![Nick McHenry](/img/default-banner.jpg)
- Видео 30
- Просмотров 64 224
Nick McHenry
Добавлен 29 мар 2013
Taylor Swift's Tortured Poets Department Merchandise: Insider Reveals All
Taylor Swift has finally DROPPED The Tortured Poets Department, and the merch is (well completely SOLD OUT), but how did it fair in stores and everywhere else?
In this Retailer Reacts we look at exactly what comprised the Tortured Poets Department physical goods and what we can take away as retailers.
In this Retailer Reacts we look at exactly what comprised the Tortured Poets Department physical goods and what we can take away as retailers.
Просмотров: 202
Видео
How the Stanley Quencher Built an Empire - But Will it Last?
Просмотров 924 месяца назад
The Stanley Quencher may be the most viral product of the last decade, and they did it with almost perfect execution of sales, marketing, and a little bit of timing and luck. But all good things must come to an end... or will it? Is the Stanley trend dying or it just getting started? Well, in this episode of Stock It or Drop It I dig into exactly what retail strategies propelled Stanley to get ...
Retailer Reacts to Scrub Daddy: The Best Selling Shark Tank Product EVER???
Просмотров 1234 месяца назад
Is Scrub Daddy the best-selling Shark Tank product at retail ever??? Well, there have been a lot of Shark Tank products over the years, but not many have reached retail superstardom like Scrub Daddy. But could this best-seller have been predicted? In this episode of Retailer Reacts, we find out if the pitch measures up to the sales!
The Fall of Farfetch: What Killed Fashion's Biggest eCommerce Site?
Просмотров 3,8 тыс.5 месяцев назад
Farfetch started in 2007 with a simple idea - go the world's best luxury boutiques and build a marketplace for them to sell online. It was such a great idea it IPO'd and grew to a $28B valuation only to collapse a few years later. So what happened to cause the rise and fall of Farfetch? Well in this video I will try to dig in 🕵️.
Vision Pro: Apple’s First Failed Product??? A Business Review
Просмотров 1 тыс.5 месяцев назад
Are the Vision Pros the future of Apple's retail business or another VR flop???? Find out in this episode of Stock It or Drop It where fashion and retail industry veteran Nick McHenry reviews of the retail business implications of today's hottest products.
The Art of Pricing Your Wholesale Product for Retail Stores
Просмотров 676Год назад
If you're looking to price your wholesale product correctly for retail stores, then this video is for you! We'll discuss the different methods you can use to calculate your wholesale price, as well as the importance of wholesale distribution for successful product pricing. By the end of this video, you'll have all the information you need to price your product correctly for retail stores to gro...
The Pros & Cons of Working for Big vs Small Fashion Brands in Wholesale
Просмотров 76Год назад
In this video, we're going to be discussing the pros and cons of working for big or small fashion companies in the wholesale fashion industry. Whether you're a fashion designer looking for a new opportunity or an existing fashion designer struggling to find work, this video is for you. We'll discuss the advantages and disadvantages of working for a big or small fashion company, and give you an ...
How to Land Your First Wholesale Store: Strategies for Building Your Brand's Sales with Wholesale
Просмотров 100Год назад
In this video, I cover the strategies you can use to land your first wholesale account. Selling your product in stores, like your favorite mom-and-pop store or department stores like Nordstrom, might seem daunting, but we'll make it more straightforward for you. Here's a breakdown of what we cover: Understand Your Brand's Viability: Before you even think about wholesale distribution, make sure ...
Working in Fashion Wholesale - How to Grow a Brand and Get Distribution
Просмотров 391Год назад
In this video, we're going to discuss how to work in fashion wholesale and grow your brand. We'll cover topics like how to get started, how to get distribution for your brand, and how to make your brand successful. If you're interested in a career in fashion wholesale, then this video is for you! We'll discuss everything you need to know to get started, from finding a wholesale partner to build...
How to Manage a Growing Women's Clothing Store - Nerissa von Helpenstill of Tootsies Dallas
Просмотров 1082 года назад
Nerissa is the Store Director of Tootsies Dallas, which is one of the pre-eminent womenswear stores in North America. In this video she talks about her tips and tricks on how to manage a growing women's clothing store. 1:41 How Nerissa Started Her Career at Nordstrom 3:00 Parallels Between Hospitality and Retail 5:15 How to Create a Team Environment in Commissioned Retail Sales 7:13 Managing Pe...
How to Grow a DTC Brand in 2022 - Polly Wong of Belardi Wong
Просмотров 2372 года назад
In this episode of Retail Coffee Break, we speak with Polly Wong of Belardi Wong about how to grow a DTC brand in 2022. Time Stamps: 0:00 Intro 1:00 Polly and Belardi Wong Introduction 4:37 How has DTC changed since 1999? 6:37 3 DTC Growth Strategies for 2022 9:38 Why direct mail still matters in DTC 10:56 Direct mail vs digital marketing 13:42 How to track ROI of direct mail 15:16 Media spend ...
How to Plan Inventory for Retailers with Dane Cohen of Management One
Просмотров 6182 года назад
In this episode of Retail Coffee Break, I sit down with Dane Cohen, Business Development Manager at Management One to talk about how to plan inventory for boutiques. To hear the audio podcast: share.transistor.fm/s/009138d5 To learn more about Management One check out www.management-one.com/ For more info on Dane Cohen: Email: dane@management-one.com LinkedIn: www.linkedin.com/in/danecohen/ To ...
Building a Career as a Menswear Buyer - Former Barneys Buyers Cliff Rodriguez and Chris Beadle
Просмотров 5213 года назад
In this episode of Retail Coffee Break (or really Retail Happy Hour) I sat down with experienced menswear buyers Cliff Rodiguez and Chris Beadle formerly of Barneys New Yor to talk about building a career as a menswear buyer. After starting on the retail floor both Cliff and Chris built successful careers and are using their job to shape the future of the menswear industry, and we got INTO IT. ...
Building a Menswear Brand - Kirk Keel of Stantt Shirts
Просмотров 3563 года назад
In this episode of Retail Coffee Break Kirk Keel the Co-Founder and Co-CEO if Stantt talks about building a menswear brand. Kirk Keel and his now Co-Founder Matt Hornbuckle were just two guys working for Johnson and Johnson before they decided that there was a huge opportunity in custom menswear. Offer great product, with an (almost) custom fit, at a great value. Fast forward until today, and S...
Moncler Acquisition of Stone Island for $1.4B?! - Why Did They Do It?
Просмотров 2733 года назад
FASHION NEWS! - This month Moncler announced the acquisition of Stone Island for $1.4B USD (or $1.5B Euros). Was it a good or a bad buy??! What was the reasoning and strategy behind it?? Here are my thoughts. Moncler jackets are a staple in the luxury goods industry but the brand has not taken part in the mergers and acquisitions are of the fashion business... UNTIL NOW. In this video, I go ove...
Taking on Tailored Clothing Wholesale in 2020 - With Connor Dickson of Boglioli
Просмотров 6443 года назад
Taking on Tailored Clothing Wholesale in 2020 - With Connor Dickson of Boglioli
Retail Coffee Break: Starting a Menswear Line with Teddy von Ranson
Просмотров 1444 года назад
Retail Coffee Break: Starting a Menswear Line with Teddy von Ranson
Calculating Sell Through Percentage in Retail
Просмотров 5 тыс.4 года назад
Calculating Sell Through Percentage in Retail
Luxury Retail Fashion Tips - with James Mastrantonio
Просмотров 16 тыс.4 года назад
Luxury Retail Fashion Tips - with James Mastrantonio
Season To Date Sales in Fashion Retail
Просмотров 9244 года назад
Season To Date Sales in Fashion Retail
What are Life to Date Sales in Retail
Просмотров 2234 года назад
What are Life to Date Sales in Retail
How to Build a Luxury Menswear Brand - Emilio Paschetto of PT Torino
Просмотров 5534 года назад
How to Build a Luxury Menswear Brand - Emilio Paschetto of PT Torino
Week to Date Meaning (WTD) in Retail?
Просмотров 3,9 тыс.4 года назад
Week to Date Meaning (WTD) in Retail?
Calculate Cost of Goods Sold in Retail
Просмотров 4,3 тыс.4 года назад
Calculate Cost of Goods Sold in Retail
What Does COGS Stand for in Retail?
Просмотров 1,3 тыс.4 года назад
What Does COGS Stand for in Retail?
How to Calculate Initial Markup Percentage in Retail
Просмотров 9 тыс.4 года назад
How to Calculate Initial Markup Percentage in Retail
Working in Fashion Wholesale - A Look Inside
Просмотров 1,4 тыс.4 года назад
Working in Fashion Wholesale - A Look Inside
Learn Fashion Retail Math for Beginners
Просмотров 9 тыс.4 года назад
Learn Fashion Retail Math for Beginners
Congrats on this interview!! So insightful and sincere!! I loved it. Please keep these material coming! Im new to luxury sales world and this is hard core training.
The problem with them ever coming back is they've sort of taught all the luxury brands that if they grow their own e-commerce profile and sell it while telling the individual story of the brand they're trying to sell that they will do better than selling it through a company that no longer focuses on the experience that luxury truly is was a great idea in theory but the concept went the wrong way and it failed
I have no idea what this person just said.
This was helpful🎉
Never had an issue with FF….
Any shipping problems? How long did your order take?
typical tech company, 20b dollar valuation, negative net operating income
Target loving Taylor ⏭
I’m considering purchasing a pair of Jordans on Farfetch. What do you recommend? Any chance you know of any promo codes? Please
This is a Good video. The principle conveyed is. Insightful Less is more. As an aspiring affiliate Marker for luxury stores what is the alternative option/s?
Hi Nick, thanks for the video, just wondering that if i got 100 units at the start of the January 2024, and i sold 50 unit during the January, my sell through rate would be 50%, and then in February i bought another 200 units for the stock, and i sold 60 units in February, would my sell through rate for the February calculate as 60/(50+200) or 60/(100+200) ?
I know this is not the clear answer you are probably looking for, but.. it depends. Is this an item you are going to carry for a long time and continue to reorder from? If so, I would do the month to date (February) sell through in isolation so 60/(50+200) because that will be a better gauge for when you are going to need to reorder. If you are going to only carry this as a seasonal item (for example do one more order and then not order anymore) I would measure sell through on the life to date sell through (in totality from the minute you received a single unit). That way you can gauge how it is has sold through in completion compared to when you have 100% of the delivery in. This accounts for the rush you normally get at the beginning when the first product arrives. Hope this helps!
Hey, Nick. I have a question. If I sell a small amount of my handmade product to a store owner for selling, what does that make me?
Hey there - can you expand a little bit more on what you by "what does that make me?". I would say if you sell any product to a store for them to sell, you are a wholesaler to that store and should treat it strategically as if you want to sell a lot more through that store or other stores.
It's far from the most expensive product Apple sold. Apple sold a gold watch for $17,000. The Macintosh Portable was $17,716 (adjusted for inflation). Mac Pro from 2019-now is also more expensive. Apple III from 1981 was $15,133 (adjusted for inflation). Pro Display XDR, up to $5,999, plus $999 if you wanted a stand. Twentieth Anniversary Macintosh, $14,200 (adjusted for inflation).
AirPower, Apple Maps (for a while), MobileMe, G4 Cube, Pippin, Newton, Ping, Twentieth Anniversary Macintosh, eMate, Macintosh TV, FireWire... But the interesting part is not the VR, but AR. AR is being used by several companies. Even Google Glass lasted for 10 years, as it had good use cases. So the AR part of it is really interesting, unlike whatever Facebook is doing - creating a virtual world, which no one wants.
you forget hololens, which seems to be hanging on in the enterprise domain
THISISWILD CAUSE I TOTALLY REMEMBER HIM NOT GETTING A DEAL AND LEAVING
Thats what I thought!!!!!
Great guest! What a gem 💎
Absolutely!
So true. I’m currently experiencing an issue with FF. The item I placed on FF website came from an island (Spain controlled), and they sent wrong item. FF refused return at first citing final sale non refundable. I had to use Paypal buyer protection and FF agreed to refund, but I have to pay return shipping cost. Can you imagine the shipping cost to an …. island?
Jeez. Thats insane! Hopefully there are no boutiques in Antarctica to do returns to
free your vision this is the fastest depreciating apple in history
Will definitely be interesting to see how it plays out
The first hit is the best after that spending every time in this is a waste of time, it's not for everyone if it was any other company that made this the people wouldn't spend it
LOL the mac pro is the most expensive item apple sells (10K starting), there is also their pro display XDR at 5K
Great point
don't care who you are
What i saw with this product is It is a huge success for youtubers only. Rest nobody cares once they saw the price. And some like me like to watch the news about vision pro.
Ya thats a good call out. It definitely was content feed for the youtubers which will be interesting if that plays into longer term interest or not
No way it fails. It’s way too awesome.
Ngl it was pretty mind bending after trying it
It’s awesome, but honestly i’ve had it for a month now and i barely use it now. Only really reach out for it whenever i feel like watching movies by myself when im bored. Other than that, im just using my phone. The first 2 weeks i used it almost everyday, was really excited whenever i put it on. Now it’s just eh. Maybe when apple makes a huge update for it, i’ll start using it more frequently.
@@alexx960 I use mine daily.. however I work remotely and am fully in the Apple Ecosystem so maybe that’s why
I mean apple has had other failed products like the Newton (a pda), the cube mac (poorly package desktop) & the pippin (a game console)
Fair
Its more AR than VR
Totally agree
I was the checking the formula on Chat gpt. It shows a different formula, its dividing the difference with the cost price and the one mentioned in your video is for profit margin. if you can clarify
Hey thanks for your question. I’ve seen it done both ways and checked with several brands that also use both ways (I’m not surprised chat gpt uses the way I think you’re referencing). In my luxury background most stores use initial markup to basically equate to the initial margin of a single unit. So if an item is $100 with a cost of $40, then the IMU would be stated as 60%, which is also the initial margin (used be several department stores in the US). This is done to compare to the final margin of the item, which because it goes on sale will not be 60%. Other retailers would state it as you got from Chatgpt, which I am assuming is 150% markup taking the retail price - the cost and then dividing by the cost.
Hey Nick love your content! Please do more calculation videos. They’re soooo helpful 😁
Thank you so much!!!! Good news is I am rebooting things now in a major way. If you have anything you want covered, let me know!
I live in the US and have a manufacturing facility I have partial ownership of abroad. As a manufacturer, how do I find wholesalers and brands that will place orders or I can reach out to to begin a business relationship?
Thank you for this video. What books do you suggest for learning in depth for retail business math, retail management? Thanks again😊😊😊
Hello, I teach retail management at the university level and have also worked in retail. Interestingly - many retailers in fashion and hard goods these days actually do use the intuitive method of calculating retail markup... I am curious - do you know of any companies that are actually using this confusing method? Like you say in your video, most retailers actually use a concept of multiplying the cost by a multiplier (in your example you say 2.5x) - all retailers I have studied call this 2.5x the retail markup (or in this case it would be 150%)
The "confusing" calculation you are describing is also referred to as the gross margin percentage of the product. It seems like a bad idea to have markup percentage be the same calculation as gross margin percentage
@@user-xd8wg1jr1x Hi there - thanks so much for your comment. To make sure I had the right answer I wanted to make sure I went out to my retailer network. I came from the luxury goods industry where we used this calculation for IMU and although it is the same as the initial gross margin always used gross margin as the net number at the end of the season so accounting for sales as well. I spoke to some other retailers and there were some calculating in the standard percentage increase on the cost, which would be 150% (increase off of the cost as you mention here). I will keep doing some digging to understand what would dictate using one way or another.
beautiful conversation, this originality is rare these days
i love your channel so much thank you for these videos
Thank you so much Lawrence! So glad it is adding some value
underrated channel appreciate the videos would love to start my own luxury brand in the future
You’ve got this! If there is anything I can do to help on the journey, let me know!
Interesting
nice gentlemen
Thank you so much for making these videos. This helped me so much!!!
I’m so glad it is helpful @barbarafogg7021!!!
Such great example for luxury salesmen!
👇 "Promo SM"
He's such a gentleman and a fountain of knowledge 🎉
i have an interview tomorrow and this was so helpful! thank you!!
I'm so happy I found this video!! Thank you so much!!! Quick question you mentioned books... Which books do you recommend for beginners? What book helped you the most? Thanks :)
Loved your energy and found this very helpful
Thanks so much Elena! New episode coming out tomorrow and then every week after (minimum)
hey you've got a good personality brother just don't get caught up on little mistakes. Keep it fluid and trust that people don't really care about them they just want to hear your story.
Appreciate you Cade. Thanks so much for kind words and hope you're well
I had to stop at some point. I want to watch the interview but the interviewer is annoying. So I stopped watching. Now, searching for James Mastrantonio, hoping that he has other interviews.
Thanks so much for the feedback. I’ll ask James if he has other talks but not sure. I’ll send if he does.
@@thenickmchenry Nick, the reality is you've been great and that was a great interview. Thank you for making it.
@@SamuelNaldi Thanks so much for the kind words and appreciate you 🙏
What is the difference between IMU% and MMU%?
Super proud of you! This video helped me soooooooooooo much! Your amazing!
Cliff I’m so proud of you !!!! Now you must come to my program too