I wake up and see about 6 reviews of this camera in my subscription list. They are all shot locally or in the person’s studio…..but not Matt G…..he takes it to the next level. 😂😂. Well done.
I really enjoyed the video. It does look beautiful there, and the pictures and video were quite good. Glad you enjoyed your trip and got some relaxation time.
wow this design must be more than niche, and selling well.. very but pleasantly surprised.. well done hasselblad!! as a 500cm guy am always happy to see this sort of think come to market..
Excellent video Matt. The images were superb. The Hassey color science is unbelievable. It didn't look in the video that the camera ever got in your way, fantastic. The only thing that could possibly bother me would be the lack of ibis, in my older age. Very well don sir, thank you
It seems that Hasselblad has joined the camera gear masses by doing the full RUclips influencer roll out of their new product. They were in rarified air for decades but you gotta do what you gotta do to survive these days. However Matt, this was by far the best and most interesting review of that camera of the few I've seen whether or not you have any interest in the camera. It's not for me but always like to see how the business of photography evolves.
Beautiful review of not just the new camera (well, 907x isn't new, but the CFV 100C digital back is!), but the beautiful location, traditions, people, and your journey in Bhutan! When the Hasselblad 907x, and with the original CFV II 50C digital back, was released some years ago, it was a niche but simultaneously a game changer for portable medium format fun photography! It didn't get much traction, but was well loved by those in the know. Now, after some years, we have the CFV 100C, matching many of the specs from the more traditionally designed Hasselblad X2D alongside other useful upgrades. No image stabilisation for the CFV digital backs mentioned, but this style of photography is markedly different usage case vs X2D; still, street, and landscape, vs moving and fast, respectively. If I had the finances, I would have chosen the 907x with the original CFV II 50C, but now that's changed to the mighty CFV 100C! My dream camera system.
A great review and a reminder to all, that great photography is about gaining access to faces and places few ever get to see. Matt, your relationships and kind works in Bhutan have opened doors for you. I was in Bhutan recently and aimed to photograph many of the locations you describe in your video. However, you got to see so many things I couldn’t and didn’t have access too, so congratulations on a job well done. Finally, you show the halfway location to the Tiger’s Nest, so did you trek up there or ride a horse?
Thanks for this review, I'm looking to maybe switch from my current PhaseOne Medium Format system to this Hasselbald system. Your video answered a lot of my questions. Cheers
Nice back (and nice minimal camera) but I'd love to see Hasselblad work to produce a back that supports the old medium format choices like 60x45mm (645) and especially the classic 60x60mm (6x6) format they built their camera line on especially since they're putting the work in to allow the CFV 100C to work with the classic V series bodies. The current 44x33mm format is only 70% more sensor area than 24x36mm "full frame 35mm" format. By comparison, 645 is over three times the area and 6x6 is over four times the sensor area.
Great video , I’m interested in this system,but tried a x1d 50c ll and found it so slow to react, I realise that it’s med format , but it’s said the x2d 100 is really slow as well ,How does this compare thanks Paul 😊
Wonderfull shots and video you did this camera setup proud, is it safe to assume you would tend to use this new gear if you had old bodies and lenses where if you owned nothing you would use a X2D?
t is really beautiful!! Just a question, You use the Haaselblad, You used the Fuji GFX for a while. Are there any differences in image quality here? I think they use the same sensors? And is there a big difference in the Nikon D850? That's still a great camera. (still on my wish list)
I hope there would be a produced of 3-5 copies of prints from nice collection of 25-30 shots from that place and peoole, and then sent the prints to the place for them to store and write back who was in what photo etc.
I notice in all these hasselblad infomercials, that no 'reviewer' is shooting on anything close to a high ISO. is it really that poor above 1250? I am v tempted but that's a major weakness compared to the other options out there.
Damn Hasselblad has been giving these bodies to all the photography influencers on YT! What do they expect, all enthusiasts to dish out + USD 10K on a new starter kit? It is f-ing beautiful, but man, what’s the actual market beyond pros and wealthier enthusiasts?
People with the budget (pro or not) clearly is the budget. Can’t really call it a fault. Should Porsche not exist because most of us cannot afford such an expensive and niche use car?
Matt, you mentioned the child you help was considered a possible reincarnation of a Lama. Did he leave the monastery because they no longer think that he is? Just curious as I don’t like loose ends. BTW I am having a very hard not not being desirous of this camera. Video is well done.
Hey mate. I covered that in my previous video. He left as his mum wanted him to get a full education. He can decide if he goes back once he’s a bit older.
@@mattgranger Using it as a back on a 500 series is going to be many more steps than an X2D. Using it in bright sunlight - like any other LCD - can you see the screen?
When reading the product description on Hasselblad's website, it really feels like being in the fourth dimension: So far from the other brands (Leica included). This is basically what happen when money is no longer a concern. And I can't feel but being sorry for all those who believe that their latest iPhone can rival this camera.
Hopefully Hasselblad doesn't wait too long before introducing a full frame 6x6 digital back. The V series cameras and leaf shutter lenses won't last forever.
What these cameras are really worth you can tell by the numbers Hasselblad gives away to RUclipsrs 😂. They come in the dozens (yes on loan I know but who wants to buy a used Hasselblad formerly held by a RUclipsr 😅). For half the price I might buy one new.
Not a big fan of the retro design. I understand the function of connecting to OG Hassy but I'd love to see this form factor in X1D/X2D design language.
@@mattgranger You probably can't imagine but I can take photos and videos of my vacation without carrying around such extremely expensive and heavy camera equipment. For the Hasselblad you have to think about paying for the bodyguard for your travels as well. It's really a very nice camera, but to be honest, it only really makes sense in very few cases. However, my first comment was obviously not really serious. It seems you had a lot fun with it. Keep up with your great content!😉
@@mattgranger That's certainly true, Matt, but it's probably also due to the fact that almost everyone has a smartphone, but almost no one has an extremely expensive camera with them when traveling.😉
I appreciate it may not work for your style, but there are plenty of people still using the previous gen, as well as technical and V cameras, who this will appeal to. It’s a niche camera. Unlike a Sony or canon, it doesn’t need 100k sales to be a viable product line.
No ibis, no evf, average af performance at best, especially in low light. A Nikon or Sony full frame, or the Fuji GFX 100II, would have worked much better in those settings. I wasn't surprised there were almost no shots of the fire ritual shown. But I guess subpar camera performance was a compromise worth taking, to get the nice trip sponsored. Its great you are supporting those kids, you are probably a good guy.
Fwiw, there aren’t many of the night festival shown because 1. I didn’t shoot photos of the arch part and 2. The other part included nudity so much couldn’t be show. But true, no ibis, no evf. No lockups or cumbersome menus either. Again fwiw, the video was sponsored, not the trip.
@@mattgranger I just think its a bit strange that Hasselblad seems to want to position this digital back for this kind of photography. Thats really not what it is made for imo. It has other strengths, like integrating in the great Hasselblad legacy gear. Which you touch upon in your video. But if I was to take such a trip, like you did in the video, the 907 with digital back would be pretty much the last option id pick. The GFX100II would be a bit more viable, but really an A1 or Z8 makes a lot more sense. As for the "lock ups". Ive had my GFX100II for a couple weeks now. I use it daily. Haven't had a single lock up or other kind of technical problem. The same goes for my colleague who shoots both GFX and Hassy. You were likely just unlucky with your copy.
@@mattgranger no, „pretty common“ is definitely not true. It seems a bit disingenuous that you would say that, as a Hasselblad „ambassador“ (I know it’s not an official title, but you’re a long time partner). The right term would be there are „rare occurrences“ of lock ups. Anecdotally. Just like there is anecdotal evidence of Hasselblad leaf shutters failing early. But you wouldn’t agree if I said that was a „pretty common“ phenomenon. I’m in a couple of Fuji online communities and message boards. One of the boards is a german Fuji board. Out of about two dozen active regular GFX users there, not a single person has had „lockup“ problems in the last couple years (and many of us have the 100s or 100ii, or both).
If it was a Sony we WOULD not only point out that it has no horizontal flipping option, no IBIS, no Eye-AF.... but we would also say it loud and clearly : How dumm !
My point is that they dont deserve the leniency, the veneration everybody submits to. If Sony and Canon 'wanted' to ventur into the (real!) Medium format, they would outperform Hasselblad in a hertbeat. The other way hardly at all. They don't deserve the total absence of REAL critique (plenty!). (Similar at Leica.)
@@mattgranger Meanwhile: Let's not be compliant and be as critical in detail to its lazy shortcomings AS IF they had Sony or Canon "medium"format competitors.
Every single photographer on youtube is making Hasselblad Videos. I found like at least 15 of you making the video about same camera and everyone upload the video at the same time. Creep and weird af.
![I.N "HALLUCINATION" | [Stray Kids : SKZ-PLAYER]](http://i.ytimg.com/vi/n5B5q1Hwt_U/mqdefault.jpg)
Updated Hasselblad Setup Guide: learn.mattgranger.com/courses/X2D100C
2024 Iceland Photography Tour: mattgranger.com/iceland
I cannot recall a photography gear video so exquisitely shot, narrated or edited. Well done sir
Oh wow, thanks mate! That's awesome to hear. I spent a lot of time on the edit. :)
RUclipsrs, take note: This is the gold standard for gear reviews. Well done, Matt!
Wow, thanks!
No it isnt. He doesnt talk about the camera like he should. Its just like every other garbage tuber who thinks they know cameras
@@idkanymore3382you have no idea what you're talking about.... go troll somewhere else.
Not only gear review but also a documentary - very well done.
Cheers!
this is the first digital hasselblad i have ever truly wanted. it looks amazing.
You’re the best and I’ve been following you for years. Thank you for being honest and trustworthy over all these years. Greetings from 🇨🇦 eh!
I wake up and see about 6 reviews of this camera in my subscription list. They are all shot locally or in the person’s studio…..but not Matt G…..he takes it to the next level. 😂😂. Well done.
👍🏼👍🏼
Who said gear vids can’t be creative & beautiful? Amazing work here 👏🏻👏🏻👏🏻
Thank you so much 😀
I've always enjoyed you Field Tested reviews.
Great video Matt! Wonderfully put together to show the country as you review the camera.
Glad you enjoyed it!
I really enjoyed the video. It does look beautiful there, and the pictures and video were quite good. Glad you enjoyed your trip and got some relaxation time.
Thanks Shawn
Fantastic review and photos, what a beauty country and lovely people. Thanks for sharing
Glad you enjoyed it
What could I say that hasn’t been said? Outstanding review and video Matt. Then there’s the camera (ha). Bravo!
I can see how excited you are about this camera! Dream gear!
Fabulous video! Gear review, travelogue and some stunning images to boot! Well done Matt! 👍🏻
Glad you enjoyed it!
wow this design must be more than niche, and selling well.. very but pleasantly surprised.. well done hasselblad!! as a 500cm guy am always happy to see this sort of think come to market..
Wow, what a great video this is. Subject matter and production is awesome.
Excellent video Matt. The images were superb. The Hassey color science is unbelievable. It didn't look in the video that the camera ever got in your way, fantastic. The only thing that could possibly bother me would be the lack of ibis, in my older age. Very well don sir, thank you
Glad you enjoyed it!
Nice story and review.
It was kind of you to sponsor the young man’s education.
They finally did it! This'll put a smile on quite a few faces...
It seems that Hasselblad has joined the camera gear masses by doing the full RUclips influencer roll out of their new product. They were in rarified air for decades but you gotta do what you gotta do to survive these days. However Matt, this was by far the best and most interesting review of that camera of the few I've seen whether or not you have any interest in the camera. It's not for me but always like to see how the business of photography evolves.
Glad you enjoyed the video.
I think bing majority owned by DJI helps. They know how to launch a product, and that expertise has been extended to Hasselblad.
It is gorgeous! Leica never excited me, but this does!
What a beautiful story and place to show off the camera!
Cheers
thank you Matt for these wonderful photos
My pleasure!
Thanks for this, Matt. Love your work. And now I love this camera. Dammit...
Beautiful review of not just the new camera (well, 907x isn't new, but the CFV 100C digital back is!), but the beautiful location, traditions, people, and your journey in Bhutan!
When the Hasselblad 907x, and with the original CFV II 50C digital back, was released some years ago, it was a niche but simultaneously a game changer for portable medium format fun photography!
It didn't get much traction, but was well loved by those in the know.
Now, after some years, we have the CFV 100C, matching many of the specs from the more traditionally designed Hasselblad X2D alongside other useful upgrades.
No image stabilisation for the CFV digital backs mentioned, but this style of photography is markedly different usage case vs X2D; still, street, and landscape, vs moving and fast, respectively.
If I had the finances, I would have chosen the 907x with the original CFV II 50C, but now that's changed to the mighty CFV 100C!
My dream camera system.
Great video! Love the way you captured Butan!
Thanks a lot!
I love the form factor. Best for street and object photography
Staged portrait too
A great review and a reminder to all, that great photography is about gaining access to faces and places few ever get to see. Matt, your relationships and kind works in Bhutan have opened doors for you. I was in Bhutan recently and aimed to photograph many of the locations you describe in your video. However, you got to see so many things I couldn’t and didn’t have access too, so congratulations on a job well done. Finally, you show the halfway location to the Tiger’s Nest, so did you trek up there or ride a horse?
Cheers mate. Of course we walked to Tiger’s nest. I would not recommend the horses.
This is level up from ordinary review. Well done Matt!!
Beautiful video of a wonderful place, gear video at its best… thank you
Thanks for this review, I'm looking to maybe switch from my current PhaseOne Medium Format system to this Hasselbald system. Your video answered a lot of my questions. Cheers
Nice back (and nice minimal camera) but I'd love to see Hasselblad work to produce a back that supports the old medium format choices like 60x45mm (645) and especially the classic 60x60mm (6x6) format they built their camera line on especially since they're putting the work in to allow the CFV 100C to work with the classic V series bodies.
The current 44x33mm format is only 70% more sensor area than 24x36mm "full frame 35mm" format.
By comparison, 645 is over three times the area and 6x6 is over four times the sensor area.
Thx Matt for the review. Any experience using it as a back on a 500 series and using the old V lenses? How do they resolve?
A little. This isn’t the first they’ve made to fit those bodies - they work great. I’ve not studying the V lens range resolution in detail sorry
Nicely done Matt.
Thanks!
That's so nice of you. ❤
I bought the Leica M11P just before this was announced. Looks like I'm going to have two modern classics!
Great piece of kit. Does Hasselblad has an organ bank ?
Fantastic video
Thank you!
Great job Matt
Thanks JJ
Great review Matt. If you can review it with a classic V system with Zeiss lenses it would be great!!!
How is the screen in bright sunlight? Great video about Bhutan!
I think it’s the same screen as the x2d. I didn’t have any issues.
Great video great camera 🎉
Great video , I’m interested in this system,but tried a x1d 50c ll and found it so slow to react, I realise that it’s med format , but it’s said the x2d 100 is really slow as well ,How does this compare thanks Paul 😊
Very nice review!
Glad you enjoyed it
Impressive video you rock dude
I was surprised, but the x2d and 907x have slightly different colors. Have you compared them together?
Wonderfull shots and video you did this camera setup proud, is it safe to assume you would tend to use this new gear if you had old bodies and lenses where if you owned nothing you would use a X2D?
Yep, I think that’s a fair summary. Glad you enjoyed the video 👍🏼
I OWN a 501cm and LOVE ITM if i could afford this CFV100C i would be ALL OVER IT, AMAZING and BEAUTIFUL.
How's the bright daylight focusing
t is really beautiful!!
Just a question,
You use the Haaselblad, You used the Fuji GFX for a while.
Are there any differences in image quality here? I think they use the same sensors? And is there a big difference in the Nikon D850? That's still a great camera. (still on my wish list)
The color science is quite different between them. And yes there is a very noticeable difference to d850, however that’s an awesome DSLR nonetheless
great, love it
By adding that grip, it increases the camera’s foot print considerably. I would probably choose the X2D it’s half price. You don’t get IS either?
The x2d isn’t half price fyi.
@@mattgranger I stand corrected, I got dollars mixed up with sterling.
I hope there would be a produced of 3-5 copies of prints from nice collection of 25-30 shots from that place and peoole, and then sent the prints to the place for them to store and write back who was in what photo etc.
Always enjoy your video since many years ago.
Had been thinking to save up to get a digital back for my 500C/M so assuming this can work?
Yep it will work
Thanks Matt. @@mattgranger
Which Nikon flash is best for it? SB900?
what is the equivalent focal lenght of the 35mm/😊FX in this system?
0.79 crop factor.
@@mattgranger thank you!
What was the video shot on - just curious?
I mentioned on screen, most of it was shot with osmo pocket 3
The other close ups with z9
@@mattgranger must have missed that part 🤣 … stunning videography though
I notice in all these hasselblad infomercials, that no 'reviewer' is shooting on anything close to a high ISO. is it really that poor above 1250? I am v tempted but that's a major weakness compared to the other options out there.
I shoot ALL cameras at the lowest iso I can. But it’s not always possible. In this trip is shot it up to 6400, and a handful up at 25600
Damn Hasselblad has been giving these bodies to all the photography influencers on YT!
What do they expect, all enthusiasts to dish out + USD 10K on a new starter kit?
It is f-ing beautiful, but man, what’s the actual market beyond pros and wealthier enthusiasts?
People with the budget (pro or not) clearly is the budget. Can’t really call it a fault. Should Porsche not exist because most of us cannot afford such an expensive and niche use car?
Matt, you mentioned the child you help was considered a possible reincarnation of a Lama. Did he leave the monastery because they no longer think that he is? Just curious as I don’t like loose ends. BTW I am having a very hard not not being desirous of this camera. Video is well done.
Hey mate. I covered that in my previous video. He left as his mum wanted him to get a full education. He can decide if he goes back once he’s a bit older.
@@mattgranger thanks. I guess I missed that he could go back and still might be a reincarnated Lama.
An X2D with no viewfinder and considerably more faff. Oh god I want one.
What do you mean by more faff?
@@mattgranger Using it as a back on a 500 series is going to be many more steps than an X2D. Using it in bright sunlight - like any other LCD - can you see the screen?
@@mattgranger Phenomenal video, thank you - you have me pricing up trips to Bhutan.
I guess faff means options then. Fwiw you simply attach the back, then shoot. Far fewer steps than film haha.
Yes screen is fine.
When reading the product description on Hasselblad's website, it really feels like being in the fourth dimension: So far from the other brands (Leica included). This is basically what happen when money is no longer a concern.
And I can't feel but being sorry for all those who believe that their latest iPhone can rival this camera.
beautiful👌
what's the difference between hasselblad 907x 100c and Hasselblad X2D 100C
Form factor and displays, interface, etc are different. 907 is modular without ibis. Both have same imaging sensor, mount, media and battery.
I'll keep my 907x50c can't see upgrading when I heard there is no IBIS no can do .
Wow, you have quite a collection of cameras!
@@mattgranger between my wife and I to many Matt haha now I use my Plena love it
Hopefully Hasselblad doesn't wait too long before introducing a full frame 6x6 digital back. The V series cameras and leaf shutter lenses won't last forever.
That would be cool, but I don't know if that is in their plans.
What these cameras are really worth you can tell by the numbers Hasselblad gives away to RUclipsrs 😂. They come in the dozens (yes on loan I know but who wants to buy a used Hasselblad formerly held by a RUclipsr 😅). For half the price I might buy one new.
They don’t sell the used cameras. Every brand has loaner equipment for PR purposes.
Has someone built a worm hole between the 1920s and the 2020s... If so, i appreciate it.
I like this camera, perhaps when the time is come I will purchase it.
Not a big fan of the retro design. I understand the function of connecting to OG Hassy but I'd love to see this form factor in X1D/X2D design language.
the lens has well stablization at 1/6s,it would have been impossible with legacy lens.
It's beautiful but I can do that with my S23 Ultra as well, even with 200MP! 😂
You can do what?
@@mattgranger You probably can't imagine but I can take photos and videos of my vacation without carrying around such extremely expensive and heavy camera equipment. For the Hasselblad you have to think about paying for the bodyguard for your travels as well. It's really a very nice camera, but to be honest, it only really makes sense in very few cases. However, my first comment was obviously not really serious. It seems you had a lot fun with it. Keep up with your great content!😉
Cheers. I would hazard a guess that phones are the most stolen thing from travellers... certainly more than professional grade cameras. :)
@@mattgranger That's certainly true, Matt, but it's probably also due to the fact that almost everyone has a smartphone, but almost no one has an extremely expensive camera with them when traveling.😉
Is it weatherproof?
Nope!
All of a sudden my email hit with the news and 3 videos have been released
Yep, that’s how it works - if a company gives you early access, you cannot release until the gear goes live.
Looks like everyone’s getting paid to post glowing reviews of a really obscure and impractical camera.
How is it obscure?
@@mattgranger who uses that? Clearly you guys are getting paid to pretend there’s actual any use for that camera.
I appreciate it may not work for your style, but there are plenty of people still using the previous gen, as well as technical and V cameras, who this will appeal to. It’s a niche camera. Unlike a Sony or canon, it doesn’t need 100k sales to be a viable product line.
No ibis, no evf, average af performance at best, especially in low light. A Nikon or Sony full frame, or the Fuji GFX 100II, would have worked much better in those settings. I wasn't surprised there were almost no shots of the fire ritual shown. But I guess subpar camera performance was a compromise worth taking, to get the nice trip sponsored. Its great you are supporting those kids, you are probably a good guy.
Fwiw, there aren’t many of the night festival shown because 1. I didn’t shoot photos of the arch part and 2. The other part included nudity so much couldn’t be show.
But true, no ibis, no evf. No lockups or cumbersome menus either.
Again fwiw, the video was sponsored, not the trip.
@@mattgranger I just think its a bit strange that Hasselblad seems to want to position this digital back for this kind of photography. Thats really not what it is made for imo. It has other strengths, like integrating in the great Hasselblad legacy gear. Which you touch upon in your video. But if I was to take such a trip, like you did in the video, the 907 with digital back would be pretty much the last option id pick. The GFX100II would be a bit more viable, but really an A1 or Z8 makes a lot more sense.
As for the "lock ups". Ive had my GFX100II for a couple weeks now. I use it daily. Haven't had a single lock up or other kind of technical problem. The same goes for my colleague who shoots both GFX and Hassy. You were likely just unlucky with your copy.
Thanks for your feedback. From the comments I hear, Fuji lock ups are pretty common. Glad to hear you haven’t had any yet.
@@mattgranger no, „pretty common“ is definitely not true. It seems a bit disingenuous that you would say that, as a Hasselblad „ambassador“ (I know it’s not an official title, but you’re a long time partner). The right term would be there are „rare occurrences“ of lock ups. Anecdotally. Just like there is anecdotal evidence of Hasselblad leaf shutters failing early. But you wouldn’t agree if I said that was a „pretty common“ phenomenon. I’m in a couple of Fuji online communities and message boards. One of the boards is a german Fuji board. Out of about two dozen active regular GFX users there, not a single person has had „lockup“ problems in the last couple years (and many of us have the 100s or 100ii, or both).
Too dear
I doubt its even weather sealed
another damn body, and still no fast lenses. I had to dump Hasselblad because of this. I needed fast lenses, and they just weren't making them.
What speed are you looking for!?
I love your videos but the sound quality is always so bad.
Any suggestions?
I will stick with my smart phone....cell phone....mobile phone
😂 thanks for your 4 comments. Got it. It’s not for you 🫡
Looks uggly
The handling of this camera is crap
Did you try it with or without the grip?
If it was a Sony we WOULD not only point out that it has no horizontal flipping option, no IBIS, no Eye-AF.... but we would also say it loud and clearly : How dumm !
I don’t think anyone is tossing up buying this vs a Sony Alpha.
My point is that they dont deserve the leniency, the veneration everybody submits to. If Sony and Canon 'wanted' to ventur into the (real!) Medium format, they would outperform Hasselblad in a hertbeat. The other way hardly at all. They don't deserve the total absence of REAL critique (plenty!).
(Similar at Leica.)
Thanks for sharing your opinion. Let's see Canon and Sony step up and bring some competition!
@@mattgranger Meanwhile: Let's not be compliant and be as critical in detail to its lazy shortcomings AS IF they had Sony or Canon "medium"format competitors.
Every single photographer on youtube is making Hasselblad Videos. I found like at least 15 of you making the video about same camera and everyone upload the video at the same time. Creep and weird af.
Because they’re only allowed to release these types of reviews on a certain day//time.
Can’t release it before the product goes live. It’s the same for every brand