Cambridge was discontinued in the 90's in Australia. In the 80's they where one of the first brands to sell 30 cigarettes in a packet. They where known as Cambridge 30's and there advertising campaigns where prominent throughout the 80's in magazines especially. They had a Virginia cigarette in a red and white and yellow striped packet and a Milder cigarette in a Dark Blue and Lighter Blue striped and White packet. Not sure why they didn't sell as other brands at the time such as Peter Jackson and Winfield appeared to be the biggest selling brands. Brands such as Craven A, Park Drive, Albany Trim, Ardath, Commodore, Cambridge 30's, Black & White, Chesterfield, Philip Morris, Viscount, Ransom Select, Turf, Hallmark, and also New Zealand brand - Claridge where all phased out in the 90's due to dwindling sales. Rothman's, Benson & Hedges, Peter Stuyvesant remained strong as well as Winfield, Peter Jackson andLong Beach where also around in the late 70's. Long Beach changed the packet design in the 90's with a modern logo and bright colors depicting a beach scene and a budget price appealed to people who couldn't afford higher end brands and aimed especially at younger smokers. Long Beach at one point replaced Peter Jackson as the most popular cigarette brand in the 90's. Escort was another brand that was quite popular especially in South Australia. Sterling was part of the Benson & Hedges group and their packets where silver. Not sure what types of tobacco they used in them that set them apart from Benson & Hedges gold packets but they where quite popular during the 80's. Also Sterling sponsored The 'Sterling' Cup in the VFL in the early 80's. Other foreign brands that had a brief stint here in Australia during the 80's where John Player Special in the black packet as well as Canadian brand Du Maurier. British brands like Dunhill and St Moritz where a more higher end brand that appealed to more affluent types of people. American brands such as Marlboro, Winston, Kent, Camel, Alpine, Lucky Strike appealed to smokers who preferred a more stronger flavored tobacco blend and although Alpine in the USA was discontinued in the late 90's the brand is still popular with menthol smokers in Australia. Other new brands at the time that where introduced in the late 80's where Superlights, Brandon, Fortune, Horizon, Holiday. All these brands had a more modern styled packaging specifically designed to appeal to the younger generation and people who wanted more cigarettes in a packet at a discount price. Horizon sold 50 cigarettes in a packet.
1981aerodyne when I was a teenager in the 80s in the USA, Cambridge was a value brand that came in every strength, length and flavor. I don’t recall ever buying a pack, even though they were around 80 cents a pack at the time. I could afford the premium cigarettes at $1.24 a pack. Now I think back on all the money I spent on cigarettes in the 25 years that I was a smoker and I probably could have bought a house with that money.
Thanks for the added info on all those brands. Yes, I knew that Alpine was quite big in Australia. An actress friend I knew there smoked them religiously. Amazing that the packs are so horrendous looking now in Australia, as well as terribly high priced. Cambridge is in the US and has had several revamps on style and pack design and cigarette strength. It's practically a dead brand here and has been a "generic brand" for some time. Thanks again!!
Just came across this. Interesting bit of History. The fade endings of the radio spots were from 1967 songs. So, I would think this was from '67. The Jingle singers sound like "The Seekers". Is the Cambridge brand still around in Australia?? Very nice Posting!!
Australian, Tony Barber, a well-known local celebrity. lol at the 34 cents! I remember some of the lines from the ad when he whistled whilst walking down the street - singing... "34 cents..and you're a member"...gawd I must be getting old, mind is blank!!
Thanks Frankscan65 for your input. If anyone knows the name of the whistler, please leave a note.The disc states the Chorus was directed by Ken Bennett and Noel Gilmore both of whom I've never heard.
The whistler was the Australian TV personality, Tony Barber, also the host of the outstandingly successful TV games show, SALE OF THE CENTURY.
Cambridge was discontinued in the 90's in Australia. In the 80's they
where one of the first brands to sell 30 cigarettes in a packet. They
where known as Cambridge 30's and there advertising campaigns where
prominent throughout the 80's in magazines especially. They had a
Virginia cigarette in a red and white and yellow striped packet and a
Milder cigarette in a Dark Blue and Lighter Blue striped and White
packet. Not sure why they didn't sell as other brands at the time such
as Peter Jackson and Winfield appeared to be the biggest selling brands. Brands such as
Craven A, Park Drive, Albany Trim, Ardath, Commodore, Cambridge 30's,
Black & White, Chesterfield, Philip Morris, Viscount, Ransom Select,
Turf, Hallmark, and also New Zealand brand - Claridge where all phased out in the 90's
due to dwindling sales. Rothman's, Benson & Hedges, Peter
Stuyvesant remained strong as well as Winfield, Peter Jackson andLong
Beach where also around in the late 70's. Long Beach changed the packet design
in the 90's with a modern logo and bright colors depicting a beach scene and a budget price
appealed to people who couldn't afford higher end brands and aimed especially at
younger smokers. Long Beach at one point replaced Peter Jackson as the
most popular cigarette brand in the 90's. Escort was another brand that
was quite popular especially in South Australia. Sterling was part of
the Benson & Hedges group and their packets where silver. Not sure
what types of tobacco they used in them that set them apart from Benson
& Hedges gold packets but they where quite popular during the 80's. Also
Sterling sponsored The 'Sterling' Cup in the VFL in the early 80's.
Other foreign brands that had a brief stint here in Australia during the
80's where John Player Special in the black packet as well as
Canadian brand Du Maurier. British brands like Dunhill and St Moritz
where a more higher end brand that appealed to more affluent types of
people. American brands such as Marlboro, Winston, Kent, Camel, Alpine,
Lucky Strike appealed to smokers who preferred a more stronger flavored
tobacco blend and although Alpine in the USA was discontinued in the
late 90's the brand is still popular with menthol smokers in Australia.
Other new brands at the time that where introduced in the late 80's where
Superlights, Brandon, Fortune, Horizon, Holiday. All these brands had a more modern styled
packaging specifically designed to appeal to the younger generation and
people who wanted more cigarettes in a packet at a discount price.
Horizon sold 50 cigarettes in a packet.
1981aerodyne when I was a teenager in the 80s in the USA, Cambridge was a value brand that came in every strength, length and flavor. I don’t recall ever buying a pack, even though they were around 80 cents a pack at the time. I could afford the premium cigarettes at $1.24 a pack. Now I think back on all the money I spent on cigarettes in the 25 years that I was a smoker and I probably could have bought a house with that money.
Thanks for the added info on all those brands. Yes, I knew that Alpine was quite big in Australia. An actress friend I knew there smoked them religiously. Amazing that the packs are so horrendous looking now in Australia, as well as terribly high priced. Cambridge is in the US and has had several revamps on style and pack design and cigarette strength. It's practically a dead brand here and has been a "generic brand" for some time. Thanks again!!
Just came across this. Interesting bit of History. The fade endings of the radio spots were from 1967 songs. So, I would think this was from '67. The Jingle singers sound like "The Seekers". Is the Cambridge brand still around in Australia?? Very nice Posting!!
Australian, Tony Barber, a well-known local celebrity.
lol at the 34 cents!
I remember some of the lines from the ad when he whistled whilst walking down the street - singing... "34 cents..and you're a member"...gawd I must be getting old, mind is blank!!
34 cents!!! I too laughed - nothing to do with age, Just a walk and a whistle down memory lane,
Thanks Frankscan65 for your input.
If anyone knows the name of the whistler, please leave a note.The disc states the Chorus was directed by Ken Bennett and Noel Gilmore both of whom I've never heard.
@GeriatricDinosaur
Gloria Dawn was the whistler
Ah, but Tone was the face
And Tony Barber gets an OAM despite convincing thousands of people to smoke. The Cambridge Whistler is all he will ever be. He sold his soul.
This commercial was 50+ years ago before he got into television.
@@RichardFelstead1949 And?
Tony only mimed the whistling in the ad.
Whistler wasn't Tony Barber it was a dude last named Whittiker
Tony Barber lip-synced the whistling in the adverts.
I'm taking a calculated guess that it was 1969.If anyone can help with the exact year, I'll update the page.Thanks for all the input.
1968
Ah those were the days! If you were a non-smoker you were some kind of freak or at best a self righteous spoil sport.
Or a member of The Church of Jesus Christ of Latter-Day Saints.
Or a bad asthmatic like me