Pau Capell: Run For The Arctic | The North Face

TNF Athlete Pau Capell took on his most ambitious project yet, running 250km through the Arctic to raise awareness of climate change and the disastrous impact it’s having on our planet. See more outdoor stories here: www.thenorthface.com/approach...
#NeverStopExploring

[@JosephDeRose]

Really great to see the acknowledgment of the production's carbon footprint. Always hard to weigh the tradeoffs of consumption for the sake of advocacy, but hopefully calling it out and at the very least offsetting like they did can push us to lower footprint production practices. Hope this gets more attention soon.

[@lunag.579]

Thanks North Face !!!

[@jparnaud-marquez]

This is so beautiful. Thank you for keeping it in Spanish through Pau’s parts

[@joaquin2203]

Great project Pau, well done!!! Yepaaaaaaaa

[@alexpopov6846]

Who is here before this goes popular like Lhotse did?

[@carpathianwolf05]

Nice to see this Face of the North!

[@mariafrancescavidalimoll1185]

Fantàstic!!!!!

[@jelitank]

So great to see that NF is carbon off setting. Even better if they explained how. Great film.

[@tusharrawat8732]

wow...

[@Carlos-wu1cl]

👏👏

[@escobedoheart]

Precioso.

[@nihatkayar3170]

Share !