Rules of Origin in the UK EU trade deal

The UK-EU Trade and Cooperation Agreement secured tariff-free trade for businesses trading between the UK and EU following the end of the transition period on 31 December 2020.
However, to qualify for this tariff and quota-free trade, firms need to comply with Rules of Origin specified by the deal.
This one-hour webinar from the Institute of Export & International Trade gives an overview of these new rules, covering:
What is origin and why is it important in international trade
What are the rules of origin in the UK: EU trade deal
Key principles around bilateral cumulation, when they do and don't apply
Proving origin: supplier declarations and importer's knowledge
Use of customs and trade procedures to support effective trade and zero tariffs
Commercial implications for businesses, challenges and opportunities