- Видео 83
- Просмотров 80 439
Apotheca Marketing
США
Добавлен 3 июл 2019
Marketing and Analytics how-to, tips, tricks, and more!
Our team has worked for some of the country's largest agencies and clients...and it wasn't fun. We started Apotheca to escape the "big agency" grist mill that chewed up employees and left clients wanting more. Our boutique agency gives you big agency services and experience, but with the attention and customer service that only smaller agencies can provide.
We specialize in improving the health of your company's marketing programs, through a combination of marketing assessments, website design, paid media, SEO, social media, analytics, content marketing and traditional marketing.
Contact us today to talk about your marketing or measurement needs.
www.apothecamarketing.com
Our team has worked for some of the country's largest agencies and clients...and it wasn't fun. We started Apotheca to escape the "big agency" grist mill that chewed up employees and left clients wanting more. Our boutique agency gives you big agency services and experience, but with the attention and customer service that only smaller agencies can provide.
We specialize in improving the health of your company's marketing programs, through a combination of marketing assessments, website design, paid media, SEO, social media, analytics, content marketing and traditional marketing.
Contact us today to talk about your marketing or measurement needs.
www.apothecamarketing.com
Keyword Research for SEO & PPC using SEMRush
👉 Free SEMRush Trial: bit.ly/3xZYvvA
👉 Schedule a FREE 30 minute consultation with Roy and our team:
www.apothecamarketing.com/contact#BookACall
Keyword research is the cornerstone of creating a successful SEO or PPC program. You need to understand what people are searching for, how competitive those keywords are, and what your competitors are ranking for. We take a look at how to use SEMRush's keyword tools to do just that.
🔗 Related Links:
SEO Keyword Research: ruclips.net/video/OhlJrVAhfPE/видео.html
SEO Dashboard in Looker: ruclips.net/video/IQygDjnwI7Q/видео.html
Free Keyword Research: ruclips.net/video/OhlJrVAhfPE/видео.html
SEMRush: bit.ly/3xZYvvA
==============
Learn More About Apotheca Mar...
👉 Schedule a FREE 30 minute consultation with Roy and our team:
www.apothecamarketing.com/contact#BookACall
Keyword research is the cornerstone of creating a successful SEO or PPC program. You need to understand what people are searching for, how competitive those keywords are, and what your competitors are ranking for. We take a look at how to use SEMRush's keyword tools to do just that.
🔗 Related Links:
SEO Keyword Research: ruclips.net/video/OhlJrVAhfPE/видео.html
SEO Dashboard in Looker: ruclips.net/video/IQygDjnwI7Q/видео.html
Free Keyword Research: ruclips.net/video/OhlJrVAhfPE/видео.html
SEMRush: bit.ly/3xZYvvA
==============
Learn More About Apotheca Mar...
Просмотров: 177
Видео
Google Analytics: How Your Traffic Data is Organized & How UTMs can Impact "Unassigned"
Просмотров 5819 часов назад
FREE 30 Minute Consultation: www.apothecamarketing.com/contact#bookacall If you're like a lot of our clients, you sometimes scratch your head wondering how GA4 assigns its Default Channels in the Traffic Acquisition reports. We take a look at how these are categorized, how UTM codes and other factors can impact these categories, and how you can improve your reports. 🔗 Related Links: Google UTM ...
Google Ads + GA4 Dashboard in Looker Studio
Просмотров 293Месяц назад
Getting to all of your Google Ads PPC data can sometimes mean switching back and forth between GA4 and Google Ads. Plus it's a pain to get the visual insights you need in one place. Roy takes a look at how to build a PPC dashboard in Looker Studio that will not only give you an overview of your program performance, but can give you a quick way to monitor trends that can impacting your profitabi...
ChatGPT Quietly Launches Search Capabilities
Просмотров 152Месяц назад
ChatGPT has quietly launched access to its search engine functionality for paid users. Roy takes a look at where you can find it and how the search results compare to Google. Need help with your analytics or marketing programs? Schedule a free 30 minute consultation with Roy and our team: www.apothecamarketing.com/contact#bookacall Learn More About Apotheca Marketing: www.apothecamarketing.com ...
Report Annotations in Looker Studio
Просмотров 177Месяц назад
Why was there that drop in traffic? How about that spike from two months ago? Remembering what happened to your website or marketing programs a month or two after it happened is often very difficult. Back when we had Google Universal Analytics, we could add annotations directly to our Google dashboards, so we could remember exactly what was going on at that time. While GA4 doesn't have annotati...
Wix vs. Duda vs. WordPress: What's the Right Website Builder for You?
Просмотров 2 тыс.2 месяца назад
Choosing the platform and tools that you use to build your website is an extremely important decision. How easy is it to use? Does it have the features you need? How easy is it to maintain, scale, or expand? We take a look at two platforms you're probably familiar with (Wix and WordPress) and one that you may not have heard of, but is worth considering (Duda). This isn't a scientific comparison...
Funnel Charts for GA4 Conversion Data in Looker Studio
Просмотров 7262 месяца назад
Understanding the purchase journey on your website can help you understand where potential customers are dropping off, so you can better optimize the experience and improve conversion rates. Roy takes a look at how to build conversion funnel charts in Looker Studio using GA4 event data. While we look at conversion steps that are specific to a retail store (e.g., add to cart, add payment info, e...
NEW GA4 Traffic Report Graph Feature
Просмотров 1933 месяца назад
If you wanted to look at just one or two traffic sources in GA4, it was pretty much impossible to do with using Explorations or Looker Studio. But now Google is rolling out a new feature that will make comparing traffic sources, or just looking at one source in a graph much, much easier. This is a super new feature, so if you don't see it yet, you will as Google finishes rolling it out. But, we...
Ecommerce Dashboard in Looker Studio using GA4 Data
Просмотров 4644 месяца назад
Let's be honest, GA4's reports can be difficult to use for a lot of people. In order to dive in and understand how your business is doing, it takes a lot of clicking around to different reports and using drop downs to see simple metrics like conversion rate, total revenue. We take a look at how to use Looker Studio to create an easy dashboard that can be used by your executive and marketing tea...
SEO Rankings Dashboard in Looker Studio using Google Search Console Data
Просмотров 1,9 тыс.4 месяца назад
Google Search Console provides a lot of great data about your keyword clicks, average position, and more. However, it doesn't provide a way to group your rankings so you can understand how many of your keywords are in the top positions, or how those change over time. We take a look at how you can create a Looker Studio (formerly Google Data Studio) dashboard using Google Search Console keyword ...
GA4 Users Explained: Are they New, Returning, Engaged, or Total?
Просмотров 1935 месяцев назад
Two of the main traffic metrics that businesses look at for their website performance are sessions and users. Typically, sessions are the number of times people come to your site during a given period, while users are the “unique” visitors to your site, who may or may not have multiple sessions. Unfortunately, as with many things related to GA4, the definition of “user” isn’t as straightforward...
Google's New Tag Diagnostic Tool for GA4: Everything You Need to Know!
Просмотров 4345 месяцев назад
Google has recently launched a new tag diagnostics tool that will help to ensure that your website or app is tagged correctly with the base Google Analytics tag. It looks at any pages that may be missing tags, domains that may not be setup correctly in GA4, and missing conversion linking tags, among other things. We take a look at how to use the new tag diagnostics tool, as well as where you ca...
Find Your MOST Profitable Marketing Day (Analysis)
Просмотров 1336 месяцев назад
Unlock the power of your data with Looker Studio! 🚀 Learn how to create an easy dashboard that reveals when your customers and prospects are most active on your site. Understand your best days of the week by marketing channel using GA4 data. Optimize your budget and plan your marketing efforts more effectively. Perfect for marketers looking to dive deep into analytics! Need help with GA4, Looke...
Small Business SEO: What You SHOULD Be Expecting
Просмотров 1596 месяцев назад
Join us for our discussion with Thomas MacDonald, Southwest Digital Marketing, about SEO for small businesses, recent changes in SEO, and what to expect from your agency when it comes to SEO, PPC, and more. SEMRush is one of our preferred SEO research and analysis tools: bit.ly/3xZYvvA Need help with SEO or content marketing? How about improving your website? Schedule a free 30 minute consultat...
NEW FEATURES in Google Analytics 4
Просмотров 1626 месяцев назад
Google continues to add some new features to GA4 (Google Analytics 4). We look at the new compare feature, the export to Google Sheets (which was available previously in Google Universal Analytics), and the export to Explore feature. Each of these should save you time when digging into your online data. Need help designing or launching your Duda website? Schedule a free 30 minute consultation w...
Content Group Reporting using Looker Studio & GA4
Просмотров 3767 месяцев назад
Content Group Reporting using Looker Studio & GA4
How To Make a Website With Duda Website Builder (Free Tutorial)
Просмотров 2 тыс.7 месяцев назад
How To Make a Website With Duda Website Builder (Free Tutorial)
Start Selling Online with Shopify (Free Course)
Просмотров 887 месяцев назад
Start Selling Online with Shopify (Free Course)
FREE SEO Keyword Research - Get Accurate Data
Просмотров 2557 месяцев назад
FREE SEO Keyword Research - Get Accurate Data
EASY QR Code Tracking in Google Analytics
Просмотров 1,9 тыс.7 месяцев назад
EASY QR Code Tracking in Google Analytics
Intro to GA4 Explore: Get More From Your Data
Просмотров 1798 месяцев назад
Intro to GA4 Explore: Get More From Your Data
We have some BAD NEWS about your ANALYTICS
Просмотров 3859 месяцев назад
We have some BAD NEWS about your ANALYTICS
SAVE TIME with Custom SEO Reports in GA4
Просмотров 1,6 тыс.10 месяцев назад
SAVE TIME with Custom SEO Reports in GA4
301 Redirects: The Ultimate Guide To Website Migration (SEO)
Просмотров 1,7 тыс.10 месяцев назад
301 Redirects: The Ultimate Guide To Website Migration (SEO)
Unlock Insights with GA4: Beginner's Tutorial for Analytics
Просмотров 67911 месяцев назад
Unlock Insights with GA4: Beginner's Tutorial for Analytics
The Hidden Secret to SEO Success: Boost Your Page Speed Today
Просмотров 23611 месяцев назад
The Hidden Secret to SEO Success: Boost Your Page Speed Today
Google Search Console Tutorial: FREE Data Comparison
Просмотров 315Год назад
Google Search Console Tutorial: FREE Data Comparison
Maximize Productivity with GA4: How-To Schedule Email Report Exports
Просмотров 478Год назад
Maximize Productivity with GA4: How-To Schedule Email Report Exports
Missing Historic Data in GA4? Learn How to Compare Universal Analytics Data in Looker Studio
Просмотров 1,4 тыс.Год назад
Missing Historic Data in GA4? Learn How to Compare Universal Analytics Data in Looker Studio