw me who has nothing to lose and everything to gain from robbing me, killing me..,breaking into my home…you cant trust your own neighbors these days…why am i gonna trust the thousands of strangers who see me walking down the street with gold chains and gucci joggers or driving a lambo…it is just not worth it…i have always been low key with my top 3% wealth…lived in the same home i bought 20 years ago, drive used toyota vehicles, never had social media, my friends dont have social media…nobody posts anything…
But ive got a million dollar gun collection, ive got 750 acres in western NC…a few offroad vehicles, and pieces of heavy equipment. Nobody looks at the guy with two svl97’s and a new kx080…that kx-080 is more than an m4
Difference between old and new money.
Makes sense to not Flaunt the wealth... with the upcoming class Wars, I would not like to be wealthy coming up here shortly ☄
Clowns really thought they were wearing cheap clothes. Remember those old Instagram post of the 2 guys? Flashy or not YOU’RE STILL WEARING money
Inconspicuous has always been the card of most of truly wealthy. Some get lost in the sauce however.
Inconspicuous has always been the way. It’s just people who want to look rich, but actually aren’t that dress with flashy logos.
Top 1 percent do not shop at malls.
Rich rich don't shop at stores. They wear clothing literally made for their body
Logo/brand on clothes is literary _you_ paying extra money for marketing _their_ company…
it’s absolutely absurd imho.
It's not because of the shows. The shows do it because that's the way that world already worked.
the top 1% is 400k and over. you're talking about at least the top 0.01%. Which is 10M per year.
I can't get over the 300 dollar t shirt. I think it's nice to find middle ground with what you buy. It's like when you get a vegetarian meal that excludes the meat but it charges you the same price.