Where do FC's belong in EA FC?

In a break from tradition, EA's brand new esports ecosystem in EA Sports FC puts football clubs front and centre. The FC Pro Open 24 became the most watched esports event in this title's history to date, according to Esports Charts. What's the state of play as we close out the first season? How are football clubs approaching their newfound responsibilities in EA FC - and what have the results been so far?
In this panel at ESI London 2024, we were joined by:
• Sam Turkbas - Senior Director, Esports & Commissioner, Football Esports - EA Sports FC
• Giulia Bellissimo - Marketing Account - Mkers Spa
• Kris Lewis - Head of Esports, Gaming, & Metaverse - City Football Group
• Rob Hawden - Esports Executive - Sheffield Wednesday FC
• [Moderator] Tom Daniels - Editor - Esports Insider
Want to recap on the other ESI London 2024 panels? Check out our playlist here: • ESI London 2024
Separately, if you're wanting to get even more esports content. Make sure to secure your tickets to our flagship conference, ESI Lisbon [23rd-25th September]. esportsinsider...
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