Accountants: Give This Away FOR FREE
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- Опубликовано: 29 сен 2024
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Jason, you are convincing me more and more to niche down. However, I have two current issues.
1. I’m a non-technical partner in the firm, and my CPA is not super excited to make a bunch of content, so do you think I can do it? It feels a bit weird.
2. We have a few niche ideas on the table currently. I understand how to start marketing to a niche. I also think I understand the late game. But it’s the messy middle that I have some questions about.
A) If I choose the wrong niche, how hard is it-or how much of a setback is it-to change it?
B) How do you know you’ve picked the right niche at all? Do you give it six months, a year, two years?
Thanks for all the awesome content!
Ah man these are such great Qs, I'm about to shoot a Q&A and will pull this in. Also props on the number to lettered list swap:
1. If marketing agencies can do it, you can do it! We shouldn't be communicating the hairy technicals to clients
2. Hate the messy middle
A) You WILL choose the wrong niche. Whether you bail on it in 1 week, or 20 years, no niche is a forever thing. But you WILL learn how to niche, you'll do it even better next time, and that skill will serve you for the rest of your career.
B) They become easier to serve and/or easier to attract and/or more profitable than the general clients.
Great Qs!
@@jasoncpa Lol! Thanks! I'm too lazy yo do manual indenting. I'm looking forward to the next Q&A Friday!
So much suspense in waiting for the commercial to begin in earnest
Name checks out!
disagree on the "no truckers are going to see my stuff" I'm a web developer and just watched the entire video. This is great advice and applicable to many, many different business types and services.
Scott why on God's green earth did you click on this video
@@jasoncpa 😂😂 it came up in my suggested feed and it seemed interesting.
@@scottecklund1965 😅 thanks for being here 🤝