Behind the Scenes with ICON | HP Tuners

ICON specializes in building some of the world's most innovative, well-engineered, and high-quality classic vehicles that also bring modern technology and performance. Known throughout the world for their Toyota Land Cruisers and Ford Bronco builds, the ICON shop also develops numerous other amazing vehicle lines from the brain of founder Jonathan Ward.
Join the HP Tuners team as we get a full in-depth tour of the entire ICON facility out in California with ICON COO Sherif. Also make sure you check out the interview video we did with ICON founder Jonathan Ward!
HP Tuners is honored to have been chosen as the software solution on these incredible builds. It's amazing to see these vehicles come to life and to share them with a community that appreciates the same level of detail, modern performance, authentic design, and profound passion.
Chapters:
0:00 Welcome to ICON
0:38 The lobby nickel tour by Sherif
2:54 Entering the shop. ICON Philosophy and process.
3:48 The FJ and Bronco assembly line back to front
7:59 Heirloom pieces and chassis details
9:47 Pre-assembly
10:46 Assembled. Pre-final
11:26 A Bronco and an FJ ready for delivery.
15:13 Derelict Bronco
18:07 Old school vs New School vs Derelict
20:15 Keeping the machine moving.
21:26 The machine shop
22:01 Derelict and Reformer Department
24:53 Mercedes 300 SEL LS9
31:00 The Thriftmaster Department
35:22 Patients on deck--future projects
36:15 Thank you Sherif and ICON
Explore the passion and excellence of ICON: icon4x4.com/
Find out more about Jonathan's story: icon4x4.com/about-icon/our_story
Configure your own MPVI2+ interface device here: bit.ly/3McutHy
Download the latest version of VCM Suite here: bit.ly/3srnBOG
Check out our full supported vehicles list here: bit.ly/3po6Hym
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#ICON4x4 #ICON #HPTuners

[@erniehoffer1784]

Will you expand to early Chevy Blazers?

[@jeremyjenks]

some day

[@redbo1519]

Interesting that they dont use any ICON suspension on the builds. Makes me rethink why I bought their coilovers instead of Fox like they use. 🤔

[@porschetech72901]

@Redbo sir i would hesitate jumpin to conclusions sir i could easily imagine a scenerio where when they are building a "packaged" build the big name brands were there when they originally made the package component choices while in house compnents werent on market yet? i have no clue an tend to agree however these arent hack builders they try hard to please and give value

[@redbo1519]

@@porschetech72901 I fully agree with that theory but you must also consider that they are first, and foremost, a suspension company. What better way to build the perfect high end FJ or Bronco than use the suspension you build in-house. Better control over quality and cheaper than buying from a 3rd party. I would love to get Icon’s feedback on this.