Webinar # 1 of the Technology Transfer Helpdesk: IP Valuation

In today′s competitive marketplace, smart companies around the globe - from Fortune 500 firms to early stage startups - rely on innovation to keep them one step ahead of the game. The alignment of companies’ intellectual property (IP) with their business strategy is critical for the effective monetization of their innovation. Having a clear understanding of the value of IP rights and commercialization options helps companies successfully introduce new technologies into the marketplace.