How to win at mobile marketing with SKAN 4.0: quick tips for better SKAN utilization - MC 2023

We are honored to present a profound session by Roi Nam, an Airbridge CEO, at the Mobidictum Conference 2023. In the ever-evolving realm of mobile marketing, securing a competitive edge is paramount, and our session, Roi Nam, offers a comprehensive guide to mastering SKAN for optimized iOS visibility and mobile marketing success
Topic:
Airbridge delivers critical insights for mobile game marketers on SKAN optimization to maximize iOS visibility in this informative session. Learn actionable strategies for improving SKAN utilization, including fine-tuning conversion value settings, calibrating SKAN value ranges based on in-app-ad LTV predictions, and enhancing ad efficiency. Join us to arm yourself with powerful iOS SKAN 4.0 tactics and chart a confident path in mobile marketing.
Roi Nam:
Roi Nam is the CEO of Airbridge, an esteemed engineer, and a recognized entrepreneur. His Media, Marketing, and Advertising expertise earned him the Forbes 30 Under 30 Asia award in 2020. With a track record of helping over 300 companies in various industries, including commerce, fashion, F&B, fin-tech, and telco, Roi specializes in driving digital growth through user acquisition, engagement, and retention.
Airbridge: www.airbridge.io/
Mobidictum Conference 2023 Highlights
In the heart of Istanbul, Mobidictum's 2023 conference resonated with global gaming vibes. Welcoming 1,800 enthusiasts from 62 countries, the event was a melting pot of insights with over 2,100 pivotal meetings, diverse panel discussions, and groundbreaking narratives from venues like Balat and Hasköy. Our 78 sponsors added depth, presenting innovations that fuel the industry, while evenings by the Bosphorus and spontaneous meet-ups amplified networking and camaraderie.
As Mobidictum, we cherish the shared moments and are invigorated by the industry's unwavering passion.
Dive deeper into our realm: linktr.ee/Mobi...