How to Market Your Business in 2021 | BEST Marketing Strategies

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  • Опубликовано: 24 дек 2024

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  • @PerfectMachForever
    @PerfectMachForever 3 года назад +325

    Shout out to everyone who is working on growing their business in 2021. You’ve got this! 👍🏽

  • @demetriustautu6525
    @demetriustautu6525 2 года назад +61

    For small businesses and start-ups Adcomment is probably the best thing that ever happened. From social media exposure, reviews, seo backlinks to cheap brand awareness you'll be surprised how far a few bucks can take you.

  • @joymae
    @joymae 3 года назад +50

    Y’all the 130+ hustlers in the comments are just a vibe. You all inspire me

  • @ThreeTwentyTech
    @ThreeTwentyTech 3 года назад +116

    Marketing is one of the BIGGEST overlooked factors to growing your business. Business owners tend to spend their money on product quality, employees, and overall design. But if you don't focus on marketing and advertising your company in the right way, there's no way that it'll reach it's full potential.

    • @jnestwd
      @jnestwd 3 года назад +2

      Totally agree! Without marketing, how can businesses expect to grow a loyal customer base? Marketing is everything and it can be such a fun creative outlet too 🙌

    • @heiressmisty
      @heiressmisty 3 года назад +1

      Yes I agree as well. I'm really trying to figure out a strategy that works for me.

    • @ThreeTwentyTech
      @ThreeTwentyTech 3 года назад +2

      @@heiressmisty Keep going, you got this! 💪🏻

    • @bodybychoco
      @bodybychoco 3 года назад +3

      I agree. And I am learning that the hard way

    • @ThreeTwentyTech
      @ThreeTwentyTech 3 года назад +1

      @@bodybychoco What do you mean? How is your business going?

  • @brianna_jade
    @brianna_jade 2 года назад +10

    I started my business this past year, and what a whirlwind. For anyone seeing this in 2022, you can do it! Thanks for sharing this video!

  • @SY-sp8uo
    @SY-sp8uo 3 года назад +22

    1. Be authentic
    2. Be consistent

  • @jnestwd
    @jnestwd 3 года назад +39

    Man it's so encouraging to know that you don't need millions of people to succeed online in your business. I've just started my RUclips channel and it can be hard starting something from scratch so this is exactly what I needed to hear today. THANK YOU!

    • @Faide001-oc5pj
      @Faide001-oc5pj Год назад

      How is your youtube channel going so far with you

  • @ItsPriscillaB
    @ItsPriscillaB 3 года назад +34

    We’re real people and want to be spoken to like real people. 🙌🏾

  • @lyndaelletv829
    @lyndaelletv829 3 года назад +117

    Audience size is becoming less and less relevant... it’s all about great 1 on 1 communication and engagement with your followers.
    Keep growing, you’ve got this! ✨💪🏾

    • @SoNaturelleWellnessChicago
      @SoNaturelleWellnessChicago 3 года назад +1

      Excellent way to express that!!

    • @jnestwd
      @jnestwd 3 года назад +8

      Nothing beats building genuine relationships with your audience! ❤️

    • @LizBrousseau
      @LizBrousseau 3 года назад +2

      Yaaassssss

    • @lyndaelletv829
      @lyndaelletv829 3 года назад +1

      @@jnestwd I couldn’t agree more!

    • @faithmomlife
      @faithmomlife 3 года назад +2

      This is really helpful, thanks for sharing your insight!

  • @c.brownproductions4372
    @c.brownproductions4372 3 года назад +28

    Love how you teach people public speaking skills even through digital platforms! I've passed on so much content because the creator or business owner was uncomfortable or not genuine on camera. It's super important to have a personable, warm personality when building a community, you have been doing so flawlessly for YEARS.

  • @aprilmoore9078
    @aprilmoore9078 3 года назад +17

    I really appreciate you sharing your knowledge. As a 54 year old woman taking the plunge into the RUclips world, your info is invaluable!

  • @Graysie1
    @Graysie1 3 года назад

    As a small business owner who finds herself overwhelmed with building my business EVERYDAY, I’m so comforted by your content because I can UNDERSTAND everything you’re saying. A lot of times I try to look a videos for research, but I feel like I’m just watching a text book. You’re actually teaching. You cannot imagine how helpful that is for me personally. You’ve just gained a new subscriber! 😃

    • @Graysie1
      @Graysie1 3 года назад

      @@erinondemand5984 For some reason I couldn't find you on Whatsapp 😕

  • @danenecharles596
    @danenecharles596 3 года назад +16

    Erin,
    This video was packed with meaningful content! You have to do a video demonstrating, how to tell a story or did I miss it. There is an art to telling a story and you have it! Btw, your hair, natural makeup and jacket are absolutely stunning!

  • @TysonMichael77
    @TysonMichael77 3 года назад +10

    Keep working everyone I see bright things in your future 💓 you are the brand, keep learning, keep expanding. Never give up even if you are hitting roadblocks... your breakthrough it coming

  • @jacobisabel2130
    @jacobisabel2130 3 года назад +10

    Jobs will pays your bills, business will make you rich but investment makes and keep you wealthy, the future is inevitable.

    • @kellyjuliette8420
      @kellyjuliette8420 3 года назад

      I love this video, wonderful lessons for new trader like myself,Great details and modeling, some persons will definitely be kicking themselves in regret for missing the opportunity to invest in bitcoin.

    • @tylerellen2275
      @tylerellen2275 3 года назад

      I love this video, wonderful lessons for new trader like myself,Great details and modeling, some persons will definitely be kicking themselves in regret for missing the opportunity to invest in bitcoin.

    • @simoncatherine3734
      @simoncatherine3734 3 года назад

      This exactly what I need to motivate my trading spirit.

    • @simoncatherine3734
      @simoncatherine3734 3 года назад

      binary and gold investment are profitable when trading with the right platform

    • @nicolascamille8579
      @nicolascamille8579 3 года назад

      @@simoncatherine3734 Romero I recently got into FX trade and I'm already marveling over the profits I'm earning. I'm Like, what the hell have I been waiting for

  • @MelSpeaksMD
    @MelSpeaksMD 3 года назад +4

    I just started a RUclips channel and I’m vlogging for fun (my New Years resolution!) without a business plan..but I hope to grow a community over time so that when I do start a business I have online friends that actually trust me. Thanks for the pearls ❤️

  • @jimzitek-strategy
    @jimzitek-strategy Год назад +2

    You are a great presenter.

  • @Munee_Munee
    @Munee_Munee 3 года назад

    thank you so much .. as an entrepreneur that sells handmade crochet outfits and accessories i’ve being stuck at getting orders from my website so i’m here learning new marketing tips

  • @HeyyyHR
    @HeyyyHR 3 года назад +8

    Google Sponsorship!!! Erin is such a BOSS Babe! Great video. I had no clue about theses Google lessons. Lawwd I need to take a few! lol I love google calendar!

  • @sidigitalagency6933
    @sidigitalagency6933 3 года назад +121

    Nice video Erin, you got the point! #nicevideo #heard #for #us? Ofc you do

  • @faithmomlife
    @faithmomlife 3 года назад +3

    You're glowing, Erin! You're extra-gorgeous in this video! ❤️ Congrats on your Google sponsorship. This is so inspiring!

  • @theholistichunny
    @theholistichunny 3 года назад +8

    Please do a video on creating a community!

  • @riannabrooks1444
    @riannabrooks1444 3 года назад +6

    Could you do a mock brand and show us visually how to do storytelling 💜 that would be a cool video

    • @ErinOnDemand
      @ErinOnDemand  Год назад

      Thank you Rianna! I talk A TON about storytelling in my Ditch Your Niche Masterclass and inside of my Creator College program. You can check them out on my website if you still want to work on storytelling.
      Program link - erinondemand.com/ebrand-creator-college
      Masterclass link - www.thecreatortoceo.com/offers/Dz4tUKnq/checkout

  • @montserratgallegos4645
    @montserratgallegos4645 3 года назад +6

    Girl! You are amazing 🤩 I’m super excited to be in the brainstorming process of building my own business and I am so glad I came across your channel! Much love 💕

    • @Faide001-oc5pj
      @Faide001-oc5pj Год назад

      How is your website store going so far with you

  • @expertongraphic9557
    @expertongraphic9557 2 года назад

    Love how you teach people public speaking skills even through digital platforms

  • @mariaelisagonzalez9370
    @mariaelisagonzalez9370 2 года назад

    Marketing is key when it comes to opening a new business! Thanks for all your info. It is greatly appreciated

  • @justinfrey9410
    @justinfrey9410 3 года назад +2

    Fresh and authentic! You always deliver sista🙌🏽🙌🏽

  • @shawnterai
    @shawnterai 3 года назад

    Thank you for this helpful advice. I started a baking business earlier this year, and social media is not my strongest area. I try, but I can always do more. Side note: as soon as your video started playing I thought, "Wow, this woman is absolutely gorgeous!"

  • @itsrosegolden
    @itsrosegolden 2 года назад +1

    Hi Erin! Super great video. Definitely subscribed!
    My biggest struggle right now is definitely building trust and audience retention. I have so many things going on that I feel as though my audience gets confused with what I do. I try to make sure that whatever I do, they still align with my core values and pillars, but sometimes I just think I’m not very clear. I hope that makes sense

    • @itsrosegolden
      @itsrosegolden 2 года назад

      I just saw your TikTok about lifestyle influencing like Tabitha Brown so I honestly think that’s where I’m heading. Do you still do IG audits?

  • @GrowWithWill
    @GrowWithWill 3 года назад +1

    #5 is easier said than done! Erin has done a great job here.

  • @shantaywilliams4151
    @shantaywilliams4151 3 года назад +1

    I've been struggling so much with Marketing and this video definitely helped me gather some insight. I recently launched my jewelry brand and it's definitely a lot harder than I expected. I've been trying to figure my marketing strategy and it has been quite difficult.

  • @myeverydaymarketing306
    @myeverydaymarketing306 3 года назад +3

    Telling stories is so important

  • @MindSpacestudios
    @MindSpacestudios 3 года назад +1

    Your enthusiasm is contagious.

    • @biancajones850
      @biancajones850 3 года назад

      ruclips.net/video/y3U0cWbQjsE/видео.html

  • @KathleenPMartin
    @KathleenPMartin 3 года назад +1

    This is great I am gonna check this out. Thank you

  • @coachmichele2
    @coachmichele2 Год назад +1

    This was very informative. Great job!

    • @ErinOnDemand
      @ErinOnDemand  Год назад

      I'm so glad it was helpful Michele! Thank you for watching! xx

  • @hiwotdamenu1533
    @hiwotdamenu1533 2 года назад

    This is great. Thanks.
    Hiwi Damenu from Ethiopia.❤

  • @keila.cuartas
    @keila.cuartas 2 года назад

    Love this video! thank you for this🙏🏽

  • @TaylaMarie1996
    @TaylaMarie1996 2 года назад

    Thisssss sweater!!! 😻 😍

  • @ana6026
    @ana6026 3 года назад

    So helpful! Thank you !

  • @mentionedbymarli
    @mentionedbymarli 3 года назад +1

    You always give the best information and tips!!

  • @colleenreid2429
    @colleenreid2429 3 года назад +1

    I love the content that you have consistently provided Erin! Thank-you for all of this!

  • @michaelmuganza8765
    @michaelmuganza8765 2 года назад

    It's 2022 and this is still helpful. You are doing a great job. Thankyou

  • @ItGirlAri
    @ItGirlAri 2 года назад

    Love this! Thank you Erin :)

  • @wk2278
    @wk2278 3 года назад +2

    Can you do a video on how to figure out how much engagement micro influences have

  • @braidmynatural
    @braidmynatural 3 года назад +1

    It’s the tv show analogy for me….that just clicked so well for me
    Thanks girl🥳

    • @Qualitycpr4all
      @Qualitycpr4all 3 года назад

      Me too. This analogy will become my marketing essential. Also defines process for creating content.

  • @faithmomlife
    @faithmomlife 2 года назад

    Going back to this in 2022. Still relevant and valuable.

  • @downtownon7thavenue
    @downtownon7thavenue 3 года назад +6

    You are spot on about the audience size. One of my fav youtubers 10K subscribers and gets close to 8-10k a video which is amazing. I have to work on speaking to my audience like normal not like a teacher per se 😂. Great video as always.

    • @jnestwd
      @jnestwd 3 года назад +1

      That's amazing about those RUclipsrs! So inspiring to know what you can achieve with a smaller audience if you're authentic and care about your audience.

    • @downtownon7thavenue
      @downtownon7thavenue 3 года назад +1

      @@jnestwd so amazing. I pray to be one of them 🙏

  • @elegancewithfashion406
    @elegancewithfashion406 2 года назад

    Erin, I binge-watch your videos. Really great advice. Again thank you so much... ❤️

  • @WorldT
    @WorldT 3 года назад +2

    Still trying to get my aim in my content creation. Been at this since 2018. Still slow growing. But I really think I could succeed. Wish i knew what I was doing wrong. thanks on all this information, so helpful.

  • @peterlynkamara417
    @peterlynkamara417 3 года назад

    Thank you babe for sharing these tips. I have been watching all your video for hours lol. Thank you ❤️❤️❤️

  • @tamarajmorris
    @tamarajmorris 3 года назад +2

    Great tips as always!

  • @elainabex
    @elainabex 2 года назад

    First off thank you for making this video!!! Any advice for fitness coaches? I'd love to hear your perspective.

  • @LizBrousseau
    @LizBrousseau 3 года назад +4

    Also... we are all gonna talk about that coat right!!!!
    🥰🥰🥰🥰🔥🔥🔥🔥

  • @kingkillakip3705
    @kingkillakip3705 3 года назад

    Thanks for the motivation.And easy ways to build.A company.

  • @thefabulousjoycemcnair1252
    @thefabulousjoycemcnair1252 3 года назад +3

    I have learned so much from watching your video I just found you today and I really appreciate your content. I have a new channel and brand for my book and bodycare products for people of color and my marketing is not working very well can you give me advice

  • @LizBrousseau
    @LizBrousseau 3 года назад +2

    Ohhhh gimme gimme gimme!!!! Appreciated!

  • @ClaireDaly151
    @ClaireDaly151 3 года назад

    I love your jacket!!

  • @katelynrobinson8815
    @katelynrobinson8815 3 года назад

    i am most def needing help getting my upcoming boutique out there in the air to discover. I am not too sure I am gaining the following I want. what do I do?

  • @prettygirlproduction8620
    @prettygirlproduction8620 3 года назад

    Dropped straight gems!

  • @HappilyEverWhit
    @HappilyEverWhit 3 года назад

    Thank you SO MUCH, Erin!
    I am excited to continue my body care venture and see results!

  • @A_day_with_Jennifer
    @A_day_with_Jennifer 3 года назад

    Need to avoid closing my ig online store…. These tips i’m hoping will help me.

  • @JDelights453
    @JDelights453 3 года назад +1

    It is my 1-year anniversary of my business and I am so discouraged. I have months where things are great, but some months I’ll get 0 traffic. I made my business full-time job and at times I regret it, but this is my passion. But I have bills and such. I just need some encouragement and advice to reach people. Thank you for this video, I will keep trying and use these techniques.
    In relation to this: if you do not have a large following (around 200 followers or less), what do you suggest to reach those followers?

    • @CavieJeff
      @CavieJeff 3 года назад

      Hi Joyous. Hope this isn't too late to reach you. I'm currently on 3 years in my business and the ups and downs will never stop. The scale of the ups and down will intensify. But the joy will never cease, if you've enjoyed it so far (this work isn't for the faint of heart.) Biggest question is if you have a written plan? Every day should be moving toward that end goal. You should enjoy the work you're doing. And periodically analyze the plan. If it needs to change, because of your interests, or the direction of your audience, be open to making that change.
      On a personal note, it requires a lot of vulnerability on your part. I'm still surprised at how much I feel like every decision I make is forever changing the direction of the company. It's thrilling and terrifying, all at the same time.
      PRACTICAL: If you need to cover the financials while you're still growing, it may be lucrative to get a part time job with a great company that will provide benefits. This way you can keep digging into the passion without challenging your ethics to make a decision based on money, instead of servicing the customer. Hope this helps.

  • @arthurbraun1996
    @arthurbraun1996 2 года назад

    Thak Toy For Sharing Great content!!

  • @miamaya24
    @miamaya24 3 года назад +1

    This video was so beneficial and informative.. thank you for the gems..

  • @shannonsegall
    @shannonsegall 3 года назад

    Girl your videos are always on point, love the tips!

  • @patsbrowne
    @patsbrowne 2 года назад

    Erin, thanks for this awesome video. Though I am seeing this video a year and a half since it was posted I find the information very valuable. I started my RUclips channel on 7/11/22, my 57th birthday. I am excited and eager to learn and grow my channel. Thanks for all you're doing.

  • @jujumcqueen8478
    @jujumcqueen8478 2 года назад

    i just wanna say thank you!!!!!

  • @ChippedPaint16
    @ChippedPaint16 3 года назад

    love the jacket 🤩✨

  • @diviniticastro7680
    @diviniticastro7680 3 года назад

    When I first started off traffic was great was coming but still no sell but now I’m getting less traffic n idk why I don’t know what to do to increase it back to how it use to be

  • @bodybychoco
    @bodybychoco 3 года назад

    Wow! I love this! ❤ thank you

  • @Mika-wy9ci
    @Mika-wy9ci 3 года назад

    I love how clear you are when explaining, it's very helpful and I LOVE your videos girl! Thank you so much!

  • @JolleanSmith
    @JolleanSmith 2 года назад

    Great video. Very nicely put together and presented.

  • @crazylexy7095
    @crazylexy7095 2 года назад

    Thank you for sharing your advice,you seem like a very accomplished woman. 👍

  • @lavieestbelle6068
    @lavieestbelle6068 3 года назад

    This is valuable info Erin.

  • @aliciamartinez6512
    @aliciamartinez6512 3 года назад

    Thank you that was amazing!

  • @soblezz
    @soblezz 3 года назад

    Thanks for the advice

  • @cboydyette
    @cboydyette 3 года назад

    Great video!

  • @itsNaomi_Ruth
    @itsNaomi_Ruth 3 года назад

    love the jacket x

  • @autumnwavehawaii
    @autumnwavehawaii 3 года назад

    great video Erin! just letting you know some of the links in the description are broken, I tried to check out your ebrand but had to look up manually since the link went to an error

  • @LiveLoveList
    @LiveLoveList 3 года назад +1

    Amazing tips!

  • @gypsygypsygypsyism
    @gypsygypsygypsyism 3 года назад

    Thank you !

  • @briannatyson9861
    @briannatyson9861 3 года назад

    Thank you very much for everything!

  • @Rachaelnaabon
    @Rachaelnaabon 3 года назад

    I love your videos Erin

  • @moon-bu1ri
    @moon-bu1ri 2 года назад

    enjoyed this video very much, iam taking huge leap of faith and starting my own business, online portuguese lessons..any tools ideas? please

  • @athisiwa2193
    @athisiwa2193 3 года назад +1

    Love from South Africa 🇿🇦

    • @biancajones850
      @biancajones850 3 года назад +1

      ruclips.net/video/y3U0cWbQjsE/видео.html

  • @saibyalphonse5901
    @saibyalphonse5901 2 года назад

    Very informative. Thanks for the share

  • @u-r-blasphemous
    @u-r-blasphemous 3 года назад

    Great video!!! Thanks Erin!

  • @sheCarpeDiem1
    @sheCarpeDiem1 3 года назад +1

    This information is priceless

  • @Notations1st
    @Notations1st 2 года назад

    Love to hear like this very important matter

  • @mellacouture1828
    @mellacouture1828 Год назад

    Love this

    • @ErinOnDemand
      @ErinOnDemand  Год назад

      Thank you so much! I'm glad you enjoyed the video.

  • @mscg420
    @mscg420 3 года назад

    Your information is so helpful!Thank You!

  • @thevideodude.
    @thevideodude. 3 года назад

    Amazing video so much sauce and knowledge!

  • @howdy5025
    @howdy5025 2 года назад

    This was very helpful, thank you

  • @TheClareroseCollection
    @TheClareroseCollection 3 года назад

    Thank you!! This makes sense

  • @90sbambina
    @90sbambina 3 года назад

    This was INSIGHTFUL! Any tips for someone planning a sale? Thank you!!

  • @makedamulushewa2956
    @makedamulushewa2956 3 года назад +1

    Hi Erin, love your content. Been following you for a long time. I am in the process of starting a natural skin and hair care brand inspired by Ethiopian women's self-care practices. I want to start my marketing before my launch date. What do you think is the best way to start marketing before launch and if you have any resources you think will help please let me know. Love from Ethiopia 🇪🇹

  • @Sthefaniegoma
    @Sthefaniegoma 3 года назад

    So much valuable information thank you!!!

  • @RealTalkWithNthabi
    @RealTalkWithNthabi 3 года назад

    Shout Out Erin. This was awesome

  • @coreymcclain1924
    @coreymcclain1924 3 года назад

    Just wanted to let you know link to group only works if i edit in browser. Seems to be adding extra characters, maybe because its from inside the group.

  • @AntoniqueLvlogs
    @AntoniqueLvlogs 3 года назад

    Love your top you are glowing ! Great video ❣️