Write Better YouTube Titles In 54 Minutes (Jake Thomas | Creator Hooks)
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- Опубликовано: 1 июл 2024
- Jake Thomas is the writer of Creator Hooks. Creator Hooks is a newsletter dedicated to helping you write better RUclips titles by studying human psychology.
I read this newsletter every week, and what I love about Jake’s approach is that he’s very data-driven.
In this episode, you’ll learn how to research your own titles, how you can leverage human psychology to get views, some successful frameworks for titles, and why curiosity is the most impactful emotion to tap into.
Episode webpage: creativeelements.fm/jake-thomas/
TIMESTAMPS
00:00 - He Is The Biggest RUclips Title Nerd IN THE WORLD
01:03 - INTRO
01:20 - DON’T Copy The Biggest RUclipsrs. Here’s Why
05:13 - How Jake Became OBSESSED With RUclips Titles
08:05 - The SECRET to Finding Patterns In Successful Titles
10:33 - The 3 Clickworthy Emotions You Don’t Know About
14:36 - How A Pro RUclipsr ACTUALLY Makes Titles
18:19 - Sign Up For Creator Science!
19:09 - Playing The CRINGEY Game Of RUclips Titles
23:26 - Become A PRO At RUclips Titles
29:25 - Titles Are More Important Than Thumbnails (In Education)
30:54 - A/B Testing Titles For Beginners
36:06 - Listen to the Audio Podcast!
37:25 - Is This Chapter Title A Waste Of My Time?
38:26 - How a Title Nerd Curates His Newsletter
42:54 - Make Titles For Humans NOT Algorithms
48:09 - STOP Putting “And” In Your Titles
49:40 - The Art Vs Science of Titles
53:01 - OUTRO
***
CONNECT WITH JAKE THOMAS
🌐 Website: creatorhooks.com/
🐦 Twitter: / jthomas__
***
CONNECT WITH JAY
🌐 Website: creatorscience.com/
📬 Newsletter: creatorscience.com
🧰 Get our Toolbox: creatorscience.com/toolbox
🐦 Twitter: / jayclouse
📸 Instagram: / jayclouse
🎵 TikTok: / jayclouse
💼 LinkedIn: / jayclouse
***
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***
TEAM
Host + Producer // Jay Clouse: jayclouse.com/links
Editor // Conor Conaboy: / conorconaboy
Audio Engineer // Nathan Todhunter: www.nathantodhunter.com/
Thumbnail Artist // Neaux: / neauxart
Creative Elements is part of the HubSpot Podcast Network.
Wow did the production and music backdrop just go up another notch in quality?! 🔥🔥
It sure did! Glad you noticed!
@@CreatorScienceYT hey Jay - what's made the biggest difference in prod quality in your experience? 🙏
I love how underrated this video is-more game for me!!!
I REALLY appreciate that segment about finding balance between doing "what works" and what feels "morally" right or characteristic. Definitely a challenge, but I appreciate hearing from someone like Jake who I already follow that he also negotiates that balance.
14:00 use word actually
16:30 call out beginners
17:00 talk about regrets “i regret… like this”-> share experience
revealing a secret
This is an insanely helpful video - thank you both! Having subscribed to Jake's newsletter, I've learnt so much in a short time. You are an incredible interviewer and I appreciate your honest human approach, for example, just having questions about trying to tap into the fear element of human nature even though it works. I understand that struggle. And also love that you give all your team credit at the end, this is not something I really see on RUclips. Awesome job, thank you for what you're creating! 👏
I've been subscribed to Jake's newsletter for a few months and this conversation is a great compliment to that. Great interview! Thank you!
You know 54 minutes in earth time, is like 6,000 years in American time. But I am free for the next 6,000 years, so let's go.
Great name ❤
Hey Jay, Really enjoying your content. I appreciate hearing RUclips experts going into detail about how they do what they do. Thanks!
It is so unfortunate that peoples attention span is short... This video is gold! (it deserves millions of views)
Thank you for making and sharing this gold of the content.
I literally changed one of my video titles immediately and thumbnail as well...
And all that is said is really 100.000% true, one of my videos blew up because of incorporating this strategy and I made this channel not a full month ago.
Thank you again!
Let's grow!
You can't really just count on views if your title is good. The subject and the quality of the video are also important. You can write the best title if the idea is not popular
as a youtuber i think the title of this video isn't good enough
Adding beginner to some of my future titles sounds like a great idea! Thank you, Jay! 🙂
I knew I’ve seen your content before. New sub! Cheers. Thanks for guiding creators.
Jake knows his stuff, man! And he comes across as such a genuinely cool dude. I’m constantly recommending his newsletter to people.
Hey Jay. I've been bingeing your content, podcast and videos. In one of your podcasts you said that if you get signals that people are binging your content then you've won. Just wanted to give you some of that confirmation. Thanks a ton. Keep up the good work. Just subscribed to the newsletter too.
Love to hear this!! I saw the first line of your comment on the RUclips Studio notification and thought, "YES! That's the sign!" and then you literally followed it up with evidence that you've heard me say that before. Incredible.
This was a really great video! Going to try to implement them. The end about sharing stories is something that can really help people. Everybody has a unique story to tell on a certain subjects but sometimes we feel imposture syndrome, but your story can help someone else.
Great info in this one, it really needs more attention. Appreciate you guys sharing the knowledge.
This is one of the channels that gave me the courage to start my RUclips channel 5 months ago about self development. Now I have 336 subs and almost > 100 hours of watch time. I know it’s not comparable with others but I’m still proud I started because I’ve been learning so many lessons that I couldn’t have learned without getting started in the 1st place.
Congrats man we go live tonight 🎉 so this is inspiring!
@@graspablenetwork I sincerely appreciate such kind words! When I was a kid, all I wanted was to have a career that pays well so I can buy whatever I want but now that I’m grown up and went through tons of setbacks from losing tons of people in my life, getting lost in the world with full of life traps, being ridiculed for pursuing my dreams, and so on, I can say that long-lasting happiness can’t be bought or earned because it comes from within us.
Continue to grow as a person and I’m so glad that you’re part of this journey! I’m hoping to upload my next one this month, which is more than an hr long. I’ve been working hard for many months now to present it in the best way I can while keeping in mind that I can never make it perfect. I hope that you’ll enjoy it! Thanks so much for your support!
@@meghasingh4312 thank you so much for taking the time to leave such encouraging words! I have many plans to make it grow not because of fame or any external rewards but the inspiration I can give to someone who can barely get out of bed in the morning, suffering from depression, or feels like there is no hope anymore. I can totally relate to those situations because I’ve been there and turned my life around.
Lots of grinding and dirty work that have been happening behind the scenes to finally upload my next one this month, which is more than about 2 hr lng and tackles one of the most common but subtle problems in our society that people might be able to solve if they fully grasp the message I’m trying to portray.
Trust me, even when it’s slow, that doesn’t mean that I haven’t been moving forward. Speed is not the greatest determinant of progress and no matter how exhausting it is at times to create videos, I do enjoy the process and this gives me a meaningful existence. I hope that you’ll get value from it.
Thanks so much for showing your gratitude and joining me in this personal development journey!
Congratulations🙂Growth is absolutely better than none.
@@FuturistaXperience Whoever you are, I don't know you personally but I can say that you're one of the non-judgmental and open-minded people who is not fixated on tangible or external factors in order to learn from someone like me. Just because someone doesn't have a piece of paper as a credential, doesn't mean that person is not entitled to share personal experiences with the hope & intention to inspire others. Keep up with whatever it is that you're doing to improve mankind or improving your life even to a slight degree each day. This is just one part of a bigger puzzle for creating my RUclips channel about holistic health. I literally could have died back when I was 14 years old due to major depression but here I am right now replying to you, a RUclipsr, who's full of fulfillment and dedication to help others to be a better version of themselves. I ain't better than anyone else but my old self. That's all that really makes this RUclips thing more meaningful and enjoyable. Thanks so much for your support! I am hoping that you can join me with this endless personal development journey! :)
Great tips. Thanks!
Erm.. how has this channel not blown up yet?! Great content. New sub 👍
Thanks Afzal! We’re young - so it’s only a matter of time. Thanks for being an advocate!
Totally agree!
agree!
It takes time bro
I just want to say that your videos have been the most helpful RUclips videos i have watched on how to improve on RUclips. the takeaways have been way better than all the other RUclips advice videos out there!
Wow, thank you!
I’ve watched a few interviews on your channel, most of them more recent guest… and he’s my fav so far. ❤️
Really enjoyed this guys. Already digest Jake's emails but there was still loads of value here and took quite a few notes. Thanks!
Hi Jay, such a valuable video to watch, thanks for sharing! I struggle at the best of times with catchy titles and I really liked the frameworks with examples that Jake provided.
Wow...loving this video. I rarely come back to a video if I have to leave it for some reason or another and I've come back to this one twice today. And I'm taking notes. lol Thanks for a value-filled intriguing episode!
So glad you enjoyed it, Carrie! Thanks for watching!
Great episode!! Thanks guys, that was really helpful.
Jay, your channel is a loaded treasure chest and you've given us all the key. I appreciate you lots! 👊
I appreciate you saying that!
Such an interesting and insightful exchange, thanks for this video! I will definitely be putting some of this stuff to work in my videos 👍🏼
The questions asked in the interview are always so good !
Very good, articulate and skilled interviewer who knows exactly what questions to ask to give value to audience . Thanks for sharing 🎉👍
Wow! This channel deserves soooo much more recognition! The information I’ve been getting binge watching your videos is priceless! Thanks!
😮 0:49
Pull out
It shows again that all the tips and tricks given by RUclipsrs doesn’t necessary work…
@@JosiphiaRizado You don’t need to use all the information. I believe you need to select what works best for you. It did for me at least.
Absolutely agree!
You totally don’t get enough recognition and do not have enough subscribers! I’ve learned a ton and watched multiple videos on your channel. Thank you!
Thanks for your job. Super comfortable to watch
This was great, thank you Jay & Jake!
Great episode, so much to dive into here, I found some great video ideas too. 😊
Awesome video!! Thanks for sharing valuable information. I took 6 pages of notes. Have a great day. ❤😂🎉😊
Im learning from all your interviews to help my husband with his channel. Thank you
Thank you so much for this very helpful video! As I was watching on my tv, I started changing titles of my videos on my phone. It was nice to hear new information, right down to not using and. Love the tip about thinking differently, such as, teenager golden retriever. 😊🌷🌺
What an amazing interview! Thanks for sharing!
So glad you enjoyed it!
Love your thoughtfulness here Jay. Especially about the "RUclips-ifying" the content.
Love Creator Hooks and love this episode. Envoking emotions is so vital for success on the platform.
Awesome conversation. Gave me a lot to think about while planning titles.
i just found Jake from the video creator podcast and he's definitely underrated! great episode
truly!
This was very helpful. Thank you for sharing.
It’s been a long time since I’ve seen a interview like this with this many knowledge bombes. This is rewatch for sure
man this is so gold. THANK YOU
Lots of great Insights, thank you! 🙂
What are the 31 click triggers?
1. Reveal a secret
2. Open a loop
3. Regrets
4. Fear
5. Desire
6.
Thats exactly what i'm looking for. I asked ChatGPT and it gave me a bunch of bogus ones but some of them seemed interesting.
Jay this is very impressive! Pure gold thanks!
This episode was packed with information. Great information. Thank you.
Wow this intro is sick. I feel that I'm sitting in the cinema. Amazing work!!!
Thanks man!!
Jay your doing an awesome job with these interviews! Im a newer youtuber working on growing and this video was great.
Thanks for watching!
Thank you for sharing this informative video. I have made so many notes and have already begun creating new titles.❤
Thanks so much for making this video, it gives me more useful and relevant tips than the other ones I've watched before!
Cool new intro, Jay. Very engaging and I can't imagine dropping off in the first few seconds.
Thanks man! That's validating!
I like your Creator channel. Nice and good advice. I watched pretty much all the way through.😊
A lot of fire content here Jay. Keep it up 🔥
I find titles the hardest part
Great vid man
great work my man
Very informative! While it’s true that taking inspiration from other creators can be a great way to learn and grow, it’s important to remember that success is not guaranteed simply by copying someone else’s style. Thanks for the vid!
Keep learning! Your channel is off to a great start! Keep up the great work! Are you doing your editing, thumbnails, and doing the rest on your own?
Hey Jay. Thanks for the great interview!
I'm on a binge of your content currently and it's so bloody good man. Well done!
Welcome aboard!
LETS GOOOOOOOO I NEED TO BETTER MY TITLES SO THIS IS AWESOME THANK YOU SO MUCH FOR UPLOADING THIS!!
Thank you both ,I learnt so much from this episode ❤ Sarah x
Loved the edit and content! Thanks man
@CreatorScienceYT
Great questions and conversation Jay. Valuable education here too. Thanks both!
Jake is great! So hard not to open his newsletter in my inbox 😄
Enjoyed the episode. Thanks.
loved the putting lipstick on a pig analogy, i think it will stay stuck with me! great content!
20:50 Your longform/interviews will be advantage when youtube focuses on podcasts :D
I hope so!
This was incredible! Thanks guys :)
I can’t even begin to tell you how helpful this video has been.
So glad to hear it!
Just started my channel and your well written youtube title drew me in. I was like "Yeah man I wanna learn how to make good youtube titles, let's see what these guys are doing.".
This was great stuff… I’ve been subscribed to creator hooks for a while, but I’m not very good at studying them. It was good to listen to this to push me at getting better with titles.
I’ve watched advice from Jake before and tried it out. That video ended up with 40k views and I was able to monetize in just a few days. So thank you!
Great video. Need to watch again.
Thus was powerful thank you.. I will start using thus on my channel you're Fired-tv
Really helpful conversation! Thanks for sharing. :)
This was a great episode Jay!
Thanks so much Andrew!
"The idea of titling all of my videos to prey on people's fears and insecurities is so antithetical to what I want to do!"
THIS was an AWESOME video!
Yoo, man. Your editing and thumbnail shocked me! Your thumbnail design is good.
thanks so much!
Great content. Can someone let me know how to do that quick zoom in you do at 3:52? Thank you!
Video beautifully presented👏
Thanks Revanth!
wow!! such a nice interview.
Thanks for the great video. My titles suck, I am sure this will help my channel.
This was so useful and interesting thank you both veery much!
Great info well worth the time thanks a bunch
21:00 I think this videos title is great, it got me to click. I felt like i would definitely get value, and knowing how much time I'd need to commit I saved it for later when I could listen to it in the background. And here I am doing that now 👍
I enjoyed the video. Thank you.
Great interview, thanks for making it
Glad you enjoyed it!
Thank you. New subscriber 😊
Took so many amazing notes on the content, but also the editing as well. Thank you for sharing!
The podcast episode is super well edited, so kudos to Connor. I produce long-form podcast episodes for my client, who is actually in your Lab Circle community. I was wondering how you record your calls. Because with Zoom, you can only record split screen, or full webcams, not both.
thanks so much Michael! we use Riverside to record: creativeelements.fm/riverside
@@CreatorScienceYT Thanks so much! I'll check out Riverside.
Hi. Are you using an app for your long form interviews, or just recording two separate locations and editing together later? If an app, which one? Thank you so much for this great content!!
We use Riverside! creatorscience.co/riverside
Thank you!
Great stuff, thanks!
11:25 curiosity fear and desire are the knobs to use in a youtube titles
Great video! This is super helpful and engaging
Thanks!
Very interesting i like his speaking voice the guy on the youtube videos was very boring but he is really straight to the point and very usefull
Great intro has inspired me to put more effort in. Brilliant
Glad you enjoyed it, Craig!