Proven Ways To Improve Comic Book Sales| The Japanese Method
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- Опубликовано: 16 июл 2024
- #comicbooks #manga #mangavscomics #marvel #dc
In this video we talk about what western comics can learn from the Japanese method of distributing and selling comic books and how it can work to improve comic book sales. Enjoy!
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I would agree with you, I would like to add that both big publishers need to cut down on events and let the universe grow.
Exactly! Thanks David I’m glad you can see what I’m saying lol
@@Dante19883 Thank you, both Marvel and DC need new leadership.
Yep, make them a rare event, they might actually mean something again
Great video as always!
Wow, very informative breakdown, I used to manage a local comic shop here in NYC and I never realized Manga is outselling western books.
Hey Ben, thanks for stopping by! First off, I think it’s cool you used to tuna comic shop, I feel that would be soo fun! Next, yes it’s crazy how poorly comics are doing in comparison to manga
3:33 good point, and you can make the Trads on good papers for collactors
Awesome!
Hey Dante, 1st completely agree with you man! ( Isn't it crazy how long ago you made that video on why Manga Sells /Comics Smells!)
I would like to add on some ideas America could do to help improve sales.
Maybe push for comics& anthology books to be recycled with the cheaper newsprint.( worked wonders for Japan).
Create Anthologies featuring favorite artists for a limited run.
Bring back cross promotion titles such as comics including ( see issue blah blah blah) to urge readers to re-read said title.
Stop or at least limit the # of times a title gets a #1. Its getting old and doesn't help with anything and just confuses everyone!
Also...
*I used to think Old Obi wan is what God looks like*
*So why go to the airport? Flying somewhere* ?
*I am inevitable* !
*2 mice fall...in a bucket of cream* !
Boom! You nailed it with the quotes and with your suggestions. I especially agree with you on the issue of number 1s way too many relaunches, crossovers etc. Printing on cheap recycled paper is a grand idea! Great for the environment too! Special shout-out to you next video!!
@@Dante19883 Thnx bro. Keep up the great content and heres to the 10k subscribers! 👍
I liked and Shared! Max Shreck!!! And I
Also would love phonebook style North American comics
Dante, do you have a favorite comic artist or writer? Ever thought about about doing a showcase about some popular and beloved ones? Think that may be a great idea 💡 for you in a future video!
Great suggestion! My fav writer has to be JM DeMatteis. Love his stuff! Fav artist probably Andrea Sorrentino. I do like Fabok Jim Lee and McFarlane a lot too though
I like the TKO PRESENTS approach.
That first quote is bugging me because I’ve heard it before but can’t place it. But I can tell you were referring to Lloyd Christmas from Dumber and Dumber. Thanos in Avengers Endgame and Christopher Walken in Catch Me if You Can.
Yes to all of them! Special shout out to you next video!! And the first is not from anything, I legit used to picture God as looking like obi wan when I was a kid lmao
@@Dante19883 😂😂 man, I seriously thought that Obiwan quote was from a movie. Good one, sir. And here I thought I failed as a movie buff 😅. Keep on with the great and informative content.
I think it would be great to have a discord, as someone who is well verse in manga and the industry in Japan I would love to share things that I know and learn from people who are more well versed than me about comics, as I enjoy both.
That would be amazing!!
*Shared* Comic book sales are really sucking. I would love if they did marvel comics weekly or dc comics weekly. Love the random quotes you included ha ha ha
I'm both a Manga reader and Comics reader
but more of a Manga reader (70/40) not by much but still read both
sorry bad at English, ask me anything if you want
I tried to find out why manga readers don't care about comics, and here what I found
1. The art, they just like the manga style more
2. they have no idea where to start, their easy to pick comics like Saga and Paper girl without all the events and cross-overs but the big names are the one that will give you so much hard time to pick DC and Marvel
3. Price
4. Manga fallow the anime story 97% there rare thing that doesn't make it, mostly jokes, so when you watch a 12 episode anime and want to know what will happen next read the manga, I know many manga sites that tell you where to start after the anime end.
5. The movies and nothing like the comic, I watched Thor movie but he is a girl in the comic, Captain America is alive and Spiderman is old and many other things, Movies will not help the comics.
6. Manga are weekly so the drama build up much faster
7. Fan service, Let face the ugly truth, Power girl will sell so will if the early 2000's look come back today, sex sell
8. Looks great on the shelves, bulky books that look nice on the shelves and great collectables, comics need ugly while boxes
9. there so many people who buy few books a year and that all, in manga you can buy one series and that all but COMICS no why you must read all 7 spiderman titles and if there is an event you need to read all that too, and reading order can be hard for noobs
10. Endings, Comicbooks doesn't end most of the time, Demon slayer was a manga base on popular anime that just got ended, most Manga readers I know wait tell I series and then buy it all at once, if you think the 80k copy is crazy wait tell one piece is over that will be at last 500k in one year.
it's just knowing fact for us when a manga is over the number go crazy up. and add the fact that DS is so god dame popular
Excellent points my friend!
5:38 the upcoming milestone compendium from dc will be anthology style, 10 issues from Static, 10 from blood syndicate etc. Whether it's just a one off thing or they'll continue with a volume 2 is unclear.
I’ll have to check it out, thanks for the info!
Here's a question for you Dante, as well as anyone here in the comments section...Do you think comics should cut down the # of titles released similar to The New 52 or let it be as is, where if a titles sales are low, cancel it?
That’s a great question. Honestly, I think the best thing to do would be to group poor selling titles together into an anthology. Just because a title doesn’t sell on its own, doesn’t mean it would do well as part of something bigger. For example, I was upset when they cancelled I,Vampire in the new 52. I loved that book. They could have kept it going if they published it in an anthology. Cancelling is a problem I think, especially for DC who really only sells Batman books. Group the other less popular characters together and they just may increase in popularity
@@Dante19883 that is true and its a sad shame the lesser known get shafted. At this point, Alfred, Ace the Wonder Dog and Robins pet mouse Measles the rodent wonder will get top billing over the other books.
Manga industry is like battle royal, they didn't get the job but they earn it, to get your manga publish you have to compete with other mangaka To have their work published in anthology magazine, although their work has been published in anthology magazines, they still have to compete with other mangaka in the magazine in popularity, the unpopular manga will be immediately canceled, the best manga will be published as a book and even then they have to compete with other manga books by other mangaka, but Just because your manga is published in a book doesn't mean your manga won't be canceled, if sales are bad they get axed, that's why only the best from the best that can be made into a book n had long running manga, meanwhile at American comics, publishers pay people to do their comics, they get jobs because publishers hire them
Hey Dante, loved the quotes. Marvel should stop cutting back on the quality of paper and put in color on ratio books or something and do no color on reg titles. Save costs and pass it on as you said. Would love volumes as well. So we save the quotes for 10k video?
I agree totally! And just list the quotes that are in the video and then in the next video you get a special shout out 😊
The phone book is good idea, but I think we have a better idea
Digital only. Just do what Marvel unlimited do but same day release and when they are full arc story print it
and color can stay
Netflix are doing fine why not comics?
because both Marvel and DC halfassing there digital app
Yup… marvel and dc still have a lot to learn
I have another good tip: TELL OTHER STORIES BESIDES SUPERHEROES.
One of the reasons people are reading more Manga than Comics is because Manga has a much bigger variety of stories in comparison with Comics. You literally have at least one Manga for almost every single genre of fiction in existence, while Comics, it's Superheroes, Superheroes and more Superheroes. Don't get me wrong, Superheroes are great but it gets to the point where people get fed up and want something different. There are so many creative minds spread across all states and territories of the United States of America who want to write and/or draw non-Superhero stories, many of them probably being very interesting and captivating stories, but don't get any support because "They're not Superhero stories. Nobody's interested in these non-Superhero stories. We want Superheroes, dammit! They sell!". Fortunately, Indie Comics are flourishing, and so is crowdfunding, and that is giving these people total freedom to just write/draw whatever the hell they want, which is awesome, but it wouldn't hurt if big companies like DC and Marvel tried to tell other (or more) stories besides Superheroes.
Actually, that’s a great suggestion. There are so many other stories to tell. They used to branch out more in the past but have seemed to stop doing that
@@Dante19883 I think that had something to do with the Comics Code. For the time, most genres (like Horror and Romance) were considered too violent or too inappropriate for children and they wanted better role models, and that's why Superheroes became the norm.
That or because Superheroes sold more and they decided to be lazy and double down on Superheroes because MONEY 🤑💰🪙💲lol
Comic book stores are way too creepy for women.
I can’t agree more, that’s why they need to make them more mainstream. This hobby does need more women
Your ideas sound more like they are to boost revenue not increase sales. I would be less likely to buy a comic that seems cheaply made for the same price - which is why these companies are worried about making their product look cheaper without actually making them cost less.
If I am getting a slick beautiful glossy print publication with fabulous art from DC and Marvel’s latest book is on news print, cheap paper but costs the same, I would feel ripped off to buy the Marvel book.
So if they decrease the print quality they would have to also decrease the comic cost which could mean losing all the money they saved by going with cheaper paper.
I worked in print journalism for most of my adult life and making print pay the bills is very tricky.
But they certainly could be doing more to increase their sales. Something needs to change . Perhaps going with your proposal on some experimental publications that are big attention getters - like a big crossover that everyone wants to get regardless of the paper quality - and maybe they can ease their customers into the change ?
Good points there! I think I just kind of want comics to go back to their roots as cheap thrills and pulp. Comics were cheap and in anthologies in the 30s and 40s. I think it would be good to have some cheaper alternative and then print the TPBs in high quality. Whatever they do, something needs to change because the monthly sales reduce every year. Thanks for watching and commenting!
This is just comparing graphic novels. Many ppl buy western comics in single issues. And i like my graphic novels pages to be in high quality paper and coloured.
Yup, it’s okay to like your pages coloured, but I must say that single issue sales aren’t any better than graphic novels. In some cases the graphic novels even sell better than the single issues
Get serious. That's how. Think about it. Manga sales outdo comic sales, but how many people read manga who read comics and vice versa? Not many. So manga is a separate market. That means comic creators lost their own customers on their own. It's their own fault.
Very true! I’m in the camp though that reads both manga and comics.. love them both.
You're probably the only person on earth claiming this is the worst time for comic book sales in history. Fact is, market prices are at their all-time highest. Also, you're using trade paperback sales as your evidence to support comic book sales claims. Trade paperbacks (aka reprints) have never sold like comic books (first prints).
Because manga sales in Japan are counted for tankobon (collected editions) as opposed to American comics. Also, those selling are back issues specially in the Bronze Age at the most. Key issues specially tying into a TV or movie series also sells. But how about the other books? They are very expensive and are littered with Political agendas.
I respectfully disagree with you. Yes I used tpb sales as an example, but comic book sales are not any better comparatively speaking especially when you consider the figures over the past 80 yrs. Yes times have changed and people have access to other forms of entertainment, but it was not uncommon for a popular title to sell millions of copies per month.
Even in the 90s books sold a heck of a lot more. Up to a million for a popular title averaging around 500 000. Yes,driven by speculation, but high sales nevertheless.
Today even with pathetic gimmicks that industry tries to fuel speculation, a popular book like Batman is lucky to average 150k-250k copies per month. The highest selling book in the last 10 years has been Star Wars #1 in 2015 with 500k copies. The sales quickly plummeted with the next issue after the hype was over.
Major layoffs at DC comics nowadays.
AT&T and Disney keep comic books printing as a write off. The truth is they don’t care about comic books. The big money with superhero properties for them is in shows, movies and merchandise.
So unless doc Emmett Brown let you borrow the DeLorean and you came from 1985 to visit 2021 for a day, I don’t know how you can seriously posit that Comic book sales are good.
Now if you are talking sales with respect to collectible comics, that is a different story. People are collecting like mad nowadays, but most often they look to books from days way looong passed. The collectors market and the actual comic book market for books released monthly are two completely different things. I’m talking about comic books released monthly in this video, not the collectors market. Thanks for commenting
That’s what I’m saying... yeah the collectors market is hot, but if anyone looks on diamond comics’ website at monthly sales, they’ll see that new comics don’t sell well when compared to monthly sales in the past
@@Dante19883 you hit it there for him. I know that you were referring to actual monthly comics. That's why I am recommending you that Manga Bakugan. You will learn a lot about the manga industry. Nice topic really. BTW I think DC did the Walmart Giant Sizes a few years back then. What happened to it? Also had XMen Essential Vol 2 by Claremont and Byrne. Got the Dark Phoenix Saga and Days Future Past all in one Volume.