Inside LEGO House, Denmark's tribute to the famous brick | CNBC Reports

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  • Опубликовано: 11 май 2021
  • Sixty years ago, the LEGO brick was invented in Billund, Denmark. Today, LEGO is the world’s strongest and most valuable toy brand with several thousand employees. The company’s success is a lesson in self-improvement, problem solving and protecting ideas - however small. CNBC's Tom Chitty reports.
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Комментарии • 63

  • @fikrirazaq8373
    @fikrirazaq8373 Год назад +20

    35 years ago i was introduced to LEGO, and i'm still a fan today. It's all about being creative and having fun with ideas. Well done LEGO!

  • @jonathanwong8283
    @jonathanwong8283 3 года назад +87

    That pool of Lego might be the best pain tolerance test there is in the world

    • @lores1382
      @lores1382 2 года назад

      Lol

    • @IntelligentEating
      @IntelligentEating Год назад

      😂

    • @nawaaz3338
      @nawaaz3338 4 месяца назад

      Ive sat in it and can confirm it hurts big time 😂 but you do get used to it

  • @stevenzin5834
    @stevenzin5834 3 года назад +16

    Some profit companies worth defending for the humanity and Lego definitely is one of those companies in the world.

  • @AzizanMultazamAvicenna
    @AzizanMultazamAvicenna 5 месяцев назад

    ohh this is my favorite toys when i want it was i child, and every i look this toys, i remember i parent when i get it from first time, thanks, your video is awesome.

  • @FinancialShinanigan
    @FinancialShinanigan 3 года назад +51

    According to LEGO, "we chose yellow because it's a neutral “skin colour” - nobody in real life has bright yellow skin, so LEGO® minifigures don't represent a specific race or ethnic background and nobody is left out."

    • @J__C_
      @J__C_ 3 года назад +1

      Asians are yellow skinned

    • @Theissax
      @Theissax 3 года назад +9

      Nah the real reason is that all lego figures have jaundice

    • @mads2668
      @mads2668 3 года назад

      no its actually because lego suffers from DN

    • @vexed4716
      @vexed4716 2 года назад

      Also some legos have white not trying to sound racist

  • @CannabisTechLife
    @CannabisTechLife 3 года назад +21

    I definitely contribute my problem solving abilities to playing with Legos as a kid.

    • @lovemadeinjapan
      @lovemadeinjapan 2 года назад +2

      Today Fortnite teaches kids how to solve problems.

  • @chansaicommerce1721
    @chansaicommerce1721 3 года назад +3

    AWESOME !!

  • @prasadkadu9737
    @prasadkadu9737 3 года назад +16

    Reduce the prices it's too costly here

    • @Brick-Life
      @Brick-Life 3 года назад +6

      Yep. A lot more people are buying alternative brands like Sembo Block and Xingbao for cheaper prices and better designs. LEGO designs are not as good these days

    • @patrickcolin7073
      @patrickcolin7073 2 года назад +5

      Yes, this is definitely the platform to communicate this issue to the Lego company

  • @J__C_
    @J__C_ 3 года назад +2

    Fun fact: Lego sells special “Bobs n Vegana” blocks in India 🇮🇳

  • @dennismorris7573
    @dennismorris7573 3 года назад +11

    Now THIS is a toy! Good on you, LEGO.

  • @deboraholeary184
    @deboraholeary184 Год назад

    OMG 😲!

  • @PleaseViewMyChannel
    @PleaseViewMyChannel 3 года назад +1

    This is so cool 😮

  • @alparslankorkmaz2964
    @alparslankorkmaz2964 3 года назад +2

    Nice video.

  • @faridjafari6356
    @faridjafari6356 3 года назад +8

    These toys inspired my imagination a lot when I was a child.

  • @cuz
    @cuz 3 года назад +1

    Hi. What is the model/brand of the white sweater you wear?

  • @samuelcarlsen1442
    @samuelcarlsen1442 3 года назад +3

    Does anybody know the names of any of the designers and other LEGO employees interviewed in this video?
    There’s no pop-up info card like there usually isn’t documentaries with the name and such so makes it kind of difficult to know who these people are
    So any provided list would be greatly appreciated

    • @Brick-Life
      @Brick-Life 2 года назад +3

      Jamie is one of the better designers. He used to do the modular buildings but since he stopped working on them they are not as good anymore

    • @samuelcarlsen1442
      @samuelcarlsen1442 2 года назад

      Yes I reckon we could use some actual talented designers back ha ha
      But actually Jamie is the only One I knew already
      But you didn’t know that so thanks for letting me know anyway
      appreciate it

  • @dawnslack5515
    @dawnslack5515 11 месяцев назад

    Hmm I wonder which line saved them from bankruptcy

  • @jemmymah27
    @jemmymah27 4 месяца назад

    where !?
    I must know!

  • @CaspiaNadapdap
    @CaspiaNadapdap 3 года назад +1

    I've just started my channel and some part of it is about Lego Speed Builds so this is such a fascinating story!

  • @mnovalramdhani5409
    @mnovalramdhani5409 3 года назад +4

    Best lego

  • @chansaicommerce1721
    @chansaicommerce1721 3 года назад +1

    COOL CNBC +++++++++++++++++++++++++

  • @lovemadeinjapan
    @lovemadeinjapan 2 года назад

    Hey Tom, I did not get how to get to the Chitty location of the Lego House from this video. Everything is Awesome, except for the whereabouts of this museum. Follow Beavis and Butthead into their small rural American town only to found out that they put a top-10 contentor for Danish finest architecture on a muddy void in a Chitty little town in the middle of friggin nowhere in Jutland. If you meet other visitors and the restaurant is actually open on they day of your visit, you are a luckily AFOL!

  • @allviolet
    @allviolet Год назад

    6:34

  • @teoengchin
    @teoengchin 3 года назад +9

    They should make a LEGO making machine out of LEGO. Then in a couple of years its AI will develop sentience and proceed to create a LEGO army to take over the world

  • @fucky889
    @fucky889 3 года назад +4

    Le go

  • @Brick-Life
    @Brick-Life 3 года назад

    6:18 Yay Jamie Berard. Bring back Jamie Berard to the modular building series!

  • @cristygarratt5960
    @cristygarratt5960 3 года назад +1

    Bucket list!

  • @Brick-Life
    @Brick-Life 3 года назад

    6:20 Strange Assembly Square

  • @tidusfantasy
    @tidusfantasy 3 года назад +2

    im just curious as to when was this filmed? WHy is nobody wearing mask? Is Denmark kinda relax on mask policy?

    • @r.o.b8728
      @r.o.b8728 3 года назад

      you don't need a mask outside duh
      and to go inside that building you need to have been tested

    • @Julku13
      @Julku13 3 года назад +2

      I'm guessing it's old. They started the video by calling it brand new, but Lego House opened over 3 years ago. And yes, masks are mandatory indoors.

    • @akyhne
      @akyhne 2 года назад

      This was around the time, when we started relaxing on masks in Denmark, being far ahead with vaccination. At the time of the video, you only had to wear masks in public transport, and large crowded areas, if I remember correctly.
      Masks were completely gone 1-2 months later.

    • @jimmybaldbird3853
      @jimmybaldbird3853 2 года назад

      @@akyhne this didnt age well

  • @akyhne
    @akyhne 2 года назад

    "Several thousand employees"?
    According to Wikipedia 20.468. A bit more than a few thousand.

  • @Artufutu
    @Artufutu 3 года назад +3

    Lego

  • @haydenbush
    @haydenbush Год назад

    James did it first

  • @kokonaing1697
    @kokonaing1697 3 года назад

    Hello

  • @bekzatbeknazarov6790
    @bekzatbeknazarov6790 3 года назад +5

    I have to say that girl in 5:55 is very beautiful...

  • @NaGaRaJ-gw3dn
    @NaGaRaJ-gw3dn 3 года назад +1

    1🙄

  • @paulasmith8850
    @paulasmith8850 3 года назад +1

    Cryptocurrency is the best thing that happened to this generation. Many are called but few are chosen. Be wise.

  • @J__C_
    @J__C_ 3 года назад +6

    I hate Lego 🤮🤮

    • @banditapattanaik3179
      @banditapattanaik3179 3 года назад

      Why?

    • @Brick-Life
      @Brick-Life 3 года назад +6

      Yep. A lot more people are buying alternative brands like Sembo Block and Xingbao for cheaper prices and better designs. LEGO designs are not as good these days

    • @wardogizmo3676
      @wardogizmo3676 2 года назад

      @@Brick-Life lmao this dude posted the same entire thing in a different reply. either hes just too poor to afford them and cuz of that hes just making fun of them, or hes just one of those jealous haters

    • @akyhne
      @akyhne 2 года назад

      @@Brick-Life Ah, so that's why Lego is the biggest toy company in the world! They make shitty products...!

    • @gasgazman9698
      @gasgazman9698 9 месяцев назад

      me too