Franchising Explained: 20 Key Terms

Download the FREE Franchise Terminology Guide - brianbeers.ck....
Weekly insights on how to Find, Buy & Build an 8-figure franchise business: brianbeers.com...
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In this video, I break down the 20 essential franchise terms you need to know before making your first investment. Understanding these terms could be the difference between success and failure in your franchise journey. Here's what you'll learn:
- The crucial difference between a franchisor and franchisee
- What the Franchise Disclosure Document (FDD) is and why it's important
- How to interpret franchise fees, royalties, and start-up costs
- The significance of exclusive territories and agreement terms
- Key concepts like AUV, item 19, and local advertising
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If you're new to the channel, my name is Brian Beers, and I own over 30 franchises across multiple brands. I'm passionate about helping other small business owners thrive and introducing more people to franchising as a great business model.
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