HubSpot vs Salesforce - Which Enterprise CRM is right for you? | Six & Flow
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- Опубликовано: 18 сен 2024
- You can find the full review here: www.sixandflow...
Most likely, if you’re considering your CRM options at the enterprise level, you’ll likely have Salesforce in the mix.
Makes sense, it’s an industry stalwart, has a large user base and most senior sales people will have had some exposure to it.
If you have the time, budget and technical support, it’s a very good platform.
But there’s actually another entrant in the Enterprise CRM space that you should be considering.
And that’s HubSpot.
I know what you’re thinking… that’s a marketing platform designed to support inbound marketing.
You might also know it as a free CRM designed for the SME market.
And that’s right. Both are correct.
HubSpot does the marketing side, very, very well. And it does have a series of sales tools that are effective in the SME space.
But, more recently, you should be looking at HubSpot’s Enterprise CRM credentials. The product line is far wider than just marketing, but it still retains the pros of it’s background.
If you have a sales force up to 500 strong, it’s a consideration you need to have on the table.
What I would like to do is talk you through our own side by side comparison of Salesforce and HubSpot.
It comes with the obvious caveat though, we’re a HubSpot partner. We use the tools across clients and for ourselves internally. But we also have plenty of experience working with Salesforce.
I’m not going to hide away from it, we’re definitely “team orange”, but we do try to be as impartial as possible.
HubSpot and Salesforce are two very different beasts. HubSpot has organically built out new hubs over the past 13 years.
Salesforce, now a $13.3 billion turnover giant, has primarily grown through acquisition, which brings on an amazing array of features - but doesn’t lend itself to a coherent toolset.
HubSpot has also maintained its model of “building from the ground up” - as opposed to Salesforce which has built through acquisition - meaning it can be much easier to get different functions to work together.
Salesforce is the grandfather of the SaaS world, being amongst the first to offer cloud based subscription models. It’s THE household brand name and Benioff has built one of the world's truly amazing businesses.
HubSpot on the other hand was built around a marketing movement. Their pedigree has always been in the marketing world.
But that’s where the strength in the sales side comes from - HubSpot built the CRM and sales tools to address a need that aligns with your marketing efforts.
Having a sales CRM that aligns with marketing, both teams get exponentially more value than having disparate solutions.
And, Sales isn’t a bit-part player in the HubSpot stack. Nearly 50% of HubSpot customers are leveraging both marketing and sales. That’s considerable penetration into the market.
You can find the full review here: www.sixandflow...
Wow, thank you so much for such a thorough, detailed explanation of Hubspot vs Salesforce. You should make more videos!
Hi Joshua, thank you for providing this feedback! We'd love to hear your Input - are there any topics you want to see?
As a salesperson, I've always been amazed Salesforce is so well thought of. Personally I've always found it clunky, un-user friendly with loads of unnecessary extra clicks.
Depends how it’s configured for your business and the implementation as Salesforce is highly configurable.
the key is that Salesforce is more deep in programming, I worked with both en different companies at the beginning I was like you, however, have automated prospects, opportunities, with websites, ecommerce, soccial media, even we can send surveys depending of other softwares. To sum up, Salesforce is unfriendly but after you pass that barrier Salesforce is the best in everything
Hi Grady, you make a great point. Salesforce is extremely customisable, but that does come wit some high costs. We wrote a blog post on the hidden costs of Salesforce which I think may be of interest to viewers - www.sixandflow.com/marketing-blog/hubspot-vs-salesforce-cost-comparison
Very good video! Thanks. Some graphic material or visual feedback would have been nice so that everything is clearer though!
DeepVibes great idea. Really appreciate the feedback 👌
Yes I agree on the visuals ! Great breakdown and love the content!
Great review and comparison !
That was a very clean ending. I learnt a lot about both Hubspot & Salesforce. Thanks for the clear explanation.
Joshua, glad we could help. If you have any questions, feel free to send us an email at hello@sixandflow.com or chat with us on our website. A member of our team will be able to help you out with any additional questions!
www.sixandflow.com/
So are we just going to ignore the plant staged right in front of the sofa?
Very helpful! Thanks!
Great video, thank you!
Extremely helpful, thank you so much!!
Glad it helped!
Este não tem tradutor não deu para saber oq falou
HubSpot all the way 👍
Basically .... SF: Big Companies HS: Small Companies
If you're looking to review the hidden costs of HubSpot vs Salesforce, we've released an updated video here: ruclips.net/video/tdxzuLeDk8M/видео.html
Just an advert from HubSpot !! Salesforce is FAR SUPERIOR !!!
It’s not an advert. We talked about our biases at the start, Salesforce is a good tool - but the cost of OnBoarding, Maintenence and ups killing are far, far higher when you consider most organisations don’t use more than 20% of the functionality. That couple with the fact it’s just a CRM… means 2 or possible 3 times the amount tech in your stack.
@@WearegraIn Poor comeback !! Your biases are over biased !! and what's wrong with MORE tech !!
@@garrington120 no come back - just stating our opinion. More tech means steeper (and multiple) learning curves. But if you're happy with Salesforce - you keep doing you.
@@WearegraIn LOL Wow , talk about triggered !!!
I work for HubSpot in Support and agree with you, Gary. Salesforce is better.