Louie is like an anti-Berle. Berle completely transforms every time he changes companies, but Louie essentially always looks like he dresses using target clothes.
Great analysis on all this. Was hoping you'd touch on Nike's disposable sponsorship strategy, too. They've been one of the first brands to aggressively drop skaters as soon as they're not hot commodities. I understand the business model, but it's harsh compared to how most companies let riders stick around in perpetuity, eventually being quietly shifted to the "legends" roster. It's always sad seeing a skater slightly past their prime losing their Nike contract, and it might even accelerate the end of their professional skate careers compared to riding for a more forgiving brand. Maybe with these harsher strategies from the big shoe corps, skate careers are gonna burn brighter and faster.
Josh why are you surprised that Nike isn’t acting “core”. You just expect Nike to follow some unwritten cowboy code of conduct that would eventually lead to a loss of money. Why would you expect them to follow that when “core” companies don’t even follow. You are NIAVE
Man, I feel for Luan. When I was younger I was a sucker for certain skate brands like Flip, Es', Emerica, Girl, i still am to a degree. So naturally I was a huge supporter of the riders of those brands. I couldn't count on both hands how many of Luans Flip boards I've bought.
@@feral5404 ya they did. I'm 34 and the 1st 2 skate videos I ever saw was Es' Menikmati, and Flips Sorry. I still regularly buy Flip decks. Just got a Matt Berger deck last week actually
I don't know if you have already commented on this. But the fact that the Berrics logo is the exact same as the UN logo because it does not have a trademark perfectly summarises their lack of creativity.
@@Aminormaze they are so short they are no longer shorts. they are just sho. I did not bring Ginwoo up, cause that would be an unfair comparison. On a height adjusted scale they are about tied for shortest shorts I think :)
Noah’s collab with Lavenham is the most skate thing I’ve ever seen. A Lavenham 200 quid countryside chic gilet will have all the homies jealous of your horse girl drip.
As much as I do enjoy watching what is relevant in skating now, watching luan do a perfect, high hard flip is still entertaining to me. Maybe that’s the smooth side of my brain talking.
@@Heathcliff_hensel I don’t think what GH was saying was wrong when talking about skating in general but my main thing that got me was hearing Nike dropped him. He’s a great fit for one of the more athletic shoe brands not Cariuma. It would have been more sick if he went to Footprint even
Idk if you read the comments but Kader said in a thrasher interview that those times he was skating an antihero board with the supreme stickers, he was just in between boxes and even though it looked like he just switched from baker to violet out of nowhere he and Reynolds had a conversation about it behind the scenes
it’s wild because extremely sorry was my first real skatevid, like a hard copy dvd i bought and watches on repeat. luan and louie on completely different sides of their careers now
Bang on point. As if that's idiot gov perspectives where surrounding skating. We all lost alot of great people to it, and for what to kurb the direction of something that supposedly made a more contributing part of society 'uncomfortable'. Watch what they do with it.... Quit whilst we all remember, they can't take memories or history.
13:32 prophetic take because the only person I've ever seen who wears Cariumas, doesn't skate and bought two more pairs for his parents who also don't skate. They like the "eco friendly" materials and that they had a coupon deal for them. I find it equally sad and hilarious.
@@markstaud Same here bro! The dude I know is from NYC and I literally couldn't believe when I saw him wearing a pair. I had to hold back being the guy that harshes someone's vibe more than ever before.
Idk, i feel kinda sad for luan, but then you see the other "old dudes" and they kinda reinvented themselves to still be relevant, I'll like to mention Spanky, he managed to get three really good video parts these last 2 years
@@JAWS_164 Agreed. And what you are rocking as a picture in your profile is much appreciated by me as a kind of big brand, that still has a pretty core vibe/identity to me to this day. I don‘t care where their boards are available etc. - this is not the core of what core means to me.
This may be wrong but what if kader is just skating violet boards? Like that one video of him in the nhs video he called up Andrew and said if he can skate a Santa Cruz board and he said yes so like what if that’s happening but I feel like if kader wants to start his own brand he might or probably will hit up Andrew to help him out
Just got a cariuma ad on this video 😂 and seeing bastien now on the team i feel they are hatching a plan to attempt some kind of infiltration of the core scene... luan and then bastien...whos next we have to have some kind of guessing game Joa
Its actually really unbelievable Louie left Volcom. He is probably leaving a lot of money on the table to help out a brand new company. I think Louie actually has a lot of heart for leaving what was probably a lucrative contract with Volcom. Sci-Fi Joa didn't think about that.
It’s so true abt cariuma wanting to sell to non skaters. When I was a beginner I had no clue how wack they where and I wanted them for a while. Cariuma is such a fat nube trap
Kader is really feeling himself. It's gonna be Evan Hernandez 2.0 ,sadly. He's bought into his own hype, smoking way too much weed and will start getting strung out eventually. We've seen it happen. The disloyalty to sponsors is nuts too, eventually nobody is gonna wanna touch him. I don't mean to be so negative but if history tells us anything....
You’re being a little hard on Luan. Those spots he’s skating are not easy smooth spots…. And some of them are in dangerous neighborhoods…. Shit is real street.
they're a niche menswear brand so of course they're gonna be pretentious but it helps them stand out. gh probably doesnt know much about them because for the most part he dresses like shit, and its cool that he dresses like shit but he was really talking out of his ass on this one. a little bit of research would have helped him understand brendon a little better, cheesy as the statement was. hating on noah is beyond cliche'd now and i cringed while listening to gh's comments, they couldnt be less original or tiresome.
@@mattmolloy636 yeah ik who makes pretty much every brand decks and violet made from bbs and I’ve skated multiple bbs decks maybe it’s just me but I swear the violet decks lasted the longest and I favor the violet decks shape over most brands. The shape is like a less aggressive FA/Hockey shape
The way Luan skate will NEVER be boring, sorry. He goes Faster and higher than everybody, He's still one of the most skilled skater out there. He Won SLS 2 times, Tampa Pro, Tampa AM. His parts are DOPE. You mentioned "lost and found", this was some random clips reunited from his travels inside Brazil during the pandemic, don't use that as his normal conttent. If you go to any SLS event you'll se He's still one of the crowd favorite. I Mean, He is a REAL OG skater.
I love joa because he challenges what being skate even means
You mean trannys footplanting 2 foot gaps wasn’t challenging!? REEEEE
That's very skate of you to say
such core skate comments, legends
@@smeegain3657 You're so skate Avril wrote a song about you
He's such a ripping skate.
can always count on you to make sure i don’t do my job
😂😂😂
My lunch breaks are usually 30 minutes so it usually works for me but this is mad relatable
@@Sagemode23- nah save the video til you clock back in it’s much more enjoyable
you challenge what being job even means!
lol i was thinking the same
“Berrics shoes” is what I will be calling cariuma from here on. Thanks for that.
The brand is from 2 brazilian dudes bro. Just google it
Why not Beriumas 😂
Avatar Goon Boots is what u call them
They’ve been called that for years
Louie is like an anti-Berle. Berle completely transforms every time he changes companies, but Louie essentially always looks like he dresses using target clothes.
Those target fits are decent. It doesn’t draw focus away from the tricks too much.
@@oopsydaizi3s824 I mean, I dress using target clothes so I ain’t dissing him that much.
@@nowhereweareagain yeah i got what you meant , he’s just not a flashy dresser it all gets ripped up anyway
LOL. so true
‘Next thing you know you’ve got 17 tabs open and you’re watching a video of 7 dudes pissing on somebody’ - can’t breath dude, that was hilarious
this brendon guy is the type of dude to ask you if your tattoos have meaning and lecture you when the answer is no
he looks like he's really into natural healing and essential oils and has a diffuser in his house
@@backsidefifty probably an expensive ass one as well, with a subscription service
He looks like he could suck a golf ball through a water hose
nice edits
@@amp4105 ty
Great analysis on all this. Was hoping you'd touch on Nike's disposable sponsorship strategy, too. They've been one of the first brands to aggressively drop skaters as soon as they're not hot commodities. I understand the business model, but it's harsh compared to how most companies let riders stick around in perpetuity, eventually being quietly shifted to the "legends" roster. It's always sad seeing a skater slightly past their prime losing their Nike contract, and it might even accelerate the end of their professional skate careers compared to riding for a more forgiving brand. Maybe with these harsher strategies from the big shoe corps, skate careers are gonna burn brighter and faster.
good to see you around josh o7
made me think w this one, id love if hed expand on that
Go away josh
sup josh i was just rewatching some of your OG day in the life’s for some nostalgia you’re the goat
Josh why are you surprised that Nike isn’t acting “core”. You just expect Nike to follow some unwritten cowboy code of conduct that would eventually lead to a loss of money. Why would you expect them to follow that when “core” companies don’t even follow. You are NIAVE
Nice to see Joa take a break from being what skate really means to bring us this juicy content
that still of John Hill holding up the two cariuma shoes was full on jump scare vibes
A true snapshot of Hell
The real life joker lmao
@@robertbarnhart7791 talking to himself on the park filming his next youtube short
i’m sure he’s a nice guy but there is something unplaceably wrong about that photo
@@frozennorth3426 There's something wrong about John Hill on a deep level. Man gives me baaaaaad false-positive vibes.
Luan's skating IRL is unreal. He's very impressive to watch. I feel like this is the first time I've ever heard someone say something bad about him.
Kind of refreshing lol
Man, I feel for Luan. When I was younger I was a sucker for certain skate brands like Flip, Es', Emerica, Girl, i still am to a degree. So naturally I was a huge supporter of the riders of those brands. I couldn't count on both hands how many of Luans Flip boards I've bought.
Flip ruled the world in the early 00's
@@feral5404 ya they did. I'm 34 and the 1st 2 skate videos I ever saw was Es' Menikmati, and Flips Sorry. I still regularly buy Flip decks. Just got a Matt Berger deck last week actually
Nah the Luan hate is absurd. Luan is a legend and he stopped getting paid from Nike so he looked for another check. That's being an adult lol
Also he is Brazilian same as Cariuma? Can't believe this obvious connection is overlooked
she is back with content. our favorite influencer 🥰🥰🥰
"sci fi only has one pro on the roster" *Ryan and Jerry are the same person confirmed
Ryan is Jerry’s white side
Joa is the only pro youtuber on sci fi
@@smeegain3657 he isn't pro
@@English_Harry hes a pro gamer
@@English_Harry He is a professional youtuber, get it now? :)
"He's 50. That explains it." As a 51 year old who still skates I totally agree with this comment. Love what you're doing, Gifted Hater!
yeah but ur tapped in
I don't know if you have already commented on this. But the fact that the Berrics logo is the exact same as the UN logo because it does not have a trademark perfectly summarises their lack of creativity.
I thought Tom Knox was like a construction company or something
You were right. Nice job.
That's Tom of Finland, you should Google them their logo is cool
That Noah paragraph was written by ChatGPT 100%%
This one is hornier than what we usually get
How long before this one gets deleted
The length of ricky glasers shorts give or take
thank the universe it is not the length of Jahs shorts give or take or your comment would not even exist
@@smeegain3657 jah literally has the shortest shorts in the game haha
@@Aminormaze they are so short they are no longer shorts.
they are just sho.
I did not bring Ginwoo up, cause that would be an unfair comparison. On a height adjusted scale they are about tied for shortest shorts I think :)
Noah’s collab with Lavenham is the most skate thing I’ve ever seen. A Lavenham 200 quid countryside chic gilet will have all the homies jealous of your horse girl drip.
As much as I do enjoy watching what is relevant in skating now, watching luan do a perfect, high hard flip is still entertaining to me. Maybe that’s the smooth side of my brain talking.
He is still a legend in my mind.
@@Heathcliff_hensel I don’t think what GH was saying was wrong when talking about skating in general but my main thing that got me was hearing Nike dropped him. He’s a great fit for one of the more athletic shoe brands not Cariuma. It would have been more sick if he went to Footprint even
Idk if you read the comments but Kader said in a thrasher interview that those times he was skating an antihero board with the supreme stickers, he was just in between boxes and even though it looked like he just switched from baker to violet out of nowhere he and Reynolds had a conversation about it behind the scenes
Dang he actually confirmed the move to Violet?
You can’t even lie Troy and seven and them are sick..violet is gnarly
brandon’s memoir sounds like he can’t believe that out of all brands louie chose to ride for was his company lmao
that’s certainly the image he wants to create
not the most skilled writer, it seems
@@bryanflo4500 he challenges what being not the most skilled writer even means
@@frozennorth3426 lmaoooo
it’s wild because extremely sorry was my first real skatevid, like a hard copy dvd i bought and watches on repeat. luan and louie on completely different sides of their careers now
Omg thank you for bringing this to my attention 😭
Marks art will always be the most hardcore pron
the only thing I really have to say about Violet is that it almost seems like it's 3 years too late
My toilet break just got extended! #praisejoa
I feel like loyalty is key if you’re flip flopping between brands eventually no one will want you.
Any company that calls their employees "family" is a major red flag... Hopefully Louie knows what he's doing but I'm sure he's getting the bag.
I can confirm that first statement there. Redassflag for sure, stay vigilant
😂 Luan’s outdoor robotic BANGIN’ part
luan blocked me for commenting "damn bruh" on his cariuma post
damn bruh
@@smeegain3657 😒
@@deskgum2 It was Berra who is in charge of his account now. Should‘ve read the whole long contract - especially the small sized text
As soon as he said "he challenged what being skate even means" I went straight to the comments to see if it had already become the new saying
I think since we lost Jake phelps and Jeff Grosso the level of wack shit that has happened in skateboarding has completely taken off.
Bang on point.
As if that's idiot gov perspectives where surrounding skating.
We all lost alot of great people to it, and for what to kurb the direction of something that supposedly made a more contributing part of society 'uncomfortable'. Watch what they do with it.... Quit whilst we all remember, they can't take memories or history.
When somebody says “ I don’t mean to be disrespectful”, you’re about to be disrespected 😂
Kader is like KB, great skater, kinda wack as a person, and hardly puts footage out
Noah is skate vineyard vines
Oh God ur right
13:32 prophetic take because the only person I've ever seen who wears Cariumas, doesn't skate and bought two more pairs for his parents who also don't skate. They like the "eco friendly" materials and that they had a coupon deal for them. I find it equally sad and hilarious.
I have never seen a pair of Cariumas in real life, I live in Canada, but still…
@@markstaud Same here bro! The dude I know is from NYC and I literally couldn't believe when I saw him wearing a pair. I had to hold back being the guy that harshes someone's vibe more than ever before.
they will replace nike
@@143jcm lol dream on mate.
He never had the makings to be a varsity athlete...
Lmaooooooooooo
soft- more status ha
Gabbagol ?
Small hands 🙌
ya know i didnt think the Knox sex jokes were funny at first, but after the 4th time I loled. so epic thank you
Louie should have gone to stussy
he does seem like the type of dude to be sponsored by them tbh
Idk, i feel kinda sad for luan, but then you see the other "old dudes" and they kinda reinvented themselves to still be relevant, I'll like to mention Spanky, he managed to get three really good video parts these last 2 years
Babe wake up Joa uploaded clips
I think Kader will eventually get back on Baker. Might not be for another 10 years but he'll be back
Damn that's facts, if Violet somehow doesn't work out that could happen but Violet could turn out to be a better move
Maybe sooner if he realizes how stupid violet is
TK did it with element in the early 2000s it’s possible
@@Utahchusetts fuck tk
Bruh these John hill stills got me cracking up for no fucking reason 😭
he would become a cariuma shoe if they paid him enough
Noah Clothing? Violet skateboards? Never heard of it this is the first time hearing this
that is because both are so damn core. it is part of the deal.
@@smeegain3657I agree on that part we need more core Brands
@@JAWS_164 Agreed. And what you are rocking as a picture in your profile is much appreciated by me as a kind of big brand, that still has a pretty core vibe/identity to me to this day. I don‘t care where their boards are available etc. - this is not the core of what core means to me.
Lucky you
Violet are like the “Rawr xD” of board companies
Hey with inflation these days all of our fits have quadrupled
Lmao true
Kader for Foundation Skateboards 2029
id be so hyped if louie ran for al-qaeda, my country would finally be on the skateboarding map
Aw man not the war against Jim Beam 😂😂😂
A skate park? Naa g them spots rough af in Brazil
he took the violet video down because it challenges what being skate even means
i just want kader to fulfill his dream of becoming an actor after skating
15:20 no push line was so rad
Yeah it's a great spot
just as i was about to view that violet video then it was down but awesome analysis!
Got to skate with kader at NHS. Dude is a legend he will land on his feet no matter what. Defo gotta put the bong down tho.
He will so not land on his feet. Have you ever seen him in action?
He lands back on his board, almost always.
@@smeegain3657 ✅✅✅
Dude his interview with the bunt was so funny.
@@tomas746 lmao he was so smacked
hes been sober for a few months im pretty sure
Is skate in the room with us right now?
So won‘t the real slim skaty, please stand up?
Please stand up, please stand up.
Reality truly only exists in GH's head.
This may be wrong but what if kader is just skating violet boards? Like that one video of him in the nhs video he called up Andrew and said if he can skate a Santa Cruz board and he said yes so like what if that’s happening but I feel like if kader wants to start his own brand he might or probably will hit up Andrew to help him out
Just got a cariuma ad on this video 😂 and seeing bastien now on the team i feel they are hatching a plan to attempt some kind of infiltration of the core scene... luan and then bastien...whos next we have to have some kind of guessing game Joa
Is this actually GH?
no, just in theory, like in „skate theorist“
Its actually really unbelievable Louie left Volcom. He is probably leaving a lot of money on the table to help out a brand new company. I think Louie actually has a lot of heart for leaving what was probably a lucrative contract with Volcom. Sci-Fi Joa didn't think about that.
It’s so true abt cariuma wanting to sell to non skaters. When I was a beginner I had no clue how wack they where and I wanted them for a while. Cariuma is such a fat nube trap
At least he's a company admitting sustainability is bullshit. Thats the one positive thing about that dude
Brendon is a supreme og designer and current jcrew designer
this is one of the most low budget venture capitalist promotion ive seen in years
Brendon is the english teacher in those "the curtain is blue" memes
I want to hear joa’s opinion on jack black
watching this video was the most skate thing i did today🎉🎉
“We’ll call it ‘zucking’” 💀
Kader is really feeling himself. It's gonna be Evan Hernandez 2.0 ,sadly. He's bought into his own hype, smoking way too much weed and will start getting strung out eventually. We've seen it happen. The disloyalty to sponsors is nuts too, eventually nobody is gonna wanna touch him. I don't mean to be so negative but if history tells us anything....
How do you get strung out on weed
@@michaelRG1000 you dont.
@@michaelRG1000 you don't get strung out, but you become a burn out, or dope head.
Can't be a burn out of you're still putting out crazy clips.
Later Kader, it’s been in the works since the beginning. Tinfoil hat. Lol
You’re being a little hard on Luan. Those spots he’s skating are not easy smooth spots…. And some of them are in dangerous neighborhoods…. Shit is real street.
Cry about it
"He's 50. That explains it." Some of the best hate...
thanks for the explanation regarding the violet video, totally understand Joa!
watching this shit before work lmao geeeenius already made my day with this!!!!!!!!!!
I guess I’m a stan but Luan’a style is top tier, yah it’s just flat and ledge stuff but he’s got mad swag
"We'll call it 'Zucking'"
Noah is very self indulgent but I think their clothes are really cool
Agreed. I’m a big fan of their clothes (although some things are questionably overpriced) but I hate how corny they can be
they're a niche menswear brand so of course they're gonna be pretentious but it helps them stand out. gh probably doesnt know much about them because for the most part he dresses like shit, and its cool that he dresses like shit but he was really talking out of his ass on this one. a little bit of research would have helped him understand brendon a little better, cheesy as the statement was. hating on noah is beyond cliche'd now and i cringed while listening to gh's comments, they couldnt be less original or tiresome.
Gifted Hater continuing to let us know the hot goss going on in skating as well as letting us know what being a skate means
Has to be said. Louie in the 800 dollar outfit is dumb but Joa in the 600 dollar sci fi, polar, and last resort outfit is also harsh.
Ville Wester and Tom Knox should trade board sponsors (Palace and Krooked), much better fits for both of them while still riding for big brands
So Kader left Baker because he wanted to build something up for himself, and then chose to build up Fat Bill’s garbage?
Bills filming is hit or miss but I love violet ngl I rode their boards and shit lasted me for so long and the graphics are my fav lol
@@dabi7289 you know the wood isn’t any different from most brands out right? Not much different besides the graphic on the bottom.
@@mattmolloy636 yeah ik who makes pretty much every brand decks and violet made from bbs and I’ve skated multiple bbs decks maybe it’s just me but I swear the violet decks lasted the longest and I favor the violet decks shape over most brands. The shape is like a less aggressive FA/Hockey shape
@@dabi7289is there a particular Violet shape you stick with?
@@mattmolloy636 it’s like a less aggressive hockey/Fa shape
feel like chatgpt wrote that video description
Can you upload the violet video?
19:08 I can’t even tell you how much this cracked me up 😭
Welp, I got the day off.... It's nice out. Can hardly skate anymore so I'll watch this.
I think violet is the new FA ngl their roster is reallly good 🔥🔥🔥
7:34 ya know Quasimodo predicted all this
In Louie's defense, Volcom got money. And they aren't going anywhere. Who knows what'll happen with Noah in 5 years.
The way Luan skate will NEVER be boring, sorry. He goes Faster and higher than everybody, He's still one of the most skilled skater out there. He Won SLS 2 times, Tampa Pro, Tampa AM. His parts are DOPE. You mentioned "lost and found", this was some random clips reunited from his travels inside Brazil during the pandemic, don't use that as his normal conttent. If you go to any SLS event you'll se He's still one of the crowd favorite. I Mean, He is a REAL OG skater.
Meatrider
This hater guy really believes himself. He would kiss Luans ass IRL. Fhagasschaneel
Tyshawn put ‘em to rest. I love Luan but he ain’t got what tyshawn got by two feet a whole ass garbage can switch Nollie fakie you name it.
The phrase you are looking for Joa is called “stealth wealth” but I think “Zucking” may be better haha
I can’t lie tho. No matter the content, this man gifted will always have me laughing
25:55 on Kader’s private page he actually posted a few times about having quit smoking weed in the beginning of 2023 but idk if that’s still the case
He ain’t quit nothing 😂 especially smoking 😭
“I don’t smoke anymore, but I don’t smoke any less” type beat.
Andrew Reynolds helped him out and he betrayed him
Olson off Nike?
Ralph killed Pie-O-My
I would never EVER leave VOLCOM. But i do have a very scalable personal favoritism bias.