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Konstantinos, what would be your Facebook ads approach in smaller countries with 2 - 3 million population? I know broad targeting is the go, but what would be your campaign structure? Would you still use crazy method and multiple campaigns, or is it best to stick to one campaign, one adset and multiple creatives?
I would use many campaigns with many creatives. In such small potential reach you dont have the room to use lookalikes or interests. Just do ADV plus and test all the time new creatives with new campaigns.
Hi and thanks for the knowledge, i will give great insight to new ad account/pixel and how a strategy worked for it,,its little bit crazy,, i invented it myself, want to share with you,, maybe you can share as you have a better crowd, and everyone can benefit
Great video, thank you. How would you recommend testing if interests or broad performs better? Would this be in a CBO for example with 1 broad ad set and 2 interest ad sets? Or an ABO campaign? Thank you
Hi :) First of all, I want to thank you for all your content. I`m watching several of your videos every day and I've noticed that I've become more inclined to analyze advertising opportunities rather than simply restarting campaigns thoughtlessly. I'm even thinking about taking notes on specific important points to better organize everything, while still cultivating the habit of testing everything and seeing how specific things work on my account with my pixel :) 1) Yesterday, I watched your video on the crazy method + advantage plus, which was posted 10 months ago. I would like to clarify whether, in your current experience, the crazy method + advantage plus still works well. Have you managed to solve the mystery of whether advantage plus optimizes campaigns differently, creating its own hot pocket in each creative? 2) Another question regarding advantage plus - in your opinion, how effective is it to use a carousel creative with 9 images of different products, adding a link to a specific product in my store when the image is clicked?
Hi and thanks. Glad to hear about your progress About 1. Dont use it. Use it only if you are desperate and cant find more creatives. It still works but I dont prefer it. All ads optimize on the ad level creating hotpockets there. About 2. Ask yourslef if these products sell and if they have the same sell price. If yes then go ahead and do it. Fashion brands do this all the time.
@@KonstantinosDoulgeridis I want to have one more advice.. Today, I launched the second advantage plus campaign for the same product that has been performing well for me over the past week. However, I used creatives that were not initially budgeted for, and added a few more. As a result, the click-through rate is four times higher than the main campaign. It could be just an unsuccessful launch, as I can't explain it otherwise. What do you think? And do you off ads in the middle of the day if there's such a big problem like 4x normal click cost and 0.4 % click rate ?
@@KonstantinosDoulgeridis Okey, thank you! Today I launched the second advantage plus campaign for the same product that has been performing well for me over the past week. However, I used creatives that were not initially budgeted for, and added a few more. As a result, the click-through rate is four times higher than the main campaign. It could be just an unsuccessful launch, as I can't explain it otherwise. What do you think?
Sorry, but one more question ^_^ If I create several campaigns with a link to the same website, is it necessary to generate a UTM tag for each campaign to ensure that Facebook accurately shows from which campaign a purchase came? Or does Facebook already differentiate this, and the purpose is simply to help me understand the source of a sale in case Facebook fails to load certain purchases? Thanks!
Hi Konstantinos, I have watched most of your videos on facebook ads and noticed that most of your strategies uses direct conversions for top-of-funnel and retargeting. However, I tested this approach and felt that the ROAS was quite low due to the high CPA for using only conversions campaign. For a beauty brand that is completely new to a market, would you recommend that I do a brand awareness campaign instead and retarget the engaged audience with a conversion campaign so that I could improve the ROAS?
In my opinion :) if you use anything more than 1 dollar per day to an awareness campaign it is a waste of money. People can disagree or say that it is needed but I also disagree :). I dont think that you should do that. What you could do instead is find influencers that have the credibility to push your new to the market products and use those videos. Awareness ads are a waste of money and only apply to global companies that are well-known and have omnipresence. Also on awareness campaigns FB will target junk traffic that if you retarget later won't convert at all.
@@KonstantinosDoulgeridis Thanks for your advice. If I have some offline store distributor for my products, should I still do conversions campaign only, or should i mix in with some other campaign objectives to reach the mass market.
Depends on the niche and how unique is the product. For instance in makeup you cant bully anyone it is huuuuuge. It has to be something smaller. This product is a bit unique only some people sell it so I can kinda do that math.
Yo! I have come to accept there is no other way to scale meta ads profitably other than crazy method!!! Thank you for sharing with us
Lol Man. Im sure there is but thank you!!! :)
It's the most risk-free way to maximize the algorithm!
**@@bbgcool
Hey everyone, I hope you enjoyed this video! I created a FREE Facebook ads course for you! Enroll right now using this link: www.facebookads-master.com/offers/rWxzLAcb/checkout
Konstantinos, what would be your Facebook ads approach in smaller countries with 2 - 3 million population? I know broad targeting is the go, but what would be your campaign structure? Would you still use crazy method and multiple campaigns, or is it best to stick to one campaign, one adset and multiple creatives?
I would use many campaigns with many creatives. In such small potential reach you dont have the room to use lookalikes or interests. Just do ADV plus and test all the time new creatives with new campaigns.
@@KonstantinosDoulgeridisthanks bro. Would you do crazy method or just adv+?
Adv plus if it works would be my first option
Hi and thanks for the knowledge, i will give great insight to new ad account/pixel and how a strategy worked for it,,its little bit crazy,, i invented it myself, want to share with you,, maybe you can share as you have a better crowd, and everyone can benefit
Sure go ahead.
Great video, thank you. How would you recommend testing if interests or broad performs better? Would this be in a CBO for example with 1 broad ad set and 2 interest ad sets? Or an ABO campaign? Thank you
No just do 2 separate campaigns and see CPM's and if you get sales on the broad or the interests. Test it in separate campaigns.
Hi :) First of all, I want to thank you for all your content. I`m watching several of your videos every day and I've noticed that I've become more inclined to analyze advertising opportunities rather than simply restarting campaigns thoughtlessly. I'm even thinking about taking notes on specific important points to better organize everything, while still cultivating the habit of testing everything and seeing how specific things work on my account with my pixel :)
1) Yesterday, I watched your video on the crazy method + advantage plus, which was posted 10 months ago. I would like to clarify whether, in your current experience, the crazy method + advantage plus still works well. Have you managed to solve the mystery of whether advantage plus optimizes campaigns differently, creating its own hot pocket in each creative?
2) Another question regarding advantage plus - in your opinion, how effective is it to use a carousel creative with 9 images of different products, adding a link to a specific product in my store when the image is clicked?
Hi and thanks. Glad to hear about your progress
About 1. Dont use it. Use it only if you are desperate and cant find more creatives. It still works but I dont prefer it. All ads optimize on the ad level creating hotpockets there.
About 2. Ask yourslef if these products sell and if they have the same sell price. If yes then go ahead and do it. Fashion brands do this all the time.
@@KonstantinosDoulgeridis I want to have one more advice..
Today, I launched the second advantage plus campaign for the same product that has been performing well for me over the past week. However, I used creatives that were not initially budgeted for, and added a few more. As a result, the click-through rate is four times higher than the main campaign. It could be just an unsuccessful launch, as I can't explain it otherwise. What do you think?
And do you off ads in the middle of the day if there's such a big problem like 4x normal click cost and 0.4 % click rate ?
@@KonstantinosDoulgeridis Okey, thank you! Today I launched the second advantage plus campaign for the same product that has been performing well for me over the past week. However, I used creatives that were not initially budgeted for, and added a few more. As a result, the click-through rate is four times higher than the main campaign. It could be just an unsuccessful launch, as I can't explain it otherwise. What do you think?
Book a consulting call mate these things cant be answered without watching the ad account. I need do see more to tell you 100%
@@KonstantinosDoulgeridis Sorry for this question. I get it.
Sorry, but one more question ^_^
If I create several campaigns with a link to the same website, is it necessary to generate a UTM tag for each campaign to ensure that Facebook accurately shows from which campaign a purchase came? Or does Facebook already differentiate this, and the purpose is simply to help me understand the source of a sale in case Facebook fails to load certain purchases?
Thanks!
The second :).
@@KonstantinosDoulgeridis Thank you 😊
Hi Konstantinos, I have watched most of your videos on facebook ads and noticed that most of your strategies uses direct conversions for top-of-funnel and retargeting. However, I tested this approach and felt that the ROAS was quite low due to the high CPA for using only conversions campaign. For a beauty brand that is completely new to a market, would you recommend that I do a brand awareness campaign instead and retarget the engaged audience with a conversion campaign so that I could improve the ROAS?
In my opinion :) if you use anything more than 1 dollar per day to an awareness campaign it is a waste of money. People can disagree or say that it is needed but I also disagree :). I dont think that you should do that. What you could do instead is find influencers that have the credibility to push your new to the market products and use those videos. Awareness ads are a waste of money and only apply to global companies that are well-known and have omnipresence. Also on awareness campaigns FB will target junk traffic that if you retarget later won't convert at all.
@@KonstantinosDoulgeridis Thanks for your advice. If I have some offline store distributor for my products, should I still do conversions campaign only, or should i mix in with some other campaign objectives to reach the mass market.
Let the store distributor do their own ads 😀😀😀
Can we do crazy method with adset having 4-5 creatives? Or you recommend only 1 creative per ad set?
Of course you can!
at what kind of ad spend or market share or other metric would you consider bullying your competitors a factor?
Depends on the niche and how unique is the product. For instance in makeup you cant bully anyone it is huuuuuge. It has to be something smaller. This product is a bit unique only some people sell it so I can kinda do that math.
Bello, grazie...a quando il seguito?
4:41 wow I didn't even realize this...I did not find any information on this from facebook or online...unless i missed it. Good to know!
is good you conte face your Life and live me alone
first
🎉😂😂
2025 coming in 2 months lol!